BONUS: The right-wing pivot of Perfume TikTok

Ryan and our producer Grant talk about the recent brush with politics sweeping across an unexpected community—or is it?—PerfumeTok. Full episode can be found at: https://www.patreon.com/PanicWorld Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

Speaker names marked ? are inferred from speaking time and the show’s known hosts — they are not voice-verified.

• 0:00Speaker 00

  What's your favorite scent, Ryan Broderick?

• 0:04Ryan Broderick?

  You know, it's so funny you ask this. I was actually, I was trying on various colognes the other day with somebody, and I didn't like any of their colognes because they were too spicy.

• 0:13Speaker 00

  Huh.

• 0:14Ryan Broderick?

  Uh, and then I was forced to, for the first time ever, articulate what I would like in a scent, and I've sort of come around to this idea that I like soft smells. Vanillas, perhaps?

• 0:26Speaker 00

  Wow.

• 0:26Ryan Broderick?

  Um, I also love

• 0:30Ryan Broderick?

  not, okay, wait, I need to divide that. If it's for my body, I prefer a softer smell. My favorite smell in the entire world is a wood burning stove in October in Massachusetts, specifically, or New England, I guess you could expand.

• 0:43Speaker 00

  Not Maine?

• 0:44Ryan Broderick?

  But that is

• 0:46Ryan Broderick?

  no one can see my face there, but

• 0:50Ryan Broderick?

  I'm just saying, a wood burning stove on a cold evening would be my favorite scent of all time.

• 0:56Speaker 00

  Wow, this episode is going to appeal to you way more than I thought it was, which is both disappointing and exciting.

• 1:03Ryan Broderick?

  Great. I should probably reiterate for the listeners that after the success of our last bonus episode, we're now doing a thing where you are not preparing me in any way for what's about to happen.

• 1:13Speaker 00

  Zero, zero. Um, but before we move on to it, I will say about the wood smelling stove thing, there was apparently a fire in some park in New York last week, and I-

• 1:24Ryan Broderick?

  Prospect Park? What are you talking about? It's the biggest park in Brooklyn. You live in Brooklyn.

• 1:28Speaker 00

  I live in the other, yeah. Fuck off. But it was really disturbing to be like, to be like-

• 1:33Ryan Broderick?

  You almost doxed yourself. That's what just happened there. You almost knew where you lived.

• 1:36Speaker 00

  Ooh, like, the lovely smells of campfire, and then realize that, like, it's bad. Yeah, yeah, yeah, that's bad.

• 2:02Speaker 00

  But back to nice smells that are not about the world burning, kind of. Today, we are talking about the world of perfume influencers and why influencers more broadly decide that saying racist things is more important than their bottom line. We're gonna get to all of that right after some ads.

• 2:26Speaker 00

  Today, a little bonus I'm calling Smells Like Red Spirit. Ryan, do you get the joke? Smells like red spirit.

• 2:33Ryan Broderick?

  You're talking about my girl Dasha? Is that who we're talking about?

• 2:37Speaker 00

  Almost. I'm Grant Irving, producer of Panic Road, and joining me today, the best smelling podcast host, Smells Like Soft Stuff, Ryan Broderick.

• 2:47Ryan Broderick?

  I do like smelling stuff. I don't smell good usually, but when I do smell nice, it's usually I smell stuff. Guy, hello.

• 2:53Speaker 00

  Hi. Do you, do you have any idea where this is going?

• 2:58Ryan Broderick?

  No, actually.

• 2:58Speaker 00

  Hell, yeah. Have you ever heard of Scout Dixon West?

• 3:04Ryan Broderick?

  I have not.

• 3:05Speaker 00

  Okay. So I know very, very little about perfume talk, but a very good smelling friend of mine told me about this recently, and I think it raises some interesting questions that I want to get your opinion on.

• 3:18Ryan Broderick?

  So I should say, I have met Jeremy Fragrance.

• 3:22Speaker 00

  Wow. What was that like?

• 3:23Ryan Broderick?

  I met him and I smelled him and I, I told him what I thought he smelled it like, and he said I was wrong.

