Finding Purpose Beyond Success

In today’s episode, I sit down with Brian Murdoch, Founder and President of All World Communications, to discuss faith, resilience, and finding purpose beyond financial success. I share how growing up with limited resources shaped my ambitions, why losing over $100 million transformed my relationship with God, and how adversity became the foundation for personal growth. We explore the importance of raising our baseline, learning to love the challenges that come with our passions, and becoming intentional with our time. I also share the deeply personal experience that inspired my mission to empower over a billion people to find happiness through making money, helping others, and having fun. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

• 0:00Speaker 00

  Today I have super agent dad, really amazing man, most important to me, man of God.

• 0:08Speaker 01

  Thank you, Brian.

• 0:09Speaker 00

  Thank you for being on the show.

• 0:10Speaker 01

  Someday I wish they'd say, super athlete, but nobody, it's always super agent, super dad. I'm, I'll take it, but I'm a below average athlete, below average college athlete.

• 0:21Speaker 00

  Yes, but you're an exceptional human.

• 0:23Speaker 01

  Thank you.

• 0:23Speaker 00

  Yeah. So a lot of people know where we are right now with Dave Melton. But the way we start to show is where did I all start, where am I from?

• 0:32Speaker 01

  You know, it's a big part of my life of where I'm from, because I'm from what I call the world of not enough. Right? Single mom, six kids, five boys, one girl. But although there wasn't enough financial support, I had more than enough of everything else. I had more than enough of the infinite, love, kindness, forgiveness, inspiration, you know? And it was an amazing dichotomy that I had to learn in my journey that I went after the one thing I didn't have, which was financial.

• 1:04Speaker 00

  Yes.

• 1:04Speaker 01

  And I already had everything the people who had finances wanted.

• 1:08Speaker 00

  You already had wealth.

• 1:09Speaker 01

  I already had it. I was, I got great genetics, right? I'm, you know, middle aged mutant turtle, small people, you know? The worst we have is like hunchback when we get older, but both my grandpas died at 97.

• 1:21Speaker 00

  Yeah.

• 1:21Speaker 01

  So, I mean, you can't buy shit like that and, but I didn't know it. So I got heavily focused in on giving financial support to my mom. And I, at a young age, knew for the sake of what? I wanted to make a lot of money. I didn't care how I did it.

• 1:37Speaker 00

  Yeah.

• 1:37Speaker 01

  But I knew for the sake of what, which was for my mom.

• 1:41Speaker 00

  So it's funny because I did not know that as much as I've followed you, I didn't know that you were from a, a single mom. Because I watched you, you're such a great father. That's awesome. So as you kind of went through your, your journey at the beginning, you decided, hey, I want to have money. That is my number one driver. Where did you go? You grew up in San Diego. So.

• 2:00Speaker 01

  I was born in Akron, Ohio.

• 2:02Speaker 00

  Oh.

• 2:03Speaker 01

  Yeah. So I was born in Akron, Ohio, moved when I was nine to San Diego.

• 2:06Speaker 00

  Okay.

• 2:06Speaker 01

  So for me, I thought it was going to be football.

• 2:09Speaker 00

  Okay.

• 2:10Speaker 01

  Even though my mom, huge academic, I always say fetus wasn't fully developed after graduate school.

• 2:16Speaker 00

  Yes.

• 2:16Speaker 01

  Doctor lawyer failure. And I lived by that, even though I played football. I will tell you that I thought until my first play, my freshman year in college, that I was going to play in the NFL.

• 2:27Speaker 00

  Yeah.

• 2:28Speaker 01

  And it wasn't until, I was a fastest one on my college football team. They put me as a bullet on the kickoff team and I flew down. Of course, got there first, just blasted the running back. And next thing I knew, he just flipped me off of his knee. I went flying on my back and he stepped on me and kept on running. I literally laid on my back saying, doctor lawyer failure immediately. But that guy was Christian Akoye.

• 2:53Speaker 00

  Yeah.

• 2:53Speaker 01

  Later, he was the number one player in the AFC player of the year.

• 2:56Speaker 00

  Absolutely.

• 2:56Speaker 01

  Known as the Nigerian nightmare. We're close friends now and I always tease them that I still have Nigerian nightmares. Likely so, but I, I realized at that time, I was naturally a good student, but I became, you know, a real student. You know, you know, the smart kids can get A's.

• 3:14Speaker 00

  Exactly.

• 3:15Speaker 01

  But I, I started to try and I started to get intentional about how I was going to make money through preparation of academics as well as emotional intelligence.

• 3:26Speaker 00

  Awesome. So I know where you are in terms of your faith. It's important for, for my audience to, to understand, because I think that a lot of us kind of, when you come from a family, your mother, she pushed it on you. Did you go through your entire life really like absorbing that information or was there at some point like, you know what, I'm going to break off and go on my side quest?

