How To Calculate The Wholesale Offer Price On Any House in 90 Seconds (New & Improved For 2025) | Flipping Mastery Weekend Edition

Welcome to the Wholesale Hotline Podcast Weekend Edition (Flipping Mastery Edition), where Jerry teaches how to master the art of house flipping, wholesaling, and new construction development. Show notes -- in this episode we'll cover: Straightforward, step-by-step training on making six and seven figures from real estate deals. Insider tactics for finding motivated sellers, analyzing deals, and raising private money. Learn how to flip houses virtually from anywhere—even with zero experience. Whether you're a beginner or scaling up, Jerry gives you the blueprint to build real wealth through real estate. Please give us a rating and let us know how we are doing! ➖➖➖➖➖➖➖➖➖➖➖➖➖➖➖ ☎️ Welcome to Wholesale Hotline & Flipping Mastery Breakout! ☎️ Jerry Norton went from digging holes for minimum wage in his mid 20's to becoming a millionaire by the age of 30. Today he's the nation's leading expert on flipping houses and has taught thousands of people how to live their dream lifestyle through real estate. **NOTE: To Download any of Jerry's FREE training, tools, or resources… Click on the link provided and enter your email. The download is automatically emailed to you. If you don’t see it, check your junk/spam folder, in case your email provider put it there. If you still don't see it, contact our support at: [email protected] or 888) 958-3028. ➖➖➖➖➖➖➖➖➖➖➖➖➖➖➖ 💲 USE THIS LINK FOR DISCOUNTS AND FREEBIES TO USE IN YOUR BUSINESS: 💲 Make $10,000 Finding Deals:b https://flippingmastery.com/10kpod Get 100% funding for your deals! https://flippingmastery.com/fspod Mentoring Program: https://flippingmastery.com/ftpod FREE 8 Week Training Program: https://flippingmastery.com/8wpod Get Paid $8700 To Find Vacant Lots For Jerry: https://flippingmastery.com/lfpod FREE 30 Day Quickstart Kit https://flippingmastery.com/qkpod FREE Virtual Wholesaling Kit: https://flippingmastery.com/vfpod FREE On-Market Deal Finder Tool: https://flippingmastery.com/dcpod FREE Wholesaler Contracts: https://flippingmastery.com/wcpod FREE Comp Tool: https://flippingmastery.com/compod FREE Funding Kit: https://flippingmastery.com/fkpod FREE Agent Offer Sheet & Scripts: https://flippingmastery.com/aspod FREE Cash Buyer Scripts: https://flippingmastery.com/cbspod FREE Best Selling Wholesaling Ebook: https://flippingmastery.com/ebookpod FREE Best Selling Fix and Flip Ebook: https://flippingmastery.com/ebpod FREE Rehab Checklist: https://flippingmastery.com/rehabpod ➖➖➖➖➖➖➖➖➖➖➖➖➖➖➖ 🔌 PLUG IN & SUBSCRIBE 🔌 SUBSCRIBE: Jerry Norton and Flipping Mastery TV FACEBOOK: http://www. Facebook.com/flippingmastery INSTAGRAM: https://www.instagram.com/flippingmastery/ ➖➖➖➖➖➖➖➖➖➖➖➖➖➖➖ 🤝 #SQUADUP & GET MORE DEALS DONE in the Wholesale Hotline LIVE Facebook group: https://www.facebook.com/groups/759418414582645 🤝 ‼️‼️Pro tip: Make a post with your market & what you need help with‼️‼️

• 0:03Speaker 00

  Hey, it's Jerry Norton. Welcome to the Wholesale Hotline Podcast and the Flipping Mastery Breakout. We want to know how we're doing, so please leave a comment and give us a rating.