• 3:29Speaker 00

  What did you say he smelled like?

• 3:31Ryan Broderick?

  I said that he smelled, I said that he smelled sort of minty with like a woodsy undertone

• 3:40Ryan Broderick?

  and, and kind of spicy. And he was like, hmm, not really correct, is it? And then he like walked off. Uh, but I was at a conference with him in Germany and I can confirm that he is absolutely a right wing maniac. And so I have a vague idea of where we're at.

• 3:59Speaker 00

  Yeah, yeah, we are. We are. Yes, your, your, your deduction skills are great. You just kind of forecasted this, but where I want this conversation to go is about our expectation and standards of influencers. And the moving target of acceptable behavior. So that this will feed into your wheelhouse. But to get there first, I'm going to tell you about an influencer you know nothing about. Scout Dixon West.

• 4:25Ryan Broderick?

  Okay.

• 4:25Speaker 00

  Scout.

• 4:26Ryan Broderick?

  It's a dog's name, by the way.

• 4:29Ryan Broderick?

  Those are three dogs' names.

• 4:31Speaker 00

  Hint, it might not be her real name. It might not be her birth name. And that might come, that might come into play.

• 4:36Ryan Broderick?

  But I'm just saying, like, Scott Dixon and West are like three beagles. That's what that sounds like.

• 4:41Speaker 00

  Okay, so I'm gonna send you lots of videos today.

• 4:44Ryan Broderick?

  Okay.

• 4:44Speaker 00

  But before I send you any of them, do you want to guess what her birth name is?

• 4:50Ryan Broderick?

  Oh, it's probably like Traylin or like, like crazy, like some sort of like Midwestern.

• 4:58Speaker 00

  All right. So we're going to revisit this. This is a fun game we're going to play because after I send you a video, I want you to, to say this.

• 5:04Ryan Broderick?

  Okay.

• 5:04Speaker 00

  So Scout, uh, big perfume reviewer. She's over a million TikTok views. Uh, I'm not sure when she first started making videos. But the, the one that is first on her page is from August of two, of 2023. And I've just put it in the chat.

• 5:23Ryan Broderick?

  I will say while I'm booting this up, that I find, I find smell influencers so fascinating because there is no effective way to digitize scent. You can't see it. You can't experience it in any way online. Like you can look at a food video and be like, that looks tasty.

• 5:40Speaker 00

  Yeah, yeah, yeah.

• 5:40Ryan Broderick?

  But there is no ability to judge scent in any way online. And I have found.

• 5:46Speaker 00

  Scout disagrees and, and, and.

• 5:48Ryan Broderick?

  Oh, is this gonna be like an ASMR thing? Is that, is that how she did it? Here we go.

• 5:52Speaker 02

  So you're sad and you don't want to feel better. You don't want platitudes. You don't want to be cheered up. That's great. I'm here to help you feel worse.

• 5:58Ryan Broderick?

  Oh, this girl's name is Jess.

• 6:00Speaker 02

  Here's some perfumes that bring a sort of morose vibe.

• 6:02Ryan Broderick?

  This is the most Jess looking woman I have ever seen.

• 6:07Speaker 02

  It means orphan. Sort of a foggy, sooty, incensey musk.

• 6:14Speaker 00

  You get the idea.

• 6:16Ryan Broderick?

  Yeah. Interesting.

• 6:18Speaker 00

  Have you ever wanted to smell like an orphan?

• 6:21Ryan Broderick?

  Uh, I'm, I mean, I've never considered it. Um, I'm just very, I'm just, I'm fascinated by, um, her whole deal.

• 6:32Speaker 00

  Um, yeah. How would you describe her vibe?

• 6:35Ryan Broderick?

  Like a millennial pretending to be Gen Z. Does that make sense?

• 6:38Speaker 00

  Mm hmm.

• 6:38Ryan Broderick?

  Like, it seems very affected. Uh, the whole thing feels, um, very faux edgy.

