224 5 Steps to Relieving Stress with Drew Canole

"Every diet works; what doesn't work is not being consistent." - Drew Canole If you enjoyed this episode, check out show notes, video, and more at http://lewishowes.com/224 Get more from Lewis! Get my New York Times Bestselling book, Make Money Easy! Get The Greatness Mindset audiobook on SpotifyText Lewis AIYouTubeInstagramWebsiteTiktokFacebookX

Speaker names marked ? are inferred from speaking time and the show’s known hosts — they are not voice-verified.

• 0:00Lewis Howes?

  Episode number 224 with Health Master Drew Cannoli.

• 0:07Lewis Howes?

  Welcome to the School of Greatness. My name is Lewis Howes, former pro athlete turned lifestyle entrepreneur. And each week, we bring you an inspiring person or message to help you discover how to unlock your inner greatness. Thanks for spending some time with me today. Now let the class begin.

• 0:33Lewis Howes?

  Welcome everyone joining. If this is your first time here on the School of Greatness podcast, thank you so much for joining. And make sure to subscribe to the podcast over on iTunes at iTunes.com/SchoolOfGreatness. And if you've been here since the beginning, or you've been here before, then welcome back. My name is Lewis Howes. I'm an author, entrepreneur, and host of this little podcast where we get close to a million downloads a month. And it just blows me away by the response I get each and every episode. So thank you from the bottom of my heart for tuning in, for listening, for taking action, and for sharing this with your friends online. It means the world to me. I've got a new book out coming out very soon. October 27th is the date.

• 1:17Lewis Howes?

  It's called The School of Greatness, and it's all about the eight principles to help you take your life and business and relationships to the next level. It's about a real world guide to living bigger, loving deeper, and leaving a legacy. So if that's something you're up to, if that's something you're interested in, then make sure to go to greatnessbook.com and preorder a copy or 20 copies and give them away to your friends today. Again, go to greatnessbook.com, check it out, preorder a copy over on Amazon or Barnes & Noble. And I would love for you to grab a few copies for your friends as well. We've got a great guest on today. His name is Drew Canole. He's a good buddy of mine. He was one of the first, I think, 20 episodes we had on here a couple of years ago.

• 2:02Lewis Howes?

  And I'm bringing him back because he's had some incredible shifts and transitions in his business and his mindset. And a lot has happened in the couple of years where he's blown up his business, helped transform the lives of thousands of people around the world with FitLife.TV. And I was just wanting to bring him on to share what's happened, how he's doing it, how you can master your health, and some of the latest and greatest that he's up to in his business, in the health world. So, without further ado, let's go ahead and dive in with this episode with the one and only Drew Canole.

• 2:37Lewis Howes?

  All right. Welcome everyone back to the School of Greatness Podcast with my man Drew Canole in the house, brother. Good to see you.

• 2:44Speaker 01

  Good to be here.

• 2:44Lewis Howes?

  Uh, FitLife.TV, also Organifi. We're having some green juice. So cheers. Cheers to you, my man. This stuff has been a lifesaver. I want to have a sip.

• 2:54Speaker 01

  Mmm.

• 2:56Lewis Howes?

  So good. Uh, if you want to take your health to the next level, this is what it's all about.

• 3:02Speaker 01

  This is it.

• 3:03Lewis Howes?

  And I want to dive in. We've had you on before. I think you were like episode 15 or 20, somewhere around there. We'll, we'll link it up so people can see that.

• 3:09Speaker 01

  How many episodes are you at now, by the way?

• 3:10Lewis Howes?

  I think around 220 something. Yeah.

• 3:13Speaker 01

  I feel honored, like privileged, you know, because you've just, you've blown up. You've had over 8 million downloads recently.

• 3:19Lewis Howes?

  Yes. It's been crazy, man. It's been crazy. The book is coming out. For those who don't have a copy of the book yet, make sure to preorder this. Uh, go to greatnessbook.com, check it out.

• 3:28Speaker 01

  I was actually reading it on the way here. Love the book. So simple.

• 3:32Lewis Howes?

  Thank you.

• 3:33Speaker 01

  The problem is, here's the problem with it. If you start reading it, you're not going to want to stop. So you literally, yeah, you have to block out chunks of time.

• 3:41Lewis Howes?

  Yeah, exactly.

• 3:42Speaker 01

  It's like that favorite show that you get.

• 3:44Lewis Howes?

  Well, you were on the train, so luckily you had some time to, to read it. Um, but I want to talk about you today because you've got so much going on. And I want to first talk about, you know, kind of your health journey, what you talked about a little bit on the first time. But for those who don't know, you know who you are. You've got, let's do a recap of what you've got online, just so people are aware. FitLife.TV gets how many million hits a month?

• 4:06Speaker 01

  Anywhere from four to 10 million.

• 4:08Lewis Howes?

  Four to 10 million. Unique visits a month or just?

• 4:11Speaker 01

  Unique is around six.

• 4:12Lewis Howes?

  Six million.

• 4:12Speaker 01

  Yeah. So about 60, 70% of that at any given time.

• 4:15Lewis Howes?

  Gotcha. Okay.

• 4:16Speaker 01

  Yep.

• 4:17Lewis Howes?

  And, um, Can we talk about business as well? Like how it's doing? Are you pretty open about the numbers? Or are you are kind of just?

• 4:25Speaker 01

  No, I'm totally open.

• 4:26Lewis Howes?

  Okay.

• 4:26Speaker 01

  I love it.

• 4:27Lewis Howes?

  So talk about what your business is doing. So people can understand the power of Drew Canole. And really the impact you're having on people's lives.

• 4:35Speaker 01

  To me, when we talk about business and numbers and everything else, it's all about who you're impacting, right? If you can impact a billion people, you can become a billionaire.

• 4:44Lewis Howes?

  Right.

• 4:44Speaker 01

  And that's what it's all about.

• 4:45Lewis Howes?

  Want to make a million dollars, impact a million people.

• 4:47Speaker 01

  Yeah, exactly. So the more people you impact, the more greater influence that you have. And it should really come, and of course, my journey came from trying to help as many people as possible.

• 4:56Lewis Howes?

  Yeah.

• 4:57Speaker 01

  But that change had to come from demonstrating myself. And as a coach, as an entrepreneur, as you know, we have to be that demonstration everywhere we go. You can't deviate from that. You always have to be that inspirational person. So flashback four years ago, I was 40 pounds heavier, right? I was actually about the same weight, but it was all fat.

• 5:21Lewis Howes?

  There's a before and after photo that doesn't even look like you.

• 5:23Speaker 01

  Should we show that?

• 5:24Lewis Howes?

  We should show that. So if you send it to me, I'll link it up on the show notes. It's insane.

• 5:28Speaker 01

  It doesn't even look like me.

• 5:29Lewis Howes?

  It doesn't look like you. I was like, who is this?

• 5:31Speaker 01

  And I was still a happy guy, like, but I was, I didn't have as much energy. I was lazy, lethargic. I would drink a lot on the weekends. I didn't have a lot of passion, zeal, zest for life, right? So I had a mentor tell me, I used to meet with this man every single day. He's one of my best friends now, Frank Scheidler in Tampa, Florida. He's like that sage that just walks into a room and everybody listens.

• 5:52Lewis Howes?

  Wow.

• 5:53Speaker 01

  Uh, he told me if I do anything at all to impact and change people, he goes, do something that really creates change for them. And I thought about that. At the time, I was running a credit and debt company. I was doing very well financially. We had the whole continuity program where we're helping people monthly. And it was great, but I felt empty inside. And it wasn't until I really started to give back and help people, where I started to feel fulfilled. So how did I do that in the very beginning? Well, I started making YouTube videos of me making smoothies and juices in the kitchen and all these like high, highly vital foods and nutrients, like the micronutrient diet type of thing, right? And sure enough, I started to lose weight. The more micronutrients like this green juice I have here,

• 6:38Speaker 01

  the more I, the less I craved, uh, the sugary treats, the pastas, the alcohol, the things that were holding me back. That my body at the time loved, but wasn't loving my body.

• 6:48Lewis Howes?

  Mm hmm.

• 6:49Speaker 01

  Right? So I did this in a period of about 90 days. I went from over 20% body fat down to sub 7%.

• 6:56Lewis Howes?

  Wow.

• 6:56Speaker 01

  I got in the best shape of my life and a sideline benefit of that is I gained more charisma, more confidence. I felt like I could do anything.

• 7:05Lewis Howes?

  Energy, focus, clarity.

• 7:07Speaker 01

  And more presence. We talk about being present, you know, with your coaches and everybody that you work with. Really being able to tune out yourself and listen to somebody else in a fully engaged way.

• 7:18Lewis Howes?

  Yeah.

• 7:18Speaker 01

  Is very powerful.

• 7:19Lewis Howes?

  Yeah. You're one of the most present guys I know. Whenever I'm around you, your eyes.

• 7:23Speaker 01

  Yeah.

• 7:23Lewis Howes?

  You're so connected to people and you really listen. You ask great questions. You listen to your, you give your full energy. And it's like you have a hundred percent energy in that moment. Not many people have that type of focus and clarity. Nor the confidence to look at someone in the eyes for that consistent of a time without being weird about it, but just being.

• 7:41Speaker 01

  Are we having a staring contest?

• 7:42Lewis Howes?

  Yeah, exactly. How long can we look at each other in the eyes? Um, but not many people have the confidence within themselves, the inner confidence to look at someone and be seen.

• 7:51Speaker 01

  Yeah, yeah, yeah. That's powerful.

• 7:53Lewis Howes?

  Cause they'll look for a second, but then they look around. I mean, it's also weird if you just look, stare at someone constantly when you're looking at them without a couple of glances off.

• 8:01Speaker 01

  Yeah.

• 8:02Lewis Howes?

  But most people will look down when they talk to you. They don't look in the eyes.

• 8:05Speaker 01

  Yeah.

• 8:06Lewis Howes?

  That reflects what they're feeling about themselves.

• 8:08Speaker 01

  Yeah.

• 8:08Lewis Howes?

  Wouldn't you say? But you're so present.

• 8:10Speaker 01

  So in, in part of that is we say we're in this together, right? And we're in this together basically means that you and I, at the end of the day, we are one, right? And you said something very powerful from Chris yesterday. You remember what you said to me?