• 0:18Speaker 00

  Hey, it's Jerry Norton here, and one of the most time-consuming parts of wholesaling real estate is the analysis process, the process of getting to your offer price and your buy price. And so a couple of years ago, I developed a revolutionary new tool. We call it the Instant Offer Calculator. And what this does is it allows you to very quickly get to an offer price on any deal without having to comp the property to determine the after-repair value, or ARV, and without having to estimate repairs. Now, before I go any further here, there's a big difference between an offer price and a buy price. You know, if you're going to buy a property, then you're going to want to eventually at some point

• 1:00Speaker 00

  do some deep dive analysis and make sure that it pencils, make sure that you're contracting, or if you're actually buying and not wholesaling, that you feel really good about the deal because you're now going to take some risk and buy it, bring capital to the table, or even if you're going to contract it now, you're committing to that deal. So you want to feel really good about the numbers. An offer price, on the other hand, is basically a starting point. It's putting a number in front of a seller or an agent. And that number, the way I do real estate, is it's what I call a low anchor. And the low anchor needs to be low enough, essentially, to start a conversation, right? It's your starting price, and then ideally, you're going to negotiate up to a number you can live with. Well, what happens is in wholesale real estate is a lot of people put way too much time

• 1:46Speaker 00

  into the analysis process. And if you're spending a half an hour or longer to comp properties and run a formula and get to a buy price or an offer price, that's way too much time. You can't possibly make enough offers in a day if it's taking you any amount of time. To get through enough of those to equal deals every single month, especially if you want to do multiple deals a month, you need to be able to get to those offers very quickly. Even if you're spending 15 minutes, 10 minutes, even five minutes, anything more than five minutes, you're spending way too much time because you don't even know if the seller's motivated or gonna come anywhere near your price you need to be at. So the design of this tool, this calculator, is to very quickly, without using any brain

• 2:29Speaker 00

  power whatsoever, no thought process really to this, is to get to a number that you can feel really good about putting in front of a seller as that initial offer price. And again, it's going to be lower than where you want to land. So what I've done is I developed a very succinct way to get to that number, and I'm going to break it down for you. And so what I want to do is I want to walk you through this, and I made some updates, I made some improvements, and really this is like the calculator that I'm using right now today and going into 2026. So this will be the most current version. If you've downloaded this calculator from me before for free, you're going to want to go ahead and do it all over again because this has the new updated version. Okay, so first thing that we do is we have to get to our as-is value.

• 3:12Speaker 00

  A lot of people, they just go straight off of the Zillow number, and they say, okay, Zillow's gotten pretty good at estimating value. They actually put out a report that tells us how close they are to their estimate number, their estimated values, and they're pretty dang close. You know, it used to be sort of a joke about the Zillow number, but now they've invested so much money and their algorithm is looking at so much data that they've dialed this in. You can feel pretty good about the number they come up with, not as ARV, after repair value, but as more of a as-is value in its current condition, in the current state of the property. Now, what I want to do is I want to add a few more layers of safety to this number. So what I do is I actually look not just at Zillow, but I look at the Realtor.com estimated

• 3:56Speaker 00

  value, and I look at the Redfin estimated value. And if you have some other service like PropWire or some other paid subscription, you can add that value in as well. Now, what the calculator does is it's going to take the average of these four. The average

• 4:11Speaker 00

  Average between Zillow Realtor and Redfin is 263,000, you know, given this information. Now, you could just go off of one of these if you wanna just run off a Zillow, or if you're like, you know what, I like Redfin's value better. It's gonna give you the average of whatever data you put in here. So if you only have two, let's say we put this at 260, it's gonna give you the average of whatever fields you fill out here. So that's the average of these two. Let's say, for example, that I get 249 with Zillow and 260 with Realtor.com. But let's say for some reason that Redfin's calling it 325. That's gonna obviously bump my average up to 278. And I might look at that and say, you know what? I don't like Redfin's number. These two are pretty closely related to each other. I think I'm gonna stay conservative and just use those two.