• 6:47Speaker 00

  Would it surprise you that the, the video that follows this one was about, uh, smelling like a scent that remind you of your deadbeat dad? You know, it's that brand.

• 6:56Ryan Broderick?

  Yeah, it all feels very like Katy Perry rebrand in a way. Um, and yeah, I mean, like I, if I'm gonna pick, like, I would prefer Jeremy fragrance, like, in his underwear, doing pushups and asking to breed women in Miami, honestly. I feel like if you're gonna go perfume. Actually, there are normal perfume guys that I've seen on TikTok that seem like fine and normal perfume ladies as well, but like, this just seems very like, insufferable, honestly.

• 7:24Speaker 00

  Yeah. So do you know anything about like this corner where like, describing perfumes as like a ballerina tights that have been tossed into the corner? Are you familiar with this world?

• 7:38Ryan Broderick?

  I, I, I get it. It's, it's a very thought catalog. I understand, you know, trends are cyclical. Um, and it feels very, do you remember that micro trend a few years ago where like TikTok girlies were making music that had like nursery rhymes inside of it?

• 7:55Speaker 00

  Mm hmm, vaguely.

• 7:56Ryan Broderick?

  A, B, C, D, E, F, U. You know, like that stuff, like edgy nursery rhymes?

• 8:01Speaker 00

  Sure.

• 8:02Ryan Broderick?

  You know, one, I took her on a date. Two, uh, slow. Like three, like all that shit. It feels like that, but for perfume descriptions. But, hold on, let me, let me look at her actual account here. So she's got.

• 8:13Speaker 00

  Well, well, I'm gonna, yeah, look at that and I'm gonna send you, uh, a much more recent video and, and tell me if you think that like. Get a better sense of of the the brand vibe and and if if you notice any distinct.

• 8:26Ryan Broderick?

  Well, I mean, she describes herself as perfume-pilled. So like, I understand immediately what kind of universe we're in now. Um, she has 147,000 followers. Uh, she looks extremely angular. Uh, you know, I can't say if she's had boogalfat removal, but she's got that kind of look. She looks like a Red Scare girly. She looks like Anna, I think.

• 8:47Speaker 02

  Spell 125. I just love this. This is a reference to the negative confession in the Egyptian Book of the Dead. It's a sappy pine with salty, humid, breathy ambergris and sort of hypnotizing frankincense. It's a little bit dank, very enchanting. It smells like the morning after the big ritual in some dark damp chambers. It's not for the faint of heart. Best suited for necromancers.

• 9:19Ryan Broderick?

  So the whole thing, I think, is very funny, based on these two videos that I've seen, because obviously, like, she has gone through some sort of transformation in the last year, because the first one was in 2023. And like, the most obvious thing that's happening is that, like, she's trying to degrade her production values and, like, her snark level to, like, fit, obviously, this, like, veer to the right that a lot of influencers are doing right now.

• 9:41Speaker 00

  Hmm.

• 9:42Ryan Broderick?

  But she's also still advertising perfume. So, like, you can't really be, like, authentic, fashy downtown scene cool while also being like, here's a perfume you can buy in a duty-free store. So it doesn't, I mean, and I've seen a lot of influencers in different niches starting to do this, like, they're all trying to break down uh, what they're doing to its, like, most absurd level to, like, look cool and aloof. But she's also the kind of person that still has her management in her email and her bio. So like, it doesn't, it's a lot of clashing aesthetics.

• 10:17Speaker 00

  I think what struck me, so these videos are a year apart, and and while there are differences, um.

• 10:25Speaker 00

  It just seems exhausting to me to make such a consistent brand of things. You know what I mean? To have to think of yourself so much as a product that you are selling.

• 10:35Ryan Broderick?

  I don't think it's an internet thing, though. Like, I think, you know, there's a moment with every cable news guest where they like figure out their look.

• 10:44Speaker 00

  Hmm.

• 10:45Ryan Broderick?

  And they become like the bow tie guy or like the glasses guy.

• 10:49Speaker 00

  And then Jon Stewart makes fun of you and then you ditch, then you become the open button guy.

• 10:54Ryan Broderick?

