
Written by a model from the transcript; not yet reviewed.
Tibor Lucas, known online as Tibo Maker, walks through how he shipped 11 products in four months on Twitter, with each one compounding his audience until the 11th, Tweet Hunter, hit $1M ARR in under a year and was sold to LemList. His core tactic: pick one specific audience (creator economy), build in public, and let each product speak to the same people. He also reveals he gave 25% of Tweet Hunter's profits to a single influencer, and his current playbook is seeding 50–100 small creators at $200 base plus a $500 bonus at 50K views.
Jason Calacanis shares his own experiment: he built a podcast deep-link player called Podmeme using Perplexity Computer and Grok for $11, and the tweet announcing it earned 1.1 million views. The conversation then turns to Apple's 40-page lawsuit against OpenAI over former iPhone design chief Tang Tan allegedly taking confidential hardware materials during his transition. Calacanis argues the real loss was the ChatGPT-as-default-LLM deal with Apple, which would have been worth far more than any hardware product. The hosts close with a prediction that 50% of US rides will be automated by 2032, and a discussion of Flock's PR missteps around license plate cameras.
Eleven Products in Four Monthsinsight
Tibor Lucas shipped one product per week for four months, failing repeatedly, until the 11th product (Tweet Hunter) hit $1M ARR in under a year. Each product compounded his Twitter audience because they all targeted the same creator-economy audience.
Jason Calacanis built a podcast deep-link player called Podmeme using Perplexity Computer and Grok for $11. The tweet announcing it earned 1.1 million views, demonstrating that explaining the why behind a small build can drive massive engagement.
Giving 25% to One Influencerstrategy
Tibor Lucas gave away 25% of Tweet Hunter's profits to a single influencer, which he says was the key move that made the product successful. He argues builders and influencers are both craving this partnership but it rarely happens.
Micro-Influencer Seeding Playbookstrategy
Tibor's agents find accounts averaging ~1,000 views over their last 20 posts, offer a $200 base fee, and a $500 bonus if content breaks 50K views. The goal is to run many small bets and recycle the winners.
Apple Sues OpenAI Over Tang Tandebate
Apple filed a 40-page lawsuit alleging OpenAI encouraged former Apple executive Tang Tan to study confidential materials and take hardware prototypes during his transition period. Calacanis says Apple has them 'dead to rights' and the real strategic loss was the ChatGPT default LLM deal.
The ChatGPT Default Deal Was Biggerinsight
Calacanis argues OpenAI's biggest mistake was poisoning the Apple relationship to pursue hardware. The ChatGPT-as-default-LLM deal with Apple would have given them access to the majority of US smartphone users, a far larger business than any hardware product.
50% Automated Rides by 2032data
Calacanis predicts 50% of US rides will be automated by 2032, doubling roughly every year from the current 0.2–0.5% baseline. He also predicts a greater-than-50% chance of a one-to-two-year industry pause if a fatal AV incident goes viral on social media.
Flock's PR Problem Is Fixablestrategy
Calacanis argues Flock's license plate camera company has good intent but terrible communications. He says the CEO should own the issue, explain data retention policies (12-month limit, badge-number logging, no facial recognition), and walk people through it repeatedly until the debate is exhausted.
