Pod Insights How I Built This with Guy Raz When your headphones listen to you with Ramses Alcaide of Neurable About this episode Our brain activity can reveal a lot about our physical and mental health. And thanks to Ramses Alcaide and his team at Neurable, we’ll soon be able to glean insights from our brainwaves in our own homes — without ever stepping foot in a laboratory...
This week on How I Built This Lab, Ramses recounts the inspiration behind launching a brain computer interface company, and previews his company’s first product: headphones that detect and interpret your brain activity to help you do your best work. Plus, Ramses’ vision of a future with frictionless communication — where you’ll be able to send a text, look up a restaurant or random factoid, and control your playlist entirely with your mind.
This episode was produced by Rommel Wood and edited by John Isabella and music by Ramtin Arablouei. Our audio engineer was Robert Rodriguez.
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Transcript Speaker names marked ? are inferred from speaking time and the show’s known hosts — they are not voice-verified.
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5:11 Guy Raz? Hello and welcome to How I Built This Lab. I'm Guy Raz. So right now, it's the beginning of the show, and you're probably listening pretty actively. At least, I hope you are. But the reality is that sometimes our attention drifts. So what if, right before you reach that point, your headphones or your earbuds triggered a small audible tone that basically told you, you're starting to lose focus? Well, that's where today's guest comes in. Ramses Alcaide is the co-founder and CEO of the non-invasive wearable tech company, Neurable. Neurable's main product is N10. It's a set of headphones that adapt to your natural working rhythms to help prevent burnout. Neurable actually began in 2015, when Ramses was getting his PhD in neuroscience at the
5:56 Guy Raz? University of Michigan. But his interest in technology goes back much further.
6:02 Speaker 01 I came from Mexico. I was born in Mexico and I came to the United States when I was five. And I remember that I was so into computers. My parents bought me one that was basically a computer that was a throwaway computer by some large company. And I remember taking it apart and being just so fascinated by it that I wanted to fix other people's computers. And so I would post up signs in my neighborhood where I would basically do like computer repair for people for like $20 an hour. And that was great money back when I was a kid, like especially when you're like anywhere between six, seven, like eight years old, right? And I remember I'd show up and they'd open the door and they're like, oh, it's so cute. You brought your son with you. And my dad's like, no, I don't know anything about computers. Like he's going to fix whatever your problem is.
6:45 Guy Raz? So from an early age, you had this knack for computers and clearly your passion for tech continued. And from what I understand, when you were a kid, your, your family experienced a tragedy that, that really sparked your interest in robotics. Can you tell me a little bit more about that?
7:01 Speaker 01 Yeah. I mean, really the, the idea of NERVEL and kind of the concept of what I've dedicated my life to started when I was about eight years old. My uncle got into a trucking accident in Mexico and he, you know, he lost both his legs and it was really intense time for the family. We, we brought him from Mexico to the United States to get his prosthetics made. And my uncle's kind of a genius, you know, he, he's been an inventor all his life. He's always been a hard worker and seen him through that struggle and seen how unnatural the prosthetic systems he started using were. That's what really motivated me into how do I leverage this curiosity that I have with electronics and computers to try to make something more natural for him.
7:44 Guy Raz? Like in your head, you were thinking, one day I'm going to make something that's going to let him control his prosthetics.
7:50 Speaker 01 Exactly.
7:51 Guy Raz? I read that you got an undergraduate degree in electrical and electronics engineering. And it seems like you could have taken a path towards robotics, right? Especially inspired by. What happened to your uncle? Was that a path that you were potentially pursuing?
8:06 Speaker 01 Yeah, definitely. So when I was studying electrical engineering, I worked with the prosthetics teams at the University of Washington. And then, you know, I was like, I really wanted to create the brain into these prosthetic limbs. So I went to grad school and I started working with brain computer interfaces more. And that's when I worked with people with ALS and children's cerebral palsy. And I was like, wow, this is, this is just a whole nother level. I mean, as terrible as it is, for example, my uncle having to go through this experience and having prosthetics that don't work with him naturally. What if you can't even move your eyes, right? Like, that's, that's just a whole different level of need. And so that's really what pivoted me from something that I thought I was going to dedicate my life to robotics to something much broader.
8:51 Guy Raz? All right, let's talk about brain computer interfaces because I think a lot of people, when they hear that term, they think of like electro EEGs, right?