• 3:49Speaker 01

  It's interesting. It was part of me, my growing up faith. And my mom's very, very religious and my, my brother's actually a rabbi. So you can imagine my mom was the principal of the Jewish academy and, but I resisted it, but I was listening.

• 4:03Speaker 00

  Yeah.

• 4:04Speaker 01

  It was interesting and, and I was faithful, but once I got my identity tied to my bank account, faith started to dissipate, dissipate. And the ego said, Dave Melzer can defend himself, he can prove himself and he can control any situation. And when you think you can defend yourself, you can prove yourself and control any situation yourself, you lose your faith. That, that's what's faith for. God's here to protect, promote, love and perfect you. And so I reached the point where I was worth over a hundred million dollars and I had a God sized hole that I was filling with everything but God.

• 4:42Speaker 00

  Yeah.

• 4:42Speaker 01

  And it took God to protect, promote, love and perfect me with evidence that was contrary to where I wanted to be, which was to lose everything, almost my wife, almost my life, but all my money over a hundred million dollars. For me to learn the lesson of faith, not just wisdom, to shorten that distance of resistance that people create in their lives. It's a lot to lose over a hundred million dollars, but when you go bankrupt, people will tell you, you don't tell anybody. You wait till the last second to tell your wife. But besides that, you, so I had to go tell my mom who had no idea I was broke. No idea at all that not only I'd lost everything, but I lost her home because my name was on her title.

• 5:25Speaker 01

  Which was a mistake of mine, but I, I went there and I broke down crying like anyone would. But I sounded like a four year old at the door.

• 5:34Speaker 01

  She's like, what? Speak big burp boy words, you know, like I finally blurted it out. You know, mom, I lost everything. I lost your home. You need to move. She goes, oh, are you okay? Mama, I don't think you heard me. You need to move. They're going to foreclose and evict you from the home. She goes, oh, do you need some money? I'm like, mom, you're going to have to move. And I cried again and I said, why, mom, why is God punishing me? And she smirked at me. I'll never forget. She smirked at me and she said, son, God doesn't punish anyone. He's protecting you, promoting you, loving and perfecting you. You're almost 40 years old. It's time for you to figure this out. I'm here to help you sweetheart. So then I of course said, well, I don't believe in God.

• 6:20Speaker 01

  And then she laughed at me, hugged me while I was crying. I still get choked up and said, sweetheart, you believe in God, you just believe in the wrong God, those idols.

• 6:31Speaker 00

  Yeah.

• 6:32Speaker 01

  I'm here to help you. Now let's get to work. That was the day that I realized that I needed to fill my hole with God. And I started to work, not perfectly, 20 years to bring God back into my life where now I expect shit happens in my life you would not believe. And it's because I expect God is just guiding me. It doesn't make any logic at all. I mean, I mean, most of my biggest successes don't come from any type of logic. It's just, all right, I'll keep doing my best, learning lessons and having fun, God. I'll keep doing my best, learning lessons and having fun. And that's what I do. And all of a sudden it's like, oh, look, Dave Melter is so lucky.

• 7:16Speaker 01

  Beautiful family, healthy, all the money you ever dreamed of, all the things I have. And it's not luck, it's a coincidence. It's I pay attention and I give intention. Do, say, think, feel and believe aligned with my divine direction. Identify what interferes with my divine direction and all of a sudden the universe coincides. God creates coincidences, the coinciding of what I desire or better. And it shocks people. It doesn't shock me.

• 7:42Speaker 00

  So what I say, a lot of people talk about manifestation. What I think and the way that I perceive it is revelation.

• 7:51Speaker 00

  Everything has already been created.

• 7:53Speaker 01

  No doubt.

• 7:53Speaker 00

  It's when you get to a space that when you will allow God to go ahead and release what he's always had.

• 8:00Speaker 01

  Reveal it.

• 8:01Speaker 00

  He's always had. That's exactly it.

• 8:03Speaker 01

  Yeah. It's interesting because that's why I study time. You know, why do you think God invented 24 hours? He invented 24 hours because everything is happening at once. So he's making it so everything doesn't happen at once. That's what scares people about AI and social media is we're revealed a lot more at once, right? These revelations, there's a lot of things going on at once where when I was young, there's three news stations. So you didn't know about the 26 hurricanes every day. You didn't know about every rape, murder and political corruption and you couldn't see both sides. There was just more truth in your mind, right? A meaning and perspective that created what intention?

• 8:45Speaker 01

  Because your thoughts create perception, perception, meaning, meaning, intention. And those intentions are what create your behaviors. And so.

• 8:52Speaker 00

  Behaviors create your reality.

