How To Reprogram Your Mind For Abundance & Wealth | Brendon Burchard

Leave an Amazon Rating or Review for my New York Times Bestselling book, Make Money Easy! Wealth expert Brendon Burchard shatters conventional thinking about abundance in this transformative conversation. After hitting rock bottom in San Francisco — literally watching his girlfriend sleep under the weight of his unpaid bills — Brendon found his breakthrough moment fighting for someone beyond himself. He reveals how emotions happen to us while feelings are created through meaning, and why most wealthy people transcend survival thinking to build abundance. Through powerful personal stories, Brendon explains why alignment must precede achievement, why assertiveness trumps confidence, and how a particular mindset destroys potential. His journey from broke writer to coaching billionaires offers practical wisdom for anyone feeling stuck, proving that freedom comes not from needing less but from serving more. Brendon’s books:High Performance Habits: How Extraordinary People Become That WayThe Motivation Manifesto: 9 Declarations to Claim Your Personal PowerThe Millionaire Messenger: Make a Difference and a Fortune Sharing Your AdviceIn this episode you will learn:How to break free from survival mindset into abundance by fighting for someone beyond yourselfWhy doubt isn't your problem, and how to use doubt as a signal to learn rather than quitThe Z. A. P. S. framework that explains how negative thinking sabotages successWhy preparation for what interests you reveals alignment with your true pathHow to develop assertiveness by believing you'll figure things out rather than needing certaintyWhy alignment precedes assignment, which leads to abundanceFor more information go to https://www.lewishowes.com/1770For more Greatness text PODCAST to +1 (614) 350-3960More SOG episodes we think you’ll love:Dean Graziosi – greatness.lnk.to/1766SCDave Ramsey – greatness.lnk.to/1758SC5 Mindset Shifts To Manifest Money – greatness.lnk.to/1748SC Get more from Lewis! Get my New York Times Bestselling book, Make Money Easy! Get The Greatness Mindset audiobook on SpotifyText Lewis AIYouTubeInstagramWebsiteTiktokFacebookX

Speaker names marked ? are inferred from speaking time and the show’s known hosts — they are not voice-verified.

• 0:00Lewis Howes?

  My friend, welcome back to the School of Greatness. If this is your first time here, then welcome, and I hope you stick around because we are always trying to level up each and every week with the greatest guests, the most inspiring stories, research, science, and really tools to help you improve the quality of your life. We've been doing this for over 12 years, every single week for over 12 years. And today, you're in for a treat. And if you've been here for a while, then you know what you're about to experience because we have my good friend Brendon Burchard in the house, who is a high-performance coach of the high-performance coaches. He's an author of many number one New York Times bestselling

• 0:42Lewis Howes?

  books. And this is all about how to break free from a limited mindset and create true abundance in your life. So if you feel blocked, if you feel stuck somewhere, if you feel like you're doing good, but you're not expanding to where you want to be, this is all about how to break free from the survival mindset that keeps so many of us stuck. Brendan shares part of his journey from being broke to becoming a world-renowned success coach who works with billionaires and high achievers. And he shares it in a way that is so vulnerable and visceral that I've never heard it before, that is extremely powerful. We did this live at my Make Money Easy book tour in San Francisco. And that's where he was broke, struggling,

• 1:24Lewis Howes?

  trying to make it, a few blocks away from where we recorded this live on the book tour. And it was powerful. He's going to be talking about how small daily victories of integrity can transform your self-worth more effectively than positive thinking alone. That and so much more. I cannot wait for you to dive into this episode. If this is your first time here, please click the follow button over on Apple or Spotify, wherever you're listening to this episode. Make sure to share it with a few friends because when you share helpful resources and positive inspiring stories to others, you're making a difference on their life as well. So copy and paste the link to this episode, put it on social

• 2:05Lewis Howes?

  media, or text a few friends and say, hey, I was thinking about you, and I think you might enjoy hearing this story. And without further ado, let's dive into this with my man Brendon Burchard.

• 2:18Lewis Howes?

  I'm curious, from your experience, I want to understand more about abundance and wealth. From working with some of the biggest leaders in the world. From your experience, does wealth tend to come with more negative emotions or positive emotions? For the people that you interact with?

• 2:35Brendon Burchard?

  I don't think wealth comes from emotions. I think emotions happen to us. And, you know, in the science of emotions, they're automatic, they're physical, they're impulsive, they're a reaction. Like, an emotion comes up inside of you. Right? And science shows it kind of dispel maybe in 90 seconds, maybe three minutes if they're really severe. But they kind of come in, you didn't know they were coming in, emotions kind of happen. Feelings are different. Feelings are the meanings you give to emotions and stories. And so you get an ongoing feelings. And I think wealth is a lot attached to ongoing feelings. It's like my ongoing feeling about myself, not just the emotion I had.

• 3:19Brendon Burchard?

  Because scarcity isn't an emotion. Scarcity is a feeling that you create.

• 3:24Lewis Howes?

  I feel scarce.

• 3:25Brendon Burchard?

  I feel scarce because, you know, when I was a kid, and then you have the story like you shared. And a lot of people had stories like you and I had too. You know, I grew up broke. You know, my parents raising four of us had no money, working full-time. My dad was retired military. Shout out to all the Marines and service people in the Marine Theater tonight.

• 3:50Brendon Burchard?

  My mom, immigrant to the country. They barely made it. Between the two of them, I have no idea. They were always fighting and struggling, it was difficult for them too. And the challenge that I grew up with, and maybe you did too, is I grew up with a survival mindset.

• 4:08Brendon Burchard?

  If you can just get enough. Like, you know, just get enough, just enough to pay the bills. Just enough to pay rent. If, if I could just get enough. So what you're always trying to do is fill a void.

• 4:22Brendon Burchard?

  Not build abundance. If you're only ever trying to pay the bills, you're always filling a void,

• 4:31Brendon Burchard?

  not building abundance. It takes a while to figure that out. And a lot of wealthy people I work with, they kind of figure that out at some point. They're like, I wanted to go beyond survival because I wanted to do something different.

• 4:43Brendon Burchard?

  And what that different is, is different for everybody, right? I wanted to give. I wanted to serve, like you. Like it was give, it was service, it was build. Other people, it was like, you know what? I didn't want to be like them. I wanted to change. I want to be that different person, that one person in the generation that turned it around. But at some point along the way, they understood their feelings about money.

• 5:04Lewis Howes?

  When then were you able to break free from that survival mindset around money into thriving financially and creating more abundance?

• 5:15Brendon Burchard?

  Guys, it happened like

• 5:18Brendon Burchard?

  three miles from here. Three miles from here. I went broke in the Mission District.

• 5:27Brendon Burchard?

  Okay, okay.

• 5:29Brendon Burchard?

  So this is a true story. I had a good job and I quit it because I want to become a writer. Like Louis, I want to write a book. I wrote about the same age too. And I wrote that book. I quickly put it out and I did what most writers do. I went really broke.

• 5:46Brendon Burchard?

