The Untold Stories Behind the Songs That Changed Everything
We Need To Talk with Paul C. Brunson
- 23m
- Transcript
Summary
Written by a model from the transcript; not yet reviewed.
Songwriting heavyweights Estelle and Akon reveal the untold stories behind the global hit songs that defined their careers and continue to resonate across generations. Estelle recounts how she created the Grammy-winning hit American Boy in Miami with Will.i.am and John Legend, capturing a joyful, carefree energy inspired by Motown legends like Diana Ross. Later, Akon details how spending three years locked up in prison inspired him to write Locked Up, build a ten-year business plan with his cellmate Booney, and recognize the massive commercial potential of ringtones during the digital transition. Both artists explain their deliberate approach to crafting music designed to anchor everyday moments in listeners' lives rather than just chasing temporary pop hype.
- Intentionally design your creative work to capture a specific joyful energy that listeners can return to for years. 5:20
- Write down a structured ten-year business plan to map out your long-term goals and required steps. 15:10
- Optimize your product format for emerging technological shifts and new consumer distribution channels. 17:59
Chapters
- 0:01Lululemon Fall Drop Promotion
The episode opens with a promotional segment for Lululemon’s new fall collection, setting a seasonal tone.
- 1:02Akon’s Journey to the Iconic Hit
Akon discusses when and how he wrote his breakthrough songs, revealing the creative process behind his hits.
- 12:14Business Strategy: Ringtones & Digital Rights
Akon explains how focusing on ringtones shaped his music business model and how he retained digital rights early on.
- 16:21Digital Evolution & Monetizing Music
Akon reflects on the shift from long tracks to short digital formats and how ringtones became a powerful marketing tool.
- 20:43Global Impact & Spiritual Purpose
Akon describes his worldwide fanbase, the surreal moments of international acclaim, and his sense of purpose.
- 22:44Outro & Call to Action
The episode concludes with a final ad, a call to subscribe, and a reminder to check out full stories on the website.
Highlights
- 1:12
Writing American Boy in Miamistory
Estelle explains how a casual writing session in Miami with Will.i.am and John Legend led to the creation of the international hit American Boy.
- 4:26
Channeling Diana Ross for Vocalsstrategy
Following John Legend's advice, Estelle sang her vocals with a lighter, bright tone inspired by Diana Ross and the Supremes.
- 5:37
Decades of Practice for Fifteen Minutesinsight
Estelle notes that while recording a hit may only take fifteen minutes, it is backed by ten to twenty years of vocal training and hard work.
- 13:20
Inspiration from Prison Cellmatestory
Akon shares how an older cellmate named Booney encouraged him to channel his street energy into his music while serving time.
- 16:59
Capitalizing on the Ringtones Erastrategy
Akon explains how recognizing that ringtones sold for significantly more than full singles transformed his entire songwriting and release strategy.
- 20:55
Overwhelming International Fan Maniastory
Akon describes arriving in Zimbabwe to find thousands of fans blocking the airport, forcing him to ride out on a sunroof like Michael Jackson.
Quotes
Sponsored segments
- Lululemon 0:04–0:28
- Zocdoc 11:49–12:07
About this episode
For Black History Month, we revisit Paul’s conversations with Estelle and Akon, exploring the stories behind their biggest songs, career-defining moments and lasting impact on music. From Estelle creating “American Boy” in a Miami studio to Akon writing “Locked Up” while in prison, they share the stories behind some of their biggest records and the moments that changed their careers. They also reflect on the work behind so-called overnight success, Akon’s 10-year plan for his future, the business opportunities he spotted early in digital music, and why both artists have always focused on making records that last. It’s a conversation about creativity, purpose, longevity and making music that connects across generations. We're Talking Music Legends (00:00) Intro(00:33) The Story Behind Estelle's American Boy(05:38) How American Boy Became an International Hit(08:46) Paul's Favourite Estelle Songs(10:47) How Prison Inspired Akon's Songwriting(12:10) The Story Behind Locked Up(14:20) How Akon's Ringtone Business Changed the Music Industry(17:26) How Lonely Changed Akon's Life Learn more about your ad choices. Visit megaphone.fm/adchoices
Transcript
4,571 words · 5 speakers
Topics
- Ibiza
- Africa
- Senegal
- Convict Music
- Miami
- Germany
- Netherlands
- United States
- Europe
- Atlantic
Page updated · transcript and summary are machine-generated