1035. Q&AF: Mistakes In the 20s, Sacrifice Vs Investments & Adjusting Your Action Plan

On today's episode, Andy answers your questions on how to avoid costly mistakes in your 20s, how to think about "sacrifices" on your road to success, and when to adjust your business strategy as times change.

Speaker names marked ? are inferred from speaking time and the show’s known hosts — they are not voice-verified.

• 0:16Andy Frisella?

  What is up guys, it's Andy Frisella and you're listening to the show for the realist. Say goodbye to the lies, the fakeness and delusions of modest society and welcome to motherfucking reality guys. Today we have Q&A F, that's where you submit the questions and we give you the answers. Now you can send your questions in a couple of different ways. DJ tell them how.

• 0:35Speaker 01

  Yeah guys, you can email these questions in to [email protected]. You can also click the link in the description below, submit them there, or just drop them in the comment section of the Q&A F videos right here on YouTube.

• 0:46Andy Frisella?

  Now if this is your first time listening, today you're gonna hear Q&A F. We also have other formats. We have CTI, which is our current event show. That stands for Cruise the Internet. We put topics of the day up on the screen, we break them down, we speculate on what's really going on and then we talk about how we the people have to solve these problems going on in society. Sometimes we'll have real talk, real talk is just five to 20 minutes and we give you real talk. And then we have 75 Hard Versus. 75 Hard Versus where someone who has completed the 75 Hard Program comes on the show, they talk about how they were before, how they are now, and how they use the 75 Hard Program to transform their life. If you're unfamiliar with 75 Hard, it is the initial phase of the Live

• 1:27Andy Frisella?

  Hard Program, which is the world's most popular mental transformation program in history and it is free. Okay, you can get that at episode 208 for free on the audio feed only. There's also a book, the book is called The Book on Mental Toughness. It has the entire Live Hard Program plus a whole bunch of other information on mental toughness, how to cultivate it, how to use it to transform your life. You can get that book at andyfrisella.com. Now, one thing that's different about our show is that we are the largest show in the world that does not run ads. The reason we don't run ads is because I don't want you thinking that I'm

• 2:08Andy Frisella?

  getting paid to say or have an opinion about whatever I say here. So, um, we ask very simply that you do us a solid, and that if you get information out of the show, if it helps you, if it makes you think, if it makes you laugh, it teaches you something, if you think it's worthy of sharing, share that show out, man. Bring us some people, okay? We don't grow the show any other way. This message, you know, needs to be heard by everybody, and the only way that it gets to everybody is by you guys bringing us people to listen to the show. Whether that be a post, or, you know, telling somebody about it, or bringing people on, however you do it, don't be a hoe.

• 2:44Speaker 01

  Share the show.

• 2:45Andy Frisella?

  Alright, what's up?

• 2:46Speaker 01

  What's wrong?

• 2:48Andy Frisella?

  What do you mean?

• 2:49Speaker 01

  You don't, uh, you're drinking regular water, bro.

• 2:52Andy Frisella?

  Oh, uh, I didn't have time to run up and get the, uh, get my, my bougie water.

• 2:57Speaker 01

  What's going on? What's wrong here? You know what I'm saying?

• 2:59Andy Frisella?

  Yeah, nothing's wrong. I just didn't have time.

• 3:01Speaker 01

  Okay, alright. Uh, yeah, what's going on though, man? You look good.

• 3:05Andy Frisella?

  Thanks, bro. About to look a lot better.

• 3:07Speaker 01

  Yeah, you are. Yeah, I got those special outfits for us.

• 3:12Andy Frisella?

  Oh, that's fucking sick.

• 3:18Speaker 01

  That is fucking sick.

• 3:22Speaker 01

  Where'd you get that from? Who?

• 3:24Andy Frisella?

  That's ours, that's our, uh, Summer Smash shirt.

• 3:27Speaker 01

  Bro, that is sick.

• 3:28Andy Frisella?

  I just saw it. It was in my locker, because I threw it on, and, uh, because I didn't have anything but a cutoff.

• 3:34Speaker 01

  Yeah, well, you could have wore that. You could have worn nothing.

• 3:38Andy Frisella?

  I try to keep professional.

• 3:39Speaker 01

  I feel that, you know. Big, big time YouTuber. I feel you. Hell, yeah, man, but, uh, it's a beautiful day to get better.

• 3:46Andy Frisella?

  It is.

• 3:47Speaker 01

  And, uh, as always, I have three good ones for you.

• 3:50Andy Frisella?

  Alright, let's do it.

• 3:50Speaker 01

  Guys, Andy, let's get into them. Question number one. Andy, I work with a bunch of people, uh, who are twice my age, and one thing I've noticed is that a lot of them seem disappointed with how life turned out. They don't say it out loud, but you can feel it. And you've been speaking on perspective a lot lately, and it's changed how I am now looking, uh, at my life now. So, what are some of the biggest and most common mistakes you see people in their mid twenties, uh, make that lead to that type of regret later on?

• 4:21Andy Frisella?

  Not taking their twenties seriously and punting them away and thinking that, you know, they should go travel the world and experience life and party it away and eventually they'll figure it out. People underestimate how much time and dedication and energy it takes to actually build, uh, what we call, you know, the American dream.

• 4:42Speaker 01

  Mm-hmm.

• 4:42Andy Frisella?

  And we have, and by no means am I saying that you can't enjoy your life. And I'm not saying that you have to work 24 hours a day. That's, that's not even, I don't even say that for the most driven human being. But you have to take it serious and understand that this time when everybody else is kinda, you know, messing around is the time for you to get ahead, right? You know, if you're running a race and everybody else stops to tie their shoes for 10 years, then you're 10 years ahead of them. And that's where the people who actually build the lives that they really want, that's where most of them get that space from. They get it from their twenties that most people just, you know,

• 5:25Andy Frisella?

  kick down the road and act like it's, it's no big deal. And we have a lot of people on the internet who tell people, um, you know,

• 5:37Andy Frisella?

  you got plenty of time, you got plenty of time, you got plenty of time. Yeah, that's kinda true, but do you maybe wanna win or do you wanna win for sure? And that's where you gotta really take it serious. So I think like, getting serious about what you wanna be and who you wanna become and what you're trying to build and what your goals are, earlier in life, the better. Okay? The other thing is, is I think a lot of people, you know,

• 6:07Andy Frisella?

  they ruin their lives by attaching themselves to too much debt. Okay? They, they, they get too much debt too soon, which locks them into a career where they can't afford to pivot, right? They live beyond their means in their twenties because they wanna show off to everybody, which by the way, you can't really show off in your twenties. Everybody's broke.

• 6:31Speaker 01

  That's right.

• 6:31Andy Frisella?