• 8:24Lewis Howes?

  Said, uh,

• 8:26Speaker 01

  Are you able to share that on here?

• 8:27Lewis Howes?

  Yeah, yeah, yeah.

• 8:27Speaker 01

  If people know that really deep like this.

• 8:29Lewis Howes?

  Yeah, of course, yeah. I mean, the more intimate we get, people love it. Doubting yourself is like doubting your creator.

• 8:34Speaker 01

  Yeah.

• 8:35Lewis Howes?

  So whenever we doubt ourselves and we're discounting our gifts, and I was doing a Periscope session in the day about accepting compliments and acknowledgement. Most people can't accept acknowledgement or compliments. And I say, when you don't accept it, it's like you're not accepting your power and God's power, or the source's power, or whatever.

• 8:54Speaker 01

  It's like laughing at God.

• 8:55Lewis Howes?

  Exactly. When you say, no, I'm not good enough, you're saying he or she's not good enough for your...

• 8:59Speaker 01

  Yeah.

• 9:00Lewis Howes?

  It's interesting.

• 9:01Speaker 01

  What if everybody listening to this actually believed that and started living that way?

• 9:07Lewis Howes?

  Big game changer, man.

• 9:09Speaker 01

  What could they do? I mean, think about that.

• 9:10Lewis Howes?

  Adding those possibilities.

• 9:11Speaker 01

  So if they're in their car, or they're at work, listening to this podcast right now, and they really took that on as a model of their life, what could they do?

• 9:19Lewis Howes?

  Hmm.

• 9:20Speaker 01

  It's infinite. You know, I think about that often.

• 9:22Lewis Howes?

  Yeah.

• 9:23Speaker 01

  Because I really, I really attempt to demonstrate that.

• 9:26Lewis Howes?

  Yeah.

• 9:27Speaker 01

  You know, and you do too.

• 9:28Lewis Howes?

  Sure. We're not perfect, but we...

• 9:29Speaker 01

  Yeah, exactly.

• 9:30Lewis Howes?

  It's the consistent routines that we create, the habits we have.

• 9:34Speaker 01

  Yeah.

• 9:34Lewis Howes?

  We were just talking about routines and habits earlier. So you started doing this yourself because you wanted to have a healthier life yourself.

• 9:42Speaker 01

  Yeah.

• 9:42Lewis Howes?

  You wanted to have more energy and focus.

• 9:43Speaker 01

  Yeah.

• 9:44Lewis Howes?

  And you started posting YouTube videos. When was this, four years ago?

• 9:47Speaker 01

  Four years ago.

• 9:47Lewis Howes?

  Four years ago, you started doing YouTube videos, you started posting about it. Your friends started saying, hey, can you show me how you did it?

• 9:53Speaker 01

  Yeah, how are you doing this? You look different. You know, last time I talked to you, you weren't really this present guy that's very passionate about life.

• 10:00Lewis Howes?

  Now you're focused.

• 10:01Speaker 01

  Focused, business is changing. Yeah, yeah, yeah.

• 10:04Lewis Howes?

  They want like what you have.

• 10:05Speaker 01

  Yeah.

• 10:06Lewis Howes?

  Whenever anyone creates a transformation, you usually do that. Your friends, your family, neighbors. They're like, what is the secret? What are you doing?

• 10:12Speaker 01

  Yeah.

• 10:13Lewis Howes?

  And...

• 10:13Speaker 01

  And that's why it's the easiest thing to sell. I think transformation is so simple to get somebody to buy into.

• 10:20Lewis Howes?

  Yeah.

• 10:20Speaker 01

  Because it impacts them on a cellular level. It changes their DNA. They can no longer be the same person that they once were.

• 10:26Lewis Howes?

  Exactly.

• 10:27Speaker 01

  Once they start to adopt these new principles, these new rituals for life, these new triggers, these new habits, everything starts to change. You will never be the way that you once were.

• 10:37Lewis Howes?

  Yeah.

• 10:38Speaker 01

  Once you take this on.

• 10:39Lewis Howes?

  So you were, what were you doing mostly? Were you juicing a lot? Were you just going to Whole Foods?

• 10:42Speaker 01

  Buying like veggies?

• 10:44Lewis Howes?

  And you were just juicing it every day?

• 10:46Speaker 01

  Freak. People would come over and they literally thought they were dropped in the organic section of Whole Foods.

• 10:51Lewis Howes?

  Wow, you just had greens everywhere.

• 10:53Speaker 01

  Everywhere, all over the kitchen. I mean, I remember at the time, I went with my buddy Brooks Holland, who Natalie Jill's boyfriend, right?

• 11:00Lewis Howes?

  Of course, yeah.

• 11:00Speaker 01

  Her husband now.

• 11:01Lewis Howes?

  Yeah, they just got married.

• 11:02Speaker 01

  So we went to this place, and if you ever talk to Brooks, ask him about this, but we went into this organic produce place and we literally got eighty pounds of organic veggies. And we shot this video. I think it's probably still on YouTube, but I remember this clear as day. I mean, we had like thirty-five cucumbers, like this box of celery, and we would just juice all the time, tons of green juice. And it literally, it starts to change not only the way you, uh, your body looks, but it changes the way you feel. You know, you become so much more in tune with everybody around you. You start to hear things that you never heard before. It's almost like uh, Superman's, you know, secret elixir that he drinks.

• 11:47Lewis Howes?

  So why is that? Why is green juice? You know, I've had a lot of people talk about green juice. I've had a lot of health experts on here. But why do you think green juice is one of the most powerful things you can do to transform your health?

• 11:57Speaker 01

  Well, because, uh, the SAD diet, or the Standard American Diet, as we can call it, is super nutrient devoid. So the average American eats four thousand calories a day, right?

• 12:09Lewis Howes?

  I'm probably about six to seven.

• 12:11Speaker 01

  But, yeah, you're not average, right? Uh, but you eat really healthy. I've seen what you eat. The average American, it's processed food, it's things that come from a can, you know, a plant, not as in from the ground, but from a factory, a box. Things that have a stability life of like five or ten years. So they're eating all these things and they're loaded with toxins, right? Xenoestrogens, herbicides, fungicides, pesticides, all these things that cause more estrogenic chemicals in your body. And as a man, that's a problem. The more estrogen we have, the less testosterone we have. Testosterone's that fat burning hormone. It's the hormone that helps us think better. It's the hormone. That helps us be a man, that alpha male that walks into a room and is the leader. You know, and I believe that we're supposed to be those kind of men.

• 12:55Lewis Howes?

  Yeah.

• 12:56Speaker 01

  And what we have now is a lot of beta males running around because of this estrogenic problem. All these chem- they don't know it, but there's just too much estrogen in our environment.

• 13:07Lewis Howes?

  In our system and just being overweight in general is hard to really have the focus and clarity. When we have that baggage, that excess weight, it holds us back mentally, it holds us back emotionally.

• 13:18Speaker 01

  One hundred percent.

• 13:19Lewis Howes?

  It makes us, you know, less, you know, an alpha male is actually able to stay calm in crazy situations the most. You know, they're actually the most calm in those situations. They're not crazy.

• 13:28Speaker 01

  Yeah.

• 13:28Lewis Howes?

  Or like freaking out. They're like creating peace.

• 13:31Speaker 01

  Yeah.

• 13:32Lewis Howes?

  And they're like that strong force. It's just a command. It's just like, no, let's just stop the violence.

• 13:37Speaker 01

  Yeah.

• 13:37Lewis Howes?

  And let's, you know, figure this out. Whereas, you know, if we don't have our bodies and health in order, I feel like our mentally and emotionally we're triggered more to react.

• 13:48Speaker 01

  You have to react.

• 13:49Lewis Howes?

  You have to.

• 13:49Speaker 01

  You know, so the person, and it's not gender specific. It's not like, and I said alpha male, you said alpha male. It can be that alpha person.

• 13:56Lewis Howes?

  Yes.

• 13:56Speaker 01

  It doesn't matter. It's two thousand fifteen.

• 13:58Lewis Howes?

  Right, right, exactly.

• 14:01Speaker 01

  But you're right, like, I remember flashback four or five years ago, sitting in traffic at a red light and all this, these cars around me. I used to get angry for no reason whatsoever, just upset. And I used to rev my horn up and honk at people and I was not a happy person.

• 14:16Lewis Howes?

  Wow.

• 14:16Speaker 01

  But what I was finding was a lot of those impulses from the dopamine surge that I would get from the sugar and the processed food. And the neurochemical imbalance that we get from the food was consumes us, it controls us. And it makes people do things that they normally wouldn't do just because their, their neurochemicals are off.

• 14:35Lewis Howes?

  Right.

• 14:35Speaker 01

  So, once you can get those under control, which is why the green juice is so good.

• 14:39Lewis Howes?

  Yeah.

• 14:39Speaker 01

  Because it just supercharges your body on a cellular level, your mitochondria having a dance party in your body. Your probiotics, your prebiotics, the micro gut biome from within starts to change. And that changes every twenty minutes. Your whole entire gut colony changes every twenty minutes. Eighty percent of your immune system is in your gut. So, there's so much to drinking a green juice and having those nutrients absorbed within fifteen minutes. You can't do that with a smoothie. A smoothie, it takes about three, three and a half hours to digest like we talked about yesterday.

• 15:11Lewis Howes?

  Huh.

• 15:11Speaker 01

  Cause you're ripping apart the full food value to get it. And you may get 60% of the nutrients from a smoothie. And some would argue that the fiber is really good. And, and I believe that as well, because it pushes things out of your system and helps with your digestion. Very healing. Smoothies are awesome. But there's something magical about this green elixir that we have in front of us.

• 15:30Lewis Howes?

  Okay, so smoothie and juice debate because, you know, I've got friends, simple green smoothies. Uh, these girls do awesome and they're helping a lot of people that transform a lot of lives. I drink smoothies, you drink smoothies, people drink smoothies all the time.

• 15:45Speaker 01

  Yeah.

• 15:46Lewis Howes?

  If you're gonna have a smoothie, when is the right time to have a smoothie? And what should be in the smoothie?

• 15:51Speaker 01

  Well, there's no, essentially, there's really no wrong time.

• 15:55Lewis Howes?

  Okay.

• 15:55Speaker 01

  Cause it's more plants and I'm a firm believer in not putting a lot of fruit.

