#1483 Murda Beatz Is ALL-IN on Bitcoin

Murda Beatz is an award winning DJ, producer, and solo artist. In this conversation we talk about why he thinks bitcoin will hit $1 million, his journey into crypto, investing, his portfolio, business and revenue streams around music, building his brand, and what he wants his legacy to be.=======================Franzy makes franchise ownership accessible for dreamers, go-getters, and investors alike. With the AI-powered Franzy Fit Score, match with the best brands for your financials, experience, and goals. Explore franchise options, get pre-qualified, and access expert coaching to guide your journey. Ready to own a business? Visithttps://franzy.com/pomp today!=======================Polkadot is a scalable, secure, and decentralized blockchain technology aimed at creating Web3. Created by Gavin Wood, co-founder of Ethereum, Polkadot empowers users to build decentralized applications with ease. Backed by industry leaders, making it a preferred choice for big names, Polkadot stands out as a leading choice for investors seeking a reliable, future-proof solution in the growing world of Web3 technology. Learn more athttps://polkadot.com/.=======================Pomp writes a daily letter to over 265,000+ investors about business, technology, and finance. He breaks down complex topics into easy-to-understand language while sharing opinions on various aspects of each industry. You can subscribe at https://pomp.substack.com/=======================View 10k+ open startup jobs:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dreamstartupjob.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Enroll in my Crypto Academy: https://www.thecryptoacademy.io/

Speaker names marked ? are inferred from speaking time and the show’s known hosts — they are not voice-verified.

• 0:02Anthony Pompliano?

  What's up everyone? This is Anthony Pompliano. Many of you know me as Pomp. You're listening to the Pomp Podcast, which is my effort to find the most interesting people in the world and sit with them for hours while I ask questions in an effort to learn. So it would mean the world to me if you would subscribe to the show on your favorite audio platform, watch episodes on YouTube, and tell your friends and family about the podcast. My goal is to help millions learn from the world's most interesting people. So let's get into today's episode. What's going on guys? I've got a very special surprise for you. I've got a conversation with Murder Beats. He is an award-winning DJ, producer, and solo artist, and he also happens to be one of the smartest people I know in the music industry in terms of his ability to not only monetize his music catalog, but also to invest.

• 0:47Anthony Pompliano?

  He's got all kinds of investments from Bitcoin all the way to real estate and traditional stocks. This conversation is filled with lots of insights that you probably won't hear anywhere else. On top of that, Murder thinks that Bitcoin's going to a million bucks. So you better watch the whole thing so you can learn something. All right, here's my conversation with Murder Beats.

• 1:02Speaker 01

  Anthony Pompliano runs Pomp Investments. All views of him and the guests on his podcast are solely their opinions and do not reflect the opinions of Pomp Investments. You should not treat any opinion expressed by Pomp or his guests as a specific inducement to make a particular investment or follow a particular strategy, but only as an expression of his personal opinion. This podcast is for informational purposes only.

• 1:25Anthony Pompliano?

  Today's episode is brought to you by Franzie. If you're a dreamer, a go-getter, or someone looking to own a business, you better listen up. Franzie is the ultimate platform to make franchise ownership accessible and achievable for everyone, from corporate escapees to side hustle seekers and investors. Franzie does more than just list franchises. It's equipped with the Franzie Fit Score, an AI-powered matching tool that finds the best brands for you based on your financials, your experience, your risk tolerance, and your goals. You can also get pre-qualified to see exactly what you can afford, check brand availability in your area, and discover the hottest new concepts hitting the market. And if you need guidance, Franzie's team of expert coaches are there to help you navigate the world of franchising and find the right opportunities for you. So whether you're just starting

• 2:10Anthony Pompliano?

  or you're looking to expand, Franzie's got everything you need. Head over to franzy.com/pomp today and start your journey to business ownership. Again, that's franzy.com/pomp to start your journey to business ownership. Today's episode is brought to you by Polkadot. Polkadot offers secure, scalable, and decentralized blockchain technology that perfectly aligns with the needs of innovative projects. It was developed by Gavin Wood, one of the co-founders of Ethereum and the creator of Solidity. Polkadot aims to build an internet where users have full control over their data and their applications. Polkadot offers tons of unique features, a shared security model, along with the new auction model and significant implementations like ASIC banking.

• 2:50Anthony Pompliano?

  Given these characteristics, it's easy to understand why Polkadot is gaining more and more traction in the cryptocurrency world. Some people even are talking about it as the AWS of Web 3. Now, companies such as Mythical Games, Astro Network, and over 50 other independent blockchains with hundreds of applications already leverage Polkadot's technology to power their platforms. If you're looking for a reliable, scalable, and cutting-edge solution, Polkadot seems to be the top choice for industry players. Go check them out today at polkadot.com.

• 3:21Anthony Pompliano?

  All right, guys, I got murder beats here. We're gonna solve the tariff war between the United States and Canada. But first, you told me previously that you think Bitcoin is going to a million dollars a coin?

• 3:30Speaker 02

  I think it's definitely going to a million dollars a coin, probably soon.

• 3:33Anthony Pompliano?

  Soon?

• 3:34Speaker 02

  Maybe sooner than later.

• 3:35Anthony Pompliano?

  Really?

• 3:36Speaker 02

  I think so.

• 3:36Anthony Pompliano?

  What is your logic for why you think Bitcoin's going to a million?

• 3:38Speaker 02

  I think that once like it's like fully integrated in the banks and they put like 2 to like 4% of people's like net worth or like whatever portfolios into crypto, it's gonna fucking shoot to the money.

• 3:50Anthony Pompliano?

  Yeah, so the banks are like the big thing, because it's funny.

• 3:52Speaker 02

  It's one of them for sure.

• 3:53Anthony Pompliano?

  It's funny, like Bitcoin was created to be outside of the banks, but obviously the banks participating is gonna be a huge boon.

• 3:58Speaker 02

  They can't hate on it.

• 3:59Anthony Pompliano?

  Yeah.

• 4:00Speaker 02

  Nobody can hate on crypto in general anymore, you know what I mean?

• 4:03Anthony Pompliano?

  All right, so what have you done? Because I think people will be very surprised that don't pay attention every day to like what you're tweeting and stuff, that you're into Bitcoin, crypto, there's an intersection with music, there's a lot for us to talk about. But talk a little bit about your journey into getting excited about Bitcoin and crypto.

• 4:17Speaker 02

  So my one friend, shout out Jermaine, you know what I'm saying, my boy Jermaine, he's been talking about crypto and Bitcoin for like years. I think it was like around COVID 2019, 2020-ish. He's like, "Bro, you gotta get Bitcoin, bro. It's like 6K." And like I remember like being in, I remember being in New York 2017 with Offset, and these guys were going crazy about Bitcoin, about like the first like kind of like bull market when it was getting crazy.

• 4:42Anthony Pompliano?