  Okay? Like your new Jordans or your brand new, you know, M3 or whatever that you're financing out the ass. Like dude, that's gonna come back to bite you because that locks you into a place where you don't have the freedom to make pivots and choices. So, living below your means for as long as possible is a huge part of it. Um, you know, not locking yourself in to the wrong romantic partner. Early on, it's a huge deal, man. Because dude, the thing is, when it comes to young men, especially ambitious young men, they are not the decision makers in the relationship generally at that point in their life.

• 7:15Andy Frisella?

  And so, what ends up happening is, they end up taking whatever they can get, meaning whatever girl will, you know, fucking get naked with them and, and, and sleep with them. They end up, you know, uh,

• 7:29Andy Frisella?

  thinking they're in love and they make a partnership with this person and that person doesn't have the same goals or dreams or ambitions. And you also haven't become the person that you're going to be, you know, when you're in your later twenties or your earlier thirties, when you, you got plenty of time to do that. Um, by no means am I, now if you wanna get married young and that's your goal and you understand what you're doing, which you probably don't, I'm, I'm not gonna judge it, but I'm just saying, how do, you asked me, how do people get in these miserable situations? Well, most of it is just they build barriers that they can't pivot out of. So, they lock themselves into a lifestyle that they really have a hard time changing. And that forces them to accept other things in their life that make them unhappy later.

• 8:14Andy Frisella?

  And so, a lot of these people that you talk to who are older, who are disappointed in their life, if you go back to when they were in their twenties, you would be able to see what they did. And what they did was, they went out four nights a week drinking with their buddies. Um, they fucked every chick that they could find and they locked down with the one that they could, uh, just because she happened to wanna like, date him for whatever reason. And then they say they're in love and- You know, they take a job because they've over financed themselves and over leveraged themselves because they're trying to show off to everybody else that's broke. And then they end up in a situation they can't escape. They run themselves into debt. They don't have the freedom. And then, by the way, you know, you can escape that, but that creates a whole new set of issues.

• 8:59Andy Frisella?

  And most people just don't have the courage to make those changes later. Right? For whatever reason, they don't want to be seen going backwards. They don't want to be the person that got a divorce. They don't want to, you know, they, they lack the ability to make those pivots because of, you know, their fear of what that's going to mean then. So really, dude, like, if you really want to build the life that you want at your age, I would suggest that you live way below your means. I would suggest that you take your career seriously. I would suggest that you don't lock yourself down with the first woman that will, you know, let her see your boobies, you know, like, like, bro, you gotta fucking, you know, realize

• 9:41Andy Frisella?

  that you're not at your peak yet, you know? A lot of these girls, they peak when they're in their twenties, all right? And what happens is, is, you know, you end up getting better and they end up getting worse and then you're unhappy with it. And then, you know, you're locked in because you got three kids and a fucking mortgage. So, and a lot of people don't like to hear that.

• 10:03Speaker 01

  They ain't gonna like to hear that.

• 10:04Andy Frisella?

  No, it's the truth. It's the truth, dude. And, and anybody who's in that situation, if they're honest with themselves, they can look at themselves in the mirror and be like, fuck, that's exactly what the fuck I did. You know, I hear it all the time, dude.

• 10:15Speaker 01

  Yeah, or vice versa, women getting in relationships with dudes who don't do anything.

• 10:19Andy Frisella?

  And I don't discount the fact that, that women, there's a lot of women that continue to get better too. But I'm talking about the wrong women don't get better.

• 10:28Speaker 01

  Right.

• 10:28Andy Frisella?

  And that's what I'm talking about. You get locked in with the wrong woman. You see what I'm saying?

• 10:33Speaker 01

  Absolutely, dude.

• 10:34Andy Frisella?

  Who, who's riding the high of being the attractive girl in her young twenties. She doesn't develop the good habits to, to keep herself together. She doesn't have ambitions because every dude's giving her attention. And then by the time she's 30, she's aged out and, you know, she's not contributing, she's not what you wanted anymore and you're at a better spot and now you've got this fucking problem. So I just think dudes, you know, You guys have to understand that you're not gonna hit your attractive, what you're gonna be able to attract and potential, until you are that yourself. And so the faster that you can get that, the better your selection's gonna be and you'll be able to find someone who's aligned. And also, I would recommend

• 11:18Andy Frisella?

  building that career first, building the lifestyle that comes with that career. And I don't, with my lifestyle, I don't mean the fucking cool shit. I mean, the work ethic. I mean, the schedule. I mean, the shit you gotta do. Because that way, when you meet someone, you're already doing that. And that's what they understand you as. Whereas if you're with someone and then all of a sudden you start doing all these things and you're working extra hours and you're all this. Now you gotta deal with someone who's not used to that, who's nagging you over it and now, and dude, like, it's impossible because now you can't focus all your positive energy towards moving forward. You've gotta spend half of it dealing with this person that doesn't, you know, really support you. That's right. So there's a lot of different things that people do,

• 12:00Andy Frisella?

  that end up creating this situation life. And then there's some people that just make bad decisions, no matter how much they know the good decisions, you know, there's, there's such thing as stupid motherfuckers. That's right. I mean, that's a real thing. That's right. And, you know, but a smart person will ask questions like you're asking and say, okay, how do I avoid becoming them? And, and really dude, it's real simple. Live way below your means, keep yourself out of personal debt as much as you can. Get your career aligned the best that you can, become in the best shape that you can. Live the live hard lifestyle because it's gonna keep you tuned, it's gonna keep you moving, it's gonna get you way ahead. Learn about the new technologies so you can move as fast as possible. Stick to these things, build these things. And then when you have all of that shit going,

• 12:44Andy Frisella?

  then find someone who is willing to accept this lifestyle that you have chosen. Because it's very hard to go from like regular Joe to entrepreneur.

• 12:58Andy Frisella?

  With this new lifestyle with someone who's not bought into that, it's, it's, it's, it's really fucking hard.

• 13:03Speaker 01

  Yeah. You know, one of the things that, that you opened my eyes to looking at very early on was just the, the very simple idea that I do that you control much more than you think you do, right? And I think it's important, especially for the young guys. It's like for sure, like there, there's things out there in place. There's paths that, you know, we're told to go on, right? Go get the degree and get yourself in $300,000 debt, right?

• 13:27Andy Frisella?

  Yeah.

• 13:27Speaker 01

  Cool. And you can argue whether you're really in control of that, but what you're trying to point out is like there's, it's all the other shit that you are absolutely.

• 13:34Andy Frisella?

  Yeah.

• 13:34Speaker 01

  100% in control.

• 13:35Andy Frisella?