  Like you're already not doing great where I was living at the time, but then I went really broke. And there was probably two or three years I was faking being a writer. I was looking in San Francisco, all the famous places the writers went, all the cafes in this town, the big name writers. And I would go there and I'd order a croissant. And I'd get a green tea and I'd sit where the famous people sat in those cafes. And I look around, everyone has laptops and they're all typing and drinking their coffee. And I was like, I'm here, I'm doing it, I'm doing it. And then I just kind of A D D myself throughout the day, week after week. I am not motivated. So I'd walk around, I'd go to Fort Mason.

• 6:30Brendon Burchard?

  I'd go to the Golden Gate. I'm looking for inspiration. I'm going to find inspiration in San Francisco and I'm going to write this book.

• 6:38Brendon Burchard?

  This goes on, week after week, month after month. I can no longer afford my rent. So now, I go and live on some friends' couches, then on some friends' floors. And then I have to make the decision, do I go back to where I'm from, from Montana, and go live with my parents? Or do I move in with my then-girlfriend? And somehow, she had so much grace, she let me move in. She was paying for all the groceries. She would go and work so hard every day. And knowing that I was at home writing this book, this great book I'm gonna write. I'm gonna make it with this book. And you weren't making any money at the time? No money, no money. And I had a laptop that I borrowed.

• 7:22Brendon Burchard?

  And I had my mom's fold-out little stool, where I was writing. And I was writing next to the bed, because the apartment was tiny. She was in the marina. So, tiny apartment, but she's doing, she's in the marina. You know, she was doing much better than I was. Paying for the groceries. And so I'm writing next to the bed. And all of my journals, my books, my vision boards, my research, my papers, my bills are on the bed. And she'd go to work, she'd come home. And usually, I'd, you know, get everything organized, clean it up. And then, one day she comes home, and I was kind of working a line, so I'm still typing. And we have dinner, I come back, I'm typing. She comes in to go to bed that night. And I hadn't cleared off the bed.

• 8:07Brendon Burchard?

  So she goes and goes to crawl under the bed, this covers. And I was writing, and I just happened to look over. And she had got under the covers, and the section of her bed, and that's where my bills were. And she didn't know I was going into bankruptcy. And I get emotional, because I'm thinking, it's like, miles from here. So I look over and I see the woman I love sleeping under the weight of my bills. Wow. Literally, she's sleeping under my bills. And it was like, it like,

• 8:51Brendon Burchard?

  you know, it snapped something. None of us want to be the cause of financial insecurity for someone we love.

• 9:02Brendon Burchard?

  And I've been faking it for several weeks, pretending to write, not getting much done. And that night, seeing that, it just, it hurts so much. I was like, you know what? I gotta get this done. So I wrote, and I wrote, and I wrote. And the next day, she went to work, and I was still writing. The next day, I'm writing, I'm writing, I'm writing, I'm writing. Eighteen days later, boom, book is done. Eighteen days later, bam, number one on Amazon. Write it another, write it another, bam, bam, bam, bam. Six books, number one on every list imaginable. Millions of copies, you know, build this huge empire of courses and memberships, and eight big seminars a year all around the country for 15 years straight. And here's why.

• 9:46Brendon Burchard?

  You need to find someone to fight for. If you're broke, you're fighting for survival. If you're gonna break through, you're fighting for somebody else. You need to find somebody or something to fight for that is beyond you. And when you find that, when you find that, that's when the breakthrough happens. That's when the real breakthroughs happen. I love his show because he asked that question to everybody, you know, at the end of Our Greatness. And everybody basically says in some way, some type of pursuit of their potential and developing themselves, but in pursuit of that for others. And so at some point, you go from, I need to just survive,

• 10:29Brendon Burchard?

  to I need to be in service to something bigger that will demand something of me. And if you don't like the language of, you need something to fight for, somebody to fight for, then just replace it with love. You need to love somebody or love something beyond yourself. Otherwise, you'll only be in survival mode.

• 10:49Lewis Howes?

  How do you not go back into self-doubt? When, okay, you get excited to fight for someone or something greater, and you're, you're living in that space, but then something doesn't work out? Or then it doesn't hit number one? Or people continue to laugh at you? Or the money's not coming?

• 11:09Brendon Burchard?

  You should've seen how he looked at me. People continue to laugh at you.

• 11:15Brendon Burchard?

  How do you not, how do you not fall back into survival? Or self doubt, or insecurity, or self judgment, or? Just don't, just stop pretending those are gonna go away. Doubt's not the problem. Stopping is. A lot of people have doubt, but they keep going. If doubt becomes a signal to stop, you'll always fail. If doubt is a signal to learn and to try again, now you're in the scientific method and you win. So doubt should be a signal to learn and to try something new. But even doubt's not the problem. Catastrophizing is a problem. What does that mean? Catastrophizing is where a lot of learned helplessness comes from.

• 12:01Brendon Burchard?

  It's where you worry about ruin in your life, which is one of the great fears we have as humans.

• 12:08Brendon Burchard?

  If I do this, I'll be ruined. I'll be ruined. Everything will go away and they'll reject me and I won't be able to handle it. So I'll be inadequate too. And so here's what, write this down. If you ever want to understand your negative thinking, write this acronym I'm gonna give you down. ZAPS. Z A P S. You guys will be having success and then you'll zap yourself. And when you zap yourself, you'll stop. Zap, Z A P S. The Z stands for zoom in.

• 12:37Brendon Burchard?

  Problem happens, you zoom in on it. Difficulty, you zoom in on it. You failed, you zoom in on it. They made fun of you, you zoom in on it. Then the A is you attach self. You attach identity to the problem. You attach identity to the ruin. The failure. Yes, I am the failure. Now it's not just a bad thing happened, I'm impacted by it. I am. You zoom in on what's wrong. You gotta stop that. You gotta zoom in on what's possible. Yeah. You gotta zoom in on blessings, you gotta zoom in on grace. You gotta open up that perspective, you gotta open up that aperture. So you zoom in on what's wrong, you attach personality or identity to the problem. Then P is, then you punish yourself. Oh man.

• 13:23Brendon Burchard?

  I used to do that all the time. Yeah, you punish yourself. You shut yourself down, you speak terribly to yourself. Procrastination is punishment. Drugs, alcohol. Drugs, alcohol, abuse. Sugar, whatever. Neglect. All of these things, you punish yourself. You neglect. And you don't just punish yourself with the bad. You neglect yourself from the good. Hmm. You rob yourself of blessings. Yeah. Because you don't believe you're deserving of those things. That's right. Yep. And then S is now you shame yourself. Or you shrink the size of your visions. Hmm. And so one problem happened. And you zapped into it so much. That now you're playing small.

• 14:06Brendon Burchard?

  And the problem is, this is just a mental pattern. This is not like esoteric, what we're talking about. It's a mental pattern. It's a pattern of negative thinking. But it's very specific. It is catastrophizing. Where you feel like things, you'll be ruined or rejected so much in the future. That there's no point in proceeding today. And I will tell you, and this is a lesson I had to learn. Uh, I actively coach four billionaires. And so these are people I talk to every week. It's a million dollars a year. Uh, I had to work up to that. I was the broke kid three miles from here. We'll tell that story, but uh, the one thing that I learned from them, it's actually, maybe everyone knew it, but I didn't.