• 16:00Lewis Howes?

  In your smoothie, okay.

• 16:01Speaker 01

  Yeah.

• 16:01Lewis Howes?

  So more veggies in the smoothie.

• 16:02Speaker 01

  Unless in, yeah, unless you're metabolic type. So looking at your DNA, looking at your genetics, testing, you know, the heart rate. I don't have it on me now, but the heart rate variance. So if you drink a smoothie, what you want to do is test your heart rate before. Five minutes, wherever it is, that's your baseline. Drink the smoothie, put whatever you want in it. And then five minutes and 10 minutes afterwards, check your heart rate again. If it goes up, your metabolism's fired up, it's actually processing it.

• 16:27Lewis Howes?

  Gotcha.

• 16:28Speaker 01

  What a lot of people, uh, will do is their metabolism will actually drop. And that's a bad thing.

• 16:34Lewis Howes?

  Okay.

• 16:34Speaker 01

  So that's a way to biohack, to test your own metabolism.

• 16:37Lewis Howes?

  Gotcha.

• 16:37Speaker 01

  You can do it with temperature and there's a lot of other tools that you can use to do that.

• 16:40Lewis Howes?

  Gotcha. So if someone was gonna have, what's the perfect amount of food for you? Let's talk about you because everyone's different. And we were talking about this, what's the test that people can take? That's 90, 99.

• 16:51Speaker 01

  So 23andme.com.

• 16:53Lewis Howes?

  23andme.com, what's this test do for people?

• 16:55Speaker 01

  So it tells you, number one, uh, where your ancestry is from. You know, so.

• 16:59Lewis Howes?

  You spit in like a tube or something.

• 17:00Speaker 01

  Percentage wise, yeah.

• 17:01Lewis Howes?

  Yeah.

• 17:02Speaker 01

  So I found out that I was like eighty four percent Northern European.

• 17:05Lewis Howes?

  Oh.

• 17:05Speaker 01

  And if you trace that back, what do Northern European people eat? The ancestry, right?

• 17:09Lewis Howes?

  Uh huh.

• 17:09Speaker 01

  And you start testing those types of foods first. So predominantly Irish and British, you know, what kind of foods were they eating? Well, it was mainly meats and it was mainly like simple potatoes.

• 17:21Lewis Howes?

  Yeah.

• 17:22Speaker 01

  Right? So finding out what your ancestry is, is very, very powerful.

• 17:25Lewis Howes?

  Hmm.

• 17:26Speaker 01

  In understanding like your genetic makeup and what you actually should be eating. Cause a lot of, I think paleo is great, but there's a lot of stuff that paleo misses out on as well.

• 17:35Lewis Howes?

  Sure.

• 17:36Speaker 01

  A lot of people that do it long enough, their hormones start to go out of whack. They start to feel more tired. So there's pros and cons to every single diet. And every, and here's, I'm a firm believer in this too. Every diet works. What doesn't work is not being consistent with it. Consistency wins everything.

• 17:53Lewis Howes?

  Yeah. Everyone, and so many people fail at that game.

• 17:56Speaker 01

  They're just.

• 17:57Lewis Howes?

  They try for a week or two and then they're.

• 17:59Speaker 01

  Yeah, they're not getting the results. They want, they quit, they give up.

• 18:01Lewis Howes?

  So how does someone stay consistent? You know, when it's, when probably ninety nine percent of people don't stay consistent with their diet, that the health, the lifestyle change that they want to make with the health. What's the key?

• 18:13Speaker 01

  Well, you, you actually talk about this in your book.

• 18:15Lewis Howes?

  Yes.

• 18:15Speaker 01

  Right? It's the, it's the why.

• 18:18Lewis Howes?

  Hmm.

• 18:19Speaker 01

  It's the vision, right? It's the, having the why powerful enough that makes you cry. Why that makes you cry? We call it why identity. It's the emergence of your identity and your why. So.

• 18:30Lewis Howes?

  And it can't be just to have a six pack.

• 18:32Speaker 01

  Yeah, that's so superficial. You'll never make it.

• 18:36Lewis Howes?

  You'll make it for like two months and then you'll be like, it's not worth it.

• 18:39Speaker 01

  Yeah, but if you're the parent where you're the dad, that's like, oh, I see my son. He's three years old right now. When he's eighteen, I want to throw the football around with him. So if I maintain my health now and my longevity, then I can see that. I can visualize it. When he's eighteen years old, we're out in the yard. What does that look like? Well, the sun's shining, we're in the forest, we're playing. You put those, those mental images in your mind and the future. And that allows you to avoid anything in the present that could cause a distraction. Right? And lead you down the wrong path. So maybe it's a completely different story. You're the mom or you're the, um, maybe you want to impact the world. You know, you're Lewis Howes. You have this podcast and people come up to you and they know that you're, uh, having people on the, the show that are great. You're inspiring

• 19:22Speaker 01

  these leaders. So when you're seen out in public, you can't be that fake person that's not congruent.

• 19:28Lewis Howes?

  Yes.

• 19:28Speaker 01

  So what does congruency look like in all levels? If you're not congruent in your health, how are you ever going to be congruent in business and everything else?

• 19:35Lewis Howes?

  Yeah, that's powerful.

• 19:36Speaker 01

  And there's a lot of people that are that, you know, that the, the great businessmen, but their health is dismal. They go into the doctor and then the doctor's like, you know, you got six months left to live and they would have paid anything in business. Steve Jobs would have paid anything to be on this planet longer.

• 19:51Lewis Howes?

  Of course.

• 19:52Speaker 01

  You know?

• 19:52Lewis Howes?

  And he did probably. You know, he had the best doctors and everything and he lasted longer than he, he probably was supposed to, but.

• 19:58Speaker 01

  Yeah. But people, in the present moment, people totally undervalue how powerful their health is.

• 20:04Lewis Howes?

  So let's say you have a powerful why and you discover that, but you still are challenged with staying consistent. Is your why not big enough or powerful enough? Or is there some other thing that you can do to really make sure that you stay consistent? What do you think? Is it, is it having accountability partner, a buddy, a coach? Is it finding support groups?

• 20:22Speaker 01

  Coaching, as you know, because how many coaches have you had in your life, you know?

• 20:27Lewis Howes?

  Dozens.

• 20:28Speaker 01

  Dozens of coaches, likewise mentors, people that have impacted me on a really deep level. So I think that's huge. Having accountability, a coach. We have coaches at FitLife TV and this is something that we talk about why, you know, May Desmond, our coaching director, shot a Y-identity video two years ago. And she's like, in this Y-identity video, she's like, I want to impact people all over the world in different countries. We just took the team to Costa Rica and I'll tell you the story about how this guy came to us or whatever in a little bit. But first, in her Y-identity video, she stated everything that she wanted to see happen in these two years. And she just watched it and she was blown away because she said, you know, the certification program's taking off. People

• 21:10Speaker 01

  are impacting their lives on a deep level. Not only are they learning to be a health coach and make six figures doing this, but they're actually transforming themselves. They're changing their lives. They're losing the weight. They're getting more mental clarity. They're feeling better about life. And she watched this video and she teared up.

• 21:25Lewis Howes?

  Wow.

• 21:25Speaker 01

  I mean, she was like, everything that I said that was going to happen in this Y-identity video has actually happened. So reflecting often on that, what does it look like? What do your friends say about it? What does it uh look like in the mirror? When you, you know, a year from now or six months from now, whatever your transformation is. And that can be for anything. So really making that more powerful, I think, is one of the secrets. And having a coach hold you accountable to that. So if you ever deviate from your why, I can be like Louis, you know, you said here that it was important. You wanted to hear this on Amazon for your book. Right? We did the Periscope, the video.

• 22:00Lewis Howes?

  Yes.

• 22:01Speaker 01

  But this uh action that you're doing is not going to get you the result.

• 22:05Lewis Howes?

  Supporting that, yeah.

• 22:06Speaker 01

  So how can I help you in that particular facet?

• 22:08Lewis Howes?

  I like that. So do you recommend posting a video or doing a video for yourself of

• 22:12Speaker 01

  100%.

• 22:13Lewis Howes?

  Your vision of what you want to achieve in the next year, two years? What's the long timeframe for you?

• 22:18Speaker 01

  So I like to to do uh radical stuff quickly in the present moment. So my timelines are always short.

• 22:24Lewis Howes?

  Three, six months.

• 22:25Speaker 01

  Yeah, so 90 days I find is a perfect time.

• 22:28Lewis Howes?

  Yeah, like six months for me.

• 22:29Speaker 01

  So a year, two years, it's a little too far out, right?

• 22:32Lewis Howes?

  Too far, I think, yeah.

• 22:33Speaker 01

  Yeah, so being in the present moment, shooting a video. One of the best things you and I can do, you know, is shoot a video and and say in 90 days, this is what I'm going to do. And then sharing that with our friends because

• 22:45Lewis Howes?

  You recommend putting it out to the world?

• 22:46Speaker 01

  I would, yeah. And then some people would say, no, you want to keep your dreams and your goals to yourself. But if I tell you, you know, one of my brothers from another mother, that I'm going to do this, you know, I'm going to move to LA.

• 22:58Lewis Howes?

  What you said this morning.

• 22:59Speaker 01

  Yeah, yeah, yeah.

• 22:59Lewis Howes?

  So now I can keep you accountable.

• 23:01Speaker 01

  Exactly.

• 23:01Lewis Howes?

  Yeah.

• 23:01Speaker 01

  Because I believe there's more influencers here than there is in San Diego. And some would argue that virtually you can impact anybody in anything. But in LA, you're you're around that vibration where people are doing things and going places and everything else, right?

• 23:16Lewis Howes?

  Yes.

• 23:16Speaker 01

  If I say that to you and I put it out to the world and I don't do it, then I'm not being congruent with who I am in this world. So you got to get people to commit and committing boldly instead of just kind of

• 23:28Lewis Howes?

  You know, halfway.

• 23:30Speaker 01

  Yeah, yeah, yeah.

• 23:31Lewis Howes?

  Okay, I like that. So if you've got a vision or a dream right now, what should people do? Should they shoot a video?

• 23:38Speaker 01

  I think they should.

• 23:39Lewis Howes?

  And post it on Facebook?

• 23:40Speaker 01

  They should tag us in this.