  Yes, 100% dude. And that, if you could come to that realization, this is why I recommend the live hard program for everybody to live. Because when you start to figure out that you are in control of the main things that dictate the quality of your life. How you train, how you move, what you drink, what you eat, who you hang around, the information you put in your head. You know, this, this skill of mental toughness, persistence, grit, fortitude, perseverance, learning how to build your own confidence. Now you've unlocked a superpower that most people will never unlock. And so whatever plan that you're working on, you can get there. Now you may have a plan that doesn't work, but as long as you're moving down the path and you're smart enough, you'll be able to understand,

• 14:20Andy Frisella?

  oh, this plan doesn't work and I can pivot it. And most people just live their lives in a reactionary state. They live their lives and, and kind of think like they'd have no control. They have no decision and outcome. It's just whatever they get is what they get. And that's that. And there's never been anybody who's built a great life accidentally. It's never happened. And like, that's the myth. Losers will tell you that, okay? They will say, they will look at other people who are successful, who have built things that they secretly want. And they will shit on those things and say, oh, I never wanted that. Or they'll, they'll justify why that person has it and they didn't as if that person didn't do a bunch of shit different than you did. Right?

• 15:03Andy Frisella?

  So you have to be very careful because when you're young, you naturally want to listen to older people. You naturally want to. You know, you hear older people talk and they, you know, they, these fucking idiots will come up to you and say, hey, kid. Let me tell you, you may think this, but this is how it really works.

• 15:21Speaker 01

  That's right.

• 15:22Andy Frisella?

  And they start planting all this bullshit in your brain. No, bro, that's how it works for you because you're fucking stupid. Okay, I'm not stupid. In fact, what you're telling me is making me understand what I don't need to do. And so when you have these conver- not everybody's worth listening to. Not, not every person that's older than you, their advice is good advice. That's why I preach so much to you guys about paying attention to who you get advice from. What does their life look like? Does it look like the one that you want? If it doesn't look like the one, the one that you want, why are you listening to them for anything? They don't have anything to offer you except what not to do.

• 16:00Speaker 01

  Yeah, right. So. They're leading with that, like, hey, don't do this because I fucked up.

• 16:04Andy Frisella?

  Dude, and those people exist too. There's a lot of people who will say, hey, man. I fucked up, don't do this. Those are valuable people.

• 16:12Speaker 01

  Listen to them.

• 16:13Andy Frisella?

  Yes, but like, bro, you know, most people have too big of an ego. They, they are too prideful. They refuse to take responsibility for the position that they're in. And then what they do is they poison the minds of people coming up behind them.

• 16:32Andy Frisella?

  I don't, I don't know if they do it intentionally or if they're just ignorant, but to justify their own decision-making process. You know?

• 16:40Speaker 01

  It's almost like they see that same glimmer that they once had.

• 16:43Andy Frisella?

  Yeah, and then they say, oh, hey, kid, I know you thought this, but this is the real world. You know?

• 16:48Speaker 01

  It's bullshit.

• 16:48Andy Frisella?

  The real world is what the fuck you make of it.

• 16:50Speaker 02

  I'll give you a clear example of that. There was a comment on the episode you did with Tim Grover.

• 16:56Andy Frisella?

  Yeah.

• 16:57Speaker 02

  And that clearly explains what you just talked about. This guy is saying, I've worked harder than most successful or more jacked people I know. The truth is, success is 98% genetics.

• 17:11Andy Frisella?

  Oh, okay, yeah.

• 17:14Andy Frisella?

  Okay.

• 17:15Speaker 01

  Yeah, I got, I got proof on that. Look at the NBA.

• 17:17Andy Frisella?

  That's, that's a dude trying to, that's a dude trying to justify his own position. Exactly. Okay, you don't know that you worked harder than anybody else, bro. You weren't there to see it. You have no fucking idea.

• 17:27Speaker 01

  Right.

• 17:27Andy Frisella?

  You have no idea what the fuck I've done. You only see now. You don't see the last 27 fucking years. You don't see the hard conversations. You don't see the breakups. You don't see the kicks in the face and the fucking kicks in the balls and the shit that had to happen and the sleepless nights and the anxiety and the fucking that you, you, you don't fucking know that, bro. I didn't sleep for 20 fucking five years. Legit. Not because I was busy, because I was so fucking stressed and overwhelmed I couldn't sleep. Okay, it, it like, dude, that to me.

• 18:01Speaker 01

  Ignorance, yeah.

• 18:01Andy Frisella?

  Look, bro, that's not ignorance. That's just someone who's trying to justify their own position in life. And yeah, dude, there are people that work harder, okay? Digging ditches every day for 50 fucking years is harder, okay?

• 18:20Andy Frisella?

  But if you don't want to do that, you gotta be smart enough to figure out how to move away from that. So. You know, we have a lot of people that say like, oh, well, it's work smart, not hard. No. It's work hard as you can and as smart as you can. It's both. And it's not one or the other. It's never, working smart is never going to get you to where you think it is without the fucking hard work attached to it. And working hard at something that doesn't have the outcome at the end of it that you don't want is not going to get you there either. So you gotta have a basic level of intelligence, dude, like

• 18:59Andy Frisella?

  there's asterisks to everything. There's nuance to everything. I could throw an asterisk on every single thing that you've ever seen, but that's not what winners do. Winners say, fuck it, I'm gonna do the best I can. I want to get here. Does this path lead me there? No. Okay, well, I need to change paths. And they don't think there's an easy way. They accept what it's going to cost them upfront. They understand that it's going to be hard. They understand it's going to take time. They understand that it's going to create a lifestyle work-wise that most people aren't willing to do. But that lifestyle that they accept up front is the reason that they get a life at the backside that people say shit like that about where they're like, oh, 98% is genetics. Or it's what the fuck are you talking about?

• 19:44Speaker 01

  Yeah, Bill Gates got great genetics.

• 19:45Andy Frisella?

  Yeah.

• 19:46Speaker 01

  It's like, come on, man. Yeah, no, that's real, bro.

• 19:48Andy Frisella?

  Look, dude, look, man, here's the reality. Okay. Go on the internet and go to Realtor.com and do a search wherever you fucking live or wherever you'd like to live for houses that cost above three million bucks. Go look at how many of them there are. There's a fuck ton where you think all those people just got lucky. Okay, you have no idea about the level of abundance that you can have if you're willing to pay the price to have it. All right, it's not in this short supply. It's there. You just have to pay the price to get it, just like anything else, bro.

• 20:30Andy Frisella?

  If you want to, if you want to wear, uh, cheap clothes, you know, you can buy a $7 shirt and a $5 pair of shorts and, and, but if you want to buy designer shit, it's going to cost a thousand bucks. That's the way of the world and your life is no different. If you want to fucking high life, you, the, the cost is much different than the cost of a regular life. Not everybody gets to win. I don't know, I don't know any situation in the history of mankind where everybody gets to win. Winning is not the norm, it's the exception. And to create an exceptional outcome, you have to put in exceptional work and exceptional effort. That's what's required.

• 21:09Andy Frisella?