• 8:54Speaker 01

  Behaviors create your results, your reality. Exactly. And so everything is happening at once. That's why I coach people on time. And I'm a master now, after 20 years of non-negotiable, negotiable, non-time, scheduled time. People don't even understand. When I say student of the calendar and I'm coaching someone, they start like, Mr. Melzer, I looked at my calendar. I go, we're not even close to there yet, but 10 years from now you'll be thanking me. And people who have worked with me for a long time that understand time is everything because of revelation.

• 9:24Speaker 00

  Because we are the masters of our time.

• 9:26Speaker 01

  Yeah.

• 9:27Speaker 00

  We understand. Yes, sir. I love it.

• 9:29Speaker 02

  Jackson is now an eight year old ewing sarcoma survivor, two years cancer free. The chemotherapies that he received, they are all except for one older than my husband and I. There has been no new treatment for ewing sarcoma that has been successful.

• 9:45Speaker 03

  Millions across America are waiting for new breakthroughs.

• 9:49Speaker 02

  So we're waiting for an MRI right now, hoping that it's going to come back normal.

• 9:54Speaker 03

  Is curing childhood cancer allowed by OMB, by the Office of Management and Budget? Help protect research that Congress already funded. Go to unitedforcures.org today. Paid for by United for Cures.

• 10:10Speaker 00

  So after you lost everything, what was the, the, the real turning point? You came to God in that because that's, that's usually the, the time when we find God.

• 10:21Speaker 01

  Yeah.

• 10:21Speaker 00

  Is, is through some tragic event, some health event or some huge like, uh oh.

• 10:27Speaker 01

  Yeah. I always say my basement had a basement and what I helped to coach, mentor and teach people is let's elevate your basement. So like in sports, I, we were the quarterback factory, right? Troy Aikman, Warren Moon, Steve Young, Jeff George, you know, my favorite Ryan Leaf.

• 10:45Speaker 01

  But what I learned about is in sports, their basement was higher than my potential. But my delta between my basement and my potential in football was greater than some of those guys. But Ryan Leaf's basement was so high, his delta was just small. And yet in life, people say, do you have to bottom out to learn? Well, it's not really bottom out is are we working at elevating your basement through development of capabilities, knowledge, skills and desires that are aligned with what's doing well, what's stable and you think is doing well. So that it's nice when I bottom out financially this time, right? Which is, oh shit, my $7 million penthouse didn't close on my anniversary.

• 11:27Speaker 01

  I'm all bummed out. I gotta go stay at my $5 million beach house on South Mission and figure out how to close this property. That's my bottom in real estate. My bottom was pretty far down before, but I've done all the behaviors so that my basement's here. So when I bottom out, which is necessary to learn, I'm bottoming out at a really high level comparatively. The same way as when Ryan Leaf bottomed out, right? He was still a starting quarterback in the NFL. That's pretty F and good. In fact, I hope financially my bottom gets to be that high and I'm not as public.

• 12:04Speaker 01

  That's what happened to him.

• 12:05Speaker 00

  Yeah. So I love that. So one of the great books that, uh, one of my friend Thomas would game is Peaks and Valleys.

• 12:11Speaker 01

  Peaks and Valleys.

• 12:12Speaker 00

  Yeah. So one of the things that you're talking about is, is essentially, uh, increasing, raising your value. So when the peaks go up, the peaks are higher and the valleys are lower or valleys, valleys are therefore higher.

• 12:24Speaker 01

  Yeah. Well, you think about delta determines your desire. So if you're starting higher, you're going to have a higher potential. And what most people don't do though, and this is a good example of football is I loved football so much. I didn't care my basement was low. But the greatest lesson that I had, because it's closest to my potential that I ever reached to be a below average college football player. Ironically, you know, how many guys do you hear that play college football will tell you they were below average? But think about it, over 50% of the players were below average. Just mathematically, but nobody admits it. Well, what I learned about playing football, sitting on the bench, getting my ass kicked, watching films, tapes, and eventually getting to play a little bit my senior year was that I had to learn to love

• 13:09Speaker 01

  what I didn't like or love about what I loved. I'm going to repeat that. The greatest lesson of football is I learned to love what I didn't like or love about what I love the most. And, and I did, I carried a football since the time I was five. That's how, it was just born into me that love, right? The same way, hopefully it was born into you the way you love your spouse. It was just, you met them, but you have, that's why I have such a great marriage is I taught my wife how to learn to love what she doesn't like or love about who she loves. It's the best marriage tool you can use, right? And so, and she's perfect.

• 13:46Speaker 00

  Yes.

• 13:47Speaker 01

  So I didn't have to learn, I didn't have to learn anything.

• 13:49Speaker 00

  They all are. They all are.

• 13:53Speaker 00

  Right beneath God.

• 13:55Speaker 00

  So that's beautiful and it's, it's really getting an understanding of kind of your framework of how everything happens in your mind. How did you get to a point in which you decided I'm going to help a billion people?