• 23:41Lewis Howes?

  And tag us in it.

• 23:41Speaker 01

  Hashtag Y-identity, hashtag vision, whatever. Yeah.

• 23:45Lewis Howes?

  Okay, cool. And tag Drew Canole, Lewis Howes, post it online.

• 23:47Speaker 01

  Yeah. And I love watching these.

• 23:49Lewis Howes?

  Yeah.

• 23:50Speaker 01

  And you'll find that the more people that watch this video, the more inspired you're gonna get.

• 23:55Lewis Howes?

  To take action too.

• 23:56Speaker 01

  Yeah.

• 23:56Lewis Howes?

  Yeah.

• 23:57Speaker 01

  Cause now you have fans of your vision.

• 23:59Lewis Howes?

  Hmm.

• 23:59Speaker 01

  You know, you have little ambassadors.

• 24:01Lewis Howes?

  Yeah.

• 24:01Speaker 01

  That are gonna hold you accountable. And you said 90 days ago, you're gonna do this, Lewis. And I saw this video. And then you did it. And now people believe that whatever you said was possible is truly possible because they saw it made manifest in reality.

• 24:15Lewis Howes?

  Yeah.

• 24:15Speaker 01

  And people don't see that a lot. You know, especially in the world today, it's all Instagram. It's this instant generation that we're in. So there's no consistency with long-term results.

• 24:25Lewis Howes?

  Yeah.

• 24:26Speaker 01

  So when you actually demonstrate that, that's what inspires humanity to evolve and change and like really.

• 24:33Lewis Howes?

  Powerful, man. Social media is powerful in a lot of ways, but also distracting in a lot of ways.

• 24:36Speaker 01

  It is.

• 24:37Lewis Howes?

  You gotta use it for good, obviously. And you've done a great job with that. Let's go back to your the business side of things because, you know, when did you come on? Try two years ago you came on. And this is when you just had, you know, eBooks and.

• 24:50Speaker 01

  Oh, yeah.

• 24:51Lewis Howes?

  Juicers.

• 24:52Speaker 01

  So last year, and I shared this with you and I can share it with

• 24:55Lewis Howes?

  Sure.

• 24:55Speaker 01

  the audience. Last year at the same time.

• 24:59Lewis Howes?

  Hmm. You were like almost broke, right?

• 25:01Speaker 01

  We were losing anywhere from 30 to 50 grand a month. And every month. Luckily, I had saved everything, right? Cause when you have a dream, you don't frivolously spend on stuff that you shouldn't be spending money on. You invest it, right?

• 25:14Lewis Howes?

  Yeah.

• 25:15Speaker 01

  So I was stockpiling all this and every dollar I saved, I was like, you know, we're gonna, one day, this is gonna break free and we're gonna impact millions of people by doing this. So last year, we were losing tons of money. And every month I would have a talk with a team like, all right. And we had to let people go. I had to let two of the most, uh, like very, very there were great employees, you know, people that were not only employees, but they were your friends.

• 25:39Lewis Howes?

  Yeah.

• 25:39Speaker 01

  People that you bonded with, you communicated with very well. So we had to let them go. And I was about to like. You know, I was, it was the only time where I was questioning if FitLife was going to survive.

• 25:52Lewis Howes?

  Wow.

• 25:52Speaker 01

  And that's your baby.

• 25:53Lewis Howes?

  Yeah, man.

• 25:54Speaker 01

  Imagine the school of greatness, like questioning in your mind, is the school of greatness going to exist?

• 25:58Lewis Howes?

  Oh, man.

• 25:59Speaker 01

  Because I can't even pay for food.

• 26:00Lewis Howes?

  Yeah.

• 26:00Speaker 01

  You know? And I remember sitting down with the team, we were at this place called Vitality Tap. This juice bar in San Diego. And we were all, and one thing that I'm tenacious about, and the team will tell you this, you know, when you meet them or you talk to them or whatever, is that turning something negative into positive, you know, and you do a great job of that as well. We were trained from.

• 26:23Lewis Howes?

  That's it, man. Turning adversity into your advantage is one of the.

• 26:25Speaker 01

  Exactly.

• 26:26Lewis Howes?

  It's in your book.

• 26:27Speaker 01

  Yeah, yeah, I saw that. So I remember sitting there and we were so caught up and, you know, we're not hitting our numbers. Facebook, organic reach on Facebook's dead.

• 26:36Lewis Howes?

  Right.

• 26:36Speaker 01

  And we had.

• 26:36Lewis Howes?

  Died.

• 26:37Speaker 01

  We'd invested over a million dollars in Facebook ads, growing this thing because of organic reach was so powerful. So we didn't have any other advertising mechanism. We were just losing money.

• 26:46Lewis Howes?

  You've got almost two million fans on one of your pages, right?

• 26:49Speaker 01

  Yeah, yeah, yeah. Now, now we do. And so I remember turning it around and I'm like, guys, let's just take a moment out of this. And let's talk about what we want to see in a year. Right? So it's going back to the vision. So everybody around the table, there was five of us at the time. And every single person spent a minute or two talking about what they wanted to see in a year. Right? And they were like, well, you know, business is profitable, we're traveling around the country. As a team together, we're meeting people from different races, ethnicities, like impacting them, changing lives, right? And this is what it's about. It was, it wasn't about the cars that people would be driving in a year, the homes that they would be buying. It was really about changing people's lives on a deep level.

• 27:33Speaker 01

  And sure enough, after that, a month later, Organifi had launched, right? And this was like November. And all this goodwill, all this faith that we had, not only in ourselves, but in the community that we had built.

• 27:47Lewis Howes?

  For two, three years.

• 27:48Speaker 01

  For two or three years.

• 27:49Lewis Howes?

  Content, giving away.

• 27:50Speaker 01

  Yeah.

• 27:51Lewis Howes?

  Inspiring.

• 27:51Speaker 01

  Yeah, yeah. And having a really great product.

• 27:54Lewis Howes?

  Yeah.

• 27:55Speaker 01

  It took off. So each and every day from that, I mean, I remember the initial launch. We, we only ordered 3,000 units to begin with, with Organifi.

• 28:04Lewis Howes?

  And how much does 3,000 units cost for you to?

• 28:06Speaker 01

  About 40,000 bucks.

• 28:07Lewis Howes?

  Produce and create and?

• 28:08Speaker 01

  About, yeah, 40 or 50,000 dollars.

• 28:10Lewis Howes?

  And how much did it cost to create, to make the formula, to source it all?

• 28:15Speaker 01

  With advertising and everything else, it's a lot. So we probably invested a quarter million dollars into this.

• 28:19Lewis Howes?

  Just to make the product first and then it costs 40,000 for the product.

• 28:23Speaker 01

  Yeah, and everything else. So there's a lot that goes into it that people don't see, right? So, but it exploded. I mean, people absolutely love it. It's changing so many people's lives. And it's cool to reflect back on that day that we were all going around and we flipped the adversity into advantage, like you talk about in your book.

• 28:43Lewis Howes?

  Yeah.

• 28:43Speaker 01

  And see how that plays out because now the company is totally profitable. You know, the goal is to do 10 million this year, 10 exit, do 100 million the next year.

• 28:52Lewis Howes?

  Wow.

• 28:53Speaker 01

  So, um, and never in my wildest, and I used to dream about this, but I didn't think it would happen so fast. You know, I thought the quickest route to being wealthy when I was in Michigan, you know, graduating, was to run like a legit business and, you know, and, and work with, uh, you know, a big company and have this physical office and, you know, do the nine to five thing and have people check in. And now we have health coaches that are all virtual, that are all over the world, that are living their passion, that are actually doing something that they love. And it's creating a living for hundreds of people, you know?

• 29:31Lewis Howes?

  And you actually have now a certification program for health coaches.

• 29:35Speaker 01

  Yeah.

• 29:35Lewis Howes?

  To, to teach them how to become their own health coach. And this is interesting how you do this.

• 29:38Speaker 01

  Yeah.

• 29:39Lewis Howes?

  Cause they have to go through their own transformation in order to become certified essentially, essentially, right?

• 29:43Speaker 01

  Yeah. Cause we believe that in the demonstration, and we've seen it time and time again, but when you're actually changing yourself, like you said, people are going to come out of the woodwork and they're going to ask you, how are you getting healthier? What are you doing? And if you have the appropriate tools and the coach guiding you along the way? So every certification actually is about eight weeks long. And for the eight weeks, you're actually transforming. So you're actually demonstrating it.

• 30:08Lewis Howes?

  You're going through your own lifestyle.

• 30:09Speaker 01

  You're going through your own lifestyle rituals, health transformation. And you're also learning about the business aspect of it as well. Right? So you're learning how to market, you're learning how to build a following, you're learning how to create a sub niche within a marketing world. Like some would argue that the weight loss niche is so massive that it's even hard to tap into. But when you break it down and you have like a splinter niche, then there's an unlimited amount of depth that you can drill into. And actually abstract as many qualified clients as possible. So it's not about quantity, it's about going deeper with people.

• 30:40Lewis Howes?

  Yeah.

• 30:41Speaker 01

  And really impacting them on a deep level. So that's what the coaching program does and it shows them how to, you know, set up their own website, do the basic SEO and Facebook page and like internet marketing, like you build a movement within a movement kind of thing.

• 30:54Lewis Howes?

  Interesting. Yeah. And not like you said, build this huge audience, but build like a corner niche.

• 30:58Speaker 01

  Yeah.

• 30:58Lewis Howes?

  That you capitalize on and you bring in.

• 31:00Speaker 01

  Yeah. And if they want, if they want to have a huge, huge movement following, they can.

• 31:05Lewis Howes?

  Yeah.

• 31:05Speaker 01

  You know, I encourage people to do that.

• 31:07Lewis Howes?

  Gotcha. That's crazy. And what does that cost for that certification? Just curious.

• 31:11Speaker 01

  Right now, we're about to raise the price up on it, but it's 3,000 bucks.

• 31:14Lewis Howes?

  Gotcha. Become certified health coach.

• 31:16Speaker 01

  Yeah.

• 31:16Lewis Howes?

  And teach you the business side of things.

• 31:18Speaker 01

  Yeah. And what's cool is the coaches, the certified coaches that have gone through this are making more money monthly now than the extra certification cost. So, and we try to do that, you know, it's, it's all about whatever, and you're like this too. But whatever we put out into the world and people invest in.