  And you also have to be at least smart enough to evaluate the path that you're on to be able to tell if it's going to lead to anything. Okay, you can work really hard on the wrong path, but if it's not going to lead to anything or where you want to go, then you're on the wrong fucking path. That takes basic IQ. Okay, you have to be able to see that. If you can't see out on the path and see how, now, now, look, let's say you do dig ditches. Okay. And right now you're like, fuck, all I can do is dig ditches. That's all I know how to do. Well, how can you do it better? How can you do it faster? How can you do it cheaper? How can you make, how, how, maybe you could invent a new way to do it? Maybe there's, uh, maybe you could scale out and, and do it better than the other guy.

• 21:54Andy Frisella?

  There, start thinking these ways. Okay? If there's no, like dude, I promise you, you could drop me off, you could drop me off at this point in my life with what I know, you could drop any motherfucking business plan on me and I could figure out how to make it work. I promise you that. Okay. But it takes thinking outside the fucking box. Okay. Like I use this example of butterflies. Okay. Let's say you're fucking interested in butterflies. 30 years ago, if that was your interest, um, you were fucked. Okay. You were fucked. There's no business in butterflies. But now, you know what you could do? You could start taking pictures of butterflies and start a fucking social medias and start doing

• 22:38Andy Frisella?

  butterflies and then you could make butterfly t-shirts and then you could do a butterfly Pinterest and then you could go into butterfly bed sheets and butterfly fucking comforters and you could make butterfly wallets and you could do all these things and create a whole fucking business around it. Okay. But that takes some thinking outside the norm and most people just don't have the ability to think outside the norm because that's all they've ever seen. Most people can't think outside what they, what they've not observed with their own eyes. All right. We live in the greatest time in the history of earth for someone who doesn't really know that much to be successful. But you still have to think outside the box and you can't buy into this old guy mentality of, oh,

• 23:21Andy Frisella?

  hey kid, this is just how the fuck life works. Tough shit. You don't have to accept that. That's not, that's not something you have to accept. That's not true. That's the decisions they made. And as a young person, it can be very difficult, especially like when you've never met someone in real life who's actually built something, right? We have to keep this in mind. Most people don't know a single person in real life that has become a millionaire or a multimillionaire or a billionaire. They don't know. I'm spoiled. Almost all my friends are fucking like that. Okay. But it wasn't always that case. When I was young, I knew one guy. I knew one guy. That guy

• 24:04Andy Frisella?

  happens to be in fucking jail. Okay. But the point is, is that I saw a guy with my own eyes go from nothing to multi hundred billion or hundred million dollar business. I saw him. I saw him do it. Because I was able to see that happen. I knew it was fucking possible.

• 24:22Speaker 02

  Four minute mile.

• 24:23Andy Frisella?

  What?

• 24:24Speaker 02

  The four minute mile.

• 24:25Andy Frisella?

  So, so now we're exposed to a lot of people who have done that via the internet. So, you know, it's possible, you know, i- i- but, and that's, that's another thing, dude. You've got to like, figure out how to like, touch and feel and make this shit real for yourself, you know, things I used to do.

• 24:46Andy Frisella?

  I'd go around and look at houses.

• 24:47Speaker 01

  I do that now.

• 24:48Andy Frisella?

  Yeah.

• 24:49Speaker 01

  Yeah, bro. Me and me and Alex do that now.

• 24:50Andy Frisella?

  Yeah, I'd drive around and look at fucking big ass houses, bro. In fact, two of the houses that I used to look at when I had nothing, I've lived in. Two of them.

• 24:58Speaker 01

  Both of them, yeah.

• 24:59Andy Frisella?

  I've lived in two different ones.

• 25:00Speaker 01

  Yeah.

• 25:01Andy Frisella?

  The one I live in now, and then the one I lived in before this, were both houses that I used to go look at when I had nothing. All right? I used to go to car dealerships, exotic car dealerships and walk in and look around and, you know, I was a little embarrassed because I knew that I wouldn't, I didn't belong there, but, I didn't give a shit. I, I surrounded myself with this shit.

• 25:21Speaker 01

  You could touch it though.

• 25:22Andy Frisella?

  Fuck yeah.

• 25:23Speaker 01

  Yeah.

• 25:24Andy Frisella?

  And I'd ask the guys, you know, like I can remember dude, one time,

• 25:28Andy Frisella?

  one time I went,

• 25:31Andy Frisella?

  this is actually funny. So,

• 25:35Andy Frisella?

  I had a car, I wrecked one of my cars, okay? And I wrecked my car when I had one car. And I needed a new car. All right? And the car I drove was a Grand Cherokee.

• 25:48Andy Frisella?

  I went to the Jeep dealer and I was trying to get another Grand Cherokee. And I couldn't afford it, like they had gone up so much in price. And I asked the guy, I was talking to him about this and that, and he goes, well dude, you know, if we're being honest, you know, 80% of the people that buy these just write a check for it. And at the time, they were like 40 grand. And I was like, these motherfuckers are writing a check for 40 grand for a car? Like they're, you got, no. And I thought he was fucking lying to me. Like I actually got irritated because I thought he was posturing to me, like talking down to me.

• 26:21Andy Frisella?

  So I went and bought a Dodge Ram pickup truck, which I loved, but my point is, when I heard that, it pissed me off because I was like, there's no fucking way. There's no way that someone's dropping 40 grand and just writing a check for, I couldn't even comprehend it. All right?

• 26:40Andy Frisella?

  But now I look at that and I'm like,

• 26:44Andy Frisella?

  And I don't want to sound like an asshole, but I'm like, bro, I spent 40 grand on fucking cigars.

• 26:50Speaker 01

  That's right.

• 26:50Andy Frisella?

  You know what I'm saying? Like, you have to expand what's out there and what is real, dude.

• 26:56Speaker 01

  You gotta think bigger.

• 26:57Andy Frisella?

  Like, dude, the first time I flew private ever, I flew to Teterboro, which is the private airport outside of New York City. When you fucking land at Teterboro, okay?

• 27:15Andy Frisella?

  I'd never seen anything like it. And I flew up there on like a little citation, you know, it was a stretch for us to pay for it.

• 27:23Andy Frisella?

  We landed, dude, and there, I'm not shitting you, dude. There was hundreds, hundreds of Gulfstreams and G5s and G4s and G6s and 50, 60 million dollar jets. And I'm like, holy shit.

• 27:41Speaker 01

  They're writing checks for 40 grand?

• 27:43Andy Frisella?

  Yeah, but my, but my point is, is that, dude, it's out there.

• 27:47Speaker 01

  Yeah.

• 27:48Andy Frisella?

  It's out there. And just because some fucking loser in your life says that it isn't, doesn't mean it's not for you. You see what I'm saying?

• 27:56Speaker 01

  Absolutely, dude. I fucking love it, bro. I had that same experience when we flew to Scottsdale and I saw it for the first time.

• 28:01Andy Frisella?

  Yeah, I remember that.

• 28:02Speaker 01

  Like, holy shit.