This Week In Startups is made possible by: Quo https://quo.com/TWiST PayPal Open https://paypalopen.com Northwest Registered Agent https://northwestregisteredagent.com/twist Today's show: *Jason spent $11 building out PodMeme, an AI tool that tracks down the best segments from top podcasts about a specific topic, then stitches them together into a single stream. His post laying out how he did it, featuring a simple screenshot of the product, got all the way to 1.1M views in just a few days. It's a simple fact: builders love to see what other people are building, and growing your new project "in public," sharing your journey on social media, is a great way to develop buzz around your product before it even exists. Today's guest Thibault "Tibo" Louis-Lucas walks us through how he grew products like Tweet Hunter and Taplio on his social media account, using social media buzz and a focus on tools for creators to very quickly expand to over $1M ARR. PLUS why Apple would only sue OpenAI if they knew they had them dead to rights… why Uber and Waymo are fighting over DC robotaxis… Jason's response to the public backlash against surveillance startup Flock Safety… and the guys remember iconic New Zealand actor Sam Neill. Guest: Tibo Louis-Lucas on X: https://x.com/tibo_maker Revid.ai: https://www.revid.ai/ Tweet Hunter: https://tweethunter.io/ Taplio: https://taplio.com/ Relevant Links: Lemlist: https://www.lemlist.com/ GRIN influencer marketing: https://grin.co/ TechCrunch: "Apple Sues OpenAI": https://techcrunch.com/2026/07/10/apple-sues-openai-over-alleged-trade-secret-theft/ We Must Act Now statement: https://www.wemustactnow.ai/ TechCrunch: "Uber's Robotaxi Lobbying Effort": https://techcrunch.com/2026/07/13/ubers-robotaxi-lobbying-effort-has-put-it-on-a-collision-course-with-waymo/ DC Autonomous Vehicle Deployment Authorization Amendment of 2026: https://www.billtrack50.com/billdetail/2003462 DoorDash: Meet Dot: https://about.doordash.com/en-us/dot Flock Safety: https://www.flocksafety.com/ DeFlock: https://deflock.org/ Gigazine: Flock accuses Deflock of being a "terrorist org": https://gigazine.net/gsc_news/en/20260209-flock-ceo-deflock/#gsc.tab=0 Unifi AI Security Systems: https://ui.com/physical-security Jason's PodMeme post: https://x.com/Jason/status/2076231055443440105 Jason responds to Justine Bateman: https://x.com/Jason/status/2076326740050206959 NYT Sam Neill obituary: https://www.nytimes.com/2026/07/13/movies/sam-neill-dead.html "Possession" trailer: https://www.youtube.com/watch?v=aLXW-oVbTxE FanEdit: https://fanedit.org/forums/news-publisher/ "Manhunter" trailer: https://www.youtube.com/watch?v=cLqHlg2fAnE HBO "The Man Will Burn" trailer: https://www.youtube.com/watch?v=kRhUYPtp6Ao Timestamps: 0:00 There's no air conditioning in Paris 7:27 Tibo Maker's "ship 1 product a week" challenge 9:24 The power of building products in public 10:59 Quo (formerly OpenPhone) - Quo gives you a clean, modern way to handle every customer call, text, and thread all in one place. Try it free at https://quo.com/TWiST 12:04 Excitement for JCal's "PodMeme" set-up 15:40 Compounding an audience and enlisting influencers 19:13 Your follower count is not important any more 20:59 PayPal - Built for payments, growth, and agentic. Paypal Open, built for all business. Visit https://paypalopen.com to get started 22:28 How Tibo got banned on LinkedIn twice 28:48 Apple sues OpenAI 30:59 Northwest Registered Agent - Get more when you start your business with Northwest. In 10 clicks and 10 minutes, you can form your company and walk away with a real business identity — Learn more at https://northwestregisteredagent.com/twist 38:44 How OpenAI should have handled the New York Times 45:10 DC's new robotaxi bill 52:06 Managing the AV and delivery-bot transition 53:23 Economists warn of AI job displacement 1:07:00 How Jason would fix Flock's messaging 1:17:26 Remembering Sam Neill 1:23:05 Lon's Dream AI edit 1:26:35 HBO's Burning Man docuseries Subscribe to the TWiST500 newsletter: https://ticker.thisweekinstartups.com Check out the TWIST500: https://www.twist500.com Subscribe to This Week in Startups on Apple: https://rb.gy/v19fcp Follow Lon: X: https://x.com/lons Follow Alex: X: https://x.com/alex LinkedIn: https://www.linkedin.com/in/alexwilhelm Follow Jason: X: https://twitter.com/Jason LinkedIn: https://www.linkedin.com/in/jasoncalacanis Check out all our partner offers: https://partners.launch.co/ Great TWIST interviews: Will Guidara, Eoghan McCabe, Steve Huffman, Brian Chesky, Bob Moesta, Aaron Levie, Sophia Amoruso, Reid Hoffman, Frank Slootman, Billy McFarland Check out Jason's suite of newsletters: https://substack.com/@calacanis Follow TWiST: Twitter: https://twitter.com/TWiStartups YouTube: https://www.youtube.com/thisweekin Instagram: https://www.instagram.com/thisweekinstartups TikTok: https://www.tiktok.com/@thisweekinstartups Substack: https://twistartups.substack.com
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