Episode 556: The Mindset Myth & What Actually Upgrades Your Mind and Business

Are you doing all the right things to strengthen your mindset but still feel like something is missing? The wellness space has been selling mindset as the answer to everything for years now. And while it matters, leading with mindset is actually where most people get the order wrong. Because before your mind can perform at its best, your body has to be conditioned for it. When you flip that order and put your physical health first, everything else starts to move differently. Your mental toughness builds naturally. Your stress response changes. The way you show up in your relationships, your conversations, and your business all shift without you having to force it. In this episode of Habits and Hustle, I share why I put physicality at the very top of my pyramid and what actually starts to change when you do the same. Let's dive in! What's Discussed: (3:10) The biggest paradigm shift nobody in the mindset space is talking about. (3:49) Why physical strength is the actual foundation of mental resilience. (5:20) How treating your body as your most important tool changes everything else. (6:04) The way feeling physically strong changes how you show up in every relationship and conversation. (9:16) Why strength training specifically upgrades your brain chemistry and memory. (10:25) How Jen uses workouts to work through her biggest life and business decisions. (12:39) Why saving that hard conversation for after your workout changes how you handle it. (13:56) The first step to taking real ownership of your health and your life. Thank You to Our Sponsors! AirDoctor: Head to AirDoctorPro.com http://airdoctorpro.com/ and use promo code HUSTLE to get up to $300 OFF today! AirDoctor comes with a 30-day money back guarantee, plus a 3-year warranty (an $84 value) FREE! Kion: Visit getkion.com/habits http://getkion.com/habits for 20% OFF Momentous: Ready to try supplements that actually do what they claim? Head to livemomentous.com http://livemomentous.com/ and use code JEN for 35% OFF your first subscription. Therasage: Visit Therasage.com http://therasage.com/ and use code JEN to get 15% OFF your order. Your skin deserves this level of care. Magic Mind: Head over to magicmind.com/jen http://www.magicmind.com/jen and use code JEN at checkout. Prolon: Prolon is offering listeners 30% OFF sitewide plus a $40 bonus gift when you subscribe to their 5-Day Program! Just visit prolonlife.com/JENNIFERCOHEN https://prolonlife.com/JENNIFERCOHEN and use the code JENNIFERCOHEN to claim your discount and your bonus gift. Rho Nutrition: Go to RhoNutrition.com http://rhonutrition.com/ and try Rho's Liposomal Glutathione. Use code JEN20 for 20% OFF sitewide. Manna Vitality: Try it now by using the code Jennifer20 at mannavitality.com http://mannavitality.com/. Find more from Jen: Website: jennifercohen.com https://jennifercohen.com Instagram: @therealjencohen http://instagram.com/therealjencohen Books: jennifercohen.com/books https://jennifercohen.com/books Speaking: jennifercohen.com/speaking-engagements https://jennifercohen.com/speaking-engagements

Speaker names marked ? are inferred from speaking time and the show’s known hosts — they are not voice-verified.

• 0:01Speaker 00

  Hi guys, it's Tony Robbins. You're listening to Habits and Hustle. Crush it.

• 0:07Jen Cohen?

  Before we dive into today's episode, I want to thank our sponsor Momentous. When your goal is health span, living better and longer, there are very few non-negotiables. One of them, quality. And when it comes to supplements designed for high performers, nobody does it better than Momentous. Momentus goes all in on NSF certification, which means every single batch is tested for heavy metals, harmful additives, and label accuracy. And that's why they're trusted by all 32 NFL teams and top collegiate sports dietitians across the country. Here's the thing, they don't sell every supplement under the sun,

• 0:50Jen Cohen?

  because they believe in nailing the basics with rock solid consistency. And those basics are protein and creatine. Momentus sources Creapure, the purest form of creatine monohydrate available, an absolute must for both men and women who want peak physical and cognitive performance. So if you're serious about leveling up, go to livemomentous.com and use code Jen for 20% off. Just act now. Start today. Jen for 20% off. livemomentous.com.

• 1:32Jen Cohen?

  Welcome, welcome, welcome back to Habits and Hustle. And I'm here with one of my favorites. Well, my favorite foil is Shawnee.