• 28:03Andy Frisella?

  Yeah, we flew that 7X out there.

• 28:04Speaker 01

  Yeah, bro. And there was like 200 other fucking planes out there. I'm like, what the fuck?

• 28:09Andy Frisella?

  And like, and I remember you, and I'm like, yeah, man.

• 28:11Speaker 01

  Yeah.

• 28:12Andy Frisella?

  That's, that's how it is.

• 28:13Speaker 01

  There's more out there.

• 28:14Andy Frisella?

  Fucking dude.

• 28:14Speaker 01

  Bro.

• 28:15Andy Frisella?

  Just look at your city, man. Like, look at the properties in your city. Go on the real estate website and look at the properties that are in your city or a city you'd like to live in that are above 2 million bucks. There's hundreds of them. Okay? And those are the, just the ones for sale.

• 28:33Speaker 01

  Yeah.

• 28:33Andy Frisella?

  That's not all of them. That's just the ones for sale.

• 28:36Speaker 01

  That's right.

• 28:36Andy Frisella?

  Okay?

• 28:37Speaker 01

  That's right.

• 28:37Andy Frisella?

  Your limiting belief about what's possible is literally what's fucking holding you back. That's it, man.

• 28:43Speaker 01

  I love it.

• 28:43Andy Frisella?

  It's it.

• 28:45Speaker 01

  I love it dude. Let's keep moving, man. I love this, uh, this line of thought we're on. So let's, I actually changed up some of the order on this question, but let's get to question number two, guys. Uh, guys, Andy, question number two. Andy, I had a realization recently that I spend a lot of time admiring people who have things I don't have, but not a lot of time thinking about what they had to give up to get them. Success looks attractive until you start looking at the sacrifices behind it. So how did you get comfortable making sacrifices?

• 29:14Andy Frisella?

  It's not a sacrifice if you win, bro. It's an investment. Okay. And the real prize isn't the shit. It's not the plane or the car or the house or the recognition. The real prize is who the fuck you become along the way. Okay. After 30 years almost of doing this for my whole life since I was a fucking 19 year old kid. I'm a, I'm not saying I don't have things to learn, but I'm pretty fucking good at what I do. Okay. That's an amazing skill that no one can take from me. I could lose everything and I'll get right back on track with something else because I understand how it fucking works. I know the recipe. I know the game. I know all the pieces

• 29:54Andy Frisella?

  that go together, which took me a long, long time to learn because I didn't have anybody to show me and we didn't have social media. And I also wasn't confused by a bunch of liars on social media. Okay. Which is a whole nother problem. We have all these young kids getting sucked in to all this bullshit on the internet. You know, oh, I made $5 million a fucking month and all this bullshit, bro. Dude, that shit ain't true. And it makes these people think that when they see that and then they're not doing that after the first month that there's something wrong with them. They're like, well, it goes, I don't have what it takes. And then they punt their whole life. That's why it's bad. Okay. But the truth of the matter is, is that

• 30:37Andy Frisella?

  When you look at it and say, oh, well, first of all, I'll give you credit. The fact that you admire them is a good first step because most people can't even make it there. Most people look at people and they're like, man, that guy's probably a dick. That guy probably fucked everybody over. That guy, blah, blah, blah. They don't know anything about how it works. If you fuck everybody over for 30 fucking years, by the way, your reputation is ruined. You can't fucking do anything. Okay, so the only way to really win long-term is by doing it the right way. And you're gonna be alive a long time. You can't just do this for two years. Even if you make 50 million dollars in two years, guess what? You're gonna fucking figure out how to spend it. Okay, because you don't know how to be responsible. You don't know how to invest. Why do you think there's so many 30 for 30s on pro athletes that go broke?

• 31:22Andy Frisella?

  Because they're 20 years old, this big, large amount of money comes to them. And then they spend it all because they, it came to them relatively quick and easy. Alright, so when you have to fucking take a long time to get it, you learn how valuable it is. And you're smarter about what you do with it. Okay, like, you know, people say, oh, well, you got all these cars. Yeah, motherfucker, all my cars go up.

• 31:43Speaker 01

  That's right.

• 31:44Andy Frisella?

  You know, say, I don't buy the shit that goes down.

• 31:46Speaker 01

  You know, 30 for 30.

• 31:47Andy Frisella?

  Right, there's not a thing, there's not a thing I do where my money goes down. There's not a single thing I do. Now, like, I might buy a fucking dirt bike or a UTV or some shit like that. But I'm not talking about that shit. I'm talking about big expenditures. Okay? There's not a thing I do where my money goes down. And that's because it took me years and years and years and years and years to get it. And then I was like, okay, well, I wanna enjoy the things I want, but I also don't wanna fucking lose my ass. So I learned about that. And I learned about other things. So we have to understand, dude, that like, easy come, easy go. You don't want it to come easy. Because if it comes easy, then you haven't became the kind of person like I am, where you could literally drop me off on a fucking desert island with some fucking sticks

• 32:32Andy Frisella?

  and no customers and I'll figure out how to fucking make a business work. You know what I'm saying? Like, I, I, I don't know. I'll figure it out. Right? I'll be selling shit to the fucking monkeys. I don't know. Okay? I'll be picking their coconuts. They'll be giving me berries. We'll fucking figure out a system.

• 32:48Speaker 01

  You'll be king of the island.

• 32:49Andy Frisella?

  That's it, man. I'll be lord of the fucking flies, bro. Like, but I'm just saying, like, dude, that's the prize. So you can't look at it like, would they give up? Like, what the fuck do you mean when they give up? Oh, they gave up a bunch of nights at the bars? They gave up a bunch of fucking hoochy chicks that don't fucking, that are disgusting anyway? They gave up a bunch of meaningless bullshit and probably getting in trouble and ruin their life to be successful? What the fuck are you talking about? I didn't give up anything. They invested. They took their time and they invested it wisely and it produced a return. So this idea of sacrifice is not, it's not sacrifice, dude. It's investment.

• 33:30Andy Frisella?

  It's only sacrifice if you look back and you didn't get where you want to go and you gave up a bunch of shit. Okay, but that doesn't happen. That's the thing. Like, people who are, that is the biggest fucking lie, bro. People think, what if I do all this shit and I work so hard and I do everything I can and I still don't make it? That rarely happens because the person that you become along the way acquires skills. You acquire things that you know. And so that way, if you do lose shit along the way, let's say you get five years in, six years in, you lose something.

• 34:09Andy Frisella?

  Well, that's just a lesson if you keep going. Okay? So you pick your shit up, you get yourself back together and you keep going and you're that much more equipped to win. And that usually happens three or four times, bro. I have a bunch of businesses that I tried when I was younger that fucking I lost my ass on. Okay?

• 34:28Andy Frisella?