8:58 Speaker 01 Correct, EEG, electroencephalography.
9:00 Guy Raz? Nodes that are attached to, to people's heads, you know, that track brainwaves. But what were you trying to, to solve with, with this research and this concept?
9:13 Speaker 01 Yeah, definitely. So essentially, the work that I did as my graduate student work is I was working with children who had severe cerebral palsy. And the issue there is that we were not able to essentially give them these tests that they needed to be allowed to get physical rehabilitation. And the reason for that is because they couldn't communicate, at least not in the traditional means like talking or pointing. And so we used brain computer interfaces to solve that problem. And the blocker there was that, you know, you have this eight-year-old kid. He just got 20 minutes worth of setup with goop and gel in his hair to make the technology work. There would be about 10 minutes worth of like calibrating the system. And then it would take sometimes between one to five minutes to like even get a response from them.
9:57 Speaker 01 And so the work that I did was essentially machine learning classification so that we could interpret their brain activity at a much higher level of accuracy. And what that enabled us to do is reduce the response time from one to five minutes to anywhere between 30 seconds to a minute, which is enormous for an eight-year-old kid because, you know, having them sit there for five minutes to say, you know, yes or no question is crazy.
10:21 Guy Raz? All right, help me understand what the technology is that you're talking about. Well, you said it would take, you know, five to 10 minutes of setup. And what was it that you were doing differently?
10:30 Speaker 01 Yeah, so the reason the setup takes so long is because getting brain data is incredibly difficult. There's a lot of noise in the environment, even you're blinking, you know, talking, the electromagnetic noise, even the lights impact the ability to collect this data because the sensors are so sensitive and brain signals are so small. And so we essentially developed an artificial intelligence that was able to use brain data that we previously collected and then also brain data that was coming in and essentially increase the signal to noise in order to essentially be able to do classifications of what a person intended to do. In this case, the child was selecting a multiple choice question at a greater fidelity. And when you can do that at greater fidelity, you don't need to repeat
11:14 Speaker 01 the question numerous times. And through less repetition, you know, it gave people a better user experience. And so being able to make that brain computer interface work in a seamless way really unblocks a lot of its use cases.
11:28 Guy Raz? All right. So how much data can brainwaves tell us? Like, in theory, could you look at a person's EEG reading and know, for example, how they'd answer a simple yes or no question? Or even that, like, that they're thinking about, like, pushing a button or moving an object?
11:44 Speaker 01 Yeah, I mean, there's a lot that you can take from brain data. So, for example, just using EEG, you can identify a person's focus. You can identify, you know, for example, measures of stress, whether, you know, for example, they're going through a stroke, epilepsy, sleep responses, like REM sleep. So there's a lot that you can do because your brain is the central hub for everything. But the main issue is in order to tap into those types of applications, you usually need to have a giant gel cap system with lots of setup to really be able to tap into them.
12:22 Guy Raz? Right.
12:23 Speaker 01 So, you know, imagine like you're an eight-year-old kid and we set you up with a system and there's like gel running down your face and you don't want to be there. But, you know, your future's being dependent on it, right? Or imagine we try to bring this to the real world, like, no one's going to wear that, right? No one's going to want to wear a swimmer's cap with gel in their hair. And so how do we unlock? All these incredible value propositions. And we created an IP at the University of Michigan that helped us increase the signal to noise of those brainwaves so that we could actually bring it to everyday devices instead of having them be trapped in a laboratory setting. Even if we could just unlock what we already have in the lab, it'd be a major step and it would accelerate so many fields. And so it was, that's what the company was focused on.
13:07 Speaker 01 Essentially, how do we create an everyday brain computer interface? How do we unlock the brain to billions of people?
13:13 Guy Raz? It makes sense because the brain just sends out electric signals to the rest of our body. And so if you could somehow harness or capture those signals, maybe you could make them work in ways that we haven't been able to make them work yet.
13:28 Speaker 01 Exactly. And even just the stuff that we were doing in the laboratory. For example, no one has a EEG device at home, right? But what if instead you just put on your Apple AirPods to go take a call? And then every single time you do that, we're tracking your brain just a little bit more to be able to tell you, hey, actually, you know what? You're trending toward Alzheimer's. You know, now you're getting older. We're starting to see this cognitive decline. This is when you should go seek out a doctor, not 10 years into the disease before it's, you know, it's already too late, right? And so how do we unlock all these incredible value propositions of brain computer interfaces to the masses? And so that's really what the main work that we do at Neurable is.