• 31:35Lewis Howes?

  10 to 100 times back.

• 31:37Speaker 01

  Yeah, 10 to 100 times back, right? Agmond Dino, right? Famous author has written some amazing books, but that's the goal.

• 31:44Lewis Howes?

  Yeah.

• 31:44Speaker 01

  Everything that they invest in, 10 to 100 times back.

• 31:47Lewis Howes?

  That's what I try to do with my courses as well, you know?

• 31:49Speaker 01

  Yep.

• 31:50Lewis Howes?

  Invest a thousand dollars, hope you're making, you know?

• 31:52Speaker 01

  Yeah.

• 31:52Lewis Howes?

  10 to 100,000 back and more.

• 31:54Speaker 01

  Cause you personally, I mean, your karma, dharma, whatever you want to call it, you want to feel good when you go to bed.

• 32:00Lewis Howes?

  Of course.

• 32:00Speaker 01

  And you want to be able to sleep.

• 32:01Lewis Howes?

  Yeah, exactly. That's great, man. So you've got that going on, you've got that. So when you started this Organifi, which is why did you create this green juice mix yourself? You know, there's lots of green juice mix out there, you know? Some of them are doing really well. Did you do it because? You were just sick and tired of juicing yourself all the time and you still juice today, right? Or is it just Organifi now for you?

• 32:21Speaker 01

  I still juice. I drink about 64 ounces of juice a day.

• 32:24Lewis Howes?

  64?

• 32:25Speaker 01

  Yeah, green juice.

• 32:26Lewis Howes?

  And you blend it yourself or is it pressed juice?

• 32:28Speaker 01

  I get it from Vitality Tap, this juice bar in San Diego. So it's pressed and it's, I'll tell you the recipe.

• 32:35Lewis Howes?

  Okay, let's hear it.

• 32:35Speaker 01

  This stuff, if you're not used to it, you've probably had it. Have you had it before? Did we get juice last time you were in San Diego?

• 32:40Lewis Howes?

  I thought we did.

• 32:41Speaker 01

  I think we did, yeah. So tons of ginger.

• 32:43Lewis Howes?

  Yes, I like it.

• 32:44Speaker 01

  Dandelion greens, lemon, Swiss chard, kale, and lots of lemon and ginger. That's the thing. So when you drink it.

• 32:51Lewis Howes?

  Why lemon and ginger?

• 32:52Speaker 01

  Cause ginger is amazing for your digestion, right? It heats your body up, gets your metabolism going, clears your sinuses, gets rid of mucus in the body. There's so many benefits to it.

• 33:01Lewis Howes?

  Right.

• 33:02Speaker 01

  And every vegetable, every root has a signature. So if you look at ginger, it kind of looks, you know, if you've ever seen it, it looks like your digestion track. So it's great for that.

• 33:11Lewis Howes?

  Interesting.

• 33:12Speaker 01

  Yeah, lemon is one of the most alkalizing foods on the planet, right? It is one of the only things that actually helps with phase two liver detoxification. And phase two is what you really, really want. That's what presses out those xenoestrogens that we talked about earlier. That's what's going to alkalize your body rapidly. So tons of lemon in it. It's hard to drink because I put so much in there. Like most people that have it for the first time, they're like, oh, this is a potent juice.

• 33:39Lewis Howes?

  Right.

• 33:39Speaker 01

  It's almost like an elixir.

• 33:40Lewis Howes?

  Okay.

• 33:41Speaker 01

  So I like to do things somewhat differently. Like this green juice is different because this, you know, the powdered Organifi green juice, it has ashwagandha in it. Ashwagandha is touted as the king and queen of Ayurvedic medicine.

• 33:56Lewis Howes?

  Okay.

• 33:57Speaker 01

  Because it helps with stamina, it's an adaptogenic, you know, it's an adaptogenic root that actually lowers cortisol. Cortisol is that stress hormone that we get. It's that, it's the fight or flight response when people have anxiety. And it's what forces your body to hold body fat.

• 34:17Lewis Howes?

  Hmm.

• 34:17Speaker 01

  And you're completely unaware of it because you're not doing things to lower your stress. You're not taking that time in the morning, like we talked about the morning ritual and going over things that you're grateful for. You're rushing off to work, you're drinking the coffee on the way into work. Then you're hit with your email instantly and then you have these lights above you.

• 34:35Lewis Howes?

  Stress.

• 34:35Speaker 01

  That cause more cortisol because it's artificial lighting. So all day long, you're bombarded with these high levels of stress. And we're not really, as a society, we're not doing a lot of things to alleviate that. It's the yin and the yang, right?

• 34:48Lewis Howes?

  Hmm.

• 34:49Speaker 01

  So this adds, uh, in the clinical trials of the ashwagandha we put in here, it actually lowers stress 29% in an eight week period. And that's substantial because your hormones are tied to your stress level as well. So if you're a man and you have low testosterone, there's a good chance your cortisol is high as well. So you start lowering that. Your testosterone starts to go up. You have low testosterone, that's what I meant to say, I think I said high.

• 35:14Lewis Howes?

  Sure.

• 35:14Speaker 01

  Right?

• 35:14Lewis Howes?

  Yeah, yeah.

• 35:15Speaker 01

  So your T levels start to go up, which is that fat burning hormone as a man. And, um, I wanted to add it because of the adaptogenic power of ashwagandha. I was taking it separately and having my green juice. I thought, why not combine the powers of a 5,000 year old medicine with this elixir that we have? And the results are nothing short of phenomenal.

• 35:34Lewis Howes?

  Wow.

• 35:35Speaker 01

  There are testimonials that I read on Amazon, the testimonials that we have coming in through our Facebook, you know, the Saturday strategy videos that we do.

• 35:42Lewis Howes?

  Yeah.

• 35:43Speaker 01

  It's, uh,

• 35:43Lewis Howes?

  Amazing, man.

• 35:44Speaker 01

  It blows me away. And there's turmeric in here too, which is one of the greatest anti-inflammatory foods on the planet. The one that we have is, uh, the most bioavailable curcumin there is, right? And this is another thing that I read a blog post recently. Turmeric does, uh, 22 things that prescriptions, over the counter, like medicine can do.

• 36:05Lewis Howes?

  Really?

• 36:05Speaker 01

  Yeah.

• 36:05Lewis Howes?

  Interesting.

• 36:06Speaker 01

  Okay. And it's from mother nature. Mother nature has the answers. It's the best medicine that there is.

• 36:11Lewis Howes?

  Yeah.

• 36:11Speaker 01

  You know?

• 36:12Lewis Howes?

  There you go, man. I love it. Now I'm curious about stress. What are some, maybe five to seven different ways to really relieve stress and lower your stress?

• 36:19Speaker 01

  Yeah.

• 36:20Lewis Howes?

  In your mind, if you did these things every single day.

• 36:23Speaker 01

  Yeah.

• 36:23Lewis Howes?

  You would relieve your stress. What do you like to do, simple things?

• 36:26Speaker 01

  Number one, a great exercise is getting present. You know, a lot of people are living in the past. They're thinking about things that have happened to them, or they're living in the future, right? And if they're living in the future, that causes a lot of anxiety, which causes stress levels to rise. And the reason that they can't separate their mind from the present moment and they're constantly thinking about the future is because everything's coming at once visually, right? So if you have 15 things to do today and you haven't written it down and you don't know what to attack first, then all those things are pop ups in your brain, right? Like that computer screen and they're all flashing constantly, which elevates that stress level. So if you just write them down and assign tasks to those 15 things that you have that are happening today, then you'll start to recognize that a lot of those things aren't even important.

• 37:11Speaker 01

  You can just X those off.

• 37:13Lewis Howes?

  Yeah.

• 37:13Speaker 01

  But you don't know that because you haven't gone there yet mentally. You haven't de-compartmentalized what's going on in your mind. So always checking in, always reflecting what's happening up here is one of the most powerful things that you can do.

• 37:26Lewis Howes?

  Creating a list down and making sure you're only doing the most important things.

• 37:29Speaker 01

  Making sure you're only doing the most important things and making sure you're inspired to do it.

• 37:33Lewis Howes?

  Yes.

• 37:33Speaker 01

  A lot of people do things that they don't love to do.

• 37:35Lewis Howes?

  Yeah.

• 37:35Speaker 01

  They're checking into that nine to five job, they're driving to work, they're working for somebody else. They're not happy, you know? They're the week, they're using the weekend.

• 37:45Lewis Howes?

  To make them happy.

• 37:45Speaker 01

  To make them happy and it's false happiness because what are they doing? They're changing their state with alcohol, some people.

• 37:52Lewis Howes?

  Going out late, partying.

• 37:53Speaker 01

  Going out late, partying and they're just partaking in escapism. But if they really loved what they do, if they really were passionate, I believe we could change the whole world if people were actually working and doing what they love. And that's what the school of greatness is all about.

• 38:07Lewis Howes?

  My mission is to serve a hundred million people, show them how to make a full time living doing what they love.

• 38:11Speaker 01

  Doing what they love, that's your mission.

• 38:13Lewis Howes?

  That's it, man.

• 38:14Speaker 01

  I believe if we do that and you're on your way to doing that and I'm going to help with that.

• 38:18Lewis Howes?

  Yes.

• 38:19Speaker 01

  That the world will change because now they're operating as a different human being. Their DNA has changed. They're walking around, they're not even thinking about the weekend because the weekend is everything.

• 38:29Lewis Howes?

  Every day.

• 38:29Speaker 01

  Day, yeah. Exactly. Saturday is every day.

• 38:33Lewis Howes?

  I was just thinking, you know, I'm going on a vacation to, for like three days, I'm going to Kauai. And I like never go on a vacation because I never feel like I need to.

• 38:41Speaker 01

  Yeah.

• 38:42Lewis Howes?

  It's like every day.

• 38:43Speaker 01

  Workation.

• 38:44Lewis Howes?

  Yeah, it's like constantly feels like I'm doing what I love. Why do I need to get away from it? Why do I keep doing more of it?

• 38:50Speaker 01

  Yeah.

• 38:50Lewis Howes?