  What were they saying?

• 4:43Speaker 02

  They were all buying it. It was going crazy and shit. And like, I was just like, kind of peeping what everyone was saying.

• 4:47Anthony Pompliano?

  Yeah.

• 4:48Speaker 02

  I never bought and then I crashed. So I'm like, dang, I like, or something. But and then.

• 4:52Anthony Pompliano?

  You felt smart when it crashed because you thought.

• 4:54Speaker 02

  Well, like, I was just peeping it. I don't think it was wrong, but I just like, it's new, you know, I'm a young kid and stuff. So I never really like, had any exposure in like bear and bull markets before. So like, just like, kind of like peeping it, you know, you kind of like, educate yourself before you get into anything, right?

• 5:07Anthony Pompliano?

  Yeah.

• 5:07Speaker 02

  So I feel like that was like my education. And then 2019, 2020, my boy kept telling me to buy. So like, my friend actually like moved out to LA, started living with me during COVID. And that's when like, he was just heavy into crypto and shit.

• 5:18Anthony Pompliano?

  Every day.

• 5:19Speaker 02

  Man, like, you gotta get in, bro. 6K. You gotta get in 7K. You gotta get an AK. So AK, he's like, bro, I'll even sell you something, like, just to get you in the game. So you know how it feels. So like, bought some cash off him. And then it's like, yo, this is fucking crazy. Like, a week later, it's like 9K. A week later, it's like 10K. So I started buying like chunks at a time. And then during this period, he's like, yeah, man, like, you should follow some people on Twitter, like this guy, Anthony, Anthony, follow, A-Paw, you should follow him. He's like, yo, just like, just DM him right now. He'll probably like hit you back. So I'm like, all right, like, like, I'm always just like, you know what I'm saying? You never know where things can like relationships can start and where they can take you, right? So I just like hit you. I'm like, yo.

• 5:55Anthony Pompliano?

  So from my side, I was, I don't know, it was like at night on the East Coast and pandemics happened. We're all locked in our house. All of a sudden I get a DM from what looks like a real murder beats account. And I'm like, wait, what? Like murder on the beat? Uh, this can't be real. This gotta be about like, this guy, he had to get hacked. Something, something's going on. And so then, uh, I responded, but like, kind of cautiously. And then you're like, no, man, just call me. Like, here's my cell phone number. And I was like, well, if I call, there's no way I could get hacked just from a phone. All right, fine. I'll call. And then it was really you. And actually, the first conversation, I think my biggest impression was like, yo, you, you were had to spend a lot of time learning about stuff. You had some very, very intelligent questions. And I think the part that actually maybe like intrigued me the most was you were like optimistically skeptical.

• 6:40Anthony Pompliano?

  Right? So you were like, hey, man, I own some already. This is interesting. I'm not going to go put all my money in this thing, but like, help me understand a couple of things I don't understand. I thought it was just like a very kind of mature, uh, clear eyed way to, to approach something that obviously most people just, you know, YOLO, uh, into.

• 6:55Speaker 02

  I'm definitely growing up.

• 6:56Anthony Pompliano?

  Yeah, that's good. Um, all right. So you got Bitcoin. You've been holding Bitcoin now for years. Uh, that's gone very well. Um, you also told me that, uh, Trump coin comes out. You bought that. What's, are you like just?

• 7:08Speaker 02

  Deep in the meme coins, what's going on? Uh, no, I feel like I get rugged a lot in meme coins if I like play around with it. But like the Trump thing was like a unique situation, you know what I'm saying? Like Trump was in, they got in office and dropped a coin at a fucking crypto ball like, and so it's like, it's just like the timing and just like who it is and stuff. I was like, this is crazy. So just off the vibe alone, you bought it? Yeah, like when it dropped, I had a couple of people hitting me up. Actually, my boy, my boy Jermaine in our Twitter chat was like, bro, this shit's $7 you need to buy. And like, I kind of like ignored it. I was like getting packing for like, I was like going to like a show in Indianapolis or something. I was DJing. So then I kind of like ignored it. And then after I was unpacking, my other boy calls me, he's like, yo, like, can you like, can you like, just like the banks are closing now, can you like lend me some money to like? No way. Trying to get the Trump coin. I'm like, look at the Trump coin again. Like, what the fuck's going on here?

• 7:53Speaker 02

  And then like, so after I'm done packing, I said, I go downstairs, like playing video games or whatever. And I check and it's like $15, $16. And I'm like, what the fuck? I gotta get in. So like I run, whatever, figure out, figure out my soul, whatever. And I, I put in some money, um, some good little bag and, uh, I got in at like $17. And I was like watching it all night, like this is holy fuck, like 21, like 22, like it's just going fucking crazy. And I'm like, what the fuck? Like I knew it. Like, you know what I mean? And then I remember I didn't even sleep that night because I had to get up in the morning and I had to go fly to Indianapolis to DJ a show. And like, I'm in the airport, it's like $56. Like, I'm like, oh man, this is going to the moon. Like, cause like at first, like people were saying like Trump coin to 100, Trump coin to 50.

• 8:36Speaker 02

  I'm like 50 would be crazy. And like it cleared, like it cleared 50. I remember being in Indianapolis, I'm on stage, like I literally have the fucking Dex screener open. I'm watching the chart when I was DJing, I swear to God. And this shit was just like green candle, green candle. I'm like, this is fucking insane. Hold on, hold on, hold on. You are onstage DJ and you have Dex screener up? Yeah. While you're DJ, watching the Trump coin going up? It was so funny. I was like shouting out Trump coin like on stage and I'm like, yo, whoever's got crypto makes a noise. It was so funny. And then, um, yeah, I got pretty lit. It was a fun show. And then by the time I got to my room, it was at like $73, $74. And like phantom wallet was like glitching out and shit. So I was like, I just like sold it all right there.

• 9:21Anthony Pompliano?

  It's pretty much like top ticked it.

• 9:22Speaker 02

  Yeah, it was actually like pretty good.

• 9:24Anthony Pompliano?

  Yeah.

• 9:25Speaker 02

  And then like, and then like I was like threw some in like the next day a little bit and then it's kept like falling down and shit, but like I did, I did pretty well.

• 9:31Anthony Pompliano?

  All right. All right. So like, uh, you, you said that you have a Twitter chat, like, well, you just got some friends in there and they're all talking crypto all the time.

• 9:37Speaker 02

  No, we got, we got like a Twitter chat. Like we just like usually send memes or anything informative and like music or like anything crypto and stuff. You know what I mean?

• 9:45Anthony Pompliano?

  Like a regular group chat.

• 9:47Speaker 02

  Yeah. I try to get all my friends and everyone around me in crypto, like these guys here, Kai and me, and it's like, kind of everybody. I try to get everyone into crypto. I feel like it's very important. It's like finding gold early or something.

• 9:58Anthony Pompliano?

  Yeah.