14:11 Guy Raz? We're going to take a short break, but when we come back in just a moment, more from Ramsey's about bringing brain interface technology to the masses. Stay with us. I'm Guy Raz and you're listening to How I Built This Lab.
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18:08 Guy Raz? Welcome back to How I Built This Lab. I'm Guy Raz. My guest today is Ramses Alcade, who launched his company Neurobowl back in 2015 to develop brain-computer interface technology. All right, so you basically, while you're a student, launch what eventually becomes Neurobowl, right? Starting out, just looking at how you could use brainwaves and patterns to help people. And now it's evolved into wearable devices. But essentially, it's about the technology. It's about building up a way that you could really measure what's happening inside of our bodies in an accurate way by measuring brainwaves.
18:49 Speaker 01 Exactly. And the hypothesis there was if we just build a reliable brain-computer interface system, which is what our core technology enabled us to do, it doesn't mean it's going to scale because it has to bring people value, right? And so that's why we ended up going toward focus and helping individuals essentially prevent, you know, burnout from occurring. And then on top of that, with some of our groups, we actually do it for safety. So preventing injuries due to fatigue. For example, the Air Force, you know, really big problem, right? So it can save billions of dollars. And then that enables us to have a really strong, concrete step one for us to build a business
19:30 Speaker 01 and enable large amounts of these systems to go out. And then from there, really open it up to others to help solve some of these other problems as well.
19:40 Guy Raz? All right. So basically, we're trying to solve this challenge, this problem, which is how do you gather data from brainwaves in an easier way, right? Like, for example, I've got an Apple Watch. And so I wake up and it can give me some data about my sleep. It'll tell me my heart rate, blood oxygen. So, I mean, you know, given what we can already gather from just our heart rate, right, which is quite a bit of data, beyond all the things we talked about, what other things potentially could we learn about our health or, you know, our general state from these devices, from these brainwaves?
20:17 Speaker 01 Yeah. You know, what's really interesting is that brain detecting devices are actually the ultimate wearable. A lot of the devices that you wear right now, for example, accelerometers for movement or for heart rate, they can either be picked up through brain data, or they originally come from the brain and those are just secondary sources of signals, right? So for example, you can actually pick up Parkinson's responses using the Apple Watch. The issue is that by the time you pick it up at the hands, or through walking metrics, your brain's already been dealing with it for the past 10 years. And so with the brain, you can actually pick up a lot of those things earlier. So there's two parts. One is that Brain-based wearables are going to replace all the other wearables that you have.
21:02 Speaker 01 That's step one. And so all that data and all that value that we're seeing with existing wearables are going to be all consolidated into one device. But then two, there's certain things that you can only pick up from the brain. You know, for example, traumatic brain injury information, tracking ALS, right, seizure detection. There's so many other things that you can only do with the brain that, you know, not only are you taking care of your previous wearables, but now you're adding a whole plethora of medical use cases that have already been tested out in scientific literature, but now are able to be used at scale.
21:36 Guy Raz? All right. So let's talk about these headphones, the Enten headphones that your team has been working on and is getting ready to release later this year. What are you able to to track using, you know, putting these headphones on on people now? What what can you actually find out about?
21:51 Speaker 01 Yeah, so there's kind of like three areas where we use the technology in right now. On the first end is, for example, understanding an individual's focus over time, when they're fatiguing, when they should be taking a break in order to maintain it. Your brain is kind of like your body is to dehydration. You should be, in the case of the body, drinking water throughout the day. Well, you should be taking breaks throughout the day, too. Even though you may not feel thirsty or you feel tired, you should be doing that in order to maintain a high level of hygiene for your own work and life balance. And so that's that's kind of the first area. The second one is in control. So we have the ability to, for example, use brain activity to do very minimal controls on the hardware
22:33 Speaker 01 as well, too. So changing music tracks, play and pausing music. And then on the third end is there's so many incredible biomarkers that can be picked up using this type of technology. Like I said, tracking Alzheimer's or cognitive decline or, you know, other types of biometrics. So essentially, just like how the Apple Watch started out as a system for tracking your movement, now it can actually pick up like heart arrhythmias. And so all of that medical landscape and biomarkers are also available through these brain computer interfaces.