  Yeah, it's a thing that I think if you do enough visual entertainment and visual content, you realize that you can't change your look all the time because people associate your look with you. I even went through this like years ago when I was doing media training to like be put on talk shows. And they wanted me to dress like smart Sheldon Cooper. And we had like meetings about like had a pair of skinny jeans with a blazer and vans. Cause I'd be going on TV like the Today Show and Good Morning America to talk about memes in the early 2010s. So there was like a whole conversation about like finding my look. What's different now is that any person who uses the internet might end up having to go through that process.

• 11:36Ryan Broderick?

  Where before it was like reserved for media professionals.

• 11:40Speaker 00

  Do you feel like that was the right look for you?

• 11:43Ryan Broderick?

  At the time? Oh, yeah. Sure. I didn't mind looking like Sheldon Cooper. Not a problem. My job was to explain viral dogs to like women watching Good Morning America. Uh, and I'm, you know, I was fine with that job, but you do have to sort of think about your look. And if I had become very serious about it, I would have probably been more aggressive about finding a look, settling on it and like freezing my visual self in time. So like I was a brand. And but, and this is what everyone on TikTok who wants to take it seriously kinda has to do.

• 12:18Speaker 00

  It seems exhausting and I guess at the core, at the core of this is like. Uh, the dissonance between the brand you make yourself out to be and what people project onto it and then the person you are and what happens when those worlds crash.

• 12:32Ryan Broderick?

  Yeah.

• 12:33Speaker 00

  Which they like inevitably do when you are like, I'm a guy who always, I'm, I'm Guy Ferrari and my hair is always stuck in Smash Mouth mode.

• 12:44Ryan Broderick?

  Right. Guy Ferrer is a perfect example of this. He is constantly coming out of a Rocket Billy concert to go eat chicken wings and like everyone knows what he looks like. It's a whole thing. You know, I, I find that life very boring in a way. I'm somebody who likes like drastic haircuts. I enjoy like shaving all my beard off every once in a while. Like I enjoy that about being alive. Um, but to be a celebrity, like even the coolest celebrities kind of have a look that is in your head of what they look like. And now people on TikTok who are advertising perfumes or whatever from their living room have to have these thoughts, which is very bizarre.

• 13:23Speaker 00

  The ICP guys really figured it out because all they have to do is take off is like, if the ICP guys just wore like regular fitting jeans and weren't wearing the makeup, they like their biggest fans couldn't identify them. It's like, it's a really brilliant way to divorce the two.

• 13:40Ryan Broderick?

  That said, I have heard them say that they take off, they take off the human mask to reveal the true clown paint underneath, which I think is correct.

• 13:49Speaker 00

  No, I had a friend who toured with him and apparently they had two separate tour buses and they didn't party at all and they just sat in their separate tour buses or read books and were like completely normal dudes.

• 14:01Ryan Broderick?

  Well, they're very old and they're very Christian. So I understand how that could happen. Um, a lot of people on TikTok just make themselves the brand that they are. But if you're just like making daily videos on TikTok, like that's hor- like I'm mad, like imagine, I don't know, man. Imagine how clean your house would have to stay all the time? What about the piles? All of the various piles of modern life. You'd have to deal with those every day before you make content. That's why I don't shoot videos in my house.

• 14:31Speaker 00

  I tried to, I had a bunch of ideas about, uh, how we should film the, uh, NyQuil chicken and Ryan told me I am not allowed over to see how he lives. So.

• 14:41Ryan Broderick?

  Oh, like I clean my apartment. So it's, it's fine.

• 14:43Speaker 00

  I'm very proud of you.

• 14:44Ryan Broderick?

  But yeah, I don't want to like, I don't want to live in a studio.

• 14:49Speaker 00

  So on September 13th of 2024, so, so recently Scout announced she's launching her own perfume line, which I assume is like the best outcome of somebody in this world. She launched with three scents, each priced at $175. Um, she kind of terrifies me, but I love listening to her describe these things in a way that I don't really understand why. And then I'm going to put in a waterfall of what her scent smelled like.