• 9:58Speaker 02

  I mean.

• 9:59Anthony Pompliano?

  Well, so like a lot of people are going to hear you talk about crypto. They're like, oh, okay. Got it. Like, you know, murder is just YOLO and into crypto. That's the only thing he owns. That's not true though. You've got real estate.

• 10:08Speaker 02

  That's like a small, like a little part.

• 10:09Anthony Pompliano?

  Yeah. Talk a little bit about how you've thought about investing and stuff, you know, and kind of building a whole portfolio. And from my perspective, like, you know, I think you're doing it pretty smart in terms of you're pretty diversified.

• 10:18Speaker 02

  Yeah, for sure. Like, um, obviously like stock account, like, you know what I'm saying? I have portfolio managers, a couple of different accounts and stuff. More like some conservative, some aggressive, because I am still young, you know what I mean? So I feel like that's important to be kind of like aggressive, especially in markets and how the markets are today. You know what I mean? And then also just like real estate in Canada, real estate in America, real estate in LA. It's funny, when we were talking about the crypto stuff and we first talked, you were like, yo, is there any other industries you want to get in? I, I brought a real estate to you. You connected me with some athletes. You connected me with a, a ex pro skater, Mikey Taylor, which I ended up getting in business with at Commune.

• 10:58Speaker 02

  And we have like a huge like complex we're building apartment buildings that we're building in Santa Monica in California. So appreciate you for that.

• 11:05Anthony Pompliano?

  Well, Mikey, you were doing all that.

• 11:07Speaker 02

  That's a Mikey. But so you connected us and stuff, you know what I'm saying? I appreciate that, man. So. Yeah, all that stuff and then startup companies and stuff like Good Wipes. We have like the number one disposable wipe company.

• 11:17Anthony Pompliano?

  Yeah, talk about that like how, uh, cause I think that there's a lot of folks who are starting to realize as athletes, musicians, et cetera, like, hey, you got money, but you also have influence. You have, uh, you know, a network of people. There's things that you bring to the table with these startups. Uh, that can have kind of an outsized impact.

• 11:32Speaker 02

  For sure. You know, you know, like the startup stuff. It's, it's kind of like, it kind of like gambling in a way too. You're kind of like investing your money in certain places and you don't know if you're even going to get anything out of it, but it's like, you know, I mean, like it kind of still helps like from like a portfolio standpoint. So getting into like Good Wipes and like psychedelic water. We got like, like a great like psychedelic, like Kaviru blended drink and like Air One and like Ralph's and like all these stores and stuff, all corner stores across America. You know what I mean? Even corner stores by my house has it. So it's pretty cool, man. And just like, I feel like diversifying is like using your brand and just like being able to like open doors and stuff. It's important.

• 12:06Anthony Pompliano?

  Yeah. Um, in the stock portfolio, what are the things that you're doing there? Is it mostly like S and P, you know? Or are you actually trying to pick individual stocks? You're just outsourcing it all to fund managers?

• 12:15Speaker 02

  Uh, yeah, I have my managers doing like a pretty good job at what they do. I know I have a little bit of bonds. But we kind of like delegate that, like for like how volatile the market is or like what's going on in the market, S and P. And then like, yeah, it's like a bunch of others.

• 12:28Anthony Pompliano?

  So like, like the main. If somebody asked me like, hey, what, what is this strategy? The way I would describe it based on what I know is, uh, it's almost like you've given some money to like professional managers and you're like, hey, don't lose this, but grow it. Right? And then you've got things like real estate, et cetera, where you're much more involved in terms of picking what you want to do, but still relatively safe. You know, it's back by his glass and all that kind of stuff.

• 12:50Speaker 02

  A hundred percent.

• 12:51Anthony Pompliano?

  Crypto is like a hundred percent you and your friend.

• 12:52Speaker 02

  That, but that's like the best part. Cause it's like the crypto. It's like, you have all these people telling you what to do and how to do things from like our parents and before our parents on how to do things. Right? And like, I come from a family, like my family didn't even have enough money to like be doing like the shit I'm kind of doing right now, which is super blessing. I'm super grateful to be doing everything I'm doing in my life. But yeah, man, I don't know. It's just like the crypto thing is, it's just crazy. Cause like you're going kind of like against the rules. It's kind of like a rebellious kid again. Kind of like going against like society and like.

• 13:23Speaker 02

  Kind of making like the the most returns I would have.

• 13:25Anthony Pompliano?

  I was gonna say you're probably outperforming the professional managers.

• 13:27Speaker 02

  Pretty fucking crazy.

• 13:28Anthony Pompliano?

  But that's kind of the role of why you're doing it, right? Is their goal is to not lose the money. You're say, hey, look, let me go generate a lot of money here with this.

• 13:36Speaker 02

  Hundred percent. It's it's just the future, man. Like crypto is the future. Just people are kind of like, nobody's late to the party. Like, I feel like everyone's early. Like, even when Bitcoin touches like 100K and stuff, people are calling me like, man, I'm late. It's like, you're still early. That's what people don't understand. Like, everyone's still so early.

• 13:50Anthony Pompliano?

  Why do you? Why do you think it's going to a million? You said because the banks are going to get involved. And then what? Just supply, demand takes over?

• 13:55Speaker 02

  I think like supply, demand, and it's like, there's only going to be 20 million Bitcoin, right? So it's like, once that's fully mined, it's like, supply, demand is going to go through the roof.

• 14:02Anthony Pompliano?

  Crazy. All right. Um, let's talk about music. Are a lot of other musicians and stuff into Bitcoin and crypto? Or is it kind of hit or miss?

• 14:08Speaker 02

  Hmm, uh, I wouldn't say so.

• 14:11Anthony Pompliano?

  No, you said offset, right? And and.

• 14:13Speaker 02

  Offset was in it early, talking about it early. Um, I I tell all my peers to buy buy crypto, man.

• 14:18Anthony Pompliano?

  Yeah.

• 14:18Speaker 02

  I don't know.

• 14:18Anthony Pompliano?

  They think you're crazy?

• 14:19Speaker 02

  Uh, they probably did when it was like 20K. I don't know about now.

• 14:22Anthony Pompliano?

  Yeah.

• 14:23Speaker 02

  When it was at 100K.

• 14:24Anthony Pompliano?

  You you didn't send any like, uh, you know, I was right texts?

• 14:27Speaker 02

  We we me and Quavo were talking about it when it was like 100K. Cause I was like always saying I was gonna throw 100K party.

• 14:34Anthony Pompliano?

  Like the Bitcoiners threw 100K party, but then.

• 14:37Speaker 02

  Yeah, like I need a 100K party, you know what I'm saying? You guys are all welcome. It's gonna be fun tacos, like. Hopefully it's a Tuesday, you know?

• 14:45Anthony Pompliano?

  All right. And so, uh, you also sold part of your music catalog, which is pretty interesting.