23:05 Guy Raz? But how do how do headphones, how do sensors around your ear capture as accurate information as as those other sensors?
23:13 Speaker 01 Yeah, I guess the answer that we have to break it down into two steps. First is like, how do we capture those signals from headphones? Well, the brain is very conductive, right? So for example, one of the brain signals we look at is called P300. We don't really have to get into the details of it, but essentially that comes from an area of your brain called the parietal lobe. It's around the back of your head. And even though that signal comes from around the back of your head, the signal is such a strong response, it can actually go, it goes all over your brain. Only the farther it goes from the signal source, the smaller that signal becomes, so it becomes harder to read. So we know that these signals go across the head, but you lose the ability to record them easily.
23:57 Speaker 01 And so that's where our AI comes in. It picks up these signals, even though they don't come from the most perfect location, they come from the areas that headphones are at. And from there, we're able to boost those signals to a level that makes them usable for different applications.
24:12 Guy Raz? So presumably, when people have access to initially the headphones, they'll have, there'll be like an interface where they can sort of either on their watch or just on a webpage or their smartphone where they can see this data.
24:26 Speaker 01 Correct, yes.
24:27 Guy Raz? And initially, it will be, what kind of data will they have access to?
24:31 Speaker 01 Yeah, you know, it really depends on the audience. So for most individuals buying our tech, they're just going to be able to see their focus scores whenever they do work. And, you know, suggestions on how to improve their focus over time, reduce fatigue, create more balance in their life. But there is a whole bunch of raw data and filtered data that is more granular, that's going to be available to scientists or people who want to dig in deeper. And from that, that's where you can pick up a lot more detail as to like, you know, sleep measures or, you know, epilepsy, et cetera.
25:06 Guy Raz? And, and so the idea is you would wear the headphones all day and you would just go about your day?
25:15 Speaker 01 You would wear the headphones whenever you're working. So like right now I'm wearing headphones. So I just do, you know, a couple hours of the work, wear the headphones. And then they would notify me when I should be taking a break in a way that's optimal for my mental health.
25:30 Guy Raz? So like, what kind of notification?
25:31 Speaker 01 It would just be an audible notification, you know, we recommend you to take a break and you can ignore it if you want to. Uh, sometimes, you know, you're in the middle of something, you need a few more minutes, that's fine. And then you would take a break and it can tell you how long you should be taking a break. Uh, and then when you come back, it it's actually really surprising, especially in our user testing. Like people don't realize how much they needed it and they come back and then they just crush their work. And they're like, wow, like I didn't think I needed this break, but I came back so energized and like focused. Uh, and it's, it's having people have that feeling consistently. End their day feeling really motivated about the work that they did so that they don't feel guilty about, you know, taking some time off when they get home. That's essentially the feeling we're able to give people with the technology.
26:12 Guy Raz? It essentially is recommending when you need to take a break, right? When you're working, but what is that based on? What, what kind of data is it getting to suggest that you need to stop working?
26:23 Speaker 01 Yeah. So we did a, a large study with a, a professor from, from Harvard, who's now a professor, Worcester Political Technical Institute. And he had created this incredible method for identifying the individual's focus. And so what we were able to do, and we did close to a thousand individuals worth of data collection on this. Is we tracked people just doing their work and then leveraging this algorithm that we co-worked with this individual at, at Harvard. And, uh, what we saw is that there was very clear breaks in, in the data where we could see that if we were to recommend them a break at this time point. It enabled them to have three to four hours of higher productivity afterwards. Feel more refreshed, reduce their errors in the amount of work that they do.
27:07 Speaker 01 Uh, instead of just burning themselves out and feeling really like, uh, you know. Bad about their day, essentially.
27:14 Guy Raz? Okay, so it can basically sense certain brainwaves that would suggest, according to this research, that it's time to take a break. What else can it do while you're working and you've got the headphones on?
27:26 Speaker 01 One of the, you know, best parts about the technology is you can actually build things on top of it. So a few of the things that people are building, for example, the first one is with Audible, right? You can listen to an audiobook and then when you get distracted, it'll actually automatically pause it, which is really great because this happens to me a lot when I read or when I'm doing audiobooks. I have ADHD. I'll start reading it or listening and then I'll just start zoning off into something else. And then I'll realize that I get to the end of the page of the book or the end of that paragraph in the audiobook and I realize I haven't paid attention at all and I gotta rewind it. So there's ways to, for example, automatically pause things. And there's, there's a whole bunch of other things that you can do with the technology too, but essentially it's that reliable.
