202. Own Your Brand: How to Communicate with Presence and Impact
Think Fast Talk Smart: Communication Techniques
Hosted by Matt Abrahams
- 21m
- Transcript
About this episode
The power of creating the reputation you want to have. Whether you know it or not, you have a brand. What that brand is, says Lorraine Lee, https://www.fastersmarter.io/guests/lorraine-k-lee/ doesn’t happen by accident. “You can either form and create it, or you can let people define it for you.” A teacher, content creator, speaker, and author of Unforgettable Presence: Get Seen, Gain Influence and Catapult Your Career, https://www.fastersmarter.io/unforgettable-presence/ Lee helps people improve their communication presence and define their personal and professional brands. “Your brand is essentially your reputation,” she says. And while she acknowledges that “it can feel intimidating” to actively steer how we’re perceived, her EPIC framework helps navigate this challenge by examining our Experiences, Personality, Identity, and Community. In this episode of Think Fast, Talk Smart https://www.fastersmarter.io/, Lee and host Matt Abrahams explore strategies for showing up memorably in both virtual and in-person settings. From crafting "unique and powerful introductions" to honing your online presence, Lee’s practical advice shows how to communicate your brand in today's digital workplace. Episode Reference Links: Lorraine K. Lee https://www.fastersmarter.io/guests/lorraine-k-lee/Lorraine’s Book: Unforgettable Presence https://www.fastersmarter.io/unforgettable-presence/ Ep.6 Quick Thinks: Communicating and Leading Virtually https://www.fastersmarter.io/6-quick-think-communicating-and-leading-virtually/Ep.7 Quick Thinks: Use This Framework to Speak up in Virtual Meetings https://www.fastersmarter.io/7-quick-think-use-this-framework-to-speak-up-in-virtual-meetings/ Ep.31 Quick Thinks: How to Shine Online and Excel at Virtual Communication https://www.fastersmarter.io/31-quick-thinks-how-to-shine-online-and-excel-at-virtual-communication/ Connect: Premium Signup >>>> Think Fast Talk Smart Premium https://www.fastersmarter.io/premium/Email Questions & Feedback >>> [email protected] Transcripts >>>Think Fast Talk Smart Website https://www.fastersmarter.io/202-own-your-brand-how-to-communicate-with-presence-and-impact/Newsletter Signup + English Language Learning >>>FasterSmarter.io http://fastersmarter.io/Think Fast Talk Smart >>>LinkedIn https://www.linkedin.com/company/think-fast-talk-smart/,Instagram https://www.instagram.com/thinkfasttalksmart/, YouTube https://www.youtube.com/playlist?list=PL6caGRBUYZCmgDGM2RK6mxKB9jG_ccmm3Matt Abrahams >>>LinkedIn https://www.linkedin.com/in/maabrahams/ Chapters: (00:00) - Introduction (00:52) - Tips for Virtual Presence (02:25) - Public Speaking Insights (05:10) - The Importance of Mentors & Sponsors (06:25) - Personal Branding on Social Media (09:00) - EPIC Career Brand Framework (11:25) - Unique & Powerful Introductions (13:40) - Conversational Threading (14:49) - Avoiding Resting Business Face (16:41) - The Final Three Question (20:42) - Conclusion ******** Thank you to our sponsors. These partnerships support the ongoing production of the podcast, allowing us to bring it to you at no cost. Learn more about how Notion https://www.notion.com/?utm_source=podcasts&utm_medium=thinkfast can support your business at notion.com/thinkfast. https://www.notion.com/?utm_source=podcasts&utm_medium=thinkfast Join our Think Fast Talk Smart Learning Community and become the communicator you want to be. https://learning.fastersmarter.io/?redirect_from=podpage
Transcript
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