Astra Ends Math, 1 Person $1M Companies, Hank Green Is Absolutely Right | John Gruber, Shaun Maguire & Isaiah Taylor, Justin Lopas, Beau Gaston, Ron Arel

(02:08) - Hank Green Is Absolutely Right (17:03) - Astra Ends Math (21:50) - 1 Person $1M Companies (40:33) - 𝕏 Timeline Reactions (51:52) - Meta Faces an AI Timing Problem (57:45) - 𝕏 Timeline Reactions (01:03:31) - John Gruber, a technology writer and founder of Daring Fireball, discusses Apple’s response to rising component costs, its move toward lower-priced products and leasing, and its delayed but practical approach to AI. He also examines Apple’s complex relationship with Google, the risks of advertising within its ecosystem, and the possibility of an AI-related silicon acquisition. (01:42:22) - Shaun Maguire & Isaiah Taylor. Shaun Maguire discusses Sequoia’s high-conviction $1 billion investment in Isaiah Taylor’s nuclear energy company, highlighting Taylor’s exceptional intensity, talent, and focus on simple, scalable reactor designs. Their conversation covers the company’s plans for massive nuclear “gigasites,” recruiting elite engineers, powering AI infrastructure, and eventually producing cheaper industrial commodities. (01:57:54) - Justin Lopez discusses Base Power’s new Texas battery factory, $1 billion funding round at a $13 billion valuation, and custom home battery system. He explains how Base provides affordable, reliable electricity through distributed energy storage and outlines its measured expansion into new markets through utility partnerships and localized operations. (02:11:34) - Beau Gaston discusses his passion project: a powerful, demon-like quadruped robot designed to operate dangerous tools such as chainsaws in hazardous environments. He explains that its centaur form provides stability and mobility on rough terrain, while its intimidating appearance deliberately warns people of its strength and potential danger. (02:26:54) - Ron Arel discusses his work as co-founder of Intology, a San Francisco company developing autonomous systems to automate scientific discovery and AI R&D. He outlines progress in automated language-model post-training, the challenges of costly verification and experimentation, and the company’s goal of deploying systems that autonomously conduct end-to-end research and produce discoveries. TBPN is made possible by: Ramp - https://ramp.com Public - https://public.com Cisco - https://www.cisco.com Console - https://www.console.com CrowdStrike - https://www.crowdstrike.com Figma - https://www.figma.com MongoDB - https://www.mongodb.com NYSE - https://www.nyse.com Railway - https://railway.com Shopify - https://www.shopify.com Codex - http://openAI.com/codex Follow TBPN: https://TBPN.com https://x.com/tbpn https://open.spotify.com/show/2L6WMqY3GUPCGBD0dX6p00?si=674252d53acf4231 https://podcasts.apple.com/us/podcast/tbpn/id1772360235 https://www.youtube.com/@TBPNLive

Speaker names marked ? are inferred from speaking time and the show’s known hosts — they are not voice-verified.

• 0:00John Coogan?

  You're watching TVPN. Today's Monday, August 3rd, 2026. We are live from the TVPN UltraDome, the temple of technology, the fortress of finance, the capital of capital. Let me tell you about ramp.com. Time is money. Say both easy use corporate cards, bill pay, accounting and a whole lot more all in one place. How's your weekend, Jordy?

• 0:20Jordi Hays?

  Uh, my weekend was good. My weekend was.

• 0:23John Coogan?

  A little hot here in Southern California, but uh, all the more reason to get to the beach, enjoy the nice weather. That's been a good summer.

• 0:30Jordi Hays?

  On a boat. What more can you ask for?

• 0:32John Coogan?

  That's nice.

• 0:33Jordi Hays?

  Uh, we got a great show today.

• 0:35John Coogan?

  We do.

• 0:36Jordi Hays?

  Uh, unfortunately, only one venture capitalist, and I think that's because it's August.

• 0:40John Coogan?

  Oh, yeah.

• 0:41Jordi Hays?

  You're gonna see us really struggling.

• 0:43John Coogan?

  It's gonna be hard to get those VCs to hop on a podcast.

• 0:46Jordi Hays?

  Every other month, they're happy to jump on, same day, moments notice.

• 0:50John Coogan?

  You know, it's important.

• 0:51Jordi Hays?

  We got one today.

• 0:52John Coogan?

  Yeah, we got one.

• 0:53Jordi Hays?

  Sean McGuire coming out with Isaiah Taylor announcing a $1 billion Series B led by Sequoia. Uh, very excited for that conversation. We got Justin, co-founder of Base Power, another $1 billion round, Series D. And then we have, uh, the very, the, the founder of the Demon Robot.

• 1:13John Coogan?

  Yes.

• 1:13Jordi Hays?

  That you may have seen last week. It's a centaur with horns.

• 1:17John Coogan?

  Beau Gaston.

• 1:18Jordi Hays?

  And, uh, we're very excited to talk with Beau and, and get a sense for what went through his head when he made the robot like that.

• 1:27John Coogan?

  Can you stop? Can you not?

• 1:30Jordi Hays?

  Can we pull up a picture of the robot? Uh, I wanna, I, there it is. There it is. So this is the friendly robot that Beau is excited to get into disaster zones to help rescue people.

• 1:42John Coogan?

  And apparently the horns are critical because there are cameras on the end of each horn, and that allows to see the ground, which couldn't, couldn't put those cameras anywhere else, I guess. It'll be a lot of fun.

• 1:54Jordi Hays?

  Uh, and then closing out with Ron over at Antology. But let's get into the show. What happened over the weekend? Did anything happen over the weekend, John?

• 2:02John Coogan?

  Uh, there were, there were a couple of things. Uh, the, the big, uh, the big debate that I was tracking, sort of outside of tech, but tech adjacent, was, uh, the cancellation of Hank Green, the YouTube creator. Not quite a cancellation, uh, more just some backlash. Hard to always put a, uh, a proper sizing on a mob when a mob comes after a creator. Uh, but, uh, Hank Green, the YouTuber, and really media entrepreneur, uh, he's grown a huge business, which we can sort of go into, uh, is getting pilloried on social media over using ChatGPT for research. Very controversial these days. Only a billion people do it, but yeah, it's the number one app in the app store.

• 2:47John Coogan?

  But he's getting, he's getting a lot of backlash from certain members of his audience. I don't want to characterize the whole audience as being part of this, but, uh, it's a very silly, silly situation.

• 2:55Jordi Hays?

  There's at least thousands of people that are really mad about it.

• 2:58John Coogan?

  It's always hard to tell. I mean, thousands of people that are liking a post about it. There's like maybe dozens of posts. I don't really know how to put, how to put a scale on these things, but, uh, Hank Green is definitely going through it, having to sort of apologize or qualify or sort of, you know, state that he will adjust things in the future. Uh, and it's just sort of interesting to hear how he went through this process, uh, what he says is going to change and where the backlash is coming from, because there's a lot of misunderstandings about it. So, um, and what's interesting is that he is a science and education creator, and science and education are potentially the most affected by AI right now. And so, uh, it's a real challenge to simultaneously say,

• 3:40John Coogan?

  I'm gonna cover math, I'm gonna cover science, but I'm not gonna touch AI. That AI stuff's bad. Because as we also saw over the weekend, AI is making a bunch of advancements on math. We've been seeing this for a while, but the latest version, uh, of the story comes from Noam Brown Polynomio over at OpenAI. He says, "An internal version of Astra, OpenAI's next major frontier, uh, next major model family, solved 10 major open problems in mathematics, quantum complexity, and theoretical computer science." The, the achievements are so, so extreme at this point that I don't even think it's worth us trying to break them down. Like we did that with the, uh,

• 4:18Jordi Hays?

  So instead, Tyler is gonna run a 5K here in the UltraDome to do a little victory lap for the research team.

• 4:27John Coogan?

  But not everyone is impressed with it. Because Gary Marcus says, "Wake me when Astra solves a significant open world problem that doesn't revolve around formal verification." And, uh, of course, Daniel E. says, "The goalposts are on a completely separate planet." Uh, it is a good point. Obviously, AI is doing better in formally verifiable tasks. Uh, at the same time, still impressive because there's a lot of things that are useful and verifiable, like, did this drug cure your cancer or not? Or did this job get done or not? Like, we've been using these recommender systems for lots of things. They're very valuable all over. Uh, but it is funny. Uh, the debate over, is this AGI? Is this ASI? Those terms will always be vague and we dig it.

• 5:12Jordi Hays?

  Going back to Hank.

• 5:13John Coogan?

  Yes.

• 5:14Jordi Hays?

  So all he did was admit that he used some sort of AI tool for research?

• 5:21John Coogan?

  Yes. So I will take you a little bit more through it. First, I'm gonna tell you about Shopify. Shopify is the commerce platform that grows your business, lets you sell in seconds online, in-store, mobile, on social, on websites, and now with AI agents. They got AI on Shopify. So if you're selling something, you're, you're, you're using AI. So, uh, Hank Green, he's an OG YouTuber. He joined YouTube in 2007. I think less than two years after the platform actually launched, uh, and he grew, he got a lot of views, but he also built a huge audience and, uh, created a real media company around it. So he has, uh, Vlogbrothers, uh, like a vlog channel. Then he has Crash Course, which is a really, really huge educational channel. Uh, he runs VidCon,

• 6:01John Coogan?

  which is basically the, the premier conference around YouTube and the creator economy. I've been, I think, once or twice. Uh, it's a lot of fun. And, uh, over the last 20 years, he's become one of the most trusted educational creators in the platform. He's also just like, he gets the vibe of YouTube very well because he's been, been around it so long. Never really stepped back fully, but, uh, always been, you know, solid audience there. Um, so last, last Wednesday, he published an episode of a show called Ask Hank Anything. And it's an interesting concept for a show. So he brings on a guest, but then instead of just doing the interview, tell me your life story, ask the, uh, ask the guest a whole bunch of things. The guest brings

• 6:42John Coogan?

  questions for him about science or whatever. They, they have a big, long conversation. And if there's something in the show that he can't answer on the fly or he's not prepped for, he will go do the research and then get the actual answer and then cut that into the final episode. So you'll be watching them hang out. They'll talk about some odd thing. He was talking about this, have you heard this Kiki and Booba thing? There's like two words that, uh, that one, uh, basically there's two shapes. One's like a fluffy cloud. The other's like spiky, uh, spiky like star essentially. And if you ask people generally, which one would you assign the word Kiki to? And which one would you assign the word Booba to? People always pick Booba is the cloud and

• 7:26John Coogan?