28:11 Guy Raz? On that note, because I, this happens to me too, right? When I'm, I'm reading a book and I just zone out or even listening to something, how does it know that you're zoning out?
28:22 Speaker 01 Yeah, it's the same algorithm for focus and fatigue. Essentially, we notice that there's a sharp decrease in an individual's focus. And once we identify that, if it remains consistent, then we know that the person's not focused on the task that they were on previously. And so then we're able to just pause it. Or in the case of, of reading, for example, I have it output a small audible tone and it just reminds me, hey, that's right, I should be reading right now. You know, I just got distracted by, you know, random cat that walked by and now I should get back to reading.
28:57 Guy Raz? We're gonna take another quick break, but when we come back, more from Ramsey's on just how close we might be to mind control technology. Stick around, I'm Guy Raz and you're listening to How I Built This Lab.
29:24 Guy Raz? Welcome back to How I Built This Lab. I'm Guy Raz, and my guest today is Ramses Alcaide, co-founder and CEO of Neurobowl. There are a bunch of companies working in this space, just like with AI and other categories. Many of those companies are massively well-funded, hundreds of millions of dollars in funding. You've raised 20 million, which is impressive, but tiny compared to some of these other companies, I'm sure as you know. How do you prevent those companies from, with their cash, supercharging this technology and leaving smaller companies behind?
29:59 Speaker 01 Yeah, I think a lot of those companies aren't really our competitors, that's why. Neuralink is not our competitor. We're non-invasive, we don't require surgery. Most of those companies that do invasive need a ton more money. It makes sense. The way I would think of Neuralink is kind of like a hip replacement. No one really wants a hip replacement until you actually need one. And even if they end up being 10 times better than your actual hips in the future, you'll probably want to be able to keep your hips for as long as possible regardless. When it comes to the competitors more in our space, which is non-invasive, we're probably one of, if not the, best-funded company in the world. And so that's enabled us to continue staying ahead.
30:43 Speaker 01 And at first, it was because of our technology. We're at least five to 10 years ahead of anybody else in the market. But now, it's because of our business partnerships that we have that we continue to grow.
30:53 Guy Raz? So let's talk about the products that you're developing. Right now, it's going to be a commercial product, right? Headphones initially, is that right?
31:03 Speaker 01 Yeah, headphones, and then very soon after, in-earbuds.
31:06 Guy Raz? And let's talk about the headphones for a moment. When will they be available?
31:10 Speaker 01 They're going to be available essentially Q4 this year or Q1 next year. And then from there, we'll continue improving things and working with the customers that we have to help us further evolving the product and helping scientists unlock more capabilities. It's really going to be a community effort to build these types of devices.
31:30 Guy Raz? Okay, and so presumably, the idea is to build on this and to be able to create... Other features down the road, but lots of companies are working on ways for our thoughts to be turned into actions. Tell me about that side of the research that you're doing because presumably down the road, you'd want to do something around that.
31:52 Speaker 01 So, you know, some of this research, it's called silent vocalization research, has been around. And the main issue is that when you collect this type of data, you usually need sensors like around the mouth and the face, and they pick up primarily muscle activations that are completely invisible to the user. And so we're essentially doing a very similar methodology, but inside the wearable devices that are going to be compatible with our platform. And with that, we're going to be able to open up more capabilities for individuals to interact with their technology. And the best part is if you have any headphones or earbuds that are neurobable compatible, you'll just be getting all of this through software updates essentially.
32:36 Speaker 01 But, you know, at first, we're going to introduce a system for very simple forms of control, just launching Spotify, play, pause, next track. And then as we collect more data with individuals' consent, obviously, we're going to be able to further expand those capabilities. But the main goal is how do we essentially create more of a seamless interaction system between humans and their computers?
32:57 Guy Raz? Also on your webpage, there's in this video, it shows like a young woman walking and like thinking in her mind of a message she's sending to her dad, like a text message. She's like, hey dad, meet me at home for dinner. And she's just thinking it. How far away are we from that reality? I mean, are we 10 years away, five years away, a year away, 20 years away?
33:22 Speaker 01 So that thinking to text perspective, at least the very first versions of it are the ones that I was discussing earlier, where it's very simple, like play, pause, next track. And then as we collect more data and build out the system, it'll enable more things similar to the video that you saw.