  Now I would understand, like, that's not gonna work. Because it didn't work. So the same thing comes to me in a different way. I can look at it and be like, yeah, no, that's not gonna work. Or I could say, that might work, but it won't work this way. Right? So you gotta understand, dude.

• 34:46Andy Frisella?

  That's poor people thinking. Poor people thinking is, what if I do all this shit? And I work blah, blah, blah, and I commit myself and it doesn't happen? That's not, that doesn't happen, dude. That's not an actual outcome. Because if you keep going and you've learned and acquired skills along the way, because you've made mistakes and you've risked things and you've lost things, you learn lessons and those lessons compound. And if you have the grit, the fortitude, the perseverance, the endurance, the, the ability to not quit, you move down the path with those skills and then you make better decisions and eventually the outcome that you're chasing materializes.

• 35:26Andy Frisella?

  So this whole, it's like saying, what if I'm at the, what if I try to climb this, this mountain and I can't get there? Well, bro, there's lots of people who went up Everest and fucking didn't make it the first time or the second time or the seventh time or the 10th time and they kept going. Eventually they fucking made it. Now, there's a few motherfuckers that died. Still up there, okay? They're up there though. Okay, yeah, yeah. But the point is, like, there's always risk involved. Yeah. Okay, but assuming you don't die, okay, for real, dude. Like assume, like, okay, like, look, let's talk about a real example of this. Yeah. All right, Kobe Bryant. Yeah. All right. Kobe Bryant dedicated his entire life to being the best basketball player he could be.

• 36:10Andy Frisella?

  And there's not a single person that knows basketball that doesn't argue that Kobe was a top three player of all time. Yeah. Okay.

• 36:18Andy Frisella?

  I can promise you, because the way, when Kobe retired, he went directly from basketball to family. Right. Okay, and unfortunately, he had the accident where he was killed. Okay, that, that does happen. Yeah. And what I mean by that is, there, you might work your whole life, get to a point where things are good and you think you're gonna pivot and you get in a car accident and you get fucking killed. Yeah. Okay? But let's be real about it. Kobe Bryant's a fucking legend. He's gonna live forever. He's gonna live forever. Okay, people are gonna talk about Kobe Bryant 100 fucking years from now.

• 36:54Speaker 01

  Right.

• 36:54Andy Frisella?

  Okay, so it's not a total loss. It sucks. It's horrible. I wish it hadn't happened, and so does everybody else. But there's risk in life, man, and you can't eliminate it. So, you know, yeah, you might be trying to climb that mountain, and you might be on your seventh try, and you might get run over by a bus. But you ain't gonna know it.

• 37:13Speaker 01

  That's right.

• 37:14Andy Frisella?

  You know, did you know, did you know, and did you know when you were dead before you were born?

• 37:18Speaker 01

  Yeah, I know.

• 37:19Andy Frisella?

  Did you know the whole life was going on before you were born? Were you aware? Like, do you, do you remember before you were born? Because I don't. Okay, so what the fuck difference does it make?

• 37:28Speaker 01

  It was dark, and I think I was swimming.

• 37:30Andy Frisella?

  Yeah, like, like, you, you get run over, and, and you did what you could, and that's the fucking way it goes. But like, bro, think of the lives that are changed because of the way Kobe lived.

• 37:41Speaker 01

  Yeah.

• 37:41Andy Frisella?

  Think of all the young talent that's in the league right fucking now because of Kobe Bryant. Think of the lives that are changed because of the commitment that he made. So like, you can't look at it and say, oh, man, he wasted it. Fuck, dude. The guy's an icon.

• 37:56Speaker 01

  Or he sacrificed.

• 37:57Andy Frisella?

  No, he didn't sacrifice. I promise you, if he was to rise from the fucking dead, and we say, hey, Kobe, what do you think? He might say something like this, hey, knowing what I know now, I probably would have tried to be more present with my family.

• 38:13Andy Frisella?

  But those were learning lessons.

• 38:14Speaker 01

  Yeah.

• 38:14Andy Frisella?

  Okay? But I guarantee you, he wouldn't take away any of the other shit.

• 38:18Speaker 01

  No.

• 38:19Andy Frisella?

  So, like-

• 38:20Speaker 01

  It wouldn't say it wasn't worth it. No.

• 38:21Andy Frisella?

  Bro, come on, man. It's, it's, and dude, this is the other part.

• 38:28Andy Frisella?

  The lifestyle that you create

• 38:32Andy Frisella?

  is so, I've been broke, dude. I've been broke. I've, I've been, I've been broke longer than I've been fucking rich.

• 38:43Andy Frisella?

  There were many, many, many years where if I had $500, bro, I felt like I had a lot of money. Okay, I felt like I had a lot of money.

• 38:55Andy Frisella?

  I know what it's like to live like that.

• 38:58Andy Frisella?

  I know what it's like to live my life now. And there's not a single thing that I would fucking change about it. I would, there's nothing I look back and say, oh, man, I wish I'd done it. There's things I look back and I'm like, man, you know, I could have went on that late trip.

• 39:10Speaker 01

  Yeah.

• 39:11Andy Frisella?

  I could have went to that, do that vacation. Those are things that, that I do, I recognize, but I try to adjust that moving forward. And maybe something happens to me and I don't get to do it, but the growth happened because I realized it.

• 39:23Speaker 01

  Yeah.

• 39:23Andy Frisella?

  So like, we're always making a trade. But I can promise you, the trade for being poor and being in poverty is worth the trade of the effort and the investment required, what most people call sacrifice, to become not that way. It's just worth it. And, and, and you're not going to hear anybody that's ever done anything that you say you admire, that's going to look back and say, yeah, I wish I hadn't have done that. You never hear, have you ever heard that?

• 39:51Speaker 01

  I've never, no.

• 39:52Andy Frisella?

  Have you ever heard a wealthy person say, man, I wish I hadn't have done all that work? I wish I hadn't built that thing. I wish I hadn't, you know, take all that time to do that. You don't hear it, bro. All you hear it is from other broke people that say shit like, well, I bet he's not happy. That's just them justifying their shit. So like,

• 40:14Andy Frisella?

  I, I've never heard that. I've never heard someone say, ever, that is successful, that had built it themselves, say they regret doing it. I've, I've never fucking heard it one time. So how can that be a sacrifice of anything?

• 40:28Speaker 02

  When you were explaining this, I was also thinking, the people who say that they don't want to make the sacrifice, end up making the biggest sacrifice.

• 40:36Andy Frisella?

  Yeah.

• 40:37Speaker 02

  Because when they don't go for it, and in the, at the end of their lives, they regret, they wish that.

• 40:42Andy Frisella?

  That's right.

• 40:43Speaker 02

  They wish they could have done it.

• 40:43Andy Frisella?

  They just can't see that now.

• 40:45Speaker 02

  You've said this over and over, the biggest risk is not taking the risk. And when you think about what it could have been if I would have gone for it.

• 40:54Andy Frisella?