  Kiki is the spiky one. And it's like, the sound of the word has a shape to it even, and this is just something in our language that shows up all over the place. So he's like, telling the story of this, like, just somebody ran a science experiment. They, you know, put a bunch of people here, they pulled a bunch of people, they put together this result, and this is what happened. And so he needs to compile all of that quickly because you get off the show, you have the rest of your job, but then you have to go answer these questions and have all the information. And, uh, and of course, he uses all sorts of research tools. Um, but, uh, he was accused specifically of using ChatGPT to write the script, which is interesting because, uh, after the episode went up, manager JoJo posted a clip of him from the episode and accused him of using

• 8:08John Coogan?

  ChatGPT to write the script. Uh, the key line is Hank saying, quote, "I appreciate the pushback." And that's sort of an AI phrase, but that wasn't one of the really trigger AI phrases, like, you're absolutely right, or it's not this, it's that. Uh, "I appreciate the pushback" is something that the AI models say occasionally, but you wouldn't think it would make it into a script. But that's why people jumped on it. They were like, wow, he was so careless that he left in a turn of phrase that was the model talking to him about, "I appreciate the pushback." Uh, that's not what happens. He's actually responding to the guest pushing back on him and about this concept, and then he answers it. But, um, uh, he was just talking, but it's,

• 8:51John Coogan?

  but it feels out of, out of place because he's talking to the camera at that point. Even though in the video, he's talking to the guest after the fact, the way it's edited is him direct to camera. So him saying, I appreciate the pushback to the camera. What is this beans? I don't know. But him saying that I appreciate the pushback feels a little weird when you just watch it, but it makes sense in the context of the longer video. So the headlines proliferated over the weekend to the tune of Hank Green accidentally reads AI prompt feedback left in his script. Hank has to deny this, but he goes on to admit that he does use chat GPT for research. Dun dun dun. This did not land well. People don't like the idea of him using

• 9:36John Coogan?

  chat GPT research. And clearly, it's just a small subset of his audience that actually takes the time to flame online about AI usage. But it is, there are still dozens of posts, maybe hundreds of posts about how AI cannot be used for research because it hallucinates or it removes some key human element of the process of learning, something like that. It's very odd for anyone who's used modern models because there's a lot that AI can't do well yet, but pulling a bunch of links and quotes together from across the internet is something that they're pretty good at. And it's definitely reliable for that. And so Hank clarified, the script was not written by AI. He was just going on chat GPT and saying

• 10:19John Coogan?

  like, hey, where did this original research come from? Pull up the paper, download the PDF, crunch it all together for me, you know, pull some quotes from it, change this into a different format. I want it in this units instead of that units, but those types of questions. But he still said that he has not been happy with how he's been using AI and may wind up publishing less as a result. He feels like he's on a little bit of a treadmill because he's more productive with AI, but then he posts more and then that's a feedback loop. And of course, like at this point in time, he's like built his career over 20 years. He has a very sustainable business. He probably doesn't need to be on as much of a treadmill as perhaps an early stage creator might be. So it doesn't feel like it's total audience capture, but there is this interesting opportunity here that I

• 11:04John Coogan?

  was sort of just identifying. Like AI is clearly this wedge issue. Billions of people use AI and get value from it. But at the same time, it's deeply unpopular and there's lots of people who like to post angrily online about how AI is bad for a variety of reasons. But education and science in particular are going to be intertwined with AI for the foreseeable future. Like every advancement in science is going to be AI enabled. And so if you're a science educator and you constantly have to be dancing around AI and be like, oh yes, like they solved this math problem, but I don't like it because AI was used. Well, you're going to wind up just not being able to talk about math or science or whatever's happening

• 11:44John Coogan?

  because you're constantly doing this dance around AI. And so that's fine. There's that audience that will love that. But there's also an opportunity for a new audience that's maybe a little bit more nuanced about this and maybe just, yeah, it's fine that you use that for doing research. Maybe as long as the script sounds good, I'm fine. Or as long as you are clear about your policy, which is odd because that's what he, he was always clear. He's just still got attacked and had to go on this defensive. I believe he has like a published policy around how him and his employees at his media company can use AI or do use AI or don't in various scenarios. But this was the first time I've

• 12:24John Coogan?

  seen a like real backlash to just pulling that up on chat GPT. I totally understand there. I mean, there are people that could just use AI to generate the video and not be involved at all, or use it in the script or use an AI voiceover.

• 12:42Jordi Hays?

  Yeah, it's just funny because I have this, this reaction all the time.

• 12:47John Coogan?

  Yeah.

• 12:47Jordi Hays?

  When I realize a video on YouTube is just fully, it's a fully AI generated script and somebody's just reading over.

• 12:54John Coogan?

  Yeah, or AI voices reading it.

• 12:56Jordi Hays?

  Yeah.

• 12:56John Coogan?

  Yeah, yeah. It's sort of just depends. At the end of the day, it's just like, is the, is the content quality, is the insight valuable? And what I would go to Hank for would be, he does a bunch of research across a whole bunch of tools, Google, chat GPT, whatever he uses, read a book, read papers, watch documentaries, listen to podcasts about a topic, and then tell me what Hank thinks is interesting about that. That the filtering process and the taste is what.

• 13:21Jordi Hays?

  Back in your day, growing up, did teachers ever say, I really don't want you using Google for the homework?

• 13:29John Coogan?

  No, there was never pushback against.

• 13:31Jordi Hays?

  Because Google didn't exist?

• 13:32John Coogan?

  There was, there was pushback against Wikipedia. It was, it was like, oh, Wikipedia's unreliable.

• 13:37Jordi Hays?

  That's it.

• 13:38John Coogan?

  Anyone can edit Wikipedia. So don't use Wikipedia as a source, which really just means.

• 13:43Jordi Hays?

  Well, that was fair. Go to the, go to the original.

• 13:45John Coogan?

  And it's kind of the same thing with chat GPT. It's like, don't like go to the source that chat GPT links you. And if that's a paper and it's academic and it's hosted on the right thing and it's has the right, the right provenance, then it's okay to use. I don't know. It'll be interesting to see how this all fares. There's a, there's a lot of backlash, but it was sort of like, a lot of people in tech, I think, were getting like sort of whiplash from, from watching all of these arguments pile up. Someone put together a cool chart here of the good arguments and the bad arguments from the pro AI crowd and the anti AI crowd. So an example of a good argument around this from the pro AI crowd would be AI is a powerful and capable tool. And then like a bad argument from the

• 14:30John Coogan?

  anti AI crowd would be AI is useless in research slash in general. But there were bad arguments that were put forth by pro AI people, something like you use, you use, you use data centers, like Hank uses data centers. And it's like, yes, YouTube is hosted on a data center.

• 14:50Jordi Hays?

  Yeah. So are you to write this comment?

• 14:52John Coogan?

  Yes, but that's not that the, the actual like data center that's required to host an online comment is wildly different than a massive gen AI system like cooking tons of tokens and actually setting the GPUs on fire, right? And then a good argument, the best argument from the anti AI crowd was said that AI usage in science communication reduces trust at least a little, which is, which is interesting. I mean, yeah, you do have to check these things. And we do see tons of examples of people actually leaking, you know, AI phrases and weird AI, like hallucinations into scientific research. There was that example of, there was some PDF that was scanned and there was a word on, in

• 15:34John Coogan?

  one column and a word in another column that got bled together when the document was imported. And then a whole bunch of, a whole bunch of scientific research started referencing this phrase that doesn't exist and just came from basically a hallucination or like a quirk of the optical character recognition. So anyway, they canceled my goat for using LLMs to search papers that he would need to read to make his videos. They want him to use Google search like a caveman in big 2026. That about sums it up.

• 16:05Jordi Hays?

  The crazy thing is I don't, can you, can you even turn off AI mode in Google now?

• 16:08John Coogan?

  I think, I think you can. I think you can. You can use duck duck go. I don't think that has AI yet. We'll see. Anyway, Jeremiah Johnson says, I'm fascinated by.

• 16:18Jordi Hays?

  Duck AI.

• 16:19John Coogan?

  Wait, is it really?

• 16:20Jordi Hays?

  By duck duck.

• 16:21John Coogan?

  No, no, no. Wait, are you, you're serious?

• 16:23Jordi Hays?

  Yeah. Go to duck.ai.com or no, just duck.ai.

• 16:27John Coogan?

  I like, good name. Duck AI. There you go.

• 16:31Jordi Hays?

  GPT 5.4 nano.

• 16:32John Coogan?

  There we go. Okay.

• 16:34Jordi Hays?

  Unavoidable.

• 16:35John Coogan?

  Wow. Yeah. The market has spoken, I suppose. Yeah. What do people do? I imagine you can turn off AI mode somewhere in the settings, or at least you could, or, or at least you could, you know, get some sort of Chrome plugin that deletes that like an ad blocker if you really, really cared. But it seems like a lot of work at this point. Anyway.

• 17:00Jordi Hays?

  This was interesting. Ryan Lowe on X is sharing a heartbreaking essay by a mathematician last week for this most recent news drop. So this was before Noam Brown.

• 17:12John Coogan?

  Yeah.

• 17:13Jordi Hays?

