729 Investing In Your Future with Brendon Burchard

IT'S ALL ABOUT WHO YOU KNOW. You know how people always say, “There’s power in your peer group?” That’s only half the story. Sometimes you have to buy your way into growth. There are plenty of successful people who want to help you. You just have to create an environment where they can. Sometimes, you have to pay for the knowledge and connections of the leaders in your field. It’s the same way you set yourself up for success with fitness, with education, and with goal-setting: you invest in learning. For this Five Minute Friday, the incredible Brendon Burchard shares why investing in a Mastermind is the way to get to the next level. Brendon Burchard is a New York Times bestselling author whose books include The Motivation Manifesto, The Charge, Life’s Golden Ticket, and The Millionaire Messenger. He was on the cover of SUCCESS magazine in October 2017 and is included in Oprah’s Super Soul 100. When he started out his career, Brendan didn’t have a positive network. He had to make his own. By “buying his way in,” he got connected with influential people who could open doors for him. Learn how to create structures in which people can support you in Episode 729. In This Episode You Will Learn: What a Mastermind is (1:30) About Brendan’s upbringing and how he got connected (2:00) The three benefits of a Mastermind group (3:45) Why it’s worthwhile to invest in your future (4:30) Get more from Lewis! Get my New York Times Bestselling book, Make Money Easy! Get The Greatness Mindset audiobook on SpotifyText Lewis AIYouTubeInstagramWebsiteTiktokFacebookX

Speaker names marked ? are inferred from speaking time and the show’s known hosts — they are not voice-verified.

• 0:00Speaker 00

  This is Five Minute Friday!

• 0:10Speaker 00

  Hey y'all, it's Brendan. You know how people always say that there's power in your peer group? I actually think that's only half the story. You know, people always say, "Hey, make sure you surround yourself with positive, successful, incredible people." I'm like, "Yes, I agree." But let's not confuse just having a good, positive, successful peer group as the same as having the type of people around you who actually are enabled and capable of lifting you higher. You know, I think about my career when I started writing books. Most of you guys know me from my last book, High Performance Habits: How Extraordinary People Became That Way.

• 0:52Speaker 00

  When I was starting my career as a writer, this is like, you know, 18 years ago, I had no idea what I was doing, but I had a few friends who were successful and, you know, like impressive authors. And they did nothing to really help me. You know? It's like, isn't it true you know some wealthy people? But those wealthy people ain't helping you? Isn't it true you know some successful people in your field? But they're not lending a hand? So yeah, you have the peer group, you know these people, they're somewhere in your circle, but they're not necessarily actually assisting you in your growth in a strategic or consistent way. That's why I said, "Yes, power of peer group. Surround yourself with positive people. Build your ideal community."

• 1:37Speaker 00

  All of that is the informal stuff that allows you to have a happy, successful, positive life. But you need to formalize a structure in which the people around you are lifting you up. You need to formalize a structure in which people around you feel like it's part of the process to open new doors for you, to enable you with new strategies, to be understanding, to make recommendations and advice that you know works in your field. And that formal structure is what's called a mastermind.

• 2:13Speaker 00

  That's what most people don't get. I didn't get this. I come from a really small town in Montana, where I didn't have an amazing positive peer group when I grew up. I had a lot of turmoil and chaos and abuse and challenges where I grew up. I didn't have, at the beginning of my career, a ton of people who were saying, "Hey Brendan, here's how to do this, and then do that, and then do this." I kinda had to go, because of where I was from and my lack of understanding or commitment, or I had to save money, and I'm not kidding, I had to buy my way into growth. And what I mean by that is, I had to like buy other people's courses, or buy books, or you know, attend seminars,

• 2:57Speaker 00

  and ultimately attend a mastermind that opened the doors for me in a big ways. And I know that might sound really horrible to say, but listen, this is the school of greatness. We can be honest, that sometimes you've got to invest in your future. That sometimes the big gates open after your big commitments. That sometimes it's the people you get around who also are in your similar space who can give you that next blueprint to go to the next level. And that's what happened for me. I didn't have connections, I didn't know people, I didn't have a great positive network. So I started investing in going to seminars to meet people like that. I invested in courses, and I bought books. And that's why today, I sell those things. It's why I create those things. It's why that's part of my purpose in my art,

• 3:41Speaker 00

  is because I was that dumb kid. I needed that stuff, you know? And if I didn't have that, I don't know where I would be today. And one of the greatest differences that has ever been made in my life was by joining masterminds, because it's a formal structure in which everybody in that group is responsible and has raised their hand to say, "We're gonna help each other." And if you've never been part of a mastermind, it's basically three things. That the group is kind of in charge of with you to build. And that is, first, it's to facilitate the sharing of strategies that work. So if you're in a career and industry and you don't know exactly what to do to go to six figures, seven figures, eight figures and beyond, you're not in the right mastermind. The right mastermind is a group of people who will share the strategies that work.

• 4:26Speaker 00

  They're not trying to hold it back or be secretive about it. They're like, "Oh, you're doing this? Hey, I did this, try that." Or you'll brainstorm together to find the right strategies. And the second thing that group is in charge of is relationships. Meaning, "Oh, you're trying to deal with this? I know a guy over here. I know a gal over there. Hey, have you interviewed with that person? Let me connect you." Like, the sharing of more relationships even outside the mastermind, but happening from a base of trust of being in the mastermind, has really served me in my career. And then the last piece is more of the mental, emotional, spiritual journey that is just simply understanding. That you've got people who understand your world, who get it, who are empathetic, compassionate,

• 5:09Speaker 00

  kind, open, caring, present, consistent, who are there for you when you don't know what to do, when you are struggling. Those are the three benefits I've gotten from masterminds. So if you ever have that opportunity of joining a mastermind in your field, please, my friend, do it. If you ever have an opportunity to structure the ability for you to win, do that in every way you can. Structure your habits, structure your mindset, structure your behavior, structure your relationships, but also structure a group that will help carry you to the next mountaintop. You deserve to have abundance in your life. You deserve to have a breakthrough in your life. You deserve to have a group of people around you who cheer you on and support you in those dark and those challenging times, who open those doors, who are as responsible for your success as you are.

• 5:54Speaker 00

  And that's the power of a mastermind. So get involved in one as soon as you can in your life, my friends, because the future holds good things for you. You are stronger than you think, and there are more people out there willing to help you than you could ever imagine.

• 6:10Lewis Howes?

  I hope you enjoyed this special Five Minute Friday with my good friend Brendan Burchard. If you don't know who he is, make sure to check him out, @BrendanBouchard over on Instagram and all the places online. He's a three-time New York Times bestselling author. He has been featured in all the biggest publications around the world. He's one of the most influential people online. You gotta make sure to check him out. He's got a great podcast as well. I hope you guys enjoyed this one. Five Minute Friday is always fun for me, and as always, you know what time it is. It's time to go out there and do something great.