• 1:42Speaker 02

  Oh, do you have a, whatever. You don't have any other foils. Like it doesn't count much.

• 1:46Jen Cohen?

  With one of my favorites, period. But also my favorite foil, no, and my foil, just so happens to be that my foil is also one of my favorite people.

• 1:56Speaker 02

  I love you. I love you.

• 1:58Jen Cohen?

  That's what I mean.

• 1:59Speaker 02

  Guys, I told you earlier, I want to get like a wind-up action figure doll with just like all of her favorite sayings in there. Because first of all, Jen's a big ego booster, but she's also like really good at like these hilarious sayings. She's got these little like really funny say, I don't even, Helen a hand basket, whatever Helen is.

• 2:14Jen Cohen?

  Helen a hand basket.

• 2:14Speaker 02

  So good. I don't know. They're so funny.

• 2:16Jen Cohen?

  That's like not just my saying. I feel like it's been around. That just kind of shows how, how old I am.

• 2:20Speaker 02

  But you know, all of them, you know, I've heard all the sayings too. You don't use them, but you use them. Like you've got them in your repertoire, you know?

• 2:25Jen Cohen?

  I really do.

• 2:26Speaker 02

  You pull them out.

• 2:27Jen Cohen?

  Gosh, I feel like I talk like an old per, like I talk like I'm like seventy seven years old or a hundred and seven. It's really kind of sad. I've, I, yeah, I'm vintage. I am. I'm kind of vintage, but I've, I think I was also vintage when I was like fourteen.

• 2:41Speaker 02

  Yeah, you're, yeah, for sure. Cause you're not actually that old, but you use slang as if you are like in your seventies, but it's good slang. It's fun slang.

• 2:47Jen Cohen?

  Thank you.

• 2:48Speaker 02

  Like it's good saying.

• 2:49Jen Cohen?

  Aw, thanks. All right, you guys, here another episode. By the way, if you guys can, it would be so amazing if you guys could comment and leave reviews because it helps the algorithm. I'm trying hard in, one of my New Year's resolutions, I should say, is to try and be more present with YouTube as a business New Year's resolution, like really focus on my YouTube because that's what they say. That's what they say. That's what all the young people are telling me to do. And so with that being said, maybe you guys can help me because part of my whole platform is asking for what you want, right? And now I'm asking you guys to help me by leaving reviews, comments and get that algorithm like churning a little bit more. So please do that.

• 3:33Jen Cohen?

  That's a little, that's a side comment, but today we're going to talk about something that I think is so interesting. And it is, there is a paradigm shift. There's a paradigm shift here. The biggest paradigm shift. I want to tell you about it. It's not mindset. We all hear so much about mindset, mindset, mindset, but here's the paradigm shift. The most important thing is not your mindset. It is your health. Health is actually first. Because, yeah, it is. And I'm going to explain to you why. Because health, if you don't have health, you have nothing.

• 4:11Jen Cohen?

  But it goes physical, mental, and then business. Because once you start changing your body, your mental just is on a different. Page. You're literally like it's a it's a you become physically stronger. You automatically become mentally stronger, mentally more tough, much more resilient. It really does start with the physical because you you feel it's like an actionable thing that you're feeling yourself doing. It changes your mindset. It changes your mentality. It really is a it's a difference. Like I think people are so the word of twenty twenty three and twenty twenty two is mine and twenty twenty one has always been this hashtag of mindset.

• 4:54Jen Cohen?

  But a lot of times people don't even know how to change that mindset. So they get stuck. And instead of being stuck, I'm going to give you a very actionable thing to create real mental resilience. And that is changing and working on your physicality. That is focusing on your health, focusing on the habits that you do to be healthier daily. And that will create a tougher, better mental resiliency. And then third is your business because you will approach your business very differently. If you basically reverse engineer it by focusing on your health, which is your physical, that will turn into your mental.

• 5:37Jen Cohen?

  That will eventually change and translate how you work and deal with business.

• 5:43Speaker 02

  I love that. The body is your literal tool, like all of these things that your mind only comes from your body. If your body can't work, then what can you even do?