  Showed the recent breakthroughs by Astra. Said, there's nothing I can do. There may be nothing you can do. I have no prescriptions, policy recommendations, or coherent call to action. I just want to be honest and open about my emotional and spiritual response. I want to feel seen. I want folks like me to feel seen. I need the architects of our new mathematical paradigm to look me in the eyes and acknowledge our shared humanity and soul before they deliver the coupe de gra. I need most of all for us to understand what we are really doing.

• 17:47John Coogan?

  The dark knight of mathematics, Kerwin Hampshire, mathematician researcher from the University of Oakland, who recently authored the viral essay, studied mathematics. Interesting. I, it feels like I would be surprised if, if mathematical education goes away. It feels like a lot of these problems should be interesting to apply, but I understand that's a different, that's a completely different discipline. It will be interesting to see what happens next because there are more advanced problems, the, the, the millennium prize problems, P versus NP, Navier-Stokes, right? There are a number of problems that

• 18:29John Coogan?

  are still unsolved. What happens when they're all solved? Do we create new problems? Where do we go from there? Do we start applying them in different ways? What do you think, Tyler?

• 18:38Speaker 02

  Yeah. I mean, obviously like.

• 18:39John Coogan?

  Any advice for mathematicians?

• 18:41Speaker 02

  I think so. So in the Scottel article, he says like mathematicians are paid to like

• 18:45Jordi Hays?

  21 year old podcaster has advice for mathematicians.

• 18:49Speaker 02

  Exactly. Like, so he says like mathematicians are paid to solve theorems, which like, like I don't, obviously I'm not in academia, but like, it seems like that it's like kind of their job, but also it's like, you're in a university, right? It's like to teach it.

• 19:01John Coogan?

  Yeah. I mean, there's plenty of, there's plenty of math professors that need to sort of try and solve theorems, but also mostly teach and, you know, don't solve that many theorems.

• 19:10Speaker 02

  Yeah. And also like presumably if you can solve all these conjectures, like there's going to be new questions that open up. This is like the entire history of all science, right?

• 19:18John Coogan?

  Yeah. It will be interesting to see the application of this stuff because it's so abstract at this point and, and, and it's, it's, it feels like it's very, everyone's saying like, okay, based on this, like this is going to like flood through material science and flood through chemistry and biology. And that would be awesome. Everyone would love, you know, oh, all of a sudden like the electric cars have twice as much range because we solved some fundamental thing. It'll be interesting to see where the new bottlenecks are. There of course will be always. Math professors hate AI for one simple trick, just scale, scale, scale, I suppose. Let me tell you about Railway. Railway is the all in one intelligent cloud provider. User favorite agents to deploy web apps, servers, databases and more while Railway automatically takes care of scaling, monitoring

• 20:02John Coogan?

  and security.

• 20:08Jordi Hays?

  What else is going on?

• 20:10John Coogan?

  Lots of, yeah. This.

• 20:14John Coogan?

  I just like this Gary Marcus. He's really, he's really in the arena with this. There's this post.

• 20:23Jordi Hays?

  It's a really good bit.

• 20:24John Coogan?

  Which one?

• 20:25Jordi Hays?

  The Gary Marcus bit.

• 20:27John Coogan?

  It's not a bit. He really believes it.

• 20:29Jordi Hays?

  No, but I think at some point he flipped into bit mode.

• 20:32John Coogan?

  The pure LLM. Yeah. So he, he, he will always take issue with the idea of something being a pure LLM, a pure LLM solving something. And who is it? Hassan says the LLM use a calculator, burn the impure. Bro, horses are very useful. This is likely not a pure horse. Pure horses still can't carry an entire family and they don't have wheels.

• 21:00John Coogan?

  The goalposts are on a completely separate planet now.

• 21:07John Coogan?

  First they came for the mathematicians and that sucked because I was a mathematician and really did not expect that, not gonna lie. It will be interesting to hear from Terrence Tao. He's been talking about how he uses AI in math and has been sort of a white pilled voice every time I've heard him talk. So it will be interesting to see how he reacts to the latest round of, of advanced mathematics. What?

• 21:27Jordi Hays?

  John.

• 21:28John Coogan?

  What is left?

• 21:29Jordi Hays?

  It's time.

• 21:29John Coogan?

  What?

• 21:30Jordi Hays?

  It's time to talk about the rise of one person, one dollar companies.

• 21:35John Coogan?

  One person, one dollar.

• 21:36Jordi Hays?

  No, in the Wall Street Journal.

• 21:38John Coogan?

  Million dollar companies.

• 21:39Jordi Hays?

  The rise of million dollar companies with just one employee.

• 21:41John Coogan?

  Let me tell everyone about Consol. Built, Consol builds AI agents that automate 70% of IT, HR and finance support, giving employees instant resolution for access requests and password resets.

• 21:51Jordi Hays?

  Wall Street Journal is saying AI tools make it easier for founders to get started alone and many stay that way as they grow. Ben Brokha launched a company last December that offers AI tools to entrepreneurs.

• 22:02John Coogan?

  That name's familiar. We've had him on the show.

• 22:04Jordi Hays?

  Already added 10,000 paying customers and is on track to bring in 10 million in revenue this year. One thing he hasn't added, any other employees. The 40 year old is part of a class of entrepreneurs who are launching and often running new companies on their own. Artificial intelligence tools answer Broca's emails, help write and debug code, field requests from customers, sign up new subscribers and grant refunds when issues arise. Broca relishes his ability to make whatever decisions he wants on his own, often from his sun drenched, Sausalito, California, living room. I think compromises make lukewarm results, he said. Once upon a time, running a business of a certain size required a team. AI is turning that assumption upside down and more aspiring entrepreneurs are going it alone.

• 22:47Jordi Hays?

  An analysis by the payments company Stripe, Tyler, look up Stripe, shows there are thousands of solo operators on the company's platform that are generating over 1 million in revenue with their ranks doubling between 2023 and 2025.

• 23:01John Coogan?

  That's pretty crazy. So this is on Pulsia, right?

• 23:04Jordi Hays?

  No, no, no, no, no.

• 23:05John Coogan?

  Oh, on Stripe?

• 23:06Jordi Hays?

  Definitely not.

• 23:07John Coogan?

  Okay.

• 23:07Jordi Hays?

  This is just Stripe.

• 23:08John Coogan?

  Okay.

• 23:09Jordi Hays?

  The number of solo, I'm sure, I would be curious if Pulsia has any companies that do more than,

• 23:17Jordi Hays?

  you know.

• 23:17John Coogan?

  A thousand.

• 23:18Jordi Hays?

  A thousand dollars.

• 23:19John Coogan?

  I mean, you're, you're looking at the.

• 23:20Jordi Hays?

  Cause, cause to be honest, cause to be honest, like I actually do think success for Pulsia is like just making back a dot, like even a dollar more than you're spending on, on Pulsia, right?

• 23:30John Coogan?

  Because there's a YouTuber who's been demoing different AI systems, Fable and Soul and Kimmy, and saying like, go make me money is the basically the only prompt and he lets it cook for like a week and he'll be on like a 200 months, $200 a month subscription, see if it can make six cents, see if it can make $10. And he's getting closer every time and he of course has to do something, set up API keys and do little things, but it's an interesting experiment. Ben Awad, you should go check it out.

• 24:01Jordi Hays?

  So the number of solo operators, according to Stripe, also crossing the $10 million threshold nearly tripled in that same span. In the past, people without business contracts or particular savvy might not have known how to get their ideas off the ground, said Ernie Tedeschi, Stripe's chief economist. Now AI can be a built in business partner.

• 24:20John Coogan?

  Yeah. Wait, how does, how does Stripe know if you're a solo operator? Like if you're, because if you're a podcaster and you set up a Stripe account to accept money from advertisers, you could be having a million dollars move through there, but if you hire an editor or not, that doesn't necessarily show up in Stripe. So they must do some sort of polling and ask.

• 24:41Jordi Hays?

  Yeah. I think, I think in your account, at some point, you say, how many employees do you have?

• 24:45John Coogan?

  Okay. And if you say, yeah, I just got one.

• 24:47Jordi Hays?

  But I guess one question.

• 24:49John Coogan?

  It's definitely grown.

• 24:49Jordi Hays?

  One question I have with the data is like, what if you just set up your Stripe account and it's like, how many employees do you have?

• 24:54John Coogan?

  And you one, and then you wind up adding people and you don't go and update. Yeah, possible.

• 24:58Jordi Hays?

  Yeah. Because they don't have the payroll. I don't know how, I don't know how they would have visibility into, into payroll, especially like individual employees.

• 25:10John Coogan?

  Yeah, yeah.

• 25:11Jordi Hays?

  They do have a sense for how many people obviously are like added to your account, but sometimes it's like,

• 25:15John Coogan?

  Oh, true.

• 25:16Jordi Hays?

  It's a count if you add your CPA.

• 25:17John Coogan?

  Yeah.

• 25:18Jordi Hays?

  You know?

• 25:18John Coogan?

  And, and that's a contractor, not an employee. Yeah.

• 25:21Jordi Hays?

  AI's ability to handle various administrative tasks makes it potentially useful for launching solo businesses in many fields, but the technology's ability to handle key tasks in tech like coding make that field a particular hotspot. Analyzing Census Bureau data, Bank of America's Institute economist Taylor Bowley found that among all industries, new business applications in the information sector.

• 25:41John Coogan?

  I've seen the biggest percentage increase, nearly 45% over the past year. Yeah. At the same time, the rate of information sector applicants saying they plan to hire workers has experienced the sharpest decline of any measured industry. This census data set doesn't track solo operated businesses, but the numbers broadly show in tech and beyond that applications are flat among businesses likely to hire workers, but generally rising elsewhere. Economists say that's a strong sign that solo operators are in the upswing. Wow. Yeah. That chart is really up into the left. New business formation. This is in the information sector in particular. I want to know more about what, what these people are doing because

• 26:21John Coogan?

  at the same time, we saw Levels IO talking about like the, the indie hacker sort of seeing declining revenues or more headwinds there because the little SaaS product that they would, that indie hacker might build. I'm thinking of like those, those one off websites like, like youtube downloader4k.com. It's just like a piece of software that people land on through SEO or like something that is like an image background removal website and it just does one thing and it does it pretty well and it scales to six figures or seven figures. Those little sites are now getting sort of eaten by models and eaten by other people and you might be able to vibe code your own, but at the same time, like they might have a long, long term.