• 15:20Speaker 02

  Imagine a smell that perfectly captures the bittersweet nostalgia of youth. Your first sweaty kiss on top of a Ferris wheel, smoggy sunsets, taking it all for granted and aching to grow older. It's called Coney Island Baby by Scout Dixon West. Some of my most treasured scent memories involve the trees of my hometown, a historic Gold Rush town in Northern California. I knew I wanted to make a fragrance that smelled just like those memories, and that's what I did with Eldorado. The amount of comments I get from people wanting to smell like quote unquote Catholic

• 16:00Speaker 02

  Church incense is out of control frankly, and surprising considering how deviant most of you are, to put it nicely. But lucky for you, I have made a decadent sensual incense, and it's called Incarnate by Scout Dixon West.

• 16:16Speaker 00

  What, what's happened? Is she right wing? Where are we going with this? So after the election, perfume talk starts looking into who are Trump supporters. I believe the account Leela Anosentis is one of the first that flagged that Scout is MAGA and made a very long video. She pointed out that Scout follows Tucker Carlson, other right wing sites, and a lot of pro-Israel stuff, and then the deluge happens. People find out her name is not Sarah, but

• 16:51Ryan Broderick?

  Jess.

• 16:53Speaker 00

  Taylor.

• 16:54Ryan Broderick?

  Nice. Close.

• 16:56Speaker 00

  Close, very close.

• 16:59Speaker 00

  Yeah, she had liked a, a video of, um, an Israeli soldier celebrating Trump's win while fire, firing rockets.

• 17:08Ryan Broderick?

  Sure. Cool.

• 17:09Speaker 00

  Um, yeah.

• 17:10Ryan Broderick?

  Of course.

• 17:11Speaker 00

  They find her Twitter, which isn't a burner, but isn't directly associated with her TikTok, right? And, um, she said a bunch of things like this, and Ryan, I wanna, want you to give them a read.

• 17:25Ryan Broderick?

  Yeah, cuz I have thoughts about this and I wanna make sure I have the full picture before I say what I think I wanna say.

• 17:32Speaker 00

  Perfect. That is, that is the way that an outline should work.

• 17:36Ryan Broderick?

  Let's see here.

• 17:37Speaker 00

  Yeah. So, so, uh, this is a collection of her tweets.

• 17:40Ryan Broderick?

  So she said, "Ask my boomer boyfriend what he wanted to watch last night," and he said, "Netflix, Hitler. I love him so much." That, to me though, like, there's a lot of Hitler stuff on Netflix and boyfriends love Hitler.

• 17:53Speaker 00

  This is why I think she's such, read multiple of them cuz I think all this is really interesting division.

• 18:00Ryan Broderick?

  This was right after the assassination, the assassination attempt, I have to assume. She wrote, "Women shouldn't be in the Secret Service and that's a no-brainer." Uh, okay, I'm sort of getting a vibe here. "Can everyone who's gonna die from COVID just die already so I can go to the movie theater? Let's get this show on the road." That was in February 2021. Uh, and then someone responded to that, "I'll let my parents know to speed it up in the hospital, you asshole," and then she wrote, "Pull the plug." That's Brad. Um, "Just saw a man in a truck ripping a cig with his kids in the backseat. America's healing." She said, "I miss toxic masculinity so bad." Um,

• 18:44Ryan Broderick?

  "Witness greatness today as two mush-brained girls asked the bookstore employee if Arkrum was like a bad guy or racist or something." Well, that's a long conversation, actually.

• 18:55Speaker 00

  We have to talk about historical context.

• 18:57Ryan Broderick?

  "He probably alerted them that the store was not a safe space and that there would be no policing of ideas encouraged. My spirit soared."

• 19:08Ryan Broderick?

  Imagine knowing who Arkrum is, but not knowing who Arkrum is, though. That's actually kind of wild to me.

• 19:16Ryan Broderick?

  Oh, and here's, okay, here's some.

• 19:18Speaker 00

  I, I do assume that those girls are like 15 though.