  But I'm gearing up for this big book launch and I'm like, let me just disconnect for a few days from all electronics. Because I know I'm gonna be overloaded for a number of months during the launch. So I was like, let me just get away for a few days. Reflect, really stay connected to my vision and then come back, pull steam ahead.

• 39:06Speaker 01

  Something tells me, like, if your audience is anything like ours, like you have these ambassadors that love this truth. They wanna free people from the nine to five and wanna really empowered to like live their vision and stuff. If you were to ask people on your podcast, your Facebook, your Instagram to help you during this time. Because you're already forecasting it. You know, you're gonna be inundated and all this stuff. You'd have people raising their hand from all over the world that would help you with this message. And they just wanna be a part of it.

• 39:34Lewis Howes?

  Yeah.

• 39:35Speaker 01

  People wanna be a part of greatness.

• 39:36Lewis Howes?

  Yeah, we've got a launch team of 500 people who are.

• 39:40Speaker 01

  That's awesome.

• 39:41Lewis Howes?

  We had over a thousand people apply to be on a launch team.

• 39:43Speaker 01

  Yeah.

• 39:43Lewis Howes?

  And who be ambassadors for the book.

• 39:45Speaker 01

  Wow.

• 39:46Lewis Howes?

  So we had 500 in the US who got a galley copy of the book. Other galley copy and their job is to spread the word of greatness and.

• 39:55Speaker 01

  Yeah.

• 39:55Lewis Howes?

  Buy copies and promote the book when it comes out and so.

• 39:58Speaker 01

  How does that make you feel as a human being?

• 40:00Lewis Howes?

  It feels amazing, man. You know, I've also been seven and a half years of hustling and working and serving people and giving value. Kind of like what you did for a few years before you launched something. And, you know, constantly creating content, you know, paying Chris to come in and shoot videos every day. It's not like this stuff, just like it's free. It's it's like been consistently adding value and investing in content for my community. So the goal is now that hopefully they've seen the seen the value and they've received a lot of great things from it in their life. And they wanna buy a few copies and promote it.

• 40:33Speaker 01

  And books are an amazing thing.

• 40:34Lewis Howes?

  Yeah.

• 40:35Speaker 01

  You know, I had a mentor tell me once, he's like, you could take somebody's life story, which this is yours, right? It has your whole life in it, has every trial, tribulation, every problem, every setback, every great thing that you've ever done. And it condensed it into this 200 and I think it's like 280 pages.

• 40:50Lewis Howes?

  Yeah, somewhere around there.

• 40:50Speaker 01

  Into this book that tells everything in it. And you can get it for roughly, what is it, 20 bucks?

• 40:56Lewis Howes?

  You can get it for 15 bucks on Amazon right now.

• 40:57Speaker 01

  $15 on Amazon.

• 40:59Lewis Howes?

  Yeah.

• 40:59Speaker 01

  To get 20 years.

• 41:00Lewis Howes?

  Here's the thing, you know, a lot of people. Well, ask, you know, I'm sure you get emails all the time. But I'm constantly getting emails from people that want me to mentor them and give them, you know, thirty minutes and meet with me, things like that. And it's a, it's an honor and I feel very grateful for it because I used to do that and I still do that today with people. I want to meet with people and learn. But the powerful thing about books or podcasts or video shows like yours is like you can get their information, you can get their answers from fif- with fifteen to twenty bucks.

• 41:26Speaker 01

  Yeah.

• 41:27Lewis Howes?

  You can get everything you need to know in a book.

• 41:29Speaker 01

  Yeah.

• 41:29Lewis Howes?

  Or by listening to a free podcast or watching a YouTube video. And that's why you do some of these strategies where you're sharing this information. You're gonna say the same thing to someone one on one that you do over a video to everyone.

• 41:39Speaker 01

  One hundred percent.

• 41:40Lewis Howes?

  So you might as well just invest in the time into watching something or watching, or listening to a podcast or reading a book.

• 41:44Speaker 01

  Yeah.

• 41:45Lewis Howes?

  So I like the idea. Let's go back to these other, how to relieve stress.

• 41:48Speaker 01

  So there's two, right?

• 41:49Lewis Howes?

  Yeah, so what's, what's the next thing?

• 41:50Speaker 01

  We have the whole, you know, listing it out, figuring out what's stressing you. Cause there's the emotional stressors, there's the physical stress, there's all these things. You gotta decompart.

• 41:58Lewis Howes?

  Mental stress, yeah.

• 42:00Speaker 01

  So there's that. Nutrition plays a huge role in this as well, as you knew I was gonna say.

• 42:05Lewis Howes?

  Of course.

• 42:05Speaker 01

  Right?

• 42:05Lewis Howes?

  Yeah.

• 42:06Speaker 01

  If you're eating processed food, lots of sugar, then it's gonna spike up your dopamine levels. You are literally going to have more anxiety than what you need. And I've split tested this. I've done diets that are higher in fat. I've done diets that are loaded with sugar. And I really, I have an emotional like journal. I write down throughout the day where my emotion is, how I feel, if I'm angry, if I'm upset. And on the days where I partake in having more of those sugary treats and different things like that, I notice those erratic spikes.

• 42:34Lewis Howes?

  Right.

• 42:35Speaker 01

  In irrational type thinking. I've seen it in other people too. So I have a friend, you know, she comes over to my house every once in a while and she's just in a really bad mood. Negative Nancy, we call him, right? Everybody has that negative Nancy friend. And I know immediately it's a blood sugar issue, right? So I hand her five or six almonds. I'm like, hey, eat these. You're gonna feel a lot better. It's because people aren't feeding their bodies what they need. And it's not because they don't have the skills or ability to. It's just because they haven't learned it yet. Right? So when you understand that you are literally embodying nature's greatest miracle, or the creator's machine that he's put you in, right?

• 43:13Lewis Howes?

  Yes.

• 43:14Speaker 01

  She, he, she, father, mother, God, whatever you want to call it, that you're walking around as this being, and you can understand this ancient wisdom that we've had this whole entire time, and start to leverage that for your advantage.

• 43:25Lewis Howes?

  Hmm.

• 43:26Speaker 01

  That's when the game starts to change.

• 43:27Lewis Howes?

  Yeah.

• 43:28Speaker 01

  Right?

• 43:29Lewis Howes?

  There you go.

• 43:29Speaker 01

  So changing your nutrition, making sure that you get the micronutrients, making sure that you're consistently supplying your body with enough of the macronutrients as well.

• 43:37Lewis Howes?

  Hmm. What's the difference between micro and macronutrients?

• 43:39Speaker 01

  So micro are the phytonutrients, the phytochemicals, the aminos, the different things of the plant that are devoid in a lot of the macro stuff.

• 43:47Lewis Howes?

  Gotcha.

• 43:48Speaker 01

  So you need both. Um, I'm more focused on getting the micro because I know the macro would just follow suit.

• 43:54Lewis Howes?

  Sure.

• 43:54Speaker 01

  So if I know I do sixty-four ounces of green juice every single day, I'm getting a lot of micronutrients.

• 43:59Lewis Howes?

  Yeah.

• 43:59Speaker 01

  Right?

• 44:00Lewis Howes?

  That's amazing. Okay. So that's, uh, number three is the, the health and investing in your nutrition.

• 44:06Speaker 01

  Yeah.

• 44:07Lewis Howes?

  Uh, was maybe, do you have two more, maybe?

• 44:09Speaker 01

  So number four, uh, I think exercise.

• 44:11Lewis Howes?

  Oh, yeah, of course.

• 44:12Speaker 01

  Twenty to thirty minutes in the morning, if that's all you have, stretching out, doing qigong, working out, lifting weights, doing that kind of stuff.

• 44:19Lewis Howes?

  Right.

• 44:19Speaker 01

  Is absolutely amazing.

• 44:21Lewis Howes?

  Yeah.

• 44:21Speaker 01

  Um, last but not least, one of my personal favorite things, this is gonna sound like a no-brainer, but really focusing on your breathing. So many people today do not focus on their breathing. And most people don't know this, but the fastest way to alkalize your body, it's not by drinking green juice, which, you know, many people would say, well, he's gonna say green juice. It's not. It's breathing. It's, uh, you can actually put more alkalinity in your body quicker by changing how your lungs are handling the oxygen, right? So the big, it's called box breathing. So you breathe in, you fill up your gut, then you breathe out, and you really visualize and focus on expanding your whole rib cage like this, on all corners.

• 45:04Speaker 01

  And if you want, you can actually press right here, which is where your lymphatic.

• 45:08Lewis Howes?

  Where is this?

• 45:09Speaker 01

  The majority of your lymphatic system.

• 45:11Lewis Howes?

  Those who aren't watching are just listening.

• 45:12Speaker 01

  It's a little duct. You gotta palpate here.

• 45:14Lewis Howes?

  Where is it? On your body for those who are just listening?

• 45:16Speaker 01

  It's right under your like shoulder.

• 45:18Lewis Howes?

  Under your shoulder, next to your neck?

• 45:20Speaker 01

  Yeah, yeah. You'll feel it when you hit it. You wanna palpate that. And as you're breathing, it flushes out your whole lymphatic system. I learned this from Akusha Karvandi. He's on our team. He's a total ninja gangster, right? When it comes to, he's got like 18 certifications. He leads our high level certification. The guy's just gifted. Uh, you think I know a lot about health? This guy, he takes it to the next level. Yeah. So you palpate your lymphatic system by breathing. You do this once a day. You're gonna notice your immune response.

• 45:50Lewis Howes?

  Wow.

• 45:51Speaker 01

  You're gonna start to see clear.

• 45:52Lewis Howes?

  Is this above or below your collarbone?

• 45:55Speaker 01

  It's below. So it's where your chest muscle intersects with your shoulder.

• 45:59Lewis Howes?

  Gotcha.

• 45:59Speaker 01

  Right in here. And you wanna do the left side of your body? Because that's mainly where your whole lymphatic system resides, like 78% of it. And your lymphatic system's actually bigger than your circulatory system. So getting that going, right? Rebounding is great. Sitting in the infrared sauna for your lymphatic system is awesome. Doing a hot and cold shower in the morning can help with your lymphatic system as well. So there's tons of stuff that you can do with that, but breathing, bar none.

• 46:25Lewis Howes?

  Breathing is so powerful. I've been doing more breath work lately. I mean, if you can oxygenate your body, your muscles and everything in your body has more oxygen, you're gonna be a lot more calm.