• 14:48Brendon Burchard?

  Their number one trait is assertiveness. Assertiveness? Yeah. They assert themselves into situations because they believe they'll figure it out. So they'll believe before they see. Yeah. Oh. They. Just checking. Confidence. Oh, just. Yeah, exactly what you said. Maybe not today, I'll figure it out. Maybe not tomorrow, but one day I'll figure it out. That's confidence. Confidence is, I believe in my ability to figure things out. Confidence is not perfection. It is, I'll get in motion, I'll figure it out. And so you, if you want to change the world, you have to assert yourself into the world. You can't be a passive person. You have to have high agency. You need main character energy. Like, most problems I would look at and I'm like, oh God. They're like, that's, I guess we have to do it.

• 15:33Brendon Burchard?

  Jeff Bezos says that what made Amazon so successful was that.

• 15:39Brendon Burchard?

  They made decisions with only 60% of the information.

• 15:45Brendon Burchard?

  You're never gonna have it. We have like, oh, we have enough? Go and then learn and find it out. It's that most people, they think they need to have 100% before they go. And we've been all wronged in our industry for a long time. We had a lot of people in our industry selling certainty. Right? You need to be certain. You have to be certain. And that's been wrong because people who are certain tend to be stubborn. And people who are certain stop being curious.

• 16:11Lewis Howes?

  You need to be flexible, too.

• 16:12Brendon Burchard?

  You need to be flexible, adaptive, and curious.

• 16:18Brendon Burchard?

  If you are truly flexible, adaptive, and curious, you actually go into problems more easily. Because you're like, let's see how this... You're curious, like, let's see how this is gonna turn out.

• 16:27Lewis Howes?

  And a failure isn't meaning they're a failure.

• 16:30Brendon Burchard?

  Yeah. They're not attaching to identity.

• 16:31Lewis Howes?

  Yeah.

• 16:32Brendon Burchard?

  And that's what Wayne Dyer was talking about, so your reference is that if you put whatever you attach "I am" to, be very careful. Right? I am a loser. I am not as smart. I am a bad dancer. I am a bad dancer.

• 16:48Lewis Howes?

  It's a belief.

• 16:49Brendon Burchard?

  It's a belief. I do have... Can I interrupt?

• 16:52Lewis Howes?

  If I can dance, you can dance.

• 16:54Brendon Burchard?

  I want to show in a minute. Don't pull it yet, guys. He doesn't know I'm gonna do this. The first time Louis and I were on stage together.

• 17:00Lewis Howes?

  Oh, wow.

• 17:00Brendon Burchard?

  You remember he said he judged me? Because I was so happy in my content, people don't believe it's real. They're like, he can't actually be that happy. I'm like, no, actually, the wealth of my life is I learn to be happy.

• 17:11Lewis Howes?

  Yeah.

• 17:12Brendon Burchard?

  Not make money. I learn to be happy. That's the greatest teaching of my life.

• 17:16Lewis Howes?

  Your whole tagline is, "Bring the joy."

• 17:18Brendon Burchard?

  Bring the joy. Bring the joy. Bring the joy.

• 17:21Lewis Howes?

  I want to ask you a question about thinking. Because I think thinking is very important in how we perceive ourselves, how we perceive the world. What's more important to our success or our abundance? Is it thinking more positive thoughts or thinking less negative thoughts?

• 17:40Brendon Burchard?

  Success will always be way more about your behaviors than your thoughts. Because a lot of the thoughts I have suck during the day, but I still get what is necessary done.

• 17:50Brendon Burchard?

  Daily prioritized action versus daily good feeling is often the thing we don't crack till later. Now, we do have to have thought. By the way, I don't want, I'm gonna come back and reverse.

• 18:01Lewis Howes?

  Yeah, but if you achieve the results.

• 18:03Brendon Burchard?

  Yeah, you have to have good thoughts.

• 18:04Lewis Howes?

  And you don't.

• 18:05Brendon Burchard?

  We think.

• 18:05Lewis Howes?

  Yeah, yeah. If you achieve it, but you still don't accept yourself, are you gonna feel good?

• 18:10Brendon Burchard?

  Yeah. Let me share this. Instead of thinking, let's use a different word. Alignment. The goal is to get in alignment with your higher energies and your higher form of being. The goal is to be in alignment with who you are and what you're really meant to do. The path you are uniquely supposed to be on. And when you take the steps, and it is steps, a lot of those steps, you're gonna have doubts. Your thoughts are actually gonna suck. They just are. They're really gonna suck. And you're gonna be unsure for a long time. But when you're unsure for a long time, you need to be aligning.

• 18:52Brendon Burchard?

  And if you will make the game about aligning ever more closely to your higher state of being, ever more closely to your higher state of consciousness, ever so closely to your true nature, ever so closely to the proper path that is unique and primary and important for you. Every nudge and alignment, it's going to improve the thoughts because you're gonna have a sense of integrity and character now. And it is in aligning to the actions and the path that is unique and true to your human nature and your real powers, that the thoughts start getting better. They start clearing. It's actions of integrity that start making the mind come into alignment with greater strength. And so I tell people all the time, achievement isn't your problem. Lots of people can do things.

• 19:35Brendon Burchard?

  And thinking isn't necessarily a problem because a lot of people overthink and they got plenty of thoughts and they're very positive. I mean, I know a lot of people in our industry, they're the most positive thinkers of all time. They are law of attraction gurus. And I'm like, do something! Just do! But do the thing that is in alignment. If you can get, listen, if you get in alignment, you are granted a bigger assignment.

• 20:03Brendon Burchard?

  And when you get greater alignment, greater assignment is given to you. And then greater abundance is the result. You don't start with abundance. No, you start with alignment. And abundance is an outcome. And once that switches in your head, then it's like, wait, I can do that. Cause I don't know if we want to go here, but you know, I

• 20:30Brendon Burchard?

  in college had a girl who broke up with me. I've shared on your podcast before, but it sent me into suicidal ideation and I became depressed. And sometimes you can't think yourself out of depression. You have to have small daily victories of integrity. And it helps decrease that feeling. It doesn't fix it, it doesn't resolve it, just like doubt doesn't go away. Sometimes negative feelings aren't going to go away. I do like the idea that we can think these negative things less. But the reason we think them less isn't because we do a mind warp on ourselves and we go, I'm thinking less of this awful thing I really do feel about myself. It's, you know what? I did some good today.

• 21:15Brendon Burchard?

  I said I was going to shower and I showered. I said I was going to go to the gym and I went to the gym. I said I was going to call my mom, I called my mom. I said I was going to write the first page and I wrote the first page. And it's these small acts of integrity that improves our thoughts more than wishing our thoughts were different thoughts and could be better thoughts and could be replaced thoughts. And so I think alignment in, now I'm going to come back and reverse myself. In alignment in our thoughts and our behaviors. But sometimes shifting behavior can be a little easier to start cleaning up the thoughts.