• 27:03Jordi Hays?

  Tyler, update. Okay. So they basically calculate the number of like solopreneurs based on how many people have like, there's like special plugins or platforms that are directly for like the solopreneur. So they basically use that to like get a proxy of the general like percentage of solo people on Stripe.

• 27:22John Coogan?

  On Stripe. Oh, they have like a special flow for solopreneur. Interesting. Oh, cool.

• 27:28Jordi Hays?

  So they say that they're almost certainly underestimating the number.

• 27:31John Coogan?

  Hey, Julian Weiser, I know him. Says the bar is getting, the bar for getting started has never been lower, said Julian Weiser, who runs a San Francisco based accelerator for solo founders working in tech. The accelerator, which offers founders seed money and mentorship in exchange for an equity stake, attracted 4,500 applicants for 10 slots made available in its most recent cycle. Nearly five times the number it drew when it launched last May. Now he's been growing this a lot, but that, that is staggering. A lot of people want to be solopreneurs. Going it alone with AI can still be surprisingly expensive. Broca said he was losing money on many customers' accounts while paying to access Anthropic's Claude to run his clients' requests.

• 28:13John Coogan?

  That AI company as well as others charged based on usage. He has since switched to free open source models from China. Broca says he has raised $30 million from investors and at the same time has saved millions in salary since he hasn't needed a team of software engineers. Another risk, if it's easy for one entrepreneur to launch an AI assisted business, copying them can be easy too. This creates anxiety for founders like Troy Johnson, Johnston, who runs an AI assisted business alone in Orlando, Florida. Everybody has the sword and we all have the ability to unsheath Excalibur now. Johnston, what a great quote for the journal. I love it. He's 40. He used an AI, he used AI to code an app that helps people get the most out of credit card benefits.

• 28:57John Coogan?

  Huh. It's interesting. Pick, pick which card you want to use because you might have multiple cards, one that's good for dining and you build an app for that. There's been a few apps that do that. The Points Guy had a whole blog around it. A whole media company around it still does, but interesting to sort of like, yeah, go and, go and actually vibe code that. A lot of those things, it's like, you could probably just use the models themselves for this. Just have a thread that says, hey, these are the cards I have. Go pull all of the data. When I'm about to buy something, let me know. But at the same time, there might be some value for something new with a deeper integration somewhere. The company makes around $3,000 a month in profit with no employees and continuing to grow. What a run for Troy Johnson.

• 29:41Jordi Hays?

  Story.

• 29:41John Coogan?

  Loves, who loves King Arthur related metaphors for business. What one, what one person businesses will mean for the labor market remains to be seen. Polling has shown that Americans are worried that AI will replace jobs and top economists are wrestling with that possibility too. But AI is also creating lots of new jobs and the go to loan entrepreneurs show the technology can both open doors and limit employment opportunities. If everyone's hiring less, but you get four, four times more firms, what does that do to headcount? Said Rembrandt Koning, an associate professor at Harvard Business School who studies entrepreneurship. He co-authored a recent study that found that among 50,000 startups, the researchers examined, those focused on AI tended to operate with 25% fewer employees.

• 30:23John Coogan?

  It's interesting because haven't we seen that the ramp data that said that AI adopting companies were hiring faster, but maybe they still operate lower operational headcount, but hiring faster because of hiring growth. There's like three different factors that are going on here, sort of mixing all together. Coning, the professor, also believes in a believes a soft hiring environment that has left some people mired in long job searches, has encouraged more to try their hand at launching businesses. That makes sense. Some founders cite different motives. It's a perfect storm of post pandemic burnout and a reevaluation of one's priorities and also booming AI and a sense of what's possible, said Samir Ahmad, 39, who lives in Brenningsville, PA. Two years ago, Ahmad decided to leave the corporate

• 31:08John Coogan?

  job he had worked at Verizon for almost two decades to start a solo coaching and consulting business. He had been seeing social media posts touting the ease and virtues of AI, which he liked to chart, which he used to chart a business plan and help with marketing. It was like my chief of staff, second in command. The business ultimately petered out within months, though, and Ahmad is back to full time corporate role with a utility company. For Claire Vo, 41, AI helped turn her passing impulse into a business. She was working full time as a tech executive when she tapped AI in late 2023 to help code an app that would help manage documentation and design for new products with customers ranging from financial services to healthcare firms. I was copying and pasting from ChatGPT,

• 31:52John Coogan?

  said Vo, who lives in San Francisco. She put her app online for $1 a month. Wow, that is cheap. And within weeks-

• 32:00Jordi Hays?

  We don't, I thought we didn't know how to make apps that cheap anymore.

• 32:03John Coogan?

  Yeah. I mean, it is a subscription, at least, not one time. But she put it online for $1 a month, and within weeks, people downloaded thousands of times. Nearly three years later, Vo's company, which she ran solo for nine months before hiring an engineer, now has 100,000 users and is on track to make seven figures in profit this year. Wow, that's remarkable. At $1 a month. That's crazy. AI handles the company's marketing, sales, and customer support. While AI is a shortcut, Vo said her network and credibility in the industry were key. I think people overindex on how easy AI is and underindex on how much I did to get to this point, she said. She's still-

• 32:40Jordi Hays?

  Yeah, I just want to see, I want to see five companies that make more money from their business than they give Pulsia every month.

• 32:51John Coogan?

  Yes. So, so Pulsia has, has some public dashboards for how much people are spending or something like that?

• 32:58Jordi Hays?

  Yeah, they have a public dashboard. Let's see if I can find that again.

• 33:03John Coogan?

  While you're doing that, let me tell you about Cisco. Critical infrastructure for the AI era. Unlock seamless, real time experiences and new value with Cisco. And if Jordy's continuing to look, I'll also tell you about Public. Investing for those who take it seriously. They got stocks, options, bonds, crypto, treasuries, and more with great customer service.

• 33:27Jordi Hays?

  Trying to find the dashboard. I was looking at the dashboard that was showing, there's some, there's, okay, I think Tyler found it. Thank you, Tyler. Yeah, so right now, you can see all the different things that the company is on Pulsia doing, or at least some of them. Right now, so far today, companies on Pulsia have spent $373-

• 33:50John Coogan?

  Is that today?

• 33:51Jordi Hays?

  On ads.

• 33:52John Coogan?

  Today?

• 33:53Jordi Hays?

  Yeah.

• 33:54John Coogan?

  Well, it's still morning.

• 33:55Jordi Hays?

  It's still morning, so we're pacing. I don't know what time zone this is in. But yeah, the, the, the big question is like, is any of this stuff actually working? Or is it more like kind of a video game, effectively, that people just enjoy like watching the machine hum, but there's not really much happening?

• 34:15John Coogan?

  I mean, that was the thing for Mid Journey and Suno, I think, in many ways. Like, Mid Journey, when it launched, people-

• 34:22Jordi Hays?

  Totally. I mean, no?

• 34:27John Coogan?

  Okay, hear me out.

• 34:28Jordi Hays?

  Okay, I'll hear you.

• 34:30John Coogan?

  Okay, when Mid Journey launched-

• 34:31Jordi Hays?

  Get the steel man.

• 34:32John Coogan?

  When, when Mid Journey launched, people were like, this is going to take artists' jobs. And it was like, okay, so if that plays out, then I'm going to go to the MoMA, and there's going to be a show for someone that just prompted Mid Journey, and the highest auction at Christie's is going to be some Mid Journey artist. And that's not really what happened. Like, people aren't using Mid Journey to make fine art, but people love Mid Journey. Like, they love the activity of going on Mid Journey and generating and prompting and getting an image back, and then, and then maybe they send it to their friends, maybe they use it a little bit. But it's not exactly the same of like, the process of becoming a fine artist. It's more like they're enjoying the process of just

• 35:16John Coogan?

  making. It's more like just having a guitar that you just like to practice and noodle on versus like actually being a touring artist. And so, like, that's certainly my experience with Suno, is it's fun to try and make a song and then listen to it and then be like wrestling with the thing. And, and, and it's possible that that could be the same activity for like, okay, I'm going to go build an online business, see if I can get something out. But it's not really like a job. It's more of like an entertainment product. I don't know. What do you think?

• 35:44Speaker 02

  Yeah, I mean, you could easily see it turning into like Ender's Game scenario, where it's like a game, and then it's like, oh, that was actually a real business you were starting under, you know?

• 35:52John Coogan?

  You offshored the last job. You sent, you sent all the labor overseas. You rolled up the entire HVAC industry. That wasn't a simulation. No. Based on my steel man, do you agree? Or do you still disagree?

• 36:08Jordi Hays?

  No, I just think that you could use Mid Journey to create a beautiful asset that you could get some enjoyment out of, or you could use it for your business or whatever you're doing.

• 36:17John Coogan?

  Yeah.

• 36:18Jordi Hays?

  Or to just create AI art. And you could use, Suno is just like deeply entertaining. You go on there, and in five seconds, you make a real song that sounds like it was recorded in a real studio.

• 36:31John Coogan?

  Yeah. And there might be something to like, okay, it is fun to go and build a SaaS product. Like, it is fun to go, the, the, like, the game. It's a game, right? I don't know. Tyler?

• 36:43Speaker 02

  Okay, just on your example earlier of like, the MoMA artists, like, that's like the insane long tail of artists.

• 36:48John Coogan?

  Yeah.

• 36:49Speaker 02

  That's not like the average, you know, center of the, of the curve artist that like-

• 36:54John Coogan?

  Okay.