• 46:34Speaker 01

  Yeah.

• 46:35Lewis Howes?

  Less stressed out as well.

• 46:36Speaker 01

  Yeah. Can I give them a bonus one?

• 46:37Lewis Howes?

  Yeah, give them one or two if you have.

• 46:39Speaker 01

  Number six, another thing I learned from Akusha is actually vestibular drills. So in your eyes, there's one muscle, every nerve that you have, it's the most nerve muscle dense area in your whole entire body. What do we do most days? We sit in front of our computer like this. We're staring at our computer, right?

• 46:53Lewis Howes?

  Right.

• 46:54Speaker 01

  We don't look around much. Uh, and that, what that does is it greatly handicaps our ability to see threat. Right? Because we're apex omnivorous apex predators. That's what we are. So we want to observe the whole landscape immediately and get information. If we're not getting the right information, that's when pain triggered to our body. Right? We have this ponte medullar reticular function, which is above the midbrain, and that's actually where your pain sends signals to your entire body. So once you start to correct your vestibular system of the eyes and the inner ear and you like balance your left and right hemisphere, that pain starts to go away. I mean, I've seen people get better with herniated discs and just a few sessions, like immediate. And I've, I've seen cranial sacral therapists, I've

• 47:36Speaker 01

  seen chiropractors, I've seen acupuncturists, and nothing works like this. And this is part of our certification. Like we actually get into this like deep, really crazy stuff. So one thing you can do to start to correct your vestibular system, which is where I was going with this, is doing something so simple, and this lowers stress, which is why I'm bringing it up, but doing pencil push-up drills, where you actually look at your finger, you bring it in, once it starts to split, you bring it out. And if you ever see a doctor, doctors do this too, like little kids that have a lot of anxiety or stress, they'll have them focus on this finger. And I've tested this with my heart rate monitor on the Apple Watch. Your heart rate will start to drop immediately. As soon as you start to do this.

• 48:17Lewis Howes?

  You're just staring at it the whole time.

• 48:18Speaker 01

  Yep. So bring it in, push it back out.

• 48:21Lewis Howes?

  It starts to get dizzy when I look at it that close.

• 48:22Speaker 01

  Bring it in. You're, Chris kind of looks like Leonardo DiCaprio.

• 48:27Lewis Howes?

  He does.

• 48:27Speaker 01

  Has anybody ever told him that? Like the Wolf of Wall Street?

• 48:30Lewis Howes?

  Have they? Little, yeah, yeah.

• 48:31Speaker 01

  A little bit here and there. That's awesome.

• 48:33Lewis Howes?

  So we do this for how long? A minute?

• 48:35Speaker 01

  Not even dude, 30 seconds.

• 48:36Lewis Howes?

  30 seconds, just a few times in and out.

• 48:38Speaker 01

  Yeah, just a few times. Stress is gonna start to go. You can go to the left like this, follow it, keep your head straight, chin tucked in. And yeah, it just sinks your left and right hemisphere, like the peppermint. You learn that. Yeah.

• 48:49Lewis Howes?

  Yeah, okay. What was that, number six or number seven?

• 48:52Speaker 01

  We could go on for days, dude.

• 48:53Lewis Howes?

  Let's do one final one.

• 48:54Speaker 01

  We could do a hundred of these.

• 48:56Lewis Howes?

  Okay, what's one final one to relieve stress?

• 48:58Speaker 01

  To relieve stress, a human connection, right?

• 49:02Lewis Howes?

  Hugging someone.

• 49:03Speaker 01

  Hugging with somebody increases oxytocin levels of the brain, that neurotransmitter that makes us feel like we belong. When we say we're in this together, it's that same chemical. It's like being part of a tribe. So hug a stranger. I try to hug at least five strangers a day.

• 49:17Lewis Howes?

  Wow, there you go.

• 49:18Speaker 01

  You know.

• 49:19Lewis Howes?

  That's the challenge. Go to the street and have a sign that says free hugs.

• 49:22Speaker 01

  Yeah.

• 49:23Lewis Howes?

  And give hugs.

• 49:23Speaker 01

  I mean, I hugged Leonardo DiCaprio.

• 49:25Lewis Howes?

  He did, yes.

• 49:26Speaker 01

  Came in here. He doesn't know me, right? So hug some strangers.

• 49:29Lewis Howes?

  I like to do like the five to 10 second hug.

• 49:31Speaker 01

  Like the really uncomfortable.

• 49:34Lewis Howes?

  Where people start to pull away and I'm just still hugging him tighter. And they're kind of like, some people like it, some people are like, uh, they're uncomfortable, but I kind of like to make them feel a little comfortable.

• 49:43Speaker 01

  Yeah.

• 49:44Lewis Howes?

  Not in a weird way, but like in a loving way.

• 49:46Speaker 01

  When you started rubbing my nipple, that's when it got a little weird.

• 49:49Lewis Howes?

  Exactly, exactly.

• 49:52Lewis Howes?

  Man, I could go on for, for hours with this. Uh, so I appreciate this. Let's finish with, um, your morning ritual.

• 50:00Speaker 01

  Okay.

• 50:00Lewis Howes?

  And then one or two final questions, because I don't know if I asked you these questions.

• 50:05Speaker 01

  Last time?

• 50:05Lewis Howes?

  Yes, which was like two years ago.

• 50:07Speaker 01

  Yeah, because I was episode like 15.

• 50:08Lewis Howes?

  Yeah, you were early on and I started to evolve more.

• 50:10Speaker 01

  So the game has changed.

• 50:11Lewis Howes?

  The game has changed a little bit. So let's, let's.

• 50:13Speaker 01

  Morning ritual.

• 50:14Lewis Howes?

  Morning ritual, what do you do every morning to set you up to win for the rest of the day? Obviously, this would be the ideal morning 30 to 60 minute ritual.

• 50:21Speaker 01

  Yeah.

• 50:22Lewis Howes?

  You probably don't do it every single day, the way you want it to be, but if it was ideal, what would it be?

• 50:26Speaker 01

  Okay. So, and you're right, because every morning changes.

• 50:29Lewis Howes?

  Yes.

• 50:30Speaker 01

  So it can't be consistent every time, but you can hit it most days. So waking up five minutes of gratitude. Even before, like.

• 50:38Lewis Howes?

  What time do you usually wake up?

• 50:39Speaker 01

  I told you about this. This is going to sound woo woo to some people. This is even before the five minutes. This is something I haven't shared with a lot of people.

• 50:46Lewis Howes?

  Hmm.

• 50:46Speaker 01

  I shared it with you because you're like my brother, right?

• 50:48Lewis Howes?

  Yes.

• 50:49Speaker 01

  Is I lay in bed and I do what's called a self-induced lucid state.

• 50:53Lewis Howes?

  Uh huh.

• 50:53Speaker 01

  This is going to sound crazy, right? If you're like, who, where's this guy from? Um, it's the Pisces in me.

• 50:59Lewis Howes?

  Yes.

• 51:00Speaker 01

  But essentially what I do is I visualize what I want to have happen throughout the day.

• 51:05Lewis Howes?

  Hmm.

• 51:05Speaker 01

  But I want my melatonin and my cortisol levels at a certain point in my brain that actually induces lucidity. And if they've, if you've ever studied lucid dreaming, while you're in a lucid dream, your brain is 50,000 times more active than it is in reality. So how do you separate the two? Well, some would say that the information that you can get in a lucid state is some of the most powerful answers that you're looking for in your life. And I've, I've seen it. I mean, I've, I've been in states where I've gotten a immediate response to things that I was dealing with that I would never anticipate getting in it came from the source, God, whatever you want to call it. Right? Yeah. So self-induced lucid state for like an hour. We'll just lay in bed where you're kind of sleeping. That's why I go to bed like around nine 30. So the evening ritual is actually more important than the morning ritual.

• 51:50Speaker 01

  Cause it sets you up for success in the morning. If you're out till 12, two o'clock in the morning, it's hard to have enough time for yourself to really plan accordingly. Right? But sometimes networking and everything else you have to as an entrepreneur. Yes. So doing that, uh, visualizing and then having that turn into that type of state. And then before I get out of bed, five minutes of gratitude. Right? This is like mental gratitude. Mental gratitude. What you're grateful for. You're grateful for people you're grateful for, uh, visualizing that being with them. My parents are in Michigan. So every morning I visualize myself hugging my mom and dad and just really feeling that, right?

• 52:28Speaker 01

  Cause it's the feeling that raises your vibration. People ask on your periscope, how do you raise your vibration? It's not about the visualization. It's about the feeling that you get from it and really embracing that. So being grateful is absolutely amazing. After I'm done with that, I'll, um, hit the gym up for about 45 minutes. And usually I do strength training, so lifting as much weight as possible, always improving there, uh, working on bone density. Cause as we age, human beings, they start to lose bone density and stuff. So lifting weights is one of the best ways to, uh, age gracefully, right? So doing that, coming back, um, reading while I eat breakfast. So preferably something that gets my mind in check. This book.

• 53:11Speaker 01

  Like this book right here, you know, I was going to bring this up again. The school, this is actually an amazing book, dude.

• 53:17Lewis Howes?

  Thank you.

• 53:18Speaker 01

  I love it. So, um, yeah, so doing this.

• 53:22Lewis Howes?

  You like to read every morning?

• 53:23Speaker 01

  Yeah, I like to read every morning and I, I love sending a personal note to at least one person.

• 53:28Lewis Howes?

  I like how you did that, yeah.

• 53:29Speaker 01

  Like we talked about.

• 53:30Lewis Howes?

  Yeah.

• 53:31Speaker 01

  And, um, it's more powerful if you handwrite it.

• 53:34Lewis Howes?

  Mm hmm.

• 53:34Speaker 01

  Cause you really feel the words. If you want to get fancy, like I said, you can get the wax stamp.

• 53:38Lewis Howes?

  I like that.

• 53:39Speaker 01

  Send it to somebody, cause nobody's getting mail. Nobody's getting these notes that are classy that, you know, used to be timeless. People save them, right? So doing the note thing is absolutely amazing. Then I do the after breakfast, which is usually after a workout. I try to go, um, like an omelet with lots of veggies, generally a green juice in the morning as well, with no fruit in it. Cause fruits like your mom, it's, it's an insulin spike, right? She comes into the room, your mom, and tells you to clean up all your stuff. Whatever's in the room, it gets thrown in the closet. Well, that's your body. So if you're eating fat, when your mom's in the room, then you're going to store fat. Does that make sense?