• 14:50Speaker 02

  I did a part.

• 14:51Anthony Pompliano?

  Talk a little bit about that.

• 14:51Speaker 02

  I did a partial sale, um, 2020 during COVID. Um, interest rates were great. So it was like the multiples are really high and stuff. And just diversified that into like real estate and and and, um, stocks and stuff. And then just gonna keep like diversifying, already building my new catalog and stuff. And just like, just keep, keep, keep, keep everything flowing. You know what I mean? You don't want to keep all your eggs in one basket.

• 15:12Anthony Pompliano?

  Yeah. Talk a little bit about how the catalogs of it is. You you produce a bunch of songs. Some of them are, uh, singles where it's actually under your name. Sometimes you're a producer or you're providing music, et cetera, to to the songs. And then what? You just bundle them together and somebody is buying the revenue stream off of them?

• 15:26Speaker 02

  Yeah, so there's like, there's like, there's like royalty revenue stream. There's, um, there's publishing revenue stream. There's like neighboring rights. Just like, there's so many different revenue streams, right? So like, a lot of people, like, when they do catalog sales, they're doing their royalties with their publishing. I just did my publishing and kept my royalties. So it's like, yeah, like yours, every time your song just streamed, played on radio and stuff, it's collecting money. And then like they can like, they can like scale that and like do multiples on that and like all that. I feel like this is good. Like it's like for like billionaires that want to like own a piece of like a record. It's cool for them to own this instead of Tesla. When like for us, it's like cool to get capital and like build something when you're still young, you know?

• 16:02Anthony Pompliano?

  Yeah, basically they're just paying you upfront for what you were going to get anyways with a little bit of a R in it.

• 16:06Speaker 02

  Yeah, instead of like waiting like 20 years to make an X amount of money, you can get it now and like work on that.

• 16:10Anthony Pompliano?

  Yeah, of course. Um, all right. And so once you do that, then you say you're building your new catalog. You're just creating more music, put in a catalog, do it all over again.

• 16:17Speaker 02

  Yeah, hell yeah. I've been, yeah, it's going pretty well.

• 16:20Anthony Pompliano?

  All right. Well, what does it mean going pretty well? Well, how do you measure whether it's going well or not?

• 16:24Speaker 02

  Um, well, like I already have like a lot of big records in my new catalog as well. So just keep building and having fun. It's like, yeah, I don't know, man. There's so many good, like even like before I sold my catalog, like I was like really curious on it. And I was like talking to a lot of people. I was like calling Pharrell, calling Timbaland, calling like a lot of like people, getting people's advice on it and stuff. So.

• 16:43Anthony Pompliano?

  And what do they?

• 16:43Speaker 02

  Shout out to Pooh Bear, like a lot of people. A lot of people are like, man, sell that, like build your other one. Like a lot of like, they were saying a lot of legendary people, they sell their catalogs every year or two. So it's like, you know what I mean? It's like, it's a good, it's a good business, man. I don't know. It's like these, this is like the financial literature that like people don't teach you when you get into the game, you know? Like they don't even tell you to pay taxes when you get in the game. You sign, you sign deals and people live their lives. And then it's like five years later, like, hey, you gotta like.

• 17:08Anthony Pompliano?

  You owe five million dollars.

• 17:09Speaker 02

  Uncle Sam's calling like or something, you know? I've always been good to have like a good head on my shoulders and, and good, uh, people around me that like, yo, you gotta, gotta pay taxes on time and do all these things, you know? It's even good to like overpay some time, right?

• 17:21Anthony Pompliano?

  Yeah, of course. So, um, how do things like Spotify and, you know, streaming and, and various like new things in the market over the last decade or so changed? The business, like you, I think of music, that's your core business. And then as you monetize these assets you're creating, you're then going and doing the whole investing game. But like, I don't know, you probably spend majority of your time on music.

• 17:40Speaker 02

  A hundred percent. Um, so yeah, I've been making beats for like 15 years. I started on mixtapes and there was no money in mixtapes. It's like, kind of like. You're just selling mixtapes like that, right? So when I started making beats and stuff and making music, like there wasn't really like money in it. I was like selling beats through Western Union to guys on the internet and like a couple hundred dollars here and there. It's like, it was hard to like, really think of like it actually being a career, but it was like what I love to do. So that's like what I wanted to do. But my high school principal was telling me like, there's only one Dr. Dre, pick a different career path. Like it was like, everyone was like, there was like, it's like for this to work, it was like very like slim chances. Cause like people were like, there's, there's no money in it, you know? So streaming brought that other, that like, it opened up the industry for people to like, be able to like make money on what they're doing.

• 18:25Speaker 02

  You know what I mean? Like a lot more.

• 18:27Anthony Pompliano?

  So your principal in high school said, there's only one Dr. Dre, pick a different profession.

• 18:32Speaker 02

  Yeah.

• 18:32Anthony Pompliano?

  It reminds me of, I think it's Steve Harvey. Every year he sends a TV to one of his old teachers. Cause they told him, they asked him what he wanted to be. He said, uh, on TV and they said, you'll never be on TV. So he sends them a, a physical television every year as a reminder, like, hey, you were wrong.

• 18:47Speaker 02

  That's crazy. Like, like there was always money in music, you know, and people buy albums and stuff. But then it's like, then the illegal downloads came and like they, they couldn't really, they didn't know how to stop like the illegal. Like I was like always on LimeWire and like Bear Share and stuff. So it's like, we all were, you know what I mean? So it's like, how does, I guess the industry, how do you stop that? And I think like the solution was streaming, right?

• 19:05Anthony Pompliano?

  Yeah.

• 19:06Speaker 02

  And that's where you were like getting paid for your streams and paid when you click the songs and download them and stuff.

• 19:10Anthony Pompliano?

  This slide I remember in college is a DatPiff was like.

• 19:13Speaker 02

  That bit was far, I was on all that.

• 19:15Anthony Pompliano?

  Everything was leaking all the time on there, whatever. And it felt like people almost like testing stuff, right? As they would leak, see what the reaction was, then the album would come out later.

• 19:23Speaker 02

  But a lot of the stuff, like the trap stuff, I came up with like, like people were, you're just dropping mixtapes and like people are touring off the mixtapes and stuff. But for a producer, it's like, you gotta, that's why I, I made a brand. I made sure produced by murder beats on everything tags. So people would hear the tag and they would hit me up to buy beats. That's how I started, you know what I mean? But definitely, um.

• 19:44Speaker 02

  It's like we're getting paid like cents, like fractions of cents on streams and stuff. And I feel like that's definitely wrong, you know, like it's a blessing to be able to like make money off music and stuff. But there should be so much like these, these companies are making billions and billions of dollars off music. And the creatives are getting like a fraction of that. So I feel like there needs to be a change in a way. I feel like that's like one of the industries like, I know, like, there's definitely like shady parts of every industry, but that's definitely pretty fucked up for musicians and creatives and stuff. You know what I mean?