• 36:55Speaker 02

  Mid Journey, like, maybe is like doing a similar thing to what-

• 36:56John Coogan?

  Yeah, maybe. Yeah, maybe. Maybe. I don't know. I, I, I would just be surprised if, if, if the, I don't know, maybe, maybe the way to put it is like, I'd be surprised if like, the, like, the majority of Mid Journey users are using the product as a, as a, like a, an artist career path, or an artist career path. Like, they're like, okay, I got my image, now I need to get it printed. Now I need to go do a small gallery show. Now I need to go talk to an auction house. Now I need to go and pitch it to a bunch of collectors and like, go through the process of being an artist. I think a lot of people are just like, cool, I got an image. Like, this is nice. Like, job's done. Now back to whatever

• 37:41John Coogan?

  else I was doing. Oh, like, I have some free time. I could go play a video game. I could go listen to music. I could go generate some images and have fun with that and see what those are like. And then just enjoy them myself. Right? I don't know. I, I, I think there's like a smaller, tighter loop with some of these services that might be, you know, overridden. And I'm wondering if there might be one in the like, design a business, like gamification of business world. I don't know. It does seem-

• 38:07Jordi Hays?

  Ben has done a really good job positioning Pulsia and like, you know, using some different methods to get attention. I, I have some, something, I feel like I have a little bit against the whole thing because I just get spammed, DMs from him. He doesn't follow me on X, but he spams me with messages asking, asking for different things, which I just think is, I think is somewhat entertaining if you're trying to run the anti-AI slop company, right?

• 38:34John Coogan?

  Yeah. Is it? I thought it was pro-AI slop. I thought that was the whole name.

• 38:38Jordi Hays?

  No, no, he's very, he's saying this is not slop. This is-

• 38:42John Coogan?

  Because there is a world where you're like, it's slop, but it's good slop. And like, it's fine. Like, there, there's a lot of programs that say like, yeah, the answer for more slop, the answer for slop code is more slop. And then it's like, it'll be fine. It's not, it's not a problem. You might not like the way the code is written, but it doesn't matter as long as it works. You might not like those artifacts in the AI image, but it's fine because it illustrated the point, just like you wanted. Anyway, Tyler, do you have something else?

• 39:09Speaker 02

  Yeah, I was gonna say like, yeah, slop is like a temporary term. At some point, the running actually becomes good.

• 39:13John Coogan?

  Hmm, yeah. The writing?

• 39:16Speaker 02

  That, whatever, the output of the model.

• 39:18John Coogan?

  Yeah, writing does seem behind a little bit.

• 39:21Speaker 02

  You can, it's like-

• 39:23John Coogan?

  It's not verifiable.

• 39:25Speaker 02

  No, people say it's good or bad.

• 39:26John Coogan?

  Yeah, not, not fast enough. The loop isn't tight enough. And there's too many people that say it's good when it's bad.

• 39:31Speaker 02

  You can make it-

• 39:32John Coogan?

  Maybe, maybe. It's, it did get a lot better.

• 39:37Jordi Hays?

  And still, once a week, someone prominent posts fully AI-generated content.

• 39:42John Coogan?

  Yeah, what was happening with the cash?

• 39:45Jordi Hays?

  No, it just happens, it happens once a week. It's just an iron law of once a week, someone really, really talented and smart posts something that is just entirely AI.

• 39:55John Coogan?

  Maybe we, maybe we gotta rip it. We gotta try it just to feel something. Because maybe, maybe it's like a forbidden fruit. Like, the full, just like, just like, go to, go and prompt, like, write me a blog post, thought leadership about business. That's the prompt. Copy, paste, rip it.

• 40:11Jordi Hays?

  Maybe it's also a strategy. You have something that's like, you really want to get out, but it's a little bit boring. And so you know that if you use AI-

• 40:19John Coogan?

  You're going to get ratio.

• 40:20Jordi Hays?

  You'll get so much, you'll get ratio, way more people see it. And as long as the first few sentences are kind of deliver the message you want.

• 40:28John Coogan?

  Yeah, this is good. This is really good. Yeah. I, I think we gotta do it. We'll, we'll test it on Tyler's account first, though.

• 40:36Jordi Hays?

  Joe Weisenthal.

• 40:38John Coogan?

  Yeah, let's do it.

• 40:39Jordi Hays?

  I love all the AI people who are like, nobody's prepared for what's coming. It's like, maybe just speak for yourself.

• 40:46John Coogan?

  Joe's ready. Joe's ready. No, it is. It is very funny that there's this whole, there's this whole meme of like, no one knows what's coming. It's not priced in. It's like all anyone talks about ever. It's on the front page of the Wall Street Journal every day. Uh, lots of people are talking about this.

• 41:02Jordi Hays?

  And most people that say, nobody's prepared for what's coming, will not give you a really concrete.

• 41:07John Coogan?

  Yeah, like what is coming exactly?

• 41:09Jordi Hays?

  Like, the last time we had this, like, nobody's prepared for what's coming moment was, um, what was the guy who was comparing AI to COVID back in March?

• 41:19John Coogan?

  Was that Schumer? Matt Schumer?

• 41:21Jordi Hays?

  Yeah.

• 41:22John Coogan?

  So, uh, something big is coming.

• 41:24Jordi Hays?

  Yeah, something big is happening.

• 41:25John Coogan?

  And it's like, yeah, something big is happening. Like, the models are getting better. Like, the math is, is getting solved, but, uh, like, you can still go outside.

• 41:34Jordi Hays?

  Yeah.

• 41:34John Coogan?

  Like, at this point in 2020, unemployment had spiked to 10% and, like, it, it was very much like, you're a bold patriot if you're going outside. Like, it was a crazy, crazy time. And now it's like, yeah, there might be some softness in the, in the job market, like, a hedge fund blew up. There's like, there's things that are happening, some big things, but.

• 41:59Jordi Hays?

  But the hedge fund, the hedge fund blew up from being a little too bullish. Like, things maybe, like, they got the, you know, the, the basically directionally correct, but got the timing wrong.

• 42:11John Coogan?

  Hmm.

• 42:11Jordi Hays?

  Right? Uh, Mike Isaac says, yeah, these MFs don't know how much I got stockpiled in my basement.

• 42:18John Coogan?

  Yeah.

• 42:18Jordi Hays?

  And Joe says, these MFs don't know that if a man has a why, he'll find his how.

• 42:27Jordi Hays?

  Well said. Well said.

• 42:28John Coogan?

  Yeah, BoCo Capital was, was having fun with Kevin Ruse over at, formerly New York Times, now Hard Fork Independent. I don't know, uh, is it, did they, did they take the A, did they take the IP? Are they still using Hard Fork outside of N W T? I don't know. But, uh, uh, BoCo just says, weird comment for a guy writing a book on AGI. He is exactly and literally wrong. Everyone is pricing it in. Why do you think OpenAI and, and Anthropic are priced at $1 trillion? What nobody is pricing in, uh, is that besides coding and math, very few domains have embedded verification. And so, but Tyler over there thinks that, uh, you can, you can formally verify whether or not The Odyssey is a good book in, in lean or something.

• 43:11Jordi Hays?

  Well, I think we can, yeah. I think we can formally verify that Tyler's goat it, right? A lot of people would say, like, it's kind of like gray area, right? You can't totally define what it means to be the greatest of all time, but.

• 43:24John Coogan?

  You've been working on that quantifying aura. As long as it's fully quantifiable, you'll be able to verify it. Yes. Uh, Andrew Curran says, shorten your timelines, friends. I've started this account to say this and in many ways have posted for the past four years, has been saying the same thing. Some of you are increasingly feel it. We passed the threshold in November. We are already inside the singularity. Lots of people are, are picking up the, the, we're no longer in the foothills of singularity. We're in the singularity now. Uh, Demis on stage at Google I O just a couple of weeks ago? Couple of months ago, saying we're in the foothills? Well, now we're on the mountain. Uh, if you follow this account for a long time, Andrew Curran says, I apologize for losing my mind a few times

• 44:08John Coogan?

  using G P T 3.5 and then Bing forced me to update all my, all of this at, at once in one shot. And that was the correct time to up, to update, like, talking to 3.5 and, and the first chat G P T moment, Bing Sydney. That it was, if you, if you updated on that, you did very, very well across everything. Both with the growth in the labs and the growth in the, in the data center build out and everything, like, that was the key moment.

• 44:34Jordi Hays?

  Also, there was a moment in 2020, this was coming up over the weekend, that somebody used G P T 3 to generate like a fully functional React app. Do you remember this?

• 44:43John Coogan?

  Yes.

• 44:43Jordi Hays?

  I forget what it was called. It was called like the something, the, um, but anyways, that in, in hindsight was like such a big moment.

• 44:53John Coogan?

  Yeah.

• 44:53Jordi Hays?

  Um, but at the time it got like 2,000 likes and people were like, wow, this is really cool.

• 44:57John Coogan?

  Yeah, but no one, no one took it from there to be like, businesses will be spending hundreds of billions of dollars on this in just a few years.

• 45:06Jordi Hays?

  Yeah.

• 45:07John Coogan?

  Like, or I mean, a lot of people did, honestly.

• 45:08Jordi Hays?

  Yeah.

• 45:09John Coogan?

  Like, tons of, tons of people across venture and private market, public markets.

• 45:13Jordi Hays?

  A lot of people did, but way more people didn't update any of their behavior.

• 45:18John Coogan?

  Yeah, yeah, I guess. Uh, it's mind blowing to me how few people realize that their lives and everything they know will change drastically in the near future. At this point, it should be pretty clear, says Jerry Turek. Yeah, wild, wild times. Elon Musk says 100%. He's completely agreeing. Let me tell you about Codex. Codex is a powerful workspace for getting work done with AI agents. Whether you're writing code, analyzing data, creating content, or automating business workflows, Codex helps you move projects forward from start to finish. Um, we gotta look at this simulator. You're into racing simulators. I gotta up you, I gotta one up you with a train simulator. Look at this guy.