• 19:22Ryan Broderick?

  Sure. Yeah, a lot of 15 girls are like wanting to hear all about our crumb. Uh, I used to have depression and then one day I decided to stop being a little F slur. And she obviously doesn't say F slur, but what it is. Got stuff about fat people in here. I mean, she's just popping off. That, this is, this is just someone who, um.

• 19:48Ryan Broderick?

  Real townie shit, real, real coworker Twitter vibes coming off of this account as far as I'm concerned. This is the way like every guy I ever worked with in retail talked.

• 20:00Speaker 00

  Right.

• 20:01Ryan Broderick?

  Hold on, I have a question for Google.

• 20:03Speaker 00

  It's just so not clever.

• 20:05Ryan Broderick?

  She is from a small town in Northern California. So yes. This is, I mean.

• 20:13Ryan Broderick?

  Okay.

• 20:15Ryan Broderick?

  I'm not surprised that someone has created a new name for themselves. And is now trying to be like glamorous on Tik Tok, hawking perfume. While also talking like a gas station attendant on Twitter. Like, I'm just not surprised that that's happening. I am surprised that she has not tried to like more directly link. The two personas actually like at this point. She looks like a red sky girlie. She's using like, you know, not like avatar font in her videos, but she's using serifs. Which are like very right wing coded right now, as far as I'm concerned. Um, she has like angular.

• 20:58Ryan Broderick?

  Features and long black hair and she could like very easily. Post like ugly videos of her smoking and saying slurs on Tik Tok and probably go more viral than she's going right now.

• 21:08Speaker 00

  So with all that in mind. So, so, uh, so they discovered.

• 21:12Ryan Broderick?

  Did I do the thing? Did I do the thing that all the guests on our show do? Did I set us up for the next section here?

• 21:16Speaker 00

  Oh, you're, you're, I'm, I'm real innuendo.

• 21:21Speaker 00

  So they find out the shit. Uh, she gets dropped from stores.

• 21:27Ryan Broderick?

  Okay.

• 21:27Speaker 00

  How do you, what do you, I'm about to send you her response video. What, what tactic do you think she takes?

• 21:35Ryan Broderick?

  Hmm. I think there's like a 40% chance she's vaping in it. Uh, I think she's gonna be very unapologetic. I don't think she's gonna be outrage right wing, like no MAGA hat probably because like that's gauche. But I do think.

• 21:51Ryan Broderick?

  I do think there's gonna be some sort of like. Appeal to authenticity that this is all tied to like this is. This seems the vibe that she's going for. She's going for like the cerebral. Fashi girly rather than like. Wearing a diaper at a Trump rally girly.

• 22:06Speaker 00

  You are so good at the internet.

• 22:08Speaker 02

  How is your week going? Not as good as mine. So. Some people have. Made assumptions.

• 22:19Speaker 02

  About who I am or my political leanings merely because. They like me. Or they like my videos or there's at least some small part of me that they resonate with. And that must mean. That I automatically fall in line with everything they feel and think and believe. Not possible. And now the same people. Have found out that perhaps I don't share their politics. And they found some unhinged jokes that I made. And so they're crafting a whole new set of assumptions. And narratives and they're crafting fictions about my life and who I am. And I'm being called a bigot and a fascist and evil.

• 23:00Speaker 02

  I am being called a homophobe and a white nationalist, which is breaking news to my Jewish business partner and all the women that I've had sex with. If you don't know me. You don't know me. I am here to make and share beautiful things. That's all. Okay? Take care.

• 23:19Ryan Broderick?

  So she name dropped her, uh, quote unquote Jewish business partner. And referenced all the women that she has sex with. Interesting. Um, and says that she's not a white nationalist. Yes. Okay. Uh, when I do it about this show, apparently it's not okay, but, um.

• 23:38Speaker 00

  We've added it out, Ryan, mentioning that he's had sex so many times.

• 23:41Ryan Broderick?