• 14:09Speaker 01

  Yeah, that's a great story. So over a billion, by the way, don't, don't limit me. So like I made my comeback and I bought my wife her first dream house, which I found out was not her last.

• 14:23Speaker 01

  And, and we're literally moved in, in South Mission Beach on the boardwalk and, uh, my, I was just saying, hey, thank you. Anything I can do for you. You saved my life. I, I, money means nothing to me. Just let me know where to put it. Well, to what charity, whatever you need, let me know. And my 12 year old daughter at the time came out crying and I was like, what?

• 14:47Speaker 01

  Her best friend, who was 12, committed suicide.

• 14:52Speaker 01

  And it like knocked me off my socks. I, I couldn't talk. I was crying. Because here's an affluent young woman, not on drugs, not on, but obviously in some kind of unfortunate mental state because of social media and peer pressure and, and things that were going on that especially affluent kids have going on. I, I D, so not happy. So I whip off my shoes as normal. I'm like, babe, I gotta go walking. So I got grounded on the beach and I'm walking. And at this time, I'm still not like I am, I'm a faith based guy. Right? I mean, I trust in God. I, I wasn't there yet. Anyway, God spoke to me, called me, whatever you want to said, invited me

• 15:37Speaker 01

  and said, you can help people be happy. You know how to help people make a lot of money and they're in this room to help a lot of people and have a lot of fun. Three things I'm super good at, which I've never met anyone, still haven't, that makes a ton of money for the sake of helping others and having fun that isn't happy. It's just a given. So now I gotta go back to my house and tell my wife that I have this mission in life from God, that I'm going to focus on creating content and exposure in person on the phone, email, social media to empower over a billion people because that's a collective consciousness. Right? So the eighth of the world and create a collective consciousness of happiness. And one particle of light overcomes a million of darkness. I'm going to change the world.

• 16:22Speaker 01

  You can, right? I love it too, but I also was like, my wife's going to leave me again.

• 16:28Speaker 01

  Or send me to a psychiatrist. So I called Tim Story, uh, who's the number one comeback coach in my opinion. He's helped Robert Downey. I figure if he helped Robert Downey Jr. Comeback to the level, he could help Dave Meltzer. So Tim Story, I call him, I'm like, bro, and he's, he's a reverend or a pastor. I forget what Tim is, right? And he's Oprah's guy. I mean, this is a hyper great guy who's been coaching me to get to where I am. And he's like, what's up, Dave? I go, God called me. Oh, what do you say? No, no doubt, right? What do you say? I go, you're not even like thinking it's weird that God called me? He goes, no, that's what happens. I go, huh. I'm going to change the world. Well, I know you are.

• 17:11Speaker 01

  No, I'm going to empower over a billion people to be happy. How are you going to do that? I'm going to teach people to make a lot of money, help people and have fun. But I can't tell anyone. Why not? Cause they're going to think I'm crazy, discredit me, stop following me, stop listening to me, stop hiring me. Nobody's going to be one around me except for crazy fanatics.

• 17:31Speaker 01

  And he said something changed my life and hopefully it'll change yours. He said, David, God will not give you an invitation without already knowing those limitations.

• 17:42Speaker 01

  So what are you afraid of? Do you believe in God or not? And it was amazing. I told my wife, she goes, you could do that. She goes, how though? How, I know you can teach that, but how? And I, I'm a math guy. So I came up, I'm like, you know what? I already have a thousand people, like the ones in this room that I can teach to do this, to teach others to do it, to teach others to do it. So a thousand times a thousands of million, a million times a thousands of billion, I can get there. All I gotta do is do everything I can in person, on the phone, via email, all day long, lives, meetups, holding courts,

• 18:20Speaker 01

  VIP dinners, masterminds, all the different speeches I do, IG lives, all the TV shows, movies, specifically focusing on leaders. Not followers. Specifically, I am talking to leaders and saying, hey, are you a leader? Then help me and lead and teach other leaders to lead and we can change the world together. And that's how it happens.

• 18:45Speaker 00

  I love it. I love it. Well, David, I appreciate the time. Where, where can my people find you?

• 18:51Speaker 01

  I appreciate that. In fact, anybody in, uh, your community, I will send my book for free. Whichever ones you want, Connected Goodness, Unstoppable, even Don't Do Business With Dicks, my hard copy for free. Email me [email protected]. I'll sign it, send it to you, pay for shipping and my book. So I know only leaders will email me and actually read it. They won't do it. It's like the paperclip theory, right? You tell people to do something, send me a paperclip. 99% of the people never do. And so please, David means beloved, at D is my first initial, Meltzer means servant. Let me be your beloved servant. I'll sign, send, pay for shipping and the book, [email protected] for your community.

• 19:34Speaker 00

  I love it. David, thank you so much for being on the show. Everyone, please remember, we're all built to win. Thank you.