• 45:57John Coogan?

  This, uh, this guy on z80.me has said, uh, has built a full-scale train simulator controller. For the three years I've been building a physical train simulator in my apartment modeled on the UK Class ADX passenger train. I've been trying to replicate the instruments and controls in the real cab as closely as possible. Look at this.

• 46:18Jordi Hays?

  This is amazing.

• 46:19John Coogan?

  In many cases, managing to acquire real components and in others, building my own replicas. I've gone down rabbit holes for design from custom can bus transceiver board and a variety of daughter boards to tie the simulator together to the actual panels, all of which on the consoles and instruments are mounted. I usually wait until I complete a component or step before I write a blog post, but over the last half year, I've instead made forward progress on several disparate aspects of the project. Therefore, this blog post will update, there's a status update on many of those aspects.

• 46:51Jordi Hays?

  I'm feeling the acceleration, John.

• 46:53John Coogan?

  This is such a cool DIY project. Imagine just sitting there driving train in the train simulator.

• 47:00Jordi Hays?

  So, one thing I'm not seeing is any type of visuals. So, is he?

• 47:06John Coogan?

  Like, you, you mean, you mean the, the software that's driving the, uh?

• 47:10Jordi Hays?

  Yeah, to, to me, he only cares about the tactile experience of pushing the buttons, right? Like, he's optimizing for actually feeling like he's in the, uh, in the.

• 47:22John Coogan?

  In the train. But no, there is a screen and that screen is running a game that simulates a train. And the name of that game, Train Simulator. You can get it at train-simulator.com. It's also on Steam. Uh, yes. Uh, Train Simulator Classic, uh, is, I believe, the one that he's playing. Um, but, uh, yeah, he's playing the full, full train simulator. Uh, AWS Sunflower? I don't know. Anyway, funny, funny story. Uh, Bology is moving to Kazakhstan. This is huge for the Bora community. Absolutely huge for the Bora community. Uh, he posted.

• 47:58Jordi Hays?

  This is Kazakhstan. Let's see.

• 48:00John Coogan?

  This is a beautiful video. I, I, I, I have no doubt it's a beautiful place. Uh, it's a little bit crazy because, uh, his, Network School I thought of as sort of a, uh, like a startup incubator, a, uh, a Y combinator adjacent entity. Um, he was in Singapore for a while, then Malaysia, now maybe Kazakhstan. Is he, did he actually move to Kazakhstan or is he just like touring and vacationing there? Because, um, what is the actual story?

• 48:28Jordi Hays?

  Here's the news. It says, I'm pleased to announce that a memorandum, a memorandum of understanding has been signed between the Republic of Kazakhstan and Network School. Our new campus will become a haven for global techno optimism with expedited visas, streamlined redomiculation and active recruitment of talent.

• 48:49Jordi Hays?

  Excited for Bology, excited for Kazakhstan, excited for Network School. Bology is very smart and very entertaining and I've enjoyed having him on the show. I do think, um, I do think it is, uh,

• 49:05Jordi Hays?

  very funny to be trying to recreate the incredible techno optimism that many different sub-communities already have in the United States.

• 49:15John Coogan?

  Yeah.

• 49:16Jordi Hays?

  Where he, uh, you know, where he effectively had all of his success at Coinbase and Andreessen Horowitz and I'm sure many other businesses. Um, and, uh, I think it is, this whole chapter is deeply entertaining to me, the Kazakhstan chapter.

• 49:35John Coogan?

  It's just, it's such a funny place. Uh, King in the castle, I love it. Uh, so, quick tip for anyone who's planning to do sort of like the, the bi-coastal thing, San Francisco, Kazakhstan, uh, you're in for like a 30-hour trip because there are no non-stop flights, I think. Uh, you have to connect in Istanbul, Frankfurt, Seoul, Doha, or Dubai. Um, you're looking at 25 to 35 hours, depending on the layover. That is really, really far. The Miami thing was a, was a tough pitch because, you know, so much activity is happening in New York, so much activities in, happening in San Francisco.

• 50:17John Coogan?

  Um, and it was still hard to get people to relocate, like, great engineers, uh, they come out the beautiful.

• 50:23Jordi Hays?

  I mean, this is just truly.

• 50:25John Coogan?

  Full send.

• 50:25Jordi Hays?

  The toughest possible sell. I think he's trying to, I think he's.

• 50:31John Coogan?

  Weed out the weak.

• 50:32Jordi Hays?

  I think, well, I think in, in some ways he's been so successful that he wants a challenge that to him feels almost impossible, which is to convince the best and brightest from all over the world to, to move to Kazakhstan.

• 50:47Jordi Hays?

  It's, it's.

• 50:50Jordi Hays?

  I know so many, I mean, some major selection bias here, but I know, I know a bunch of bright people that are not US residents and they would do anything to be able to be.

• 51:05John Coogan?

  In Kazakhstan?

• 51:08Jordi Hays?

  Not quite. Maybe now, maybe now. But they would do anything to be in, to be able to have free access to America, be able to set up shop here, to build their business here, to be able to.

• 51:20John Coogan?

  To be the king of the castle.

• 51:21Jordi Hays?

  To be, to be, not even the king, but a pauper.

• 51:24John Coogan?

  Just someone, just someone in the castle.

• 51:26Jordi Hays?

  In the castle at all. And so, yeah, and I haven't, yeah, just.

• 51:34John Coogan?

  We gotta go. It's very.

• 51:36Jordi Hays?

  Very clear.

• 51:37John Coogan?

  It's very clear that we gotta go, or at least we have to send Tyler.

• 51:41Jordi Hays?

  I would go. It looks fun.

• 51:42John Coogan?

  Pack your bags, buddy. See you in 30 hours when you land. Absolutely wild. Let me tell you about CrowdStrike. Your business is AI, their business is securing. CrowdStrike secures AI and stops breaches. Mark Zuckerberg was answering questions about his AI strategy on the latest Meta earnings call and Ben Thompson wrote about, about what Meta's position is in AI, how they're grappling with a few things. There was a bunch of interesting points in this strategy update. One I wanted to call out was what Ben Thompson thought, the best moment on the call was when an analyst asked him why the company can't just use other models.

• 52:23John Coogan?

  Like, why can't you just do the Apple thing? Do nothing, win. Like, partner with one of the labs, do some license agreement. If you need an image model, you get an image model. You need a text model, you get a text model. If you need to speed up your programmers or your, your engineers, hire the best coding agent and negotiate with them, right? And here's how Mark Zuckerberg answered it. He said, "I can take the open source question. Let's see." So basically, the question is, do we think that because there are some open weight models, that we can just rely on those? I mean, right now, the open source models are not as strong as the frontier models. Good point. So no is the basic answer. Meta needs to be on the frontier with their intelligence that they use, so they have to be there, according

• 53:08John Coogan?

  to him. He says, "And then, there's also just the, there's always, there's, there's also just always the perpetual, both policy debate and, and question around other companies' actions and whether that's a thing a company like Meta can rely on. So if you're using Chinese open source and there's some regulatory risk, it seems like that's sort of what he's getting at, is these things might not rely, they might not be available all, all the time. And then also, some of these companies, they might be open source for a few years and then go closed source and then start charging you an arm and a leg. So you don't want to be in a place where you become super dependent and then all of a sudden get, get, you know, hurt once you're, you know, super dependent on a particular product." So, he says, "And I think that's very tricky. So on both fronts, we believe we're going to

• 53:53John Coogan?

  be able to do better work and we think that there's some risk in that reliance. I don't believe that's the right thing to do." So, that felt like not a great answer to me in the sense that the, the Apple approach seems to be working so well. We'll talk to John Gruber about that in a few minutes. But then he goes on to explain some of the history of Meta, and it's very, very interesting. He says, "I think that we're a company that, if you look at Meta from, take a step back on this. A lot of people view the surface layer of, we build some social media apps and we have an ad business. We are really a full stack technology company. We, we build our own data centers, our own infrastructure, our own chips, our own low-level software. When we gets, when we got started," he says,

• 54:38John Coogan?

  "my background in engineering, I wrote a lot of the systems code. A lot of the reason why Facebook worked was because it actually, it just worked," which is a crazy thing to say, based on the history. But he, but he makes a really good point. He says, "Like, it literally worked when other social networks did not work fast and efficiently. And I think we just have the ability to build things that can be more personalized, more optimized, more efficient. Some qualitative experiences are just not even possible for others to build because we go all the way down the stack. And it just seems to me pretty clear that having kind of sovereignty over building your own models is going to be an important part of that stack going forward, which is why it's important for Meta." And so, that,

• 55:21John Coogan?

  that was very interesting, that that was a differentiator in the early days, that certain other competitor sites would just be slower. They wouldn't be able to launch new features quickly and by vertically integrating all up and down the tech stack, they were able to do things very aggressively. This is the, the Reels thing. They built, they built like two extra data centers to be able to do the Reels algorithm, because if they didn't have that compute capacity, they could not have launched a competitor to TikTok on any normal timeframe, because it was actually a compute-intensive project, not just a design. People see, oh, they just put a new button there and there's some videos. But it's like,

• 56:02John Coogan?

  behind those videos is a massive recommender system that is very computationally intensive and stores a lot of data. And you can't just spin that up for 3 billion users or however many billions of users they have on a, on a dime if you don't have the infrastructure, if you're not actually vertically integrated. So there's a whole bunch of other things where, in terms of personalization, understanding the user, like delivering a really first-class experience, they sort of do need to bring it in-house. But investors are very upset about this. They're not very happy because they, they, the, he, Ben Thompson calls it the financial tail wagging the dog and says that they have to sort of double spend right

• 56:45John Coogan?

  now. He makes a good point about this. They're double paying, the company right now is basically double paying for infrastructure without a clear path to monetization. And to make matters worse, its improving monetization story lost a bit of its luster. So they're both renting AI compute, paying a bunch of money for new researchers, and then also spending all the CapEx for the next data center. So all of that needs to come together in this, in this moment to actually deliver. And the investors are starting to ask all these questions about what the, what the strategy is. But Zuck's sticking with it. He's not, he's not backing down. But we'll see.

