From The Big Story: You Finally Got a Wikipedia Page. Then It Vanished

To hear stories three days earlier, listen on The Big Story: ⁠⁠⁠⁠http://swap.fm/l/wi-bigstorypod-feeddrop Every day, Wikipedia biographies of living people are flagged for deletion because the subjects are not “notable” enough. How do these poor souls take the news? Written by Duncan Fyfe. Originally published on October 26th 2026. For more of the most ambitious, future-defining stories from our favorite human writers, subscribe to The Big Story newsletter: https://www.wired.com/newsletter/the-big-story Learn more about your ad choices. Visit podcastchoices.com/adchoices

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  This is the big story from Wired. You're listening to "You Finally Got a Wikipedia Page, Then It Vanished", written by Duncan Fife, originally published on October 26, 2026. Every day, Wikipedia biographies of living people are flagged for deletion because the subjects are not notable enough. How do these poor souls take the news?

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  This podcast is supported by Anthropic, the public benefit corporation behind Claude. Everyone's got a hard question about AI. Anthropic was built to surface those questions and share what it finds along the way, because there's hope in hard questions. Ask yours at claude.ai/spotify and keep thinking. That's claude.ai/spotify.

• 2:02Speaker 00

  What do you need to know, need to know, about Xavier Trudeau? The eldest son of former Canadian Prime Minister Justin, the teenage Trudeau has recently begun performing R&B under the mononym Zav. But with all due respect to Zav, do those facts make him a person of note? Should you expect to be able to read about him on Wikipedia? What about Evanescence guitarist Tim McCourt? Or 2012 Yacht Master of the Year Reiner Holthorff? All three have had a biography on Wikipedia. All three of those biographies were considered for deletion this year on the grounds that the subjects were not notable enough

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  to warrant a biography at all. Every day, dozens, sometimes hundreds, of Wikipedia biographies of child actors turned L.A. realtors, retired ambassadors, soccer players who have played less than 10 minutes of professional soccer, are purged from the world's free encyclopedia. It's not as though Wikipedia, which hosts over 7 million articles in the English language, doesn't have the space. But Wikipedia only has so many volunteers to monitor its contents. To this day, Wikipedia editors are discovering hoaxes that have gone undetected for decades. The time it takes to verify the release date of Zav's three singles

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  is better spent, the logic goes, by asking whether the American Civil War officer Nathaniel Lyon really drank mustard during battle, as was claimed in his Wikipedia biography, for 17 years. Wikipedia removed the mustard claim not because it was proven wrong, but because there was no reliable evidence for it. "We're not really looking for what's true", Britta Gustafson, who has been editing Wikipedia since 2001, told me. "We're looking for what's verifiable." Wikipedia editors do not themselves decide that a person is not notable, only that there is a lack of reliable evidence to support the claim. One person who recently lost her Wikipedia biography

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  on notability grounds is Kimberly Small, the CEO of a Nevada nonprofit that supports survivors of sexual assault. The debate occurred in a public page on Wikipedia itself. It's in that space that the really tricky decisions about what is and what isn't good enough for the encyclopedia are made. One editor raised a question: "How should we judge not-for-profit executives? By the nature of their job, the focus is, as it should be, on the organization and the work the organization does, not them." Another editor replied: "I don't think there is anything wrong with not-for-profit executives being less often individually notable.

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  Wikipedia coverage is not a prize." Is it not? "Having an article says something", Gustafson admitted, "it implies something." For six weeks over April and May, I reached out to hundreds of people who were about to lose their Wikipedia page, almost all of whom were learning that information from me. "If you want to write something to save the page, I would appreciate it", a Spanish filmmaker told me. A biography on Wikipedia might not be intended as a prize, but nobody knows its value like the people who've had one and then lost it. Martina de Masca is a scientist, originally from North Macedonia, who works at NASA's Johnson Space Center in Houston.