• 5:51Jen Cohen?

  Right.

• 5:52Speaker 02

  It's so empowering to physically feel better.

• 5:54Jen Cohen?

  The most empowering. And I think like I know that I talk about this like in different ways and I focus on different pieces. But at the same time, fundamentally, at the foundation, the core of what I always talk about is the physicality, the fitness of it. Because I do believe it is the foundation where everything comes from. And if you don't feel healthy, you really don't perform as good as you would in every area of your life. When you feel physically strong, you show up differently, your relationships are different, your conversations.

• 6:30Jen Cohen?

  Are different, your self-esteem is different. Everything that you do, how you show up in the world, your mannerisms change. And so giving someone something that's actionable, that's measurable, and that you can actually do. Anybody and everybody could work out a little bit more and focus on their health a little bit more. And we are in 2024. We're right in there where everyone has these New Year's resolutions. They're trying to change things. The top five resolutions, number one is always fitness. You know, number two is finance. We went through all of these in another episode. But I will say that if you actually follow through

• 7:13Jen Cohen?

  and create daily habits to really make health your number one goal. I'm gonna, basically, you're gonna make health be your number one resolution to help. Like, let's just say, I want to improve my health, and I'm gonna do it by exercising X amount of days for X amount of time. I'm going to make three meals at home weekly that I cook myself. And that way, you can really see what you're eating. I'm going to, I'm gonna increase my water intake. Like, be very precise and deliberate and create these things to create your daily habits that will improve your health, that will improve your mind, that will improve your business.

• 7:57Jen Cohen?

  They all work hand in hand.

• 7:59Speaker 02

  Yeah, yes. I think that also, by the way, longevity of the weightlifting that affects your mind. I've been telling my dad this nonstop. Like, he needs to start lifting purely because that actually does create that longevity in your mind to be able to stay sharp for longer. So even if you don't think of it like now, okay, your mind is sharp, whatever, even if you don't work out, it actually will be 10x the sharpness. And also, just in terms of like, in the future, do you want to maintain this? Then you have to also maintain the body to be able to do that.

• 8:25Jen Cohen?

  Well, I think, I think weight training, strength training is so crucial for so many different things. I think it's very important as you age, for sure, for your lean muscle mass. That's, that's a whole different conversation. But I will say. Again, if you are, in terms of how that really reflects on this conversation, that if you start strength training and feel stronger and you end up feeling stronger physically, it will make you feel stronger mentally. And that's why weight training and not to mention for bone health and all that other stuff, which is a whole other podcast.

• 9:01Speaker 02

  Like for your brain.

• 9:02Jen Cohen?

  And for your brain.

• 9:03Speaker 02

  For your brain, a hundred percent connects. So it's, it's like, even if it might make you feel good, it literally will change your brain. Like your brain chemistry will improve with, and your memory, your everything will improve significantly with actually training, with weight training. It's like, there's studies on it.

• 9:16Jen Cohen?

  Yeah, there's a lot, but I, I think at this point, what I'm trying to tell everybody is when they focus on their, their health and the physicality part of it, that will play a big instrumental role in your overall mentality and your mindset. So without just kind of just blankly saying mindset, mindset, I'm taking it back a little bit further into focus on your health and your mindset will follow and then your business will follow. And we'll do a whole other podcast on all the benefits of, of strength training because as you all know, I'm a big advocate for it and of all the benefits. But at this point, find something that you like to do and then do it a measurable amount

• 10:01Jen Cohen?

  of times a week and start incorporating it, integrating it into your life. And that is the paradigm shift that I really wanted to kind of talk about.

• 10:14Jen Cohen?

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• 10:56Jen Cohen?

  It's a plant based program with soups and snacks and drinks that nourish your body while keeping you in a fasting state. The benefits are backed by science, deep cellular rejuvenation, fat focused weight loss, no injections, and better metabolic health and energy, plus improved skin and even reduced biological age. And here's my favorite part, it's a complete reset in just five days. No willpower battles, no extreme restrictions, just a structured plan to let your body do what it's designed to do. Repair, renew and optimize. And right now, ProLon is offering 30% off site wide plus a $40 bonus gift.