• 21:46Lewis Howes?

  Yeah. It's being our word to ourself over and over again.

• 21:50Brendon Burchard?

  Yeah. Yeah, that sense of integrity.

• 21:52Lewis Howes?

  Doing what I say I'm going to do for myself every day.

• 21:54Brendon Burchard?

  Yeah.

• 21:55Lewis Howes?

  And that will help to create more belief because you're now in alignment with what you say and do. It's matching.

• 22:02Brendon Burchard?

  And I think you're in alignment, like I said, there's, there's alignment you have to get to because you have an assignment. And you can't, you can't see the assignment. Lewis, I've known him a long time. A decade ago, if we were talking, you wouldn't see this as the assignment yet.

• 22:21Brendon Burchard?

  Right? He had to go through things and discover things and keep. Lewis has become more of his best self. And I've watched it and I really honor it because I, just so you know, I'm not geeking on. I just told him this in the green room today. It's been awesome to watch as a friend.

• 22:36Lewis Howes?

  Thanks, brother.

• 22:37Brendon Burchard?

  What you have become.

• 22:39Lewis Howes?

  Appreciate it. Thank you.

• 22:40Brendon Burchard?

  He aligned himself. And I want to let you show, I know he shares on the podcast, but sometimes it's different when someone says it. He aligned himself by getting counseling and therapy and help and going to seminars and listening to the people he interviews. He actually is present and he listens to them. And because he realigned himself in the universe, God assigned him Martha.

• 23:02Lewis Howes?

  Yeah. Thank God.

• 23:06Lewis Howes?

  Beautiful.

• 23:07Brendon Burchard?

  And now he has the abundance of love.

• 23:09Lewis Howes?

  Yes.

• 23:10Brendon Burchard?

  You see that happen? He aligned, then he was assigned, and now he has the abundance of love.

• 23:17Lewis Howes?

  And it's so interesting. Thanks for the acknowledgement I receive.

• 23:23Lewis Howes?

  So interesting because we never know. Like the, the moment before I met Martha, I didn't know four years ago I'd be where I'm at today. Isn't that crazy? It was like literally one moment and everything changed. And I didn't know in that moment when I met her, this is what was gonna happen.

• 23:42Brendon Burchard?

  Yeah.

• 23:43Lewis Howes?

  But it was like, literally, I'd been doing so much deep healing work before I met her that I kind of was just like, I don't, you know, I don't need to be in a relationship. And I wasn't even like trying to be in a relationship. I was like, most of the people in this room, single, not wanting a relationship. But I was just like, I am so good with me, whatever happens. And if a relationship comes or the right person comes, I'm ready. And if not, I'm happy to be single. But it was like, I never had this feeling, because I always had butterflies when I met certain people that I was getting into relationships with. And this may not sound romantic, but I didn't have butterflies with her. And it doesn't mean I wasn't attracted to her or there wasn't some connection.

• 24:29Lewis Howes?

  But it was almost like my nervous system was in alignment where I was just could see a healthy human being in front of me as opposed to one where I was like unsure of or anxious around. It was just like, cool, if we vibe, awesome. If we don't, I wish you the best and I wish me the best. And I want us both to win. It wasn't like a need you to like me or or anything like that. It was just like, this is who I am and let me get to know you. And I felt so peaceful inside throughout the whole kind of dating phase of the relationship. And I was just like, I'm gonna be a hundred percent me and if she accepts me, great. And if not, I wish her the best.

• 25:09Lewis Howes?

  But never again will I allow myself to get out of alignment to please one person in life and then resent myself for shifting my value to try to make one person happy.

• 25:27Lewis Howes?

  I'm at peace whether this works out or not. And I truly want her to find someone who is the right alignment for her. And if we're in the right alignment, great. And if we're not, then I wish you the best. And that created this richness in me that I never felt. But it wasn't until I started shifting my beliefs and my behaviors and being more in alignment with myself on on sticking up for me when I needed to, creating those boundaries, being fully transparent and honest and being okay if she couldn't receive it and just be like, well, this is me and it's okay. Yeah. And it was it was an amazing experience that I didn't have the belief for many years that it was possible.

• 26:13Lewis Howes?

  Until I started to heal, then I was like, oh, I believe it's possible with the right timing. And it happened quick. I was not wanting it or expecting it in that moment. But I also didn't say, this is interesting because Martha,

• 26:29Lewis Howes?

  after like a month of us hanging out, we were spending a lot of quality time together. And also, we didn't have any sexual intimacy by my choice. I said, I'm not jumping into this, creating chemical confusion. I just want to get to know you. Where previously the women I would date wanted to get to know me in other ways.

• 26:52Lewis Howes?

  But I made a decision. I said, this is not happening. She goes, yeah, I know. I'm not letting it happen. But I go, no, but I'm not gonna try. She's like, okay, cool. So we were both in alignment on that. And there was something she said to me later. Because after like a month of us hanging out, and she had done a lot of like her own healing journey as well. But maybe a month or two of us hanging out, she did a session with her therapist. She was in individual therapy as well as I was. Which I think was beautiful because we were both on our healing journey. And she said, I met this amazing guy that something feels different.

• 27:30Lewis Howes?

  But I feel like I'm supposed to wait longer, maybe because that's what, you know, people say you should wait and do this. And, and the therapist said, you're an actress, right? And if you did a movie in your first few years of acting, and for whatever reason, your movie was up for an Academy Award, and they chose you to win that award. But you said, no, I'm not ready for it. Would you not take the Oscar?

• 28:02Brendon Burchard?

  Great coach.

• 28:03Lewis Howes?

  If the award was presented to you, and what you wanted was right in front of you, would you say, ah, I don't know? Would you block that opportunity of abundance to you, that vision?

• 28:13Brendon Burchard?

  Yeah.

• 28:14Lewis Howes?

  She goes, no, I want it. I would take the award. And she said, then go lean into this relationship. It doesn't mean it's going to work out. It doesn't mean, right, maybe he's crazy, whatever. I don't, it doesn't mean it will work out. But leaning into this, one day you will create that relationship. It's beautiful. And yeah, so it was really all about alignment and being okay if it didn't work out.

• 28:39Brendon Burchard?

  Yeah.

• 28:40Lewis Howes?

  And that's when it just like, it just felt peaceful.

• 28:43Brendon Burchard?

  I'll, I'll break it down like.

• 28:46Lewis Howes?

  Coach it.

• 28:46Brendon Burchard?

  Psychologically.

• 28:47Lewis Howes?

  Coach it up.

• 28:47Brendon Burchard?

  On that coaching, like, this is important. And he said it, he didn't need, like, he didn't need, and he didn't try to control. And he didn't try to get.

• 28:58Brendon Burchard?