• 57:20Jordi Hays?

  Yeah, tough position to be in when capital markets don't have a ton of faith. And you just see that in, in the stock price, the, the company broadly, right? There's a lot of infighting, frustration around just how MSL is treated versus the rest of the company, which is paying for MSL. So Zuck is, is at war, fighting a war with multiple fronts.

• 57:47John Coogan?

  It is. It's a big war.

• 57:49Jordi Hays?

  Well, he'll get through it, though.

• 57:50John Coogan?

  We'll dig into it more. I still think this, this Pierre Richelson tweet is so funny. Shower thought, "Why is no one doing outbound for pizza? Hey, this is Gigi from Gigi's Pizza Calling. You ordered last week. We have a pepperoni pizza ready and could deliver it in 10 minutes. You hungry?" Hilarious concept. Would be extremely annoying to have every possible low-tier, you know, business that you do, that you've bought anything from with spamming you. I mean, they basically do this with, you know, email awareness, like, hey, there's a Super Bowl coming, like, do you want to place an order?

• 58:23Jordi Hays?

  What if we made a law that said that restaurants could only call between 5:30 and 6:00 PM?

• 58:31John Coogan?

  When you're hungry?

• 58:32Jordi Hays?

  And so you knew you'd be getting calls coming in and you could kind of play them off each other. You get a pizza offer, you're like, "Look, I'm kind of interested in pizza, but I'm, I have an open conversation with the taqueria and I need to wait to understand, like, what they can offer tonight. I'll let you know." Taqueria calls, they go four steak tacos, side of rice. You in? And, and then you, you, you get a price, you get a bid, you go back to the pizza, you kind of play them off of each other a little bit, and then you go with, you know, with what you're really feeling at the end of the day.

• 59:02John Coogan?

  Do you know what it's called on Wall Street when you have multiple parties negotiating to sell a block of stock or debt or something like that, and you want to bring them all in really quickly? Like, let's say you're negotiating with Tyler and I have extra information, I might have a buyer and I want to jump in. Do you know what that's called? Barging your line. So like, oh yeah, I'm going to barge his line, jump in there, and then we'll be on like a three-way call, basically. And, and you can do that when your phone system's set up with multiple lines. So you could potentially have, okay, you got Domino's on, on line one, and then you got Pizza Hut on line two, and you could be like, okay, I'm just going to put you as, you know, all in one call. Let's debate, let's get to the

• 59:47John Coogan?

  bottom price. Because that's basically what you're doing. You're saying, we're just going to hold an auction right here.

• 59:51Jordi Hays?

  Yeah.

• 59:51John Coogan?

  This might be the solution. I like this post. Explaining to my wife, explaining to my ape wife that I have to spend nights and weekends learning the bone, so we don't end up in the permanent underclass. Is this from 2001 Space Odyssey?

• 1:00:09Jordi Hays?

  Yep.

• 1:00:09John Coogan?

  It's a good movie. Jordy, have you seen 2001: Space Odyssey?

• 1:00:13Jordi Hays?

  Yes.

• 1:00:13John Coogan?

  You have?

• 1:00:14Jordi Hays?

  Yeah.

• 1:00:14John Coogan?

  No way.

• 1:00:15Jordi Hays?

  Yeah, I remember that scene.

• 1:00:16John Coogan?

  What? How, how did that happen? That's wild.

• 1:00:19Jordi Hays?

  I think I was forced to watch it.

• 1:00:21John Coogan?

  Hmm. Oh, yes. This, this old, this old Leopold lore is coming back up. The author of this New York Times article definitely doesn't realize Leopold was being literal about the stars and galaxies. Asked in a 2004 podcast interview with Dwarkeesh Patel what his goals were, he answered, "Eventually, you are going to go to the stars. You are going to go to the galaxies," he added. "Done right, there's a lot of money to be made." That was true for a while, at least while the fund was the center of the hottest trade on the planet. The fund made a return of more than 2000, 200% after fees, as anything tied to AI shot higher. One investor said, "Yes, there was a funny line where, where Leopold's talking about buying galaxies and some investors like, oh, like the particular

• 1:01:05John Coogan?

  brand of private jet that's referred to as a galaxy? Like, the Galaxy 750 is the one that you'd want." And, and Leopold was like, "No, no, no. I'm going to buy an actual galaxy."

• 1:01:15Jordi Hays?

  Take him says, "Who will play Leo and Ken in the movie? We know it's coming. Story is too juicy."

• 1:01:20John Coogan?

  Okay. We gotta play, we gotta play this clip of, of Ken Griffin, because this came up on my, my For You page. And it's, it's a wild story of when Ken Griffin had his darkest moment, basically, and lost a whopping 4% of the fund, something like that. Play this clip.

• 1:01:40Speaker 03

  You know, in 1994, I was in Switzerland. We'd had a rough year in 94. We lost about 4% of our capital in 94. It was one of our only losing years in the history of the firm. And I'm in Switzerland. I mean, it was a rough day. My lunch, my lunch, I sat down at lunch, this person sits down. "Oh, you're not John Griffin?" "No, I'm, I'm Ken Griffin." He goes, "Oh, I thought you were John Griffin from Fenchurch, another firm." He goes, "I, I gotta go."

• 1:02:08Speaker 03

  Great. I flew all the way to Switzerland for my lunch date to get up and leave the table. And then around three or four in the afternoon, I was with another Swiss banker and we're in his office's office. It was like almost the square footage of the stage. Beautiful furniture. Goes, do you mind if I smoke? Takes out a big cigar. Are you smoking this cigar? And we're talking for about 45 minutes.

• 1:02:32Speaker 03

  Such a pity that such a bright young man so picked the wrong career.

• 1:02:39Speaker 03

  Like, well, that's the most graceful no I've gotten today. But, but you just have to tolerate, you're going to hear no a lot. But you need to become accustomed to have.

• 1:02:50Jordi Hays?

  Leopold's dad.

• 1:02:52Speaker 03

  Yeah.

• 1:02:55Speaker 03

  Again, whether it's the people that want to have work for you, people who are trying to give you capital or customers. You need to get comfortable with the art of selling.

• 1:03:04John Coogan?

  Ah, great clip. It's so funny. It's like Ken Griffin, like you're just in the wrong job. You should be.

• 1:03:11Jordi Hays?

  Yeah. This is, this is not for you.

• 1:03:13John Coogan?

  I wonder what that banker would have preferred Ken Griffin do. Like, did he have a prescription? Was he like, you should be.

• 1:03:20Jordi Hays?

  Horse seller.

• 1:03:22John Coogan?

  Hustler. I don't know, skier or something. Anyway.

• 1:03:27John Coogan?

  Fun little trip down memory lane. We have John Gruber from Daring Fireball in the waiting room. Let's bring him in to the TVP and Ultra Dome for the second time. Welcome back to the show, John. How are you doing?

• 1:03:38Speaker 04

  Good. How are you guys?

• 1:03:39John Coogan?

  We're.

• 1:03:39Jordi Hays?

  Great to see you. How's your summer been?

• 1:03:42John Coogan?

  Yeah.

• 1:03:43Speaker 04

  Hot.

• 1:03:44John Coogan?

  Hot. Has, has, has the tech news been overwhelming or underwhelming this summer compared to previous summers?

• 1:03:56Speaker 04

  Oh, I'd say much busier. I wouldn't say overwhelming, but, but definitely busier.

• 1:04:01John Coogan?

  It feels like the, I don't know. I mean, at least the, the, there's like the traditional news, which is like a company does a thing. There's a process, something launches. That felt, that has felt very light recently. But then there is like the meta drama of like situational awareness blowing up. And that stuff has been really, really crazy, like the, the hugging face hack and like mythos and all these different stories that are sort of like not planned in the same way of like, there's a release cycle. We all got to talk about the thing that's like goes through the PR term, you know?

• 1:04:34Speaker 04

  Yes. I don't think that there was a marketing schedule for when we're, when they're going to have a, hey, our AI broke out of the sandbox and attacked a major partner of ours during a testing run.

• 1:04:53John Coogan?

  Well, it just depends if you believe in like the Truman Show thesis. So the simulation theory was like, now have the hedge fund explode. That will be the entertaining.

• 1:05:01Jordi Hays?

  Well, the funny thing is there, there, there actually was people that were making the allegation that, uh, the, the hack was just mark, was just marketing.

• 1:05:11Speaker 04

  Yeah, I, I think they, they don't mind, right? Like, I don't think it's, so I don't think there's a conspiracy in that it was fake or deliberate, but I do think there's a strong sense of, oh no, you mean that the news cycle for the next 24 hours is going to be about how scarily effective and intelligent our model is?

• 1:05:35Speaker 04

  You know, I do think that there is a laughing all the way to the bank aspect of it, even though it wasn't deliberate.

• 1:05:42John Coogan?

  Sure.

• 1:05:43Jordi Hays?

  Yeah. Or like a parent watching their kid and like the, you know, plays sports and like the kid runs up like, you know, a bunch of points on the other team. And the, and the coach has to talk to the parent and say like, hey, look like your son is very good, but like, he's got to pass the ball a bit more. And like, it's not really that sportsmanlike to, you know, run up the score that crazy. He should focus on, you know.

• 1:06:05John Coogan?

  Teamwork?

• 1:06:06Speaker 04

  Yeah.

• 1:06:08John Coogan?

  I heard, while we're on conspiracy theories, I heard a funny one that, uh, the person that's the most happy about, uh, situational awareness, uh, blowing up is potentially Apple because they've been under all this pressure from memory. Situational awareness was of course very long memory. There's a flywheel there where the stock goes up. The memory gets more expensive. Now I, I feel like that the, the, the real take here is that in fact, pumping up memory stocks is the best way to lower the price of memory because they will all fund capex. And that will ultimately make, uh, Apple devices cheaper. But how do you think about the, the pressure that Apple's been under around component pricing, supply chain pricing,

• 1:06:53John Coogan?

  getting caught flat footed versus just reacting to what's happening in the world?