  Yeah, it's every guest. I'm like, what's my body count? That's my body count. Um. So, I mean, it's, this is definitely interesting. It's, it's, it's, it's exactly kind of what I thought would happen, but she's still not really playing. She's still not really playing the part convincingly, which I think is funny. She calls like those posts edgy jokes, like, I mean, they are, but they're like, bad.

• 24:09Ryan Broderick?

  This is always really fascinating to me, actually, where. Like, there'll be moments, you know, when culture shifts and the center of culture shifts to like a new nucleus. And so. I think right now, there are a lot of people, post-Trump election. Looking at the downtown scene, people and going like, oh, did like, did they actually shift the vibe? Like, are the Red Scare Girls and that? Band that isn't LCD, like Kidz Bop LCD Sound System, The Dare?

• 24:36Speaker 00

  The Dare.

• 24:37Ryan Broderick?

  Like, are these people? Cool now?

• 24:40Speaker 00

  I have it on good authority that The Dare is, uh, not an incel and is a, is a very sweet man.

• 24:47Ryan Broderick?

  I'm sure.

• 24:48Speaker 00

  I just want to put in that caveat.

• 24:50Ryan Broderick?

  I will also say. I will say. He's not dumb and he knows how he got popular.

• 24:59Speaker 00

  Yeah.

• 24:59Ryan Broderick?

  And like.

• 25:00Speaker 00

  Yes.

• 25:00Ryan Broderick?

  The way he got popular was by going to events bankrolled by Peter Thiel and all those other guys. Allegedly. And so.

• 25:09Speaker 00

  You're gonna get in trouble.

• 25:11Ryan Broderick?

  I think that there is, uh, an impulse when. A moment like that happens and the center of culture shifts. To. Want to try it on. Does that make sense?

• 25:23Speaker 00

  Yes.

• 25:25Ryan Broderick?

  And so I don't. Find it. Super shocking. That. A scumbag. Who was doing coworker tweets. In the 2020s, like the early 2020s. Was also moonlighting as like a glamour girlie on TikTok. And is now realizing maybe she doesn't have to have the, like. Scout Dixon West is the alter ego that has been like popped. And so now it seems like she's trying to like reconcile this. And it must be very frustrating to realize that you could have just always been a scumbag.

• 26:04Speaker 00

  Huh. What I was struck by was like, if I was able to make a good amount of money talking about perfume. And also that leads to me being able to sell that perfume. And I had shitty little thoughts that I knew would impact my bottom line. I would just not feel very motivated to put my shitty little thoughts on the internet. Because I like money more than that.

• 26:36Ryan Broderick?

  Yeah, but I mean, a lot of these are from before she got big. So like, I mean, the majority of these are from that you showed me in this in this screenshot are from 2021.

• 26:46Speaker 00

  The the texts are, but but there was there was the liking, you know, she's she's since she's since unfollowed many of the accounts. But she was liking Trump winning stuff and and IDF stuff. Uh, recently.

• 27:06Ryan Broderick?

  So this this actually does tie into like kind of a bugaboo of mine that I've I've sort of had kicking around my head for a while, which is like, does it matter?

• 27:20Speaker 00

  That's a great question. Uh, Scott's Taylor's slash Taylor's story is is so not unique. It is actually remarkable how often this happens. And I will love your insights on why the fuck that is on the other side.

• 27:40Ryan Broderick?

  Going to the Patreon now. Bye bye.

• 27:47Speaker 00

  The rest of the conversation is over at patreon.com/panicworld. For $5, you can hear it along with a whole bunch of other stuff we got there. For instance, ad-free episodes, a conversation with researcher writer Giulia Serrano, who documented the rise of the anti-trends moms, and equally educational offerings like Ryan cooking an Eggwell Chicken. And if you're a Patreon subscriber, I'm gonna sweeten the spot a little bit more. Here's what I want you to do. Google Jeepers Creepers smelling. Our patrons can smell Ryan like the creeper from Jeepers Creepers. But seriously, thank you all for listening.

• 28:29Speaker 00

  Thank you all for listening. I mean it. I'm gonna double emphasize it. But if you wanna smell Ryan in a really invasive way, patreon.com/panicworld, $5.