  It's weird because, I mean, we're at this money conversation tonight. But think about how often we need, we try to control, and we try to get. And that's, that's our mode of operation that we've learned with money and relationships. And it's why we have this terrible rout of poor performance in those, in our culture. Because if it's need all the time, I mean, you can't be fulfilled. It's like the oldest metaphor I used to teach in like college kids back in the day. It's like, oh, if you, if you have a relationship of two incomplete and broken people, they can't really ever quite connect. And that's why each person has to really work on their wholeness. Cause then you lock in.

• 29:43Brendon Burchard?

  And, but if you're needy, you're always trying to grab somebody's parts. You're trying to grab. And then, you know, that at some point, that doesn't feel good, so they pull away. The more, the harder you grab at them to fill your incompleteness, the more they want to pull that part back of themselves. So neediness is never working. Control never works, which we all know, but we still try to do it on people. And then you're trying to get, and you're like, hey, actually I'm trying, I'm not trying to get any from you, Martha. You know, it's like, oh, okay.

• 30:14Lewis Howes?

  Yeah.

• 30:14Brendon Burchard?

  That's a powerful reframe. And so I think it's, what you shared is so powerful because it's about relationships and money. But alignment, I want to really hammer that home. It's like, achievement is not your problem. Alignment is. So many people are busy. They have busy work, but it's not their life's work.

• 30:38Brendon Burchard?

  And until they move in more of the direction of the path of what is truly aligned, why is it that every spiritual text and everything we know from ancient traditions, why is it always this? Why is it always that, why is there always a centering? Because it's ancient. We know it as human beings, right? When we're out of alignment, that's where our ego grows.

• 31:02Lewis Howes?

  Yeah, and we're in pain.

• 31:04Brendon Burchard?

  We're in separation. We're in pain. Like all the like, so it's it's just about ever so more for you. And I don't know what the answer is, and Lewis doesn't know the answer is. But you have a path and you have a way of being, and you have a nature. And you gotta have those daily acts of courage to scoot yourself towards that. Because then you have that self-respect at the end of the day and go, I scoot myself a little bit. All right, and a few more days of doing those actions that are good for you, in alignment with you. It's just a game changer. And and as weird as it sounds, most of the wealthy people I work with, which I never imagined I would. I mean, imagine all my clients are wealthier than I am, all of them. So why do they need me?

• 31:48Brendon Burchard?

  I ask them this all the time. Don't tell them.

• 31:56Lewis Howes?

  Well, what is the thing that for those who are super achievers? That know how to either make money or build a business or accomplish things? What is blocking them from their freedom emotionally? If they're able to achieve but unable to align with their higher calling? Or with their mission? If they're achievement masters, but they haven't figured out peace and freedom?

• 32:20Brendon Burchard?

  Mm hmm.

• 32:21Lewis Howes?

  What is blocking them from feeling that when they've mastered achievement?

• 32:25Brendon Burchard?

  Well, first is, I would say, they've mastered achievement, but they don't feel it yet. It's talking to everybody in this room who you've had success already. And you still don't feel like a success. Because we don't teach people how to integrate success. So you might have a lot of wins, a lot of victories, but if you've never. Taught yourself how to debrief it, think about it, internalize it, and connect that to your identity and your character. A lot of people, what's blocking is they're still striving to feel what they already achieved. They're still trying so hard to feel good or adequate or worthy. They've done it, the track record shows it. But they don't feel it because they've never allowed it in.

• 33:07Lewis Howes?

  Why don't people allow the success in or the accomplishment? Why do they have to go to the next thing right away? Without celebrating it or saying, oh, man, I actually did a good job here. And I can take it in.

• 33:20Brendon Burchard?

  Because our society is not good at celebrating success. Look at how we demonize all the top earners. Look how we demonize the top people in government, culture, records. Like, as you know, it's like, the bigger you get, the more that criticism comes out for no reason. You know, it just comes out. And so you're like, oh, do I want that? So they're scared. They're scared and they're not taught to celebrate the wins. Because, oh, if you celebrate your win, that's ego. And so so few people, I actually, I really believe this. Most people have never genuinely celebrated their life.

• 33:54Lewis Howes?

  Wow.

• 33:56Brendon Burchard?

  They have a birthday, they've had 50 of them. They've never genuinely celebrated and praised and felt and integrated life. God's hope for them, God's breath, God's grace. And if it's not God, they've just never taken that spiritual time. If you've never felt life, how are you supposed to feel like the achievements matter? People have victories, but they never felt the victory. They're just on to the next battle, next battle, next battle, next battle. So you have to teach people first to feel. You really have to teach people to feel. And so, once they, we can get that block out. Okay, now you can feel it, okay? Like, let's celebrate some of the wins, let's recognize it, which sounds so corny. It just works.

• 34:40Brendon Burchard?

  Because what most people want, this is my, this is my secret. I was like, how do you get these clients? And I go, well, I know one thing is true for all humans. And it is the ultimate purpose we're all here for, at least I believe. And that is, if you've been granted life, the purpose is...

• 34:58Brendon Burchard?

  Life. Another word is aliveness. What everybody wants is more aliveness. What they're usually chasing and the next thing is more aliveness. The bigger risk, the bigger deal, the bigger adventure, the bigger novelty, the bigger complexity, the bigger bank, the bigger... It's like the chase makes them feel alive. And so the chase is important. So we just got to make sure they're chasing the right thing. Right? We are goal-driven species. We have this drive to achieve and build and create and expand. So you have to honor that. We just... And I want you to feel that. We call it meaningful pursuits. We want you to have a meaningful pursuit that brings you alive. And sometimes it takes a while to figure that out.

• 35:40Brendon Burchard?

  And the block is they're busy in the wrong chase. They're in the wrong hunt. They're literally playing a game that isn't even what matters to them. They just got taught that. Or the kids who went to that college they went to that was fancy did that. Or those guys on Wall Street are do that. Or this guy I'm neighbors with who has this thing. And now they're playing games that are stupid that don't bring meaning or aliveness. And if you don't have meaning and aliveness, the worst thing is you start making even worse choices. Because now you resent other people. So now you got to compete with them to beat them in games that don't matter. Does anyone hear what I'm talking about? It's like, this is why alignment and finding the feeling,

• 36:24Brendon Burchard?

  what brings you alive a little bit? What has meaning to you? That's where the wealth is. What brings you alive, what brings you meaning? That's where the wealth is.

• 36:34Lewis Howes?

  What's the test or the assessment that people can take right now that can figure out if they're in alignment with a meaningful pursuit? Or if they're playing a dumb game? Their career and their purpose and their relationship, whatever it might be?

• 36:49Brendon Burchard?

  Yeah, this is going to sound so lame.

• 36:53Brendon Burchard?

  Preparation. If you find yourself preparing for it, thinking about it, researching it before you go do it, you're on the right track. I'm from Montana, where, you know, I grew up hunting. And I don't hunt anymore, and I know I'm in California, so hunting is like officially banned by the government. You know, but my dad grew, my dad grew up in a true, like on a true, like ranch. Have y'all seen Yellowstone? Like, my dad grew up, but it was not fancy like that. He grew up in a place where he had to go four and a half miles to a one bedroom schoolhouse. So he grew up hunting because that's how they provided food, for real. And so I grew up a little bit like that too, because we were broke. And it was a big deal to go hunting.