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  Specifically, de Masca is an analog astronaut. She takes part in missions that simulate a space environment and a science communicator. She posts often about her work in the Can Do Aspirational Register that is de rigueur on LinkedIn, where she cites her recognition by Forbes, Bloomberg, the United Nations, and global innovation networks. A Facebook reel of hers, filmed during the crew announcement of NASA's upcoming Artemis III mission, shows de Masca alongside the text: "When you work hard so you belong in rooms where history gets proactively written." On TikTok, she's had paid partnerships with a makeup brand

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  whose products are tested for effectiveness during spaceflight. On April 29, de Masca posted on Facebook: "Wait, I'm on Wikipedia now?" She went on: "A few years ago, building a career in space from the Balkans felt impossible. And now, somehow, that journey is part of the public record. I'm incredibly grateful that the biography is there. My hope is that through my journey, I will help a new generation to begin to see space as accessible, not distant." The next day, de Masca's page was nominated for deletion. Anne Klin, who has edited Wikipedia since 2005 under the name Risker, warned me that it's folly to celebrate

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  becoming the subject of a Wikipedia article, especially if you're what we call "borderline notable", she said. "The other taboo is editing information about yourself. You can't do that, even if the existing facts about you are wrong, without disclosing a conflict of interest. Even then, it's strongly discouraged." Jimmy Wales, the co-founder of Wikipedia, has been caught editing his own Wikipedia biography multiple times. That he did so is now part of his Wikipedia biography. In 2022, the novelist Emily St. John Mandel, unable to update her biography to reflect her recent divorce,

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  sad for an interview solely to create a secondary source for that information. Some high-profile Wikipedia editors and volunteers have bio pages about themselves. Klin is occasionally asked if she would want one. She doesn't merely refuse, she actively sabotages the possibility. "You cannot write a proper biographical article about me because I don't give out enough personal information to do that", she said. "Absolutely not. Absolutely not."

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• 8:51Speaker 02

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• 9:21Speaker 03

  This podcast is supported by Anthropic, the public benefit corporation behind Claude. Everyone's got a hard question about AI. Anthropic was built to surface those questions and share what it finds along the way, because there's hope in hard questions. Ask yours at claude.ai/spotify and keep thinking. That's claude.ai/spotify.

• 9:48Speaker 00

  Among the people reading Martina Demosca's Facebook post about her new Wikipedia page was Kirill Simonovsky, an economist in Skopje, Macedonia, and a Wikipedia editor since 2008. Simonovsky found the post self-congratulatory and the biography itself entirely promotional. He also doubted the inherent notability of an analog astronaut, a role that he later likened to a lab mouse. A Wikipedia editor can tag an article for deletion, and unless satisfactory edits are made within a certain timeframe, the page will disappear. Simonovsky didn't do this. He referred the article for debate among his fellow editors.

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  Arguing the case for deletion, Simonovsky described the Demosca biography as merely a chronology of overhyped personal achievements, each meticulously deflated by Simonovsky, that did not credibly establish Demosca as a notable individual. More damningly, in his argument, was the timing of Demosca's Facebook post, coming shortly after the article was approved. To him, this was a smoking gun as much as anything. How could she have so promptly promoted the page if she were not somehow connected to it? When an editor proposes a Wikipedia article for deletion, they append a caveat to the marked page.

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  "If you created this page, please don't take offense." This courtesy is not extended to the subject of the article. When I reach out to these people, in the hundreds, to ask them how it felt to be considered non-notable, I was not surprised that the response rate to this question was about 1%. Maybe lower. Matthew Songer, a Michigan orthopedist with three decades of experience, had his biography flagged for deletion, quote, "unlikely to be notable," in April. Songer was among the 1% of respondees. He told me, "It's not for vanity that he needs that page. He is often enlisted as an expert witness in trials," he said, "because of the extra

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  imprimatur of being on Wikipedia. The page is a good reference for attorneys." Manelli Merkin, a French-Iranian adviser on international affairs, agreed that having a Wikipedia biography inspires confidence in her services. Her biography was called out by Wikipedia editors for reading like a resume. The biography of Andrew Wyant, a Phoenix-area executive who works in fitness and nutrition, was also deemed insufficiently notable due to a lack of coverage from secondary sources. Wyant said he blamed himself for failing to feed his public persona through self-promotion. "What I know to be true is that I am largely responsible for the growth of the profession