33:39 Guy Raz? So just to clarify, you're saying that. That in a short period of time, you'll be able to wear these headphones and just to think in your brain without saying it, play music or play this song and it'll play it?
33:53 Speaker 01 It's a little bit more nuanced than that, but essentially, yes. And like I said, we already have working systems of that in lab. And so really, everything on that video are things that are wholly within what we're building. So, you know, it's not like a vision video of 100 years from now. At least V1 is going to be available within the next two years.
34:13 Guy Raz? So just for me to understand, I mean, does, when I'm thinking of the word play, is my brain making a specific brainwave to that specific word?
34:24 Speaker 01 So, think about, for example, you have an athlete and the athlete thinks about throwing a football.
34:31 Guy Raz? Yeah.
34:31 Speaker 01 Well, when they think about that, even though they're not throwing the football, that area of the brain that is associated to throwing a football is activating and those muscles are activating. It's not happening at a visual level, like you don't see the football player moving his arm. Just thinking about it activates those areas. And so whenever you think of a word like play, pause, or next, the same thing happens in the brain. And so we're able to pick up those signatures, even though you're doing it silently, you're not, you know, visually, you know, saying something out loud, you know, audibly or visually, but we're able to pick up those signals and then use that essentially as a source for how we control devices.
35:12 Guy Raz? So just like, let me, let me go back and sort of reverse engineers. You know, when you walk down the street and you see somebody talking really loud and you now know that they're on a phone call, like they're wearing earbuds and they're on a phone call. But even like 10 years ago, even five years ago, that was still jarring. You'd be like, wait, what are they? And then, oh, they're on a phone call. And now it's normal, totally normal, to see people walking down the street just talking to themselves. But if you took a human from like the 1950s and you dropped them in You know, modern day, some modern day city and just saw people talking to themselves. They wouldn't understand what was going on.
35:51 Guy Raz? In 10 years from now, are we, I mean, are we likely to see a version of that except in silence? Like people maybe having conversations with other people through their, you know, their device, their earbuds, or whatever it might be, but just in silence?
36:09 Speaker 01 I mean, I wouldn't say 10 years from now, right? I think it's going to take longer, but what I would say is that, you know, within the next 10 years, people are going to be communicating to their technology silently. You know, I think that communicating via voice is still going to be a more efficient method of communication with somebody, at least in the near term. But when it comes to, for example, let's say you're having a conversation with somebody and you get a notification, right? Being able to push it out of the way or to reply to it real quick in a way that doesn't break the conversation would be very valuable, right? Let's say, you know, for example, you were talking to somebody about a really great place that you went to go eat to, but you forgot the name, right? So helping it pull up that information in a way that doesn't disrupt, oh, hold on,
36:54 Speaker 01 let me pull out my phone and, you know, just wait a second while I figure everything out. So I think that we're going to be communicating with our technology seamlessly and invisibly. And then that enables us to also free up some of our cognitive loads that we can continue to have these more engaged and connected conversations in the way that we traditionally do.
37:15 Guy Raz? I mean, the idea presumably is to initially sell the headphones. But tell me more about the broader vision, certainly around, you know, making this a profitable business.
37:29 Speaker 01 Yeah, definitely.
37:32 Speaker 01 You know, at least for us, the number one step is how do we unlock all the potential brainputer interfaces to the world, right? And so the first step is we work with different companies, OEMs. Some of, you know, the largest in the world are some of the ones that we're working with. And we help them release durable powered products. The first one is going to be a pair of headphones. Eventually, it's going to be earbuds, AR glasses, helmets. So we also work with a few groups that that build helmets for, for example, pilots or for for individuals that are in high-risk environments. And so imagine being able to, at least step one, track their mental health, track their
38:16 Speaker 01 fatigue so that they don't, you know, to prevent accidents that could happen. And then longer term, enabling them to control their technology much more easily. And then even longer term, being able to make sure that key health markers can be caught ahead of time so that they're able to get care earlier and we're able to accelerate a lot of research.
38:39 Guy Raz? So the idea is is long term, not just have consumer products, but enterprise products.
38:46 Speaker 01 Exactly, yeah. And we work across the realm. Like, a lot of people think that what we're doing is we're building headphones. But the reality of it is, is our technology can scale across any type of headworn device. And so we partner with different headworn companies and we help empower their their devices to be compatible with our platform. And then that enables them to get access to this portfolio of use cases that can help their, you know, employees, that can help students, that can be used for medical applications, et cetera.