• 20:13Anthony Pompliano?

  How do you think about, uh, the brand, right? So where did murder beats originally come from? Is that you just were sitting there one day and just thought of it or?

• 20:20Speaker 02

  Yeah, pretty much. So like, I, so like, I was like starting to make beats and stuff and I wanted to put on YouTube. And someone was telling me that like, yo, you gotta like, you gotta like have a name and you gotta like tag your stuff. So people don't steal your shit. So I was just like, fuck, I'm calling myself murder beats because I'm a murder beats. And it was just like, like, just like, just like, not even like, just effortlessly, just like doing it.

• 20:39Anthony Pompliano?

  You just made it, that was the first thing.

• 20:41Speaker 02

  Yeah. And then just like three months in, I'm like working with guys in the band. I'm working with all these, I got soldier boy and some shit. I'm like, fuck, like, that's just what it is. And like, honestly, like even like coming in the game, like signing my first deals and stuff. Like people were like, oh, you should change your name, like.

• 20:54Anthony Pompliano?

  Why?

• 20:54Speaker 02

  She like, just because like.

• 20:55Anthony Pompliano?

  Murder?

• 20:55Speaker 02

  Yeah, like just murder beats. Like they're like, oh, you could change your name. Like you should go by like Shane Lindstrom, my government and stuff like, I just like work my ass off to build this brand. I like got through the, the whole Chicago scene, Atlanta, I'm getting into Toronto. Everyone knows me as murder. Like, it's like, I'm like that white kid with blonde hair and like trap music. It's like, why would I like change that?

• 21:12Anthony Pompliano?

  Did that help you?

• 21:14Speaker 02

  A hundred percent. I think it hurts me a little bit because it's like murder. So it's like, sometimes like if I was at like a basketball game, they don't want to like put my name on the camera because it's like violent. Or like, if it's like, I'm like donating in a way and like some, some news stations don't want to like put my name on the media just because of that. But.

• 21:32Anthony Pompliano?

  No, I'm saying like, uh, being a white guy in a hip hop and especially going to whether it's Atlanta, Chicago, wherever, like, uh, That is not the norm, right? And so does that help you? Or did that actually you had to like do extra to break in?

• 21:47Speaker 02

  Um, I think it's a little bit of both. There's pros and cons, but I definitely think it was like, there's like a wow factor to it. It's like, oh shit, this kid's from Canada making fire beats. It's like, it's pretty cool.

• 21:56Anthony Pompliano?

  Yeah.

• 21:57Speaker 02

  You know?

• 21:57Anthony Pompliano?

  It is, uh, I think as people learn your story, it's like, how the hell does this guy end up making, you know, fire beats, right? For all these artists.

• 22:04Speaker 02

  No, it's pretty dope, man. Um, I'm as grateful to be able to do this stuff, you know? I was, I love music from such a young age. So just like to be able to like, to still be doing music is amazing.

• 22:14Anthony Pompliano?

  Yeah. And what about the like audio tag that you put in, uh, all the songs? Like we're same thing is just, hey, how do I just brand myself and just make sure everyone knows it's me?

• 22:21Speaker 02

  Yeah. Shout out to fucking Jay Neutron. I like, um, there was a guy on, on Twitter making like everyone's tags back in the day. And, uh, I paid him like 20 bucks. He made my momma murder tag and I just like ran with that.

• 22:33Anthony Pompliano?

  No way.

• 22:34Speaker 02

  Yeah. He sent me like two for 20 or something like that. And then obviously over the years, I was like building the brand and I got like, shout out Baka's Amber on the beat. So it's not nice, like Drake co-signing that, like, then like everyone else, like Melly giving me a tag, Free Melly, like Kodak give me a tag, like I have like a meek one I've never used. It's like a bunch of artists that like sang my little babies have my name and like a bunch of songs and stuff. So it's pretty dope.

• 22:57Anthony Pompliano?

  And, and when they're doing that stuff, how much of that you think is strategic versus they're just creating some sort of rhyme or whatever? The words fit nicely.

• 23:05Speaker 02

  I think it just sounds good and it's like fits nicely and it just like makes sense for what we're doing and shit.

• 23:10Anthony Pompliano?

  One of the things that, um, you and I talked about this one time and it kind of put me down this rabbit hole. I was like, no way this is happening is, uh, a lot of times the artist could just record on their phones. And then the producer is stitching it all together. And, you know, I think for the people who aren't really into the music scene, they're like, oh, obviously you guys are all going into the booth. You're doing all the stuff and you're like, sometimes, but a lot of times like.

• 23:32Speaker 02

  It's crazy, man. We, we were literally just meeting with BandLab before this, shout out to BandLab. But, um, there's kids like, it's literally like an app on your phone and like, you can just like, download it, pick up, pick a loop or pick a guitar sound or whatever you want to do. And you can literally just record with your headphones and like upload it to DSPs. And like kids have like billions of streams, some of like the new kids, like successful artists in the music industry are literally just like making songs on their phone.

• 23:55Anthony Pompliano?

  Who's like the hottest artist you think doing that stuff?

• 23:57Speaker 02

  Um, there's a kid, David, it's like D for, uh, David, whatever. And then, uh, there's another kid, little Tyler, I'm pretty sure he used BandLab too for his first song. Shout out to him. There's a couple of other ones, but it's pretty crazy, man.

• 24:10Anthony Pompliano?

  Yeah. And, and like to you, the artists that are using TikTok, like was a, uh, what's the guy?

• 24:16Speaker 02

  It's TikTok. I heard that you can't even get TikTok on new phones now.

• 24:19Anthony Pompliano?

  I don't know. I'm not using it. You got TikTok.

• 24:22Speaker 02

  Yeah, I do got it.

• 24:23Anthony Pompliano?

  Yeah.

• 24:24Speaker 02

  I was like using it a little bit.

• 24:25Anthony Pompliano?

  For sure then.

• 24:26Speaker 02

  I was like using it a little bit here and there. Cause like you got it. You got to like appeal to like the youth, you know what I'm saying? So I know like the youth is on that and stuff.

• 24:32Anthony Pompliano?

  But what about the artists that are using it to like hijack the, the trends or the viral videos or whatever and get their music? I think that's what Lil Nas X did, right? So he just kept changing up the music, just kept, you know, iterating until it started to take off.

• 24:43Speaker 02

  Yeah, definitely.

• 24:44Anthony Pompliano?

  So it feels like a different distribution model than when you were coming up.

• 24:46Speaker 02

  For sure. Yeah. Like TikTok is definitely its own model and own tool to like promoting your music and stuff. So you just gotta like utilize like what's hot and I feel like tech in the music industry and every industry is always changing so much now. So it's like, you just kind of gotta like maneuver with, with what's going on and use it to your ability. The same way I was like early on Twitter and like, I still like a couple, a couple of years, like a couple of years ago, I'm still hitting you up on Twitter. The same way I hit up Nipsey Hussle to get in the studio with, with Nip in like 2015. So it's like, some models stay the same, but then like you just gotta like appreciate and like move, adapt with times on the more modern stuff.