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  of personal trainers and fitness coaches by building the entire category over the last decade," he told me. "I feel my accomplishments and impact are notable, but I don't feel the need to promote them in media so I can have a Wikipedia page." Wyant's biography was deleted. Songer's biography was deleted. Merkin's biography was deleted. Of those, only Merkin's reappeared, rewritten and with new sources a few days later. I asked Merkin if she had been involved in recreating the page. "No," she said, but she wasn't surprised. Merkin had been, and continues to be, sought out by the French media to comment on events

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  in Iran, and more coverage means more demonstrations of notability. But there's always that chicken-and-egg problem. Merkin thinks that what gave the media confidence in choosing her as a commentator was not just her career and expertise, it was the fact that she was on Wikipedia. Kirill Simonovsky did not lead with his suspicions that Martina Demosca wrote her own Wikipedia biography. He argued on Wikipedia's public page for editorial debates that the biography sourcing was weak, relying in part on posts from Demosca's LinkedIn page. It promoted Demosca's social media accounts, where she posted things like, and this Simonovsky

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  found objectable enough to cite in his argument for deletion, a picture comparing herself to NASA software engineer Margaret Hamilton. Published three separate times, it became one of her most popular posts, engendering sexist mockery and vicious defense. To Simonovsky, self-promotion like this suggested that the case for Demosca's notability was regularly oversold by Demosca herself. Though he could not prove a connection, it was difficult to imagine the Wikipedia biography as anything but an extension of that project. That afternoon, a new Wikipedia user added comments to Simonovsky's public arraignment,

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  noting three existing articles about other individual analog astronauts. A fair contribution, tempered by a shot across the bow at Simonovsky. The user's name was Kirill's mom. The user was not Simonovsky's mom, and the account was subsequently blocked. Hours later, another new user asked Simonovsky rhetorically, "If I publish a blog post about someone and he finds it amazing and celebrates it, does that mean that he or she created it?" The username was a coded reference to the actual name of Simonovsky's mother. They also got blocked. Nine days later, another anonymous user, whose IP address, according to Simonovsky,

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  placed them in Skopje, North Macedonia, said Demosca's biography had improved considerably, with new sourcing from publications like The Telegraph. The revised article, the user claimed, was superior to 85% of Wikipedia articles about living Macedonians. Three days later, Simonovsky dismantled each of the 32 new sources in turn. It wasn't really the British newspaper The Telegraph that had been cited, for instance, but the Albanian news website Telegraphie. "I failed to find a single independent and reputable English-language source," he later wrote. The next day, the anonymous user rebutted Simonovsky point by point.

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  They said it was strange that Simonovsky could not seem to find a single appropriate source for Demosca's biography, but had found 10 sources from non-independent websites when he wrote an article about the former governor of the National Bank of North Macedonia. "The National Bank of North Macedonia," the user added to Simonovsky, "isn't that where you work?" At one point, Simonovsky said he would report his detractor to the Wikimedia Foundation Legal Department. Rosemary Bush, a professor at Northwestern University in Illinois, a Wikipedia editor, recently wrote, "It will be many years until she qualifies as notable."

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  Bush herself agreed to a point that the Wikipedia page about her did not make a strong case, though she found the biography itself to be strange, possibly AI-generated, and not wholly representative of her career. "The world is fine without a Wikipedia page on me," she said, but added, "I do think the comment proposing deletion is a bit rude." A little rudeness is unavoidable in this line of work. Sonia Jones, a Welsh singer best known for the theme song from the 1979 film Monty Python's Life of Brian, is indeed best known for the theme song from Monty Python's Life of Brian. Therefore, Wikipedia editors decided that her Wikipedia biography should be deleted,

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  and henceforth redirect to the article about the song. Jones, when I asked her for a comment, did not agree that her achievements since 1979 do not merit documentation. "No, I do not want them to remove my page," she said. "Why would they?" "Canada has a national dodgeball team? Who would have thought?" wrote one editor in their case to delete the biography of Savannah Burton, the first transgender athlete to compete for Canada's national dodgeball team. "Even though dodgeball is not considered a mainstream sport, competing at the highest level in any sport is a significant accomplishment," Burton told me.