• 4:56Speaker 00

  I'm gonna actually not use that one. And that's gonna bring you back down. So I'm also realistic. If something's an outlier, I might pull it out and not use it. Okay, but let's just say that this comes in at, or let's say 255. So it's gonna give me that average of 254, 667. You may decide to adjust this on your own outside of the formula. Now, the only way I would adjust this is if I'm like, you know what? I wanna actually take a look at actives. I wanna look at some comps. I wanna fine tune this number. But that's not the purpose of this calculator. The purpose of this calculator is to get to your offer price as fast as possible. So the only work this requires, this calculator, everything from this point on is built out. You don't have to do anything else because we have a bunch of assumptions in here.

• 5:39Speaker 00

  All I really need to do is take the time to go to zillo-realtor.com and Redfin. By the way, we built a deal analyzer tool that already does this for you using AI. You can learn more about that if you go to getaskjerry.com. Ask Jerry is my AI clone that we built. But you can actually get an AI version of this where you don't even have a calculator. You just tell it you want this information and it'll go pull the Zillow and the Realtor and the Redfin and it'll run the formula for you. Okay, but this is what the calculator would look like if you wanna see it, you know, long form. And I'm gonna explain how it works so you understand. Because no calculator is valuable if you don't understand how it's computing the numbers. So what we're gonna do is we're gonna first, step one is we're gonna get to our average as is value.

• 6:22Speaker 00

  And by the way, guys, I explained what all these cells do and these formulas. If you wanna understand how I'm coming up with these numbers, there's, this is in here so you can understand this better. Okay, the next thing we want to do is we want to understand our exit. Now, I call it the exit. This would be our cash buyer price. This would be the price that if I take this deal to market, what is an investor going to want to pay? All of these formulas and percentages of value is a rolling scale because people look at things differently based on the price point. So what I want you to do right now is to follow along with this. Is if you look at this scale right here, this right here is everything you need to understand about how I built this calculator.

• 7:05Speaker 00

  Because I treat properties under 100,000 a certain way, and from 101 to 200 a certain way, 200 to 300, 300 to 400, 400 to 500, and then really over 500, you might need to customize this formula. But this is going to cover, you know, like 95% of deals that most wholesalers do is where the value, the average values are under 500. Okay, so the first thing we look at here is our exit. If I'm going to contract a deal, or if I'm going to make an offer on a property in a neighborhood where average value of that property is under 100,000, then my exit price that I'm going to take this to a cash buyer needs to be 35%.

• 7:48Speaker 00

  For fun, let's go up here and put 90,000. Let's put 95,000, and let's put 85,000 to get an average of 90. Now, that means my exit, you can see here it automatically adjusted. These green cells are formulas, so don't override these. Like, this is a very complicated formula, so don't screw this up and override this formula, or it'll mess up your calculator. So if my average value is 90,000, I need to take this to an investor in that low-income market for 31.5. What kind of profit do I want to make as a wholesaler? I've got in my formula here 10 grand. You know, I typically try to make 10 grand if I'm wholesaling something that's under 100,000 value.

• 8:31Speaker 00

  So that means it automatically will grab our gross wholesale fee that we want to make on the deal and it's going to obviously subtract that from our exit to get to our buy price of 21.5. So I want to land the deal at 21.5, but I'm not going to make an offer for 21.5. I've got no room to negotiate. So then this is an update to the calculator. I created another formula. If I want to land in my contract or buy price is 21.5, then my offer price needs to be at 55% of my max buy, which is why it comes to 11, 825. So in this case, I mean, you can sort of do this in your head, but if I want to land at 21, my initial low anchor is

• 9:14Speaker 00

  probably going to be 11,000 or 12,000. I'm going to start at 11, 8 or just round this to 12, but I want to land at 21.5 so that I can add my $10,000 fee so that I can take this to market to a cash buyer at 31.5 and that cash buyer is going to want it because it's got an as is value of 90. Everybody following me here? Let's say that our average is 140, 150 and let's say this one comes in at 160. Zillow says 140, Realtor says 150, Redfin says 160, that average is at 150 and 150 is going to hit this category right here. Now we're hitting the next price point. So we're going to hit a new set of formula, a new set of algorithm.