• 25:21Anthony Pompliano?

  Nipsey was into Bitcoin, right?

• 25:22Speaker 02

  I'm pretty sure. We never like got to talk about like Bitcoin or anything because like that was like super early. But, uh, we may, I got the chance to work with him in LA. We made Grind All My Life, which was an amazing record. I do remember he had like, um, whiteboards up in his studio of like financial and like specific quotes and stuff. I don't remember exactly the ones, but I'm like, man, this guy's a very smart guy.

• 25:43Anthony Pompliano?

  Yeah. He's thinking ahead.

• 25:44Speaker 02

  Yeah. He was, he was on it. Shout out to Nip, R and P Nip.

• 25:47Anthony Pompliano?

  So, um, when you think about music today, uh, where do you make the most money? It's through, uh, the Spotify and the streaming. It's through things like TikTok, YouTube. But how, how do you think about what the business looks like today?

• 26:00Speaker 02

  So yeah, there's, there's multiple ways to scale your business, right? So like for me, it's like you got the publishing, you got the royalty revenue. I have like touring from DJing and stuff. Um, you could do like bigger sales and advances. You could do merch. You could do that. There's like, you could do like brand endorsement and brand deals and stuff like, there's like, there's so many ways. I feel like you could like, as a producer, you could sell drum kits. You could do VST plugins. You could do collaborate like collaborations.

• 26:25Anthony Pompliano?

  Products, everything.

• 26:26Speaker 02

  Yeah. It's like, there's, there's just so much stuff to do. I feel like it's just important to like, scale that and make as many lanes as you can.

• 26:32Anthony Pompliano?

  Mm hmm. And then. You don't need to keep making music, but you do. How much of it?

• 26:37Speaker 02

  I have to make music. I love music.

• 26:39Anthony Pompliano?

  That's what I'm saying. Like financially, you don't need to keep making it, but from a desire standpoint, you can't stop doing it.

• 26:45Speaker 02

  I love like without music, I don't even know what I would do, honestly.

• 26:48Anthony Pompliano?

  You trade meme coins.

• 26:52Speaker 02

  I don't know. That's cool. But you know what I'm saying? I just like, I don't know, something about music, but yeah.

• 26:57Anthony Pompliano?

  So.

• 26:57Speaker 02

  I like my lifestyle, so I like to like make music and that's like my bread and butter, you know?

• 27:01Anthony Pompliano?

  Yeah. And then how much of the touring? So I know you go do a lot of these different events. How much of that is like the epicenter of the business in terms of, you know, even if you're not getting paid nearly as much as maybe selling your catalog or whatever, you're actually out there in front of people. They're seeing your face, you know?

• 27:18Speaker 02

  It's just, it's very important for brand building. I feel like, you know what I'm saying? For people like see you and like, see like your brand physically, like see you're there. Like if I'm the brand, I'm, I'm, I am my brand. So like to see physically in person and we're partying, turning up, having a good time playing, playing the classics that I've made. It's, it's, it's great. But um, yeah, definitely scaling the touring too. Like this year, I'll probably do like 30 to like 60 shows.

• 27:39Anthony Pompliano?

  That's a lot.

• 27:40Speaker 02

  Like all over the world, like Korea, everywhere, everywhere.

• 27:45Anthony Pompliano?

  Where's the like craziest place?

• 27:47Speaker 02

  This year?

• 27:48Anthony Pompliano?

  Uh, just, just in your career?

• 27:50Speaker 02

  Um, that I did a show, probably Coachella.

• 27:52Anthony Pompliano?

  Coachella, really?

• 27:53Speaker 02

  Coachella was lit. Like 50,000 people. I did Coachella 2019. I brought out DMX. I brought out Rich the Kid, Tidal, I signed ASAP Ferg. It was pretty crazy.

• 28:04Anthony Pompliano?

  There's probably some people listening to this right now that were there.

• 28:06Speaker 02

  Yeah, I've done, I've done shows, other crazy shows I've done. I've done like India. That was definitely crazy.

• 28:12Anthony Pompliano?

  What's that like?

• 28:13Speaker 02

  Crazy.

• 28:14Anthony Pompliano?

  Yeah, but like there's just like tens of thousands of people there?

• 28:18Speaker 02

  Yeah, it was like nightclubs and shit. It was pretty cool, but just like, India is like different. It's like culture shock a little bit. So it was like cool, like experience different cultures. I love being able to travel off of music. You know what I mean? Like I've been like Australia. I've been everywhere, man. Like, I've been like going to Japan, like every like once or twice a year. So like that's been like really fun too. I love Japan. Yeah, I've just been having a lot of fun just traveling around, making music and just I'm in a good creative space right now. Creating a lot, gonna start dropping some singles soon and stuff, so I'm excited. This is exciting times, man.

• 28:48Anthony Pompliano?

  How do you think about doing the singles versus the stuff that maybe you came up on?

• 28:51Speaker 02

  Yeah, so like the way I came up was like producing records for people and like now it's like I like kinda like use my network to like work with people that are upcoming and then like put someone on that I've been working with and then like drop my own singles like murder beats featuring artists. So it's more of like taking like an artist approach and like a mass have like another like side of it. You're like kinda like owning more of the masters and stuff as well. So it's cool.

• 29:15Anthony Pompliano?

  Cause I think the part that you never told me this, but like it feels like you are uh now somewhat of a master of understanding how the music industry works and you're realizing that you can make money in all the different positions kind of on the team. But there's definitely advantages to some positions versus others and you're very uh I think expertly navigating how to you know morph over time.

• 29:36Speaker 02

  Yeah, for sure. But like this wasn't like I didn't like have this vision when I was a kid like, oh, I'm gonna like DJ.

• 29:41Anthony Pompliano?

  Yeah, yeah, yeah.

• 29:41Speaker 02

  And do all this shit like it's like I just like I literally like started like yo, I wanna do this. I wanna like make it out of Canada. I wanna become a hot producer. I like stayed focused on like really like grinding my brand, building my brand on the internet, making like making sure like people in Atlanta knew who murder beats was, people in Canada knew murder beats was, people in Chicago and like to like now it's like Japan, walking down the street, people know who I am and like and if I'm in India at the Taj Mahal, someone might bump into me. So it's pretty crazy.

• 30:09Anthony Pompliano?

  That is nuts, right? Kid from Toronto and Taj Mahal.

• 30:12Speaker 02

  Niagara Falls, yeah, you know what I'm saying? It's not bad.

• 30:15Anthony Pompliano?