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  Given the ongoing attempts to erase transgender people, along with infringements on our rights and our ability to live normal lives, this action is not surprising. There is, when you look at it, a careless and cocky tone that can creep into the verdicts of Wikipedia editors, who have been doing the job for a long time. "This guy is a nobody. Delete him. I've got more followers on Instagram than he does." All we have here are stand-up comedy opinion columns, being a guest or a collaborator on some non-notable podcasts. This is more or less every 20th person who lives in NYC. Rosemary Bush's biography was deleted. Sonia Jones's biography was deleted. Savannah Burton's biography was retained.

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  "It was easy to find more sources," wrote an editor who came to the page's rescue. "Editors' participation in this process is not mandatory. Articles, once marked for death, can be deleted simply because nobody showed up to debate the manner. That anyone would volunteer their time to save an undeserving article from oblivion is a kindness, a good deed in a rude world." Kirill Simonovsky never did refer the anonymous editor of Martina Demoska's biography to the Wikimedia Foundation's legal team. Instead, he and his antagonists continued their debate on sourcing and semantics for days, and then weeks.

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  Per her Wikipedia page, Demoska's achievements included the command of two analog astronaut missions in Poland. But Simonovsky argued that while this information was verifiable, the missions themselves did not meet the threshold of notability, and therefore neither did Demoska. The anonymous user pointed to Demoska's inclusion in a Macedonia book for schoolchildren about 50 Macedonian women. The book was subsequently recommended by the Bureau for Development of Education as optional reading material for ninth-grade students nationwide, which gives the subject reoccurring exposure within the educational system rather than temporary media attention.

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  "You've apparently regressed to using children's books to support the notability of the person we're discussing," said Simonovsky. "I expect you to continue gaslighting with multi-paragraph comments, but that won't change the observation that the person isn't notable enough for a Wikipedia article. Count your words and then mine, and see who is the one gaslighting with multi-paragraph comments. You seem to mix up prominence and notability. Your argument relies heavily on personal anecdotes and assumptions about how Macedonian media operates." Other editors with an eye on the debate pleaded for colleagues to lend their perspective. Most supported Simonovsky, but they didn't linger long.

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  "At this point, the most visible thing about this individual seems to be this article," one said before bouncing. As this unfolded, I asked Demoska what she made of it. "The whole thing has become quite challenging to track," she said, "and I'm already behind on my social media." She denied editing the page herself or having any knowledge of the people defending it. She added, "Watching strangers debate your life, work, and credibility in such an intense way is definitely a strange experience to process."

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• 22:39Speaker 02

  Host Thanksgiving with industry-leading quality standards from Whole Foods Market. There are no antibiotics in their meat department, ever, so carve up turkey and spiral-cut ham with peace of mind. Shop organic sides like stuffing mix and cranberry sauce from 365 Brand. And guess what? All their delectable pies are made with no high-fructose corn syrup. Gourmet Thanksgiving flavors with the quality you want, only at Whole Foods Market.

• 23:09Speaker 03

  This podcast is supported by Anthropic, the public benefit corporation behind Claude. Everyone's got a hard question about AI. Anthropic was built to surface those questions and share what it finds along the way, because there's hope in hard questions. Ask yours at claude.ai/spotify and keep thinking. That's claude.ai/spotify.

• 23:37Speaker 00

  On April 25, a user named David from Arizona took to Wikipedia to announce that his friend Sheldon Marx, the world's leading vasectomy reversal expert, per Marx's own website, wished for his Wikipedia biography to be removed. "It is inaccurate and does not truly represent his achievements," David wrote. "His ego was hurt by having such a page. He either wants a detailed page, or he wants this one deleted." A request from the subject of a Wikipedia article is not grounds for deletion in itself, although it can tip the balance if there is no clear consensus. On examination, Wikipedia editors found the biography lacking in sources that demonstrated

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  notability. On May 6, a Wikipedia user who 17 years earlier had created a biography for Sophie Aston, a British landscape artist, said that Aston had recently asked that the page be deleted. She has retrained as a psychotherapist and wishes to forget her career as an artist. Having seen how much a Wikipedia page matters to certain people, I asked Marx and Aston why they wanted theirs removed. "A kind and enthusiastic man made my Wiki page as a surprise for me about 17 years ago," Aston told me. "We'd been on two dates. I found it a bit embarrassing but sweet. I didn't see him again. I wasn't into him."