• 37:37Brendon Burchard?

  But I use the metaphor just a little bit because people who, who, if they're on the right hunt, they get up at like 5 a.m. They start putting things together. They're checking the gear, they're checking the equipment. I got a buddy, he, he doesn't hunt, but he's a, he's a, like a kite boarder. Y'all know what kite boarding is?

• 37:56Lewis Howes?

  Yeah, yeah.

• 37:56Brendon Burchard?

  Okay, it's really hard.

• 37:59Brendon Burchard?

  He's a kite boarder. Man, he loves to get that, everything ready with the kite boarding and get it into the truck. And he like, he just, you're preparing.

• 38:07Lewis Howes?

  Check the weather and check everything.

• 38:09Brendon Burchard?

  Yeah, it's the weirdest funny thing I discovered, working with all these amazing people, high performers around the world, we did this research, they just prepare more. But the preparation isn't because of fear of failure. It's like, they kind of geek on it. It's like they got all the gear for the bike and they got all the weird, they just like, they like to do things. They just, they're doing it because it's an interest. And that, now because they're preparing the interest, as they're doing the interest and they start to align it, it becomes a passion. And now because they have the passion, they can develop the perseverance, it becomes grit. And you know all that research.

• 38:38Lewis Howes?

  Yeah, of course. What if someone doesn't know their value or their worth? How can someone start to understand what their value and worth is? And what should someone do when someone else doesn't appreciate their value or their worth?

• 38:55Brendon Burchard?

  If you don't know your value or worth.

• 38:59Brendon Burchard?

  Volunteer. You gotta volunteer. That's literally, that would be the shortest, most direct path to finding out that you're valuing your worth. We live in a society, we don't volunteer. Now, I lived a decade in this town. I met my wife in this town. The girl who slept on my bills. She stayed with me.

• 39:22Lewis Howes?

  Wow. That's cool. That's cool, man. That's pretty cool.

• 39:27Brendon Burchard?

  We were just at Louis and Marta's beautiful wedding together and we had the time of our life. And it's a very private part of my life. My wife doesn't want to be on social media. She doesn't care about that stuff. So, a lot of people don't know, like, the actual great success of my life isn't, you know, the books and the courses and the events and the, you know, magazines and stuff. It's like, I have an unbelievable marriage.

• 39:47Lewis Howes?

  Yeah.

• 39:48Brendon Burchard?

  Like, an unbelievable marriage. And I bring this up because when we came, we were here, I was in San Francisco. I lived here from, I think, 2001 to 2008 or 2009-ish. It was a different town, different city. I know many of you have lived here a long time. It was different. The indifference that developed in this town with walking by those who are homeless and those who are in need at a mass social level of indifference is terrifying that that can happen. And I think it relates to the fact that a lot of people don't have self-worth. And the lower your self-worth is, the less you're likely to take care of somebody else.

• 40:30Brendon Burchard?

  It's why you need to get good with you so you can be good to others. And I think that, um, once you volunteer in a few soup kitchens, once you've helped put a few people to bed, once you've been in hospice, uh, once you've been on the front lines, once, in some way, you have volunteered your actual time, your actual energy, and you see the need in the world, it sparks a humanity in you. And when that light comes on, to be a giver, I love that slide you had about generosity. When the light comes on inside, which is your humanity, to be a giver to others.

• 41:14Brendon Burchard?

  Worth isn't the issue anymore.

• 41:18Brendon Burchard?

  It's like, it's like for those, you know, I'm more raised in Christianity, so you know, it's like, when you, when you understand that level of generosity and giving of self, you stop worrying about yourself so much. Yeah. Like, the ego is, you don't, you're not so trapped in yourself and your self-concern, and all of a sudden, like, worth becomes a humanity thing, not how do I feel about myself today thing. And everybody's worthwhile. I said, maybe part of our purpose, we've been given a hint, is like, hey, if you're alive, maybe part of the purpose is be alive, but you're also alive with eight billion other people, eight, eight and a half billion other people. So maybe one of the other hints we were given from the universe is, oh, other people, they're involved in this purpose thing, they're everywhere.

• 42:02Brendon Burchard?

  So like, like, engage and give, and I promise, the more you give and the more generous authentically you are, not as a martyr, but authentically giving and generous, you, you grow in humanity and that, that light and that heart and that goodness takes over. When goodness takes over, when you're good, it's just like, you, you don't have to deal with that. Now, the second part of your question is, what about people who don't recognize your worth? The people who don't recognize your worth, please know that usually they don't feel good. A lot of people don't feel good, so when they're judging you and not recognizing your value, it's not about you, they're in their feelings, they're in their own world, they're in their own dramas and dramas, they don't even recognize you, it's like you said earlier, they don't see you, they don't even, they don't know, they don't even know what you're

• 42:47Brendon Burchard?

  doing, they don't even care that you're dancing, they're totally oblivious. They're in their own world. They're in their own world, they're so, like, people are so oblivious, we do not realize how oblivious people are. They really are, and, and I don't mean that in a negative way, they're just in, they're not into your space. So first, if they judge it, realize they don't know you. I think second is to realize that your job...

• 43:12Brendon Burchard?

  Is to align the humans around you to be as good and caring and thoughtful and compassionate and growth mindset and oriented as you are. It doesn't mean everyone will. It just means sometimes you have to decrease amount of time with them. Yeah. I got all this hate early in my career because I I started teaching that there's three kinds of friends and three kinds of people in your life. There's old friends, your high school people and other people of different parts of your life. You never talk to them again. They were just like they were that chapter in your life. You don't see them again and you're fine with it. And sometimes they reach out to you and they're like they're trying to come into your new chapter, but they're like that was that chapter. And sometimes you need to be OK that that was that chapter.

• 43:55Brendon Burchard?

  So you have to say you're you're an old friend now. It's less time, less experience, you know? And then you have your maintenance friends, the people you see just enough to maintain the friendship. Right? You text them just enough. You reach out just enough. You you know, just just enough. It's maintenance. It's like they're they're they're it doesn't mean they can't be good friends. It's just, you know? And then you have growth friends. You expand the itinerary of things you do together. You want to spend more time and see each other and you're trying new things. And and growth friends are the best. Your job is to get as many of those as you can. It doesn't mean these other ones don't exist. It just means you have to kind of align it. And if you have somebody who is extremely here, the the worst people to have in your life

• 44:39Brendon Burchard?

  are people who are discouraging towards you. Not that they're mean to you. There's lots of mean people, but even mean people who are critical or funny. Like I have a lot of friends who are like super British. And I mean, they're just like they cut you down. They're so smart with the cynicism. Like, and I'm not a cynical person, so I've just gotten I'm just getting killed by these guys. But But it's out of love. It's out of love, I guess. And I'm an easy person to make fun of me. Look at me. And so but they they're like, but they're so cynical and funny. And I wish I could be like that. I can't come back with a quick quip at them. So they just like demolish me. But they're encouraging of my dreams. And so if somebody is discouraging you of you growing.