• 9:55Speaker 00

  Now here, since we're now between the 100 and 200 price point, we want to exit at 50%. We want to take that to a buyer at 50% of the as is value, which is 75,000. Now, because I'm moving up in price point, I want to make more money. So now I'm going to move my profit, my wholesale fee up to 20. Okay, now you could come in here and adjust these to 15 or whatever you want. I don't care what you do. You do you. I'm, I'm just showing you what I do. This is how I want to look at deals. So I want to make 20 on that, which means that's going to drop my buy price down to 55, which by the way, that's 37% of the value. So I give you these boxes. You

• 10:37Speaker 00

  can kind of see where these come in at and then I would probably offer somewhere around 35 as my anchor price and that now is at 65% of my buy price. So 65% of 55,000 is 35,750. This gives you an idea where you want to initially put your offer out when you low anchor. Okay, so just for fun, because I want to show you how this keeps updating. Let's change these numbers to 240, to 50, and to 60. That's going to give me an average of 250. That's going to unlock the next tier, which means now we go from 50 to 60% on our exit. So 60% of 250 is 150. Now, because I'm moving up in price point, I want to make more per

• 11:19Speaker 00

  deal. So I want to try to shoot for a 25K wholesale, which means I need to be at 125 on my buy. I'm going to go off of an algorithm of 75% of my buy to get to my offer. So I would probably say something like, you know, I need to be around 100. If I got this deal for 125, I'd add on my 25K assignment fee or wholesale fee. That would put me at 150, which happens to be 60% of 250. So let's go up one more. 340,000, 350,000, and 360,000 gets me into this next tier here. And now I need to be at 65% on my exit. Why? Because I'm going up

• 12:01Speaker 00

  in price points. So my formulas all are going to change a little bit. So 65% of 350 is 227. And I want to make a little bit more now because I'm into 300s on my price. So now I want to make 30 on that deal. Subtract out my $30,000 fee. Gets me to 197.5. That's where I want to buy or land, which means I'm going to offer somewhere around 150-ish. It's all based on this right here. Now, if you manipulate this scale here and you change something on here, it will automatically update your calculator up here. So you can do your own personal customization to this. Go ahead and do your own adjustments if you want. I'm just giving you like a good base of what I feel

• 12:44Speaker 00

  comfortable doing. I'll give this to you for free. I'll put the link right here on the screen for you to download this calculator and start using this. And I highly encourage that you use this. When I'm on the phone with a seller, all I really do most of the time is I go grab the Zillow Redfin Realtor number, I add that into my calculator, it'll automatically compute the rest of it without even looking at anything else. I get to a number that I want to be at on my offer and where I want to land on the deal and then I go from there. And so I can do that all day over and over again without really using up too much brain space. If you're comping and you're estimating repairs, you're doing that level of work, you are

• 13:25Speaker 00

  using so much brains power that by the end of the day, you're going to be mush, you know, like you're going to have nothing left and it's going to be time consuming, it's going to be using a lot of brain cells. You don't have that many to spare, so like use them sparingly. I'm just teasing you. This is a way to get you there very quickly. I hope you guys find tremendous success with this. In closing here, guys, you know, the wholesale game is changing. You better be adapting quickly to what's happening. I'm trying to stay right on top of this. I actually did a video where I break down 10 big things that are impacting wholesaling going into the next year that you need to be aware of and you need to be planning for and adjusting for, because if you don't, these 10 things could take you down, they could bury you and you become obsolete and go out of business.

• 14:09Speaker 00

  And I don't want to see you do that. So you want to be adjusting to these things. Thanks for listening to this podcast. To get more free tips, check out my YouTube channel. Just search Flipping Mastery TV on YouTube where I have over a thousand videos teaching you how to make more money with real estate. On my channel, I also give away free stuff like my Quick Start Kit with everything you need to flip your first house in the next 30 days or my deal finding software called Data Cruncher, which finds discounted houses in any zip code in a matter of seconds. You can get those for free at myquickstartkit.com and mydatacrusher.com.