  So so when um when you go to Atlanta or Chicago or any of these kind of like hotspots for music or whatever, what is it? What was the experience like? You just go in to a studio or you like walk down the street? What's going on?

• 30:26Speaker 02

  Um, I walk down the street sometimes. I walk down the street today in New York and it's pretty cool. But uh.

• 30:31Anthony Pompliano?

  People come up to you, right?

• 30:32Speaker 02

  Yeah, for sure. Like, you know, um. That side of it is just amazing, like just like off of like music and like something I want to do when I was a kid to people to recognize and like appreciate what you've done. Like, I feel like music's the universal language. Like, you can go to a country and like people don't even speak English, but they know the words to songs like, you know what I mean? Like, I know how to like rap Bad Bunny songs. I don't even know Spanish. So it's like, that's like, I feel like that's like the gift of music, you know? And it's like, it's a feeling too. So you make people feel a certain way. You attach music to like moments in your lives, like good and bad moments. And I feel like that's like very important and uh, it's a good role and like as a musician, like it's like something we should appreciate that like, we can make something that people attach to like some like significant moments in their lives, you know?

• 31:15Anthony Pompliano?

  The uh, you see the video of Bad Bunny doing the concert on the gas station?

• 31:19Speaker 02

  Bro, I was talking about that with my Puerto Rican friends in fucking Chicago. That's like the best thing I've ever seen.

• 31:24Anthony Pompliano?

  I got one-

• 31:25Speaker 02

  It's just so cool, bro.

• 31:26Anthony Pompliano?

  I got one friend, he's from Puerto Rico and he lives in Miami and I saw it and I just sent it to him. I was like, bro, is this real? Is this AI? Like what? He was like, that is like, everyone's talking about this thing.

• 31:36Speaker 02

  Bro, like how cool is it that like you could be an artist from somewhere and get so much love and then you go back home and you're performing on like the roof of a gas station? For a free concert for like people that's in the neighborhood. Like that's like amazing.

• 31:49Anthony Pompliano?

  Could you do that in Canada?

• 31:51Speaker 02

  Yeah, I hope so. I wonder like SO gas station or something.

• 31:54Anthony Pompliano?

  Gotta go in the summer though.

• 31:58Speaker 02

  New York's like kinda cool, but I kinda like it.

• 32:01Anthony Pompliano?

  Yeah.

• 32:01Speaker 02

  It's a little different because LA always had all the fires and stuff, so.

• 32:04Anthony Pompliano?

  Yeah.

• 32:04Speaker 02

  It's like LA is like always going through like a environment shock or something.

• 32:08Anthony Pompliano?

  What has been like uh, the music industry, anything changing because of the fires? Obviously a lot of-

• 32:12Speaker 02

  For sure. I feel like, I feel like um, I feel like the music industry changed a lot during COVID. I feel like it kinda like moved a lot. A lot of people moved to Miami and stuff. When they were like saying the crypto capital and all that stuff, you know, so um, things are always changing, man. And like the industries are always changing. I don't know. You know, this like coming from a business side, like where do you see like your side of things changing? You think it's like moving around this certain?

• 32:37Anthony Pompliano?

  Well, a lot of it like kind of went to the cloud, right? So definitely there are certain spots where you could, you know, New York City's got very dense area. San Francisco, very dense, LA, Miami, Austin, Texas, you know, there's those density spots. But there's plenty of people who just they're, you know, in an extra bedroom in their house with a laptop and they're able to get connected and, you know, build companies or do whatever.

• 33:00Speaker 02

  What do you think about other coins like ETH and Solana?

• 33:04Anthony Pompliano?

  This is why you came?

• 33:08Anthony Pompliano?

  No, look, Bitcoin is the biggest position. I've been very public about, uh, we sold all of our ETH in December of 23, uh, bought Solana. Bitcoin is something I'll never sell, right? It's like I'll give it to my grandkids, whatever. Solana to me was just like, hey, this is like the best tech, you know, kind of trade of this cycle. And so obviously that's done very well. And then like the meme coins, the AI coins, I got all that stuff. I pay attention to it just because I want to understand kind of where the industry is or whatever. But it's not a focus, right? It's not something that I'm like, hey, let me go and do this. I thought the Trump coin was interesting because, uh, I just thought of it as an extension from the DJT stock that he's got in the public markets, right? Like that stock trades like a $7 billion valuation. It's got $4 million of revenue. Like obviously that's crazy, right?

• 33:53Anthony Pompliano?

  Like no matter, but there's like a Trump premium. Now is the premium, should it be, you know, $6 billion, $7 billion, probably not. But then if you just look at the meme, it's like, well, screw it. We don't even need a business, like just like launch the meme, right? And so, you know, there's one argument which I fully agree with and understand, which is like, hey, these things are worthless. Like there's nothing underlying it that's going to give it value. At the same time, when I go talk to all these, you know, young, especially guys in their twenties, if everyone believes the same meme and they're all like, yo, I bought whether it's Trump or some other coin and nobody's selling because they're not looking at fundamentals, right? They're just like, yo, we all hold this thing because it's cool.

• 34:36Anthony Pompliano?

  Man, you can go on generational 10, 20 year runs. I mean, how long were Beanie Babies cool? How long were, you know, certain different assets cool? And so from that perspective, you're like, I understand why people are doing it. It's just maybe not my thing. Right? So you just gotta like, hey, if people want to do that with their money, let them do what they want with their money.

• 34:53Speaker 02

  So for all like the like music people that are going to be watching this stuff, what gives Bitcoin value?

• 34:59Anthony Pompliano?

  Well, I think the biggest thing is there's 21 million and there's something called sound money principle. So gold, the reason why gold's got, you know, value is nobody can create more gold. And it's outside the system, right? It's not controlled by the government or anybody else. Bitcoin is the same thing, right? It's outside of the system and then nobody can create more of it. And so just that alone, think of it like real estate, right? It's like, hey, how much real estate is available? And if there's more demand for fixed supply of real estate, what real estate goes up in price, right? It'd be no different than if you go to sell your catalog and you're like, yo, there's only one murder beats catalog available, but there's 17 people who want it. You're going to sell for a higher price than if only one person wants it, right? And so when you think about Bitcoin, it is also got something I call it like,

• 35:41Anthony Pompliano?

  my friend Marty Bent once described it as the immaculate conception, which is like underrated point about Bitcoin. Nobody was paying attention. Now, I mean, you're in the DJ booth with Dex screener up, right? Like everyone's looking for the next coin, but at the time, nobody was looking. And so nobody even thought like, what is this thing? So this new thing comes out and it had years with really no one paying attention. So it could kind of slowly grow this decentralized network. And then the fact that nobody knew who the creator was, right? Like all these different details come together and you're like, oh, I understand why this worked. And so I really do think that Bitcoin will, over a long period of time, separate itself from all these other assets. And, you know, people will make money buying the other stuff, but it's more like kind of tech stocks, right?