• 45:27Brendon Burchard?

  And whatever that way is, they're controlling you, speaking down to you, shutting you down. Your job is to decrease your time towards them in whatever way it can. Sometimes that means a separation of relationships, sometimes it means a divorce. That's extreme. Other times it's like, you know what? I'm not gonna go to have brunch with this person every other Sunday. She's bumming me out.

• 45:44Lewis Howes?

  Yeah.

• 45:45Brendon Burchard?

  And you've just got to find out, like, if someone's bumming you out, you need to be assertive in that situation and let them know, hey, you're kind of bumming me out. Actually, I need some encouragement and I want us to be good friends. But if you keep bumming me out and speaking to me this way, I don't know that we can be friends. And most people go, I didn't even know I was doing it, I'm sorry. Or if they double down and then they're a real jerk, when you assert the conversation, you were just given the gift of the evidence you've been waiting for.

• 46:11Lewis Howes?

  Yeah, wow.

• 46:13Brendon Burchard?

  And we're all so scared to like, call out a family member or to limit time with a family member because we feel like it's like this awful, you know, injustice. But not everybody is meant to be on your path. And more importantly, you're not meant to be everyone else's educators. So you've got to let them have their life too. You really got to like, let them like, I also, people don't like this phrase, but it's like, you're not in charge of everybody else's train wreck.

• 46:41Lewis Howes?

  Mmm, wow.

• 46:44Brendon Burchard?

  And you-

• 46:46Lewis Howes?

  And you don't have to rescue and fix everyone.

• 46:48Brendon Burchard?

  You don't have to rescue and fix everyone. And a lot of reasons people stay with people who are actually hurtful towards them is they're trying to save that person.

• 46:56Lewis Howes?

  Yeah.

• 46:57Brendon Burchard?

  They're trying to be the educator of that person. They're taking responsibility of that person. So they're staying with that person who's actually hurting them. And the issue is to let go of the responsibility. And then you'll find your freedom.

• 47:11Lewis Howes?

  Yeah.

• 47:17Lewis Howes?

  In your book, High Performance Habits, you have a quote that says gratitude is the golden frame through which we see the meaning of life. It's like, that's a lot of what you've been talking about, being generous, being grateful, it's something that I was talking about throughout the evening as well. When you feel like something is off internally or externally in your life, where you're not feeling peaceful or joyful, maybe the bring the joy isn't working and your inner critic is like, shut up about the joy. So I'm going through a really hard time emotionally or externally.

• 47:51Lewis Howes?

  How do you set yourself free in creating that inner abundance and external abundance? When things aren't going well for you?

• 47:59Brendon Burchard?

  Um, I actually had to teach myself an acronym for that. BMF. Breath.

• 48:09Brendon Burchard?

  Movement. Food.

• 48:12Brendon Burchard?

  Like almost every time my brain takes over, I'm like, okay, I need to change my breathing pattern. I need to get up and move. And so every 50 minutes on average throughout the day, I hit the floor. I do a couple of vinyasa flows. Then I stand up, I do qigong and 10 deep breaths while opening up the meridians of my body. And then I'll be like, how do I feel now? Having breathed and moved and changed my perspective a little bit. And then I'll be like, do I need food? Like I eat, so like, some of you don't know, I, I, I've done 400 two hour live broadcasts on the internet.

• 48:46Lewis Howes?

  Wow.

• 48:46Brendon Burchard?

  I've done 104 day seminars where I was the only teacher. For 10 hours a day. I've created four pieces of content every day for 15 years. And most of it's audio, like in the growth day of my app, it's a daily audio for 15 minutes. It takes a lot of calories to run this mouth. I gotta eat, I eat, you would not believe how much I eat. So sometimes with my, my brain and my body are just not like in positive mindset mode. I'm hangry, I need some food. So I breathe, I move, and then it's like, do I need food? Like, so BMF, that's my thing. I like breath, movement, food, and I'm recalibrated.

• 49:26Lewis Howes?

  Wow. A couple of final questions for you, this has been beautiful.

• 49:33Lewis Howes?

  I would like you to imagine, I'm not gonna have, I'm not gonna call out anyone here, but I'd like you to imagine from all the people in this room, that there's one person here who's really going through a tough time in life. And I, and I don't know where that person is, but I'd like you to imagine that someone's going through a really challenging time. And they feel like they just haven't gotten that breakthrough or that chance or that opportunity in relationships or their financial opportunity. It just seems like something keeps holding them back. What would you say to that person here who just feels stuck?

• 50:10Brendon Burchard?

  Stop thinking you're alone.

• 50:15Brendon Burchard?

  Stop thinking you're alone. There's 8 billion other people who've gone through the same thing.

• 50:21Brendon Burchard?

  I've had to be with a lot of families because I do volunteer work at hospice. And I've had to tell a lot of parents, "You're not the only one who lost a child to cancer." There's support groups. "You're not the only person who struggled with alcoholism. You're not the only person who went bankrupt. You're not the only person who lost your love. You're not the only person..." And sometimes, the problem with pain is it feels so isolating. And you think you're the only person, and because you're the only person, you don't raise your hand. Because you think you're in a room alone, so why raise your hand? But you realize that there's a lot of other people who've been through something. And getting in a group, talking with them, and reaching out is the most important thing. Because if you suffer in silence, it's really hard to see the daylight.

• 51:05Brendon Burchard?

  If you suffer in silence, you don't raise your hand. And so the most important thing is go, "I'm not alone. And I'm a person of faith. I believe in God." And when those times I feel stuck, I just think, I'm like, "You know what? I'm like, 'Okay, I'm in this battle right now.'" And it feels dark, and it feels like all the arrows are coming, and it feels like I'm gonna lose the sucker. It's like, everything feels ruinous, so I start catastrophizing. I'm zapping myself into the ground. And then I have this metaphor, and I just remember, I'm like, "You know what, though? This battle is really, it just sucks, but you know what? Because I have faith. Faith means there's a forward position.

• 51:45Brendon Burchard?

  And I believe that in this forward position, I got the great commander out there with an army of angels, and they're clearing fields in front of me.

• 51:56Brendon Burchard?

  I don't even know how much easier it's gonna get until I keep marching. I don't even know. God's clearing paths. He's opening gates. He's arranging stuff. Seven cities down the line. I feel like I'm stuck here, but over there, there's freedom. He's already clearing the paths. He's already setting it up. I just forgot. I don't see it. But if I believe someone's clearing the paths in front of me, and someone is on the path beside me, or behind me, or around me... I'm empowered again. It doesn't mean I don't feel terrible. It doesn't mean everything's fixed. I just believe things are being set up in front of me that I cannot even determine. You will not know your destiny, but someone's playing those checkers. Someone's moving those pieces. Like, you don't know it, but something's been setting up for you.

• 52:41Brendon Burchard?

  And how do we know that? Because you're here.

• 52:44Brendon Burchard?

  Because you're here.

• 52:51Brendon Burchard?