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  "The info on the page was never very accurate and is now very out of date. It was ostentatious," she added, "for Wikipedia to present her as an artist of note, not least because for the past 10 years she has been a professional psychotherapist. The biography," she said, "makes it sound like I am an important artist, and I am not. It's inappropriate." The Wikipedia editors could not treat Aston's request with undue favor, but given the chance to cast fresh eyes over the article, they found her biography lacking. "The request to delete her article is not relevant," one wrote bluntly, "but I don't view her artistic career as meeting notability guidelines, regardless of the request."

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  Aston's biography was deleted. Sheldon Marx didn't respond to me. After receiving my email, however, he fled straight to the debate unfolding on Wikipedia. "I did not request deletion of this article," he wrote. The statements made by David from Arizona, whom Marx did not know, were apparently fabrications. Marx wanted to keep his page. He admitted it could be improved but maintained that he was a notable individual. "I am the author of Vasectomy Reversal: Manual of Vasovasostomy and Vasoepididemostomy, translated into Chinese by Springer Nature in 2025. The surgical instrument known as the Marx Vase Cutting Forceps is named for me.

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  I have served as a course coordinator for the AUA postgraduate course on vasectomy reversal, and I have been a contributor to WebMD since 2005." The Wikipedia editors briefly conferred, then replied that they had already voted to delete. There's a final twist in the biography of Martina Demoska. She knew Kirill Simonovsky, the guy trying to get her deleted. "I had interacted with him on social media before and had crossed paths through mutual friends," Demoska added. "One recent example I remember clearly is seeing his post after he was injured by a cyclist who had left the scene." Demoska recalled the post in detail, though she had not responded or reacted to it at

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  the time. Simonovsky said he didn't remember ever speaking with Demoska in person, but admitted the possibility of virtual interaction. Both are active on Facebook, and though they do not follow each other, Simonovsky said they both have enough mutual friends in North Macedonia that their respective algorithms often put them in each other's path. Just as Demoska saw Simonovsky's post about his accident, so Simonovsky came across Demoska's celebration of inclusion in Wikipedia, which led him to discover Demoska's earlier Instagram post comparing herself to Margaret Hamilton. Then, to a much older Reddit thread, asking if Demoska was the smartest Macedonian woman.

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  "Isn't it just all hype about that girl?" one Redditor replied. Simonovsky didn't comment on any of those posts, but in Wikipedia, he had found an opportunity to contest her notability on surer ground. "It was somewhat surprising to me, perhaps because I have become accustomed to professional environments where people tend to be more openly supportive of one another's work," Demoska told me. At the same time, having grown up in North Macedonia, I am aware that recognition within a small community can sometimes generate more scrutiny than one might expect. One month after Simonovsky nominated Demoska's biography for deletion, he lost. The page was kept.

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  "Given the bludgeoning, canvassing, and sock puppetry evident here, there is a no-consensus closure with prejudice against speedy renomination," wrote an editor in determination. "The arguments to delete here are stronger on the merits, but sufficient reasoned opposition exists that I do not see a consensus for deletion." Obstinacy won the day, though Demoska's page now carries a disclaimer that it contains, quote, "promotional content." Wikipedia pages, for better or worse, matter to people. To be included is a validation of a life. If it were not so desirable, then one of the very first things Kirill Simonovsky did

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  upon joining Wikipedia in 2008 would not have been to create a page about himself, which he did do. "He wasn't aware about the notability policies back then," he told me. The page was promptly deleted. "If your achievements, et cetera, are verifiable and genuinely notable and thus suitable for inclusion in Wikipedia," an editor chided Simonovsky at the time, "someone else will probably create an article about you sooner or later. To date, nobody has."

• 30:09Speaker 00

  Thank you for listening to the big story from Wired. For more of our journalism, visit wired.com or subscribe to the magazine. We'll be back every Wednesday, Friday, and Sunday with new stories for you to listen to. This story was narrated by me, Nicole Balick. The producer was Rose Kirshner. Our senior features editor is Jason Kay. Special thanks to Wired's Global Editorial Director Katie Drummond, Executive Director of Features and Special Projects, Rehan Harmansi, and Executive Director of Global Audio, Nico Steele. This series was developed by Michelle O'Brien.

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