• 54:17Lewis Howes?

  Sure, yeah.

• 54:18Speaker 01

  You get it?

• 54:18Lewis Howes?

  Yeah.

• 54:18Speaker 01

  So you want protein with that.

• 54:21Lewis Howes?

  Okay, cool.

• 54:22Speaker 01

  So, and, um, after that, I'll do a hot and cold shower every morning, get that lymphatic system going. I have so many essential oils in my house. Remember, did I show you that, that big rack that I have? So it's plant medicine. So depending on how I'm feeling, or, you know, you want to get your left and right hemisphere of your brain synced. I'll do some of the aromatherapy stuff.

• 54:41Lewis Howes?

  Smart.

• 54:42Speaker 01

  Yeah.

• 54:43Lewis Howes?

  I like it.

• 54:43Speaker 01

  Yeah.

• 54:44Lewis Howes?

  Is there anything else, or then you just get into the day?

• 54:46Speaker 01

  Um, I love to write. So choosing one creative endeavor to do in the morning as well, even if it's for 10 or 15 minutes. I, so writing or playing the guitar, I just bought turntables.

• 54:57Lewis Howes?

  Nice.

• 54:58Speaker 01

  So just DJing, you know, in the morning, mixing some music, something creative.

• 55:01Lewis Howes?

  That's cool.

• 55:02Speaker 01

  Cause you want to look forward to your morning ritual. And by the time your morning ritual is done, you want to say, all right, I improved my life in so many different ways already, that it doesn't even matter what I do throughout the rest of the day. That it doesn't even matter how much pain is thrown at me or anything negative, right? Because I've already set myself up for success.

• 55:20Lewis Howes?

  That's cool. I like that. That's a good one. I'm gonna take on some of that stuff.

• 55:24Speaker 01

  All right. Put it in the sequel.

• 55:26Lewis Howes?

  Where can we, before I ask the two final questions?

• 55:30Speaker 01

  Yeah.

• 55:30Lewis Howes?

  What's the best place to connect with you online and learn more about you?

• 55:34Speaker 01

  Yeah. Fitlife.tv is our website. They can go there.

• 55:39Lewis Howes?

  Yep.

• 55:39Speaker 01

  If they want to just send me an email. You have a lot of followers. I don't know if I can do this on your

• 55:45Lewis Howes?

  Twitter.

• 55:46Speaker 01

  But yeah, I mean Twitter, Facebook, it's just Drew Canole, Periscope. You can find me on any social media platform that there is.

• 55:54Lewis Howes?

  Okay, cool. Awesome. Yeah, make sure to check out Fitlife.tv. You've got videos on YouTube every Saturday and any other day or no?

• 56:02Speaker 01

  Saturday, we have a Mindset Monday. We give away a juicer every week.

• 56:06Lewis Howes?

  There you go.

• 56:06Speaker 01

  And we're always giving away Organifi as well.

• 56:08Lewis Howes?

  There you go. Okay, awesome.

• 56:09Speaker 01

  We'll give them a discount for your show.

• 56:11Lewis Howes?

  Okay, cool. We'll put it on the show notes. I'll tell you guys where to go after that.

• 56:14Speaker 01

  Yeah, to get the Organifi. The Lewis Howes discount.

• 56:17Lewis Howes?

  There you go. Two final questions.

• 56:20Speaker 01

  Should I be nervous right now? I'm getting nervous because this is your evolved game?

• 56:26Lewis Howes?

  The first one is if there were, you know, at the end of the day.

• 56:30Speaker 01

  Yeah.

• 56:30Lewis Howes?

  Hundred years from now, your last day, everything you've ever said.

• 56:33Speaker 01

  Then it better be 300 years from now.

• 56:35Lewis Howes?

  Yeah, 300 years from now. Because we've evolved by then. Because Organifi gives you more life.

• 56:39Speaker 01

  Yeah.

• 56:40Lewis Howes?

  And your website's deleted. Everything's gone. Every book you've ever written has been

• 56:44Speaker 01

  Yeah.

• 56:44Lewis Howes?

  erased from time. You have a piece of paper and you get to write down three truths. Three things you know to be true about what you've learned in life. Three truths of the world that you give back as your legacy to whoever wants to read it.

• 56:57Speaker 01

  Yeah.

• 56:57Lewis Howes?

  What would you put down in those three truths?

• 57:01Speaker 01

  Dang dude. And this is all impromptu, by the way.

• 57:03Lewis Howes?

  It is. I didn't tell you this before.

• 57:05Speaker 01

  You did not tell me this.

• 57:06Lewis Howes?

  Not at all. So you gotta think on the spot.

• 57:07Speaker 01

  So number one, and this is the truth for everything, I believe, and it's the most powerful thing in my life, is always letting love lead, no matter what you do. Just let love, right? Let go and just love. And that, everything that you do, ask yourself, is this what love would do? So in every business decision I make, every interaction that I have with somebody. You know, being a going on a date with women. What would love do in this situation? And it's a it's a way to approach the world that I think the world needs right now in this time. You know, it's a very Yin centric type saying, but I think it's so powerful, so prevalent.

• 57:50Lewis Howes?

  Okay.

• 57:50Speaker 01

  So that would be number one.

• 57:52Lewis Howes?

  Yep.

• 57:53Speaker 01

  Number two is.

• 57:57Speaker 01

  When it comes to your career work, which a lot of people listening to this podcast are so focused on because they want to be entrepreneurs and they're growing as human beings. It's to follow your passion. Do something that excites you, right? That wakes up every single morning and you absolutely love it so much that you don't want to go to bed. So much that you you just you're so pumped up to actually do it. And that was one of the catalysts that changed my life.

• 58:21Lewis Howes?

  Wow.

• 58:22Speaker 01

  Right?

• 58:22Lewis Howes?

  Okay.

• 58:23Speaker 01

  Number three would be to find people. That you can go to a really deep level with. Cause it's those people that make your life better. It's not the material possessions. It's not the objects that you'll get from being great because that naturally comes a materialistic nature of being a human being, right?

• 58:40Lewis Howes?

  Yeah.

• 58:41Speaker 01

  But the people, that's what's powerful.

• 58:44Lewis Howes?

  Yeah, man.

• 58:44Speaker 01

  You know, the fact that I can call Frank Scheidler up, my mentor, who's like eighty five years old and. Just talk to him and that's that's awesome, dude. You know, or you, you know, the friendship that we're.

• 58:56Lewis Howes?

  Yeah.

• 58:57Speaker 01

  We're building together. You know, at the end of the day, that's what matters.

• 59:01Lewis Howes?

  Yeah.

• 59:01Speaker 01

  So those are the three things.

• 59:03Lewis Howes?

  I love it. Final question.

• 59:05Speaker 01

  Yeah.

• 59:05Lewis Howes?

  Before I ask, I don't think I got to do this last time. So I get to acknowledge you. At the end of every show, I acknowledge my guests for what opens up for me.

• 59:12Speaker 01

  Yeah.

• 59:12Lewis Howes?

  Experience. So Drew, I get to acknowledge you for your. Transformation, man. I mean, your transformation has been unbelievable over the last four or five years with your own health, but the way you. Impact the world and transform transform the world is so powerful. And you come from such a loving place every single day. You're so inspiring. Every video you put out there, every piece of content comes from.

• 59:38Speaker 01

  Yeah.

• 59:38Lewis Howes?

  Passionate inspiration that wants to serve people. And so I want to acknowledge you for your service, for your commitment, consistent commitment to giving of yourself to the world. And maximizing the gifts that you have and giving it away. So I acknowledge you for that.

• 59:55Speaker 01

  Well, thank you so much.

• 59:56Lewis Howes?

  Yeah, of course, man. I appreciate it. Final question.

• 59:58Speaker 01

  Yeah.

• 59:59Lewis Howes?

  What's your definition of greatness?

• 1:00:01Speaker 01

  My definition of greatness is

• 1:00:06Speaker 01

  doing what you love. It's,

• 1:00:10Speaker 01

  you know, what did, uh, I'm trying to think here, Earl Nightingale, right? You've read all of his books and everything else. He said, "The definition of success is chasing after a worthy ideal every single day." So my definition of success is that it's, and the reason I have what you just acknowledged me for is because of this. It's because I live that way. It's my nature, right? My nature is never going to change. I'm going to be the transformed being that I am. And there'll be some times when I'm maybe a little out of integrity in different areas and stuff like that. But at the end of the day, Drew Canoli knows who Drew Canoli is, and he lives that way.

• 1:00:50Speaker 01

  So figuring out what your morals, your values, your code of ethics is as a human being and living from there. To me, that's success. It doesn't matter what happens, you know? Because that will always be there. It doesn't matter what you take away from me. My nature will be the same, and I'll always have that code to live by.

• 1:01:10Lewis Howes?

  Drew Canoli. Thanks for coming on, bro.

• 1:01:11Speaker 01

  Appreciate it, man. Thank you. Awesome. Yeah, I loved it.

• 1:01:17Lewis Howes?

  There you have it, guys. Thank you so much for showing up today, for listening. And if you would, I would love it if you subscribe to our podcast over on iTunes. Again, School of Greatness on iTunes. And share this episode with your friends over on Facebook, Twitter, Instagram. Tag me at Lewis Howes, at Drew Canoli, everywhere you post this online. You can go to the show notes link at lewishouse.com/224. And you can also watch the full video interview of this as well. And we do another little promo video there also. So some cool stuff you can check out on video with me and Drew at lewishouse.com/224. Also, make sure to check out and buy a few copies of my new book, The School of Greatness, which comes out October 27th.

• 1:02:01Lewis Howes?

  That's right. You can get it right now at greatnessbook.com. Super pumped. I've put the last few years into this book, and I'm so excited. And passionate about getting it in your hands. So the way you can support me, if you love this podcast, if you've enjoyed this, if you've gotten any value out of this show ever, then you can do me the favor and pick up a copy or a few copies today and make sure to get them for your friends as well. So again, greatnessbook.com. Make sure to check out the show notes at lewishouse.com/224. You guys know what time it is. It's time to go out there and do something great.