  If this big-hearted, athletic, beautiful man,

• 52:57Brendon Burchard?

  who's so good and so great, has impacted you tonight,

• 53:06Brendon Burchard?

  then maybe you can accept that there's a serendipitous reason that out of this huge city and surrounding area of two and a half some million people, that you're in that chair.

• 53:19Brendon Burchard?

  Maybe a lot of chess pieces actually moved in the last six months that put you in this chair. They did in his life. He got married.

• 53:27Brendon Burchard?

  Twenty-two years ago,

• 53:30Brendon Burchard?

  down in the marina, there's a Safeway.

• 53:35Brendon Burchard?

  Now, if you hear a murmur of laughing... It's still there? It's because they don't call it Safeway in the marina. They call it DateWay.

• 53:43Brendon Burchard?

  So all my single friends go to Safeway in the marina. Well, there used to be a 24-hour fitness across the street.

• 53:51Brendon Burchard?

  And one day, I went in that 24-hour fitness scrawnyer than I am now.

• 53:57Brendon Burchard?

  And I was on this machine where you put your legs in it, and then you do this thing for your back. I don't know what they call that thing. Back extension. Thank you. I'm doing the back extension 22 years ago. And there's this girl on this yoga mat,

• 54:14Brendon Burchard?

  named Denise.

• 54:18Brendon Burchard?

  Who not too many months later would be buying my groceries.

• 54:23Brendon Burchard?

  And believing me before the first book. So maybe if I had an impact at all in anything I said tonight. Maybe there was serendipity that brought us here. That was 22 years ago, a couple of miles away.

• 54:36Brendon Burchard?

  So maybe something brought you in this room and if you can actually tap that for a minute. Then you can go, wow, all these things lined up that I could be in that room and get some kind of inspiration. Or some kind of knowledge that Lewis gave or Brennan gave, or maybe you just found, because some of you are here and tonight, an idea downloaded to you. That we didn't even say, words didn't even come out, it was not explicit, something came into your heart or into your mind. It just happened to land it on you tonight. So you're given something tonight. So maybe things were lined up that you could be given that thing tonight. And if that could be true, isn't it true that things are being lined up for you?

• 55:18Brendon Burchard?

  That you could be given to tomorrow and next week and next year? Maybe you're in the right place in your life. And things are gonna be alright.

• 55:29Lewis Howes?

  Beautiful.

• 55:32Lewis Howes?

  Final question. Final question and also just final thoughts you would like to share tonight after the question. I'll let you close it out. What are you grateful for today? And what's your final thoughts?

• 55:46Brendon Burchard?

  Without being cheesy, I'm so grateful for our friendship. Yeah, it's been like, uh, been good.

• 55:54Brendon Burchard?

  Yeah, it's like, I don't know if I got to tell you this at the wedding, I wanted to tell you, but you know, when you go to someone's wedding. You kind of, at some point, if you get some time, he was, you were like, you hung out with me at the wedding. And, um, you know, there's plenty of people there, um, but what, what?

• 56:11Lewis Howes?

  We got to have a moment right before, yeah.

• 56:14Brendon Burchard?

  Yeah, before the ceremony even. Yeah, it was like amazing and, um. I think sometimes when you go to a wedding, it kind of pops in your mind at some point, you're like, "Oh, we're friends."

• 56:26Brendon Burchard?

  You know what I mean? Like, we've been friends for a decade, but like when you're at someone's wedding and you're having these moments before the weddings and it's like, oh, this is like, you know, and it just made me grateful. And it also gave this amazing trip to me and my wife. And so it was just, I'm grateful for that. I'm grateful to be in this beautiful theater. My dad, you know, having served in the US Marine Corps for 22 years, and I get to be here thinking about him. And I get to be here with you and think about my wife, who was, you know, I met just a couple miles away. And so San Francisco is kind of a coming home a little bit. So it's nice. It's nice to be here. I'm grateful for you, buddy.

• 57:03Lewis Howes?

  Thanks, man.

• 57:05Lewis Howes?

  And any final thoughts as we close out?

• 57:07Brendon Burchard?

  Yeah.

• 57:09Brendon Burchard?

  Final thoughts about this guy and about greatness?

• 57:12Lewis Howes?

  Not about me, just, you know.

• 57:13Brendon Burchard?

  No, but it is, it is actually because,

• 57:17Brendon Burchard?

  I don't know if you'd be comfortable with me sharing the story, but someone, yeah, someone on your team, I'll just say that. You guys might not know this, but, you know, as he got married a couple of weeks ago, he also, you know, was planning this tour. And a lot of people in our industry, they plan a book launch and then a tour. And these things are months and months and months of planning and everything. And Louis just goes, "Let's, let's go."

• 57:42Brendon Burchard?

  And planned a tour along with the book launch in weeks, in weeks, that his actions drove us here. So I want to bring something out about the money piece that I didn't get to share earlier, but I think is so important. Last thoughts about the money piece. Earning more, serving more, building more, aligning more. I'm going to tell you the number one enemy in our current culture about all of this is half-heartedness.

• 58:10Brendon Burchard?

  You cannot be half-hearted and succeed. You cannot be half-hearted and have a great marriage. You cannot be half-hearted and build a great business. The world does not need another pair of half-hearted parents. The world doesn't need more half-hearted teachers. And everybody is so cool and sly and they kind of got one foot in because optionality rules the world in our abundant culture. Like, there's optionality everywhere, so everybody's playing half-assed. And playing half-assed is playing smaller than you are. If you want to move the needle of the world, if you want great relationships, you want great businesses, you want a great future, it will take conviction. And conviction means you need to start putting more of you in. And it's easy to do.

• 58:55Brendon Burchard?

  You need to stop blocking so much of yourself. Putting more of you in isn't scary. It's stop protecting yourself so much. Put yourself out there. This could be an empty room. How fast he planned it? It's like conviction. Go! Do the thing. Align with the thing. Do not play half-hearted. If you are in the game, be in the game. If you're following the way, follow the way. If you're on the yoga mat, do the yoga. Don't be half-hearted. We have a society that's so half-hearted, so checked out and so detached, we're all so shocked that everyone's miserable. You cannot live a happy life when you're half-hearted. Put yourself back in the game. Put yourself back in the game with courage, with conviction, with full-heartedness to serve and to build, and then you'll be great.

• 59:40Brendon Burchard?

  Give it up for Brendan and Rashad. Thank you.

• 59:46Lewis Howes?

  I hope you enjoyed today's episode and it inspired you on your journey towards greatness. Make sure to check out the show notes in the description for a full rundown of today's episode with all the important links. And if you want weekly exclusive bonus episodes with me personally, as well as ad-free listening, then make sure to subscribe to our Greatness Plus channel exclusively on Apple Podcasts. Share this with a friend on social media and leave us a review on Apple Podcasts as well. Let me know what you enjoyed about this episode in that review. I really love hearing feedback from you. And it helps us figure out how we can support and serve you moving forward. And I want to remind you, if no one has told you lately, that you are loved, you are worthy, and you matter.

• 1:00:30Lewis Howes?

  And now it's time to go out there and do something great.