  I can't think of anything worse.

• 40:57Andy Frisella?

  I can't think anything worse.

• 41:00Speaker 01

  It's crazy, man. I love it, dude. Let's get, we got one more for you. Third and final question. Uh, question number three. Andy, last year I started my own construction business. Uh, and things have been going well and I've been staying busy and what I believe to be a pretty good long-term plan. I want to build up my customers for a few years and focus on quality and building a stronger customer base and reputation. I know the analogy which you speak about, uh, baking a cake. Uh, and trying to turn up the temperature to get it done faster, et cetera. But also I've heard from your show and others about how things are different now. And there's not much time, possibly just a couple of years to get a spot, uh, before it's not possible anymore. Uh, with just the way the world and the government is heading.

• 41:45Speaker 01

  I'm in my mid twenties, um, and I believe a lot of what my generation misses that I try to implement. Uh, and that building up businesses and really anything worthwhile is that it takes time. Um, I am perfectly okay with that idea. And like I said, I, what I believe I have to be a really good set out long-term plan. Um, and just letting the cake bake. I really want to do right and take my time, but I feel like my plan may have to change because of the times we're in. Everyone that I know that is successful in business personally, and the guys that I like to listen to, like you. Um, have all built their businesses to great success over long periods of time and consistency. I guess my question is, should I still be okay with my plan?

• 42:29Speaker 01

  Or do I need to change course to make things happen quickly because of the times we're in? I'm afraid to make a shitty burnt cake that way, if that makes sense.

• 42:37Andy Frisella?

  Yeah, a hundred percent. That makes sense. Okay. First of all.

• 42:43Andy Frisella?

  There's always going to be opportunity to win. Okay? Are times changing? Absolutely. Do you have 20 years to do? Uh, whatever? I don't fucking know. Nobody knows what's gonna happen, bro. We could get a nuclear war. Who knows?

• 43:01Speaker 01

  Mm-hmm.

• 43:01Andy Frisella?

  Okay?

• 43:04Andy Frisella?

  Do you have the technology available to move much faster than people like me? Yeah. I know dudes that are 30 years old that have built amazing companies. In a much faster timeframe because of what was available to them that wasn't available to me. Okay? So.

• 43:21Andy Frisella?

  The answer is, yes, you should go for your fucking dream. Here's the thing that concerns me about the way that you asked your question.

• 43:33Andy Frisella?

  You kept saying, "Slow and let the cake bake."

• 43:39Andy Frisella?

  You are misunderstanding what I'm saying.

• 43:43Andy Frisella?

  I have this concept that I call aggressive patience, okay?

• 43:50Andy Frisella?

  When people hear patience, they hear what you just communicated, which is, "Set it and forget it." That is not how the fuck it works. Aggressive patience is working as intensely, with as much urgency, and most effectively that you possibly can, to get as far as you can in the shortest amount of time. Also, understanding that if you go that hard, and if you press that hard, it is still going to take time. So you have to act with urgency, with intensity, with the outcome in mind, every single day, and be effective.

• 44:31Andy Frisella?

  And then also understand that you still have to do that for a long time. There is no "set it and forget it." "Oh, I'm gonna start this thing and it's just gonna end up materializing." That is not how the fuck it works, okay? There's a lot of people that preach patience, and I don't like it because when people hear patience, they think, "Oh, well, that's cool. I can just sit my feet up on the desk and it'll just happen." No. Aggressive patience is a completely different thing. It is going as hard as you can, as effectively as you can, as intensely as you can, with as much urgency every single day, with the outcome in mind, and then allowing time to do its work. Because you can't substitute time.

• 45:16Andy Frisella?

  It takes time. It takes time for customers to become familiar with your product. It takes exposure. It takes time to build things. It takes time to do that. You cannot eliminate that. Now, you're lucky, dude, because you were born in an era where it takes the shortest amount of time. And the amount of information available to us and the help available to us is at its most abundant than it ever has been. You guys have Claude, you have ChatGPT. You could go in there and talk to it about what you want to do, and it'll give you a rough outline about how to do it. I have the operator standard. The operator standard has arcane. Arcane is the world's most intelligence, personal development, fucking AI that exists. I'm 100% confident on that.

• 46:02Andy Frisella?

  Okay, it's specifically geared towards fucking helping people win.

• 46:08Andy Frisella?

  We didn't have that. Fuck dude, we had like trade catalogs.

• 46:13Speaker 01

  I don't even know what the fuck that is.

• 46:14Andy Frisella?

  That's what I'm saying. Like you had to like, you had to like,

• 46:18Andy Frisella?

  find somebody that did what you did and like go in and ask them and say, hey, where do I get information on this? And maybe if they told you, you could like order a catalog and the catalog would come and it would have these things in it. Like you have no idea how fucking spoiled you guys are when it comes to the speed at which you can operate. But as fast as you can operate, it's still going to take time to materialize into a bigger thing. So that's what concerns me about the way you asked that question. We're talking about aggressive patience, not just patience. In regards to the fact that is it worth it or can you still do it? Yes. In fact, it's the most important thing you can do because what's going to actually fix this shit is more people

• 47:04Andy Frisella?

  becoming more successful, creating more leverage, infecting culture with positivity, having employees, letting that culture bleed through your system and go down into the households. Entrepreneurs are going to be the ones that change culture, bro. They're going to be the ones that fix everything. Okay, you have to become wealthy. You have to become successful. It's not a choice. And this idea of what's going on in the world, you know, when you hear me say things like, hey, man, you better get after it because we only got a limited amount of time. Um, that's to make a point to you that you better fucking go now. You better go now. That

• 47:44Andy Frisella?

  should drive urgency, not demoralize you. Okay, that's the purpose of me saying that is to drive urgency, not to, not to let you say, oh, well, fuck dude, we're out of time. I'll just. I guess I'll just punt it.

• 47:57Speaker 01

  Yeah, that's right.

• 47:58Andy Frisella?

  You know.

• 47:59Speaker 01

  Or it's the cakes in there, you know, I'll just wait 27 years.

• 48:02Andy Frisella?

  That's not what happens dude. And like dude, when you hear me talk about how long it's taken me, understand that with today's technology, I could have done what I've done in probably four to seven years.

• 48:13Speaker 01

  Wow.

• 48:13Andy Frisella?

  Okay. Where it took me 27.

• 48:16Speaker 01

  Yeah.

• 48:17Andy Frisella?

  Alright, we didn't have the internet when I started. We didn't have the fucking internet. You guys don't even know what the, you can't even comprehend what that was like. Okay, we had to call people's houses and talk to their dads when we wanted to talk to girls. Okay, like it sucked.

• 48:32Speaker 01

  That's right.

• 48:32Andy Frisella?