39:17 Guy Raz? Ramses, I'm not sure what what science fiction book it was. Somebody listening will remember, but there's a there's at least one book about how our thoughts in the future, it'll be possible to read them. Now, obviously, we're talking about science fiction today, but if we're if we think about where this technology is going, you can take that leap of faith and imagine that within my lifetime and yours, we might get to a place where our thoughts could be read. And it's amazing if we can achieve that as humans, but it's also really scary. Like, our brains, like the things, the stuff between our ears, like, what are the last private places left? You know, everyone's got a camera, there are drones everywhere, you know, we talk
40:02 Guy Raz? on cellphones, like, the only place where we're really, we can really be private is in our heads. And that might go away.
40:10 Speaker 01 Yeah, I guess I'm a little bit less worried about that. You know, the main reason for that is just because when you're talking about non-invasive, so non-surgical measures, you know, it's it's one of these things where we're just so far away from that level of detail that like I'm less worried about it. And at the end of the day, you can just take it off, right? You can just take off your your headphones or your earbuds. Where that really becomes more scary is invasive. Like with invasive, we can get to that type of future. I agree. But at the same time, you know, and this, I was actually at a panel with a with the DOD where they were asking us questions about, hey, should we be worried about, you know, people leveraging brain computer interfaces, at least the invasive kind for, you know,
40:55 Speaker 01 all this kind of scary stuff, you know, like controlling jets or something. And like, at the end of the day, it's like, one is everyone's more focused on how do we help that person with ALS communicate? Two, it's going to be way easier to fly a jet the way you fly it now for the next like 100 years. So like, let's not really worry about that right now. Let's just help that person with ALS. Let's let's help them at least reliably say yes, no, and, you know, that they love somebody. And and let's get through that breakthrough. You know, I mean, obviously, in the far, far future, anything is possible, but I'm I'm more of an optimist when it comes to where we're headed. I think we already have good enough ways to destroy one another. We don't need, we don't need to do it in a more complicated and difficult way.
41:38 Guy Raz? You know, I just I just saw the film Oppenheimer, like probably millions of other people, and you just see the challenges that they were dealing with. And, you know, the just how quantum physics has just developed from nothing into this incredibly powerful discipline, you know, in in the course of of a lifetime, half a lifetime. What what is something that you just are trying to figure out that kind of keeps you up at night, but you're really excited about?
42:04 Speaker 01 Yeah, I mean, for me, the thing that there's two parts to that. One is like, what are some of the challenges and what are some of the excitement? So the challenges are essentially what we're doing right now is we're trying to validate as many of our assumptions as possible, trying to make values that are really sticky with customers that add a lot of value to them. So that when the product comes out, you know, it is going to be successful. This is kind of like when the iPhone first came out. You know, we don't really know how much impact it has until it came out, right?
42:36 Guy Raz? Yeah.
42:36 Speaker 01 For example, Uber wouldn't have existed without the iPhone. We wouldn't have GPS in a person's pocket, right? And so there's going to be so many solutions that we don't even know people are going to start building with this. Once you have brain-computer interfaces as part of your everyday life, that I'm really excited to see what others create from what we're building.
42:56 Guy Raz? Ramsey, thanks so much.
42:57 Speaker 01 Yeah, thank you. It's an absolute pleasure. It's a pleasure meeting you as well, too.
43:01 Guy Raz? Yeah, nice to meet you. Good luck.
43:02 Speaker 01 Thank you.
43:07 Guy Raz? It's Ramsey's Arcade, co-founder and CEO of Neurable. Hey, thanks so much for listening to How I Built This Lab. Please make sure to follow the show wherever you listen on any podcast app. Usually, there's just a follow button right at the top, so you don't miss any new episodes, and it is entirely free. If you want to contact our team, our email address is [email protected] . This episode of How I Built This Lab was produced by Rommel Wood and edited by John Isabella with music by Ramtin Arablouei. Our production team at How I Built This includes Neva Grant, Casey Herman, J.C. Howard, Kerry Thompson, Alex Chung, Elaine Coats, Chris Messini, Carla Estevez, and Sam Paulson.
43:50 Guy Raz? I'm Guy Raz, and you've been listening to How I Built This Lab.
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