• 36:24Anthony Pompliano?

  Is they're trying to figure out, hey, which one's going to go up in the short term or whatever. Whereas Bitcoin, you know, I look at that as a kind of like the Indian culture, right? If you think of like, what happens in India, somebody in the family bought gold. And whether it's jewelry or bars of gold or whatever, and they pass it down from generation to generation. And like, if you sell the family gold, you're an asshole, right? Don't do that. And so they just keep passing it down and that's how the families get really wealthy. In America, historically, it's been real estate. Like I think it's something like 80% of millionaires in America made some or all of their money in real estate. So, okay. And then you look and you say, well, what do they do? Like the really rich families, somebody somewhere got bought real estate and they start handing it down generation after generation. The problem now is like home affordability is really low and

• 37:07Anthony Pompliano?

  people don't have the money for the most part to be able to buy, you know, big commercial buildings or anything. So this Bitcoin thing is something that you can buy $5 of and you can keep dollar cost averaging into. And then if you have a really long time horizon, just pass it down, like go to real estate. I think it'll end up being pretty good.

• 37:22Speaker 02

  Yeah, that's important. What you said about the dollar cost average, because that's like what you were telling me to do at the beginning to like, just keep buying and just like dollar cost average it out. People always try like, wait for the right time to buy, but like, you might be waiting forever.

• 37:34Anthony Pompliano?

  Well, I mean, it's like, uh, whether some big crash happens or not, if your dollar cost averaging, if the crash happens, they'll be buying lower prices, you'll be happy. If the crash doesn't happen and your dollar cost averaging, they're going to be happy that you were buying before, right? So it's like, it's kind of like a regret minimization, more than trying to optimize for like the perfect price. And then the other thing that I think is really important, and I think you're a good example of this, is, uh, most people that are younger than I see, is they, they really think of themselves as like only an investor, right? And so I actually think this whole pitch that people have gotten of like, just become an investor is a horrible pitch. Because think about your life, like, you've got a business, even though people see music, right? There's a business that cash flows,

• 38:17Anthony Pompliano?

  you're able to sell the asset, get more capital, and then you go and you invest and you're investing across traditional assets and new assets. And so, really what you've done is you've built a machine, to a degree, right? It's like cash flow, I've got capital appreciation when I go to sell, then I'm able to invest and protect some of the money and I'm able to be really aggressive and try to grow it. That's like the holy grail, right? And so, what I usually tell young people is like, how do you get in a position where you could operate a business, whether it's your business or somebody else's business that you own some equity in, uh, or upside? And then also, you want to be able to take whatever you're earning, and then be good at investing. But now we live in a world where you gotta do both. You can't just do one or the other. You gotta be able to do both.

• 38:56Speaker 02

  Yeah, you gotta diversify. I feel like that's so important.

• 38:59Anthony Pompliano?

  Yeah. And also, there's an ambition thing, right? Like, there's a lot of people who frankly, probably had, uh, some momentum behind their music careers, and they just say, yo, this is good enough. Like, just give me the cash flow. I don't want to sell the catalog. I don't want to learn investing. They might not even spend that much money, right? It's just, but they're just happy with kind of one component. But I think that you have ambition where you were able to say, okay, well, what, how do I level up? Right? Let me go to call all these guys who came before me. Hey, what do I do? Sell the catalog? How does that work? What are the risks? How do I negotiate that? Who do I talk to? Like, all those things really were you learning? And it puts you in a position to, you know, be successful.

• 39:35Speaker 02

  Yeah, we all have the opportunity to make business fun, right? And like, we all have the opportunity to like expensive shit. So, you know, scale the business.

• 39:42Anthony Pompliano?

  If you look, let's fast forward 20, 30 years and you look back. What do you hope that people see as your career kind of trajectory, right? What is like the legacy you leave? Or what is the impact you leave on, whether it's the music industry or society more generally?

• 39:55Speaker 02

  I just want to make people see that like you, anything's possible. It doesn't matter where you're from or like what you look like or anything, just like anything's possible. Like, it doesn't matter if you're from New York City or you're from a town of 4,000 people. Like, if you want to do something and you're passionate about it, I think you just follow your passion. And that's probably like the most rewarding thing you'll get out of life.

• 40:15Anthony Pompliano?

  You think Canada and the US will still be friends?

• 40:18Speaker 02

  I don't know, man.

• 40:20Speaker 02

  I don't know. It's pretty crazy, though. There's a lot of crazy shit.

• 40:23Anthony Pompliano?

  What are Canadians saying about Trump becoming president?

• 40:25Speaker 02

  I live in, I live in.

• 40:25Anthony Pompliano?

  I know, but you don't talk to anybody back?

• 40:27Speaker 02

  Um, you know, people like it, people don't like it.

• 40:30Anthony Pompliano?

  It's all mixed.

• 40:31Speaker 02

  Yeah, I don't know.

• 40:32Anthony Pompliano?

  The, uh, the thing that I do think is hilarious is that this all now plays out on Twitter, right?

• 40:38Speaker 02

  Twitter's a, Twitter's a great place.

• 40:41Anthony Pompliano?

  It's pretty crazy, right? We met, right? Uh, you look at the entire product, you know, yeah, I know Elon overpaid, whatever, but I think he's gonna end up making money on the deal.

• 40:50Speaker 02

  I think he's doing great, honestly. I don't know. I feel like Trump's surrounding himself with a lot of good people, too.

• 40:55Anthony Pompliano?

  Yeah, you should do a deal with them so that every audio spaces starts with the audio tag.

• 41:00Speaker 02

  That'd be crazy, right? I gotta, I gotta tap into the spaces. I know like a lot of people are into spaces and they use it to their advantage and stuff. I gotta kind of like get into that and like Discord communities. And I know like the Telegram communities are popping and stuff. Yeah, it's definitely a lot more for me to dive into.

• 41:14Anthony Pompliano?

  I got some ideas for you.

• 41:15Speaker 02

  I'm excited to see like where everything goes to. I feel like everything's just always like moving and tech's getting more integrated and AI is gonna start getting integrated and stuff, too. So, it's exciting times, man.

• 41:26Anthony Pompliano?

  All right. Where are you going to send people anywhere to find you on the internet?

• 41:29Speaker 02

  Uh, Murda Beats, M U R D A B E A T Z. So you Google that wherever X.

• 41:35Anthony Pompliano?

  Yeah. Where's the music? Like all the new stuff you're going to release?

• 41:38Speaker 02

  Music's everywhere. It's going to be on, it's going to be on like SoundCloud, Spotify, Apple Music is going to be everywhere. So just make sure to look out for us. Yeah.

• 41:46Anthony Pompliano?

  And buy Bitcoin.

• 41:47Speaker 02

  Buy Bitcoin.

• 41:49Anthony Pompliano?

  We'll talk soon.

• 41:50Speaker 02

  Laser ass.