  Alright. There was no interconnectivity. There was no way to meet people outside of the people you knew in your neighborhood. Okay, then social media comes around. Okay. Now the whole world's connected by a click. And this goes back to what I was saying a minute ago, about the people that still have this idea of like, that you can fuck people over and stay in business. No, you can't because everybody knows everybody. And it's real easy for someone, for, we see it happen every day. How many stories do we see go viral? About companies doing fucked up shit? Okay, the word gets around too fast. So, and to be an effective entrepreneur long term, you have to do things ethically. You have to treat people right. You have to offer a good product. You have to take care of your customers. You have to make things right when you fuck up. These are

• 49:17Andy Frisella?

  ethical ways of doing business. If you don't do things ethically, you can't hide like you used to be able to before all this shit.

• 49:24Speaker 01

  Yeah.

• 49:24Andy Frisella?

  So, that's just old thinking that these old heads fucking say. Okay? Um. Then you have like all these people, myself included, doing things like this that did not exist.

• 49:37Speaker 01

  Free game.

• 49:38Andy Frisella?

  It did not exist, bro. There's so much free game. Oh dude, it's like, you, you just don't know how good you have it. Like you just don't know. And.

• 49:52Andy Frisella?

  So to answer your question, dude, don't worry about what's happening in the world other than knowing that the only solution is for you to become as excellent as you can. Becoming as fit as you can, becoming as financially fit as you can, becoming as intelligent as you can, becoming as healthy as you can, spending your time on the right things, doing the things right in your community. That's how things get fixed. And that's how we end up in a situation where the, the window doesn't close and the American dream persists.

• 50:21Speaker 01

  Yeah, that is exactly what you were saying earlier too. It's like, you know, control what you can control. I can't control Iran launching fucking nukes that they've been building for 40 years.

• 50:29Andy Frisella?

  No, you sure as shit shouldn't sit there and say like, well, you know, Iran might nuke us, so I guess I'm not gonna do anything.

• 50:36Speaker 01

  Yeah, I'm not gonna go fulfill my dream or my potential.

• 50:38Andy Frisella?

  Bro, you could get run over.

• 50:40Speaker 01

  Yeah.

• 50:40Andy Frisella?

  Who knows?

• 50:41Speaker 01

  Yeah.

• 50:41Andy Frisella?

  You know, like who fucking knows? You could get sick. You could get struck by lightning. Shit happens.

• 50:46Speaker 01

  Yeah.

• 50:46Andy Frisella?

  You're not gonna base your whole life around those things might happening. Fucking happens. Okay, maybe, usually doesn't. So you should probably base it off of that.

• 50:56Speaker 01

  Yeah, I was gonna say that too. There's been a couple of big resets too. I mean shit, that you've been through like 2008, fuck. I mean, you know what I'm saying? Like where it was ending.

• 51:04Andy Frisella?

  2008, dude, that's the other thing about this time that's going on, okay? Dude, this is a really important point. I'm glad you brought this up. We're going through what's, what's, what's basically a weeding out of ineffective entrepreneurs.

• 51:20Speaker 01

  Yeah.

• 51:20Andy Frisella?

  Okay?

• 51:23Andy Frisella?

  In the beginning of my business journey, okay, from 99 to 2007, eight, there was lots of competition. All right? Because per our first question, I lived way below my means and I really couldn't afford to do anything other than that. I was actually in a really good position because I didn't owe anybody anything. So when 2008 happened and the economy got tight, a ton of our competitors went out of business. All right? When they went out of business, we gobbled up the market share. All right? 2020, another, another same thing happened. Only this time, we were in a position with some resources to gobble up the business.

• 52:07Andy Frisella?

  So, we're going through another one of those transitions right now.

• 52:10Speaker 01

  We don't.

• 52:11Andy Frisella?

  Where if you don't adapt, or you lack the ability to adapt, they're going, those companies are gonna lose, which is gonna open up market share for people that understand how to operate now. So, you guys who don't have anything, and you don't have the momentum, you should understand, and you don't have bills, and you don't have a mortgage, and you don't, you're at a massive advantage, dude. Because all these other guys that you're competing with, do. So, they, they are likely going to ride their shit to the bottom, because most people who have been successful develop an ego. And that ego tells them what worked five years ago is going to work today.

• 52:52Andy Frisella?

  And business is moving so quickly that what you did six months ago might not be working today. So, when you develop an ego, and this is why I tell you guys, like, people who have won, won, are actually the people who most frequently lost. Because they attach their identity to that one win, and they refuse to adapt moving forward. When you're young, and you're hungry, and you don't know what the fuck you're doing, you don't have any ego. So, you're willing to adapt and do whatever is required, which allows you to learn the skills that are required right now. That puts you at a massive advantage over even companies that may be established for 20 years. A lot of those companies are gonna go out of business, and the market share is still going to exist. And somebody's going to take it.

• 53:33Andy Frisella?

  And for those of you who have been in business, and you're like, at a point right now where you're like, things are shrinking, you better figure it the fuck out. You better adopt the new technologies, you better figure out what the fuck is going on, or you're gonna get eaten up. So, like, but these times excite me. These are the times that excite me, because I don't attach my ego to anything that I've done in the past. I look at every day as a new day. It's one day at a time for me, that's how I view my life. What's it gonna be today that I get a win today? Okay, and I don't care about what I did yesterday, or a year ago, or five years ago, or 10 years ago. I don't walk around saying, "Oh yeah, I fucking won, you know, and I made all this money, and I won." That's not my identity. My identity is I'm winning fucking now. Am I winning now?

• 54:18Andy Frisella?

  I don't give a fuck what I did five years ago. I don't care what I did 10 years ago. I don't care what I did 20 years ago. Now, I talk about it here for perspective and reference, but I certainly don't walk around beating my chest on that. I come to work, I do my thing, I go after my shit, just like I tell you guys to, still today, which is why we've been in the game so long and we continue to fucking dominate. It's an attitude. Okay, so like,

• 54:46Andy Frisella?

  you guys, you guys gotta understand, dude, you're at a massive advantage over most people. You, you guys who don't have shit going on right now. Because whoever you perceive yourself to be competing with in business, there's gonna be a lot of them that fail. When they fail, you could eat up their market. That's the reality.

• 55:03Speaker 01

  That's business.

• 55:04Andy Frisella?

  That's how it works, dude. That's how it works. We go through cyclical cycles. And one of the biggest things for long-term companies that makes them successful over decades as opposed to having a three or four-year run is that they're willing to throw away the old blueprint and create a new blueprint today as if today is the first day. And that's how we've always operated. We've always operated that way. We don't, we don't say, oh, that worked five years ago, so let's keep doing that. We say, what's gonna work now? And we fucking throw that shit in the trash.

• 55:35Speaker 01

  That's real, bro. I love it, man. That's a hell of a way to get better today. Yeah. So, uh, guys, any of us three.

• 55:42Andy Frisella?

  All right, guys. Don't be ho.

• 55:44Speaker 01

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