• 11:39Jen Cohen?

  When you subscribe to their five day program, go to prolonlife.com slash Jennifer Cohen and use Jennifer Cohen to claim your discount and bonus. That's prolonlife.com slash Jennifer Cohen and use code Jennifer Cohen.

• 12:01Speaker 02

  Do you ever make decisions for a post workout, like mind space, mindset? Like any big decisions in life, sometimes I'll do that and I find it really fun.

• 12:08Jen Cohen?

  Yeah, well, I always, this is actually what happens is that I get my best ideas when I am working out.

• 12:17Speaker 02

  Yeah.

• 12:17Jen Cohen?

  So if I do have a big life decision to make, like you're saying, I figure it out while I'm working out.

• 12:24Speaker 02

  Yeah.

• 12:24Jen Cohen?

  Because I have time to myself. It's a, you know what it is also?

• 12:27Speaker 02

  Oh, so true.

• 12:28Jen Cohen?

  Time, right? Like, like I don't love, I, I'm not a big person who loves to work out with other people. I know having an accountability partner is a really big thing for some people. I don't need that motivation myself to get my ass to work out because I've been doing it for so long. And it's, it's become so ingrained in who I am that now if I don't do it, and this will happen to you too, if you're just starting it eventually, it becomes so second nature and part of who I am when I don't do it, I feel off and I feel. Weird. So I don't need that piece. So I use it as really like, kind of like therapy in a way where I literally can like, think through some of the troubles I have in my life or like the decisions I have to make.

• 13:12Jen Cohen?

  And some of my greatest like personal decisions and business decisions and all the other things happen because I have that time to myself where I can actually like go through in a real way. Like what I need to do and what would be the best outcome. So if not for any other thing, again, the amount of like benefits you get beyond just the physicality that happened by just doing it for the physical reasons is just so off the charts. You know, in terms of there's too many to even talk about. But that's why I really want people to focus on. I want the focus to be is on your health

• 13:52Jen Cohen?

  as the crux of what is important. And so many other things will fall into place when you have that in check.

• 14:00Speaker 02

  True. You know what people should try? So this is my favorite thing is saving a hard text message for like after a workout to answer. Cause you know, I'll get something maybe like at nighttime or whatever that I just, oh, I'm angry or whatever. I'm going to respond. I don't know. It won't be good. And then I'll just save it for the next morning after my workout and I'll revisit the text and the response is just tremendously better.

• 14:19Jen Cohen?

  Well, also because like, yeah, and also because it like is a mood enhancer. And it changes how you, like I was saying earlier, it's how you show up in the world, how you respond to people, how you, how you react. All of those things start to shift and change. Once you start putting other, changing your priorities and creating a structure that's a little bit maybe different than what you originally did, right? If like, if I put physicality on the top of my pyramid, then my mental, then my business, right? And you start doing it that way, you will 100X your life in all the ways.

• 15:00Speaker 02

  Right.

• 15:00Jen Cohen?

  Right? But you have to start somewhere and you can't get to a strong mindset or discipline and all those things and productivity and happiness and all these like, all these like buzzwords by not doing the thing, the first step. And the first step is taking ownership and control of your health and your life. And when, what better time to start than now? Right?

• 15:26Speaker 02

  Yeah.

• 15:27Jen Cohen?

  So start. Because if not, you will be missing out. And we talked. You don't want to miss out on this.

• 15:36Speaker 02

  You don't want to miss it.

• 15:37Jen Cohen?

  I don't know what order we're putting this up. So I just want to make sure that you guys start. Focus on your health. Focus on your physical. Because with that, your mental will come. The mental mind shift. The mentality and then the business will shift and change for the better. I promise. And let me know in my comments down below or the comments on my comments, the comments. What you think? Do you agree? Do you disagree? Do you already do this? Have you started to do this? Are you going to try? Let me know. And get back to me. And then we can, we can evaluate. Anything else you want to add?

• 16:13Speaker 02

  I think that's it. Go get it, guys. Go start.

• 16:16Jen Cohen?

  Go get it.