• 1:07:00Speaker 04

  It is extraordinary. And I really do think that to go the other way, I think, you know, Tim Cook's public remarks on it as being a once in a hundred year flood situation and that he's been looking at this market his entire career. And there's, there is no comparison point, you know, that the, and RAM in particular has always gone through these boom and bust cycles. And this is just a boom with a capex expenditure fueling it. That is just such an extraordinary amount of money that it's like nothing else.

• 1:07:41Speaker 04

  And so I don't know that even though that Apple was caught flat footed, it's like you, it's like the sort of situation you just can't prepare for, right? There's, if you live on a flood plain, you take precautions and you build levees and, you know, you take out, you, you pay insurance that's based on that. If you don't live anywhere where there's ever been a flood before, you don't pay exorbitant amounts of money for flood insurance. You don't build levees. And if something happens where you still experience a flood, well, then it's a catastrophe.

• 1:08:15Speaker 04

  And I wouldn't even, catastrophe is a strong word, but Apple having to go through, you know, I guess it was just a month ago, but it feels like, just speaking to how the summer is going, it feels like a while ago. But for them to come out and say, we're going to have to raise prices and then a week later raise prices, um, mid-cycle. Just, Apple just does not do that. And for Apple, that's like a minor catastrophe. But I don't know what else they could do. I don't think there's any point where you could look back 18 months ago and say, oh, well, Apple should have really foreseen this and somehow done something different. What could they have done?

• 1:08:53John Coogan?

  How, how much do you see the, the leasing program as a direct response to higher prices? Is this, do you think the leasing program is something that was rolled out because the prices were raised so abruptly? Or is this something that they've always been sort of moving towards this program was probably in the works three years ago? And Apple works on a long time cycle. And so this is just the natural arc of things because they've had a, they've had a refresh program where you could effectively subscribe for the pre-memory price spike, right?

• 1:09:26Speaker 04

  Yeah. Yeah. They had the old iPhone upgrade program.

• 1:09:31John Coogan?

  Yeah.

• 1:09:32Speaker 04

  Which was just for iPhones. And I think they've seen it as a success. And so I think this was sort of a natural 2.0 way of, of, you know, and it's no, no, I mean, they're the ones who discontinued the old iPhone upgrade program the day that the new Apple upgrade program for all of their major products come out. Or, I mean, you can even get like, uh, I think you can even get like AirPods on Apple upgrade. It's not just for, I don't know. I think so. Um, but certainly like all the Macs, all the iPads.

• 1:10:10Speaker 04

  So I think this was in the works and I do think that they've been, I mean, the whole consumer market is moving towards, there's a lot of competition in paying over time. It's, you know, and for a while, I think that it was sort of at the consumer level, just locked into credit cards. You get a credit card, you buy something and you pay the credit card company over time. And I think a lot of people just looked at that and thought, we're leaving money on the table because they're buying our products. It's not just Apple, but everybody is looking at that and thinking, well, this is crazy. They're charging these consumers 13 or 14% APR. Uh, well, how do we get involved in that?

• 1:10:55Speaker 04

  And, you know, Apple specifically, they now they have the Apple card, which is, I don't know, seven, eight, nine years old. I mean, it's been a while and they've had a program through that where if you buy an iPhone, you get 24 months of zero interest.

• 1:11:10Speaker 04

  I think the big change though, it, it's all clearly about the fact that for so many people, it's, you know, I don't even want to pass judgment on them, but I think for some of them, they are mathematically disinclined to be able to extrapolate a monthly payment by the terms they're agreeing to and realize this is what you're going to pay over time.

• 1:11:34John Coogan?

  Sure, sure.

• 1:11:36Speaker 04

  They, they just look at the monthly payment and they say, I can, I can pay that. And they look at the lump sum payment of $1,200 for the iPhone they want. They say, I can't pay that. But if I agree to this, I can get a new iPhone. I can walk out of the store with an iPhone 15 minutes from now.

• 1:11:53Speaker 04

  And so I think Apple just looked at that and thought, well, how can we offer something that's attractive? And the lease, I think the big difference with the lease is clearly that the monthly payment is even lower. You know, than the buy over time of the old iPhone upgrade program. But in either case, it is good for the consumer. And I know some really smart people who are like, I'm doing this, you know, because it is, there's, there's no interest on it. And if you do get a new iPhone every year, it is just an easy way to, you don't really lose anything. You're not paying any interest penalty. And you just have like an easy system and they mail you the box to send the old one back in every year.

• 1:12:32Speaker 04

  So I think it's just a way for Apple to sort of kneecap the number of people who were buying their iPhones with credit cards and paying interest penalties over time. So I think it's better for everybody.

• 1:12:43John Coogan?

  It feels like I could bundle the leasing program, the MacBook Neo into a Apple is going down market strategy. Do you think there are other plays that they will make to sort of calcify that strategy or really deliver on it? Or is this sort of like, you think it's a pretty mature strategy that they have?

• 1:13:07Speaker 04

  I think it is incremental, let's say, like there's it's these are not major moves. Even the MacBook Neo, I mean, I think the MacBook Neo is one of the certainly the most interesting Mac product since the Apple Silicon in 2020.

• 1:13:22Speaker 04

  And it is that that there were a couple of times where MacBook Airs dropped to like 899 or something like that, but that 999 starting point had been the the starting point for a base MacBook Air for, I don't know, at least 15 years. And so, you know, when you consider inflation, the price has been coming down, but not down in the way that like, what's the entry model for an HP laptop or something like that, which is like $400. So to drop the entry price, not just by like $100 or $200, but all the way down to 599. I guess it's up to 699 now with the price increases, but still that is significantly lower.

• 1:14:05Speaker 04

  And I think they've been doing the same thing. I think on the iPhone side, the switch from selling SE models, iPhone SE that only get updated every three or four years to an annual schedule of having whatever the current number is, they stick an E at the end, 16E, 17E, there'll be an 18E next year.

• 1:14:27Speaker 04

  Those are really low prices for a brand new iPhone that has the latest silicon. I mean, it doesn't have the greatest camera, but so many people do not care about the camera. And that camera on the iPhones, it is fine. It's one camera on the back. It's a 1X camera that you can get 2X optical with the fancy sensor that system that they have. It takes great photos. I mean, but it's the same sort of thinking where we're not going to, they're not going to sell years old products as they're, okay, fine, here's our affordable stuff. It's here's brand new stuff. It's just less technically advanced silicon wise, but it is brand new, right?

• 1:15:08Speaker 04

  The Neo is months old and it's at a record price. So they're incrementally moving it down market. But I think only insofar as they think that there's people with money to spend.

• 1:15:20John Coogan?

  Yeah. Jordi?

• 1:15:22Jordi Hays?

  What percentage of the employees and the team over at Apple do you think are excited, truly excited about AI and think that it can make the Apple ecosystem significantly better over time?

• 1:15:39Jordi Hays?

  It feels like to me, there's like very, it feels like to me that the whole company is like, ah, like, why is this happening to us? Instead of like, instead of saying like, hey, this is this like, you know, useful set of tools that can make our software better, that can make our devices more magical to use.

• 1:16:00Speaker 04

  It's a good question.

• 1:16:01Jordi Hays?

  And the last thing I would say is like, there's, I don't know anyone who's excited about AI that's saying like, I gotta go work at Apple because they have the best devices in the world. They have billions of users.

• 1:16:13John Coogan?

  Biggest opportunity.

• 1:16:14Jordi Hays?

  This is such an amazing opportunity. Like, if I want to work on consumer AI, I have to go work there. Like, that's just, I don't know anyone like that.

• 1:16:22Speaker 04

  Yeah, I think that's true. I don't either. But I don't know that it's a problem. And I do think clearly AI is where Apple was caught flat footed. I don't see how else you could describe that, right? And I think as time goes on, looking back at the WWDC from two years ago, 2024, when they first announced Apple Intelligence and then announced the stuff that eight months later was supposed to be rolling out. And they were like, you know what? We're gonna have to postpone this by a year. And really, when they postponed it and said it'll be coming in the coming year, this is the coming year, right? And it still isn't really out. It's in the public betas this summer. It's coming out this fall.

• 1:17:06Speaker 04

  So they were, they announced something that they were saying was gonna come out to consumers, be in people's hands in the first half of 2025, and it's coming out at the end of 2026.

• 1:17:19Speaker 04

  And in, in this market, in the AM, AI market, that is a big miss time wise. Now, 10 years from now, will people look back at this and say, wow, that was a huge gap of time? Probably not.

• 1:17:32Speaker 04

  And when people look at the new Siri AI that's in the, the OS 27 betas right now, is anybody who really is juiced into the whole AI system saying, wow, they've really taken the lead here in any way? No, absolutely not, right? This is very basic stuff. But it all does work. It is, and it's going to be the intro to LLM based generative AI for hundreds of millions of Apple customers. Hundreds of millions of them have never used any of the stuff. However, popular ChatGPT and Claude remain in the App Store. There are hundreds of millions of Apple users who've never used this.

• 1:18:16Speaker 04

  And, you know, I've been using ChatGPT in particular for, you know, years. I'm definitely not amongst my peers in the tech media. I use it less than most, but I'm pretty familiar with it. But I have to say, testing it this summer, ever since WWDC, for all of the basic bitch questions, the Siri AI is great. And just being able to squeeze the side of the phone is a great way to do it. And I honestly think it's like, what triggered OpenAI to have the fiasco of a launch of the new desktop app for ChatGPT?

• 1:18:58Speaker 04

  Clearly, the biggest driver of that is their fear of missing out with Claude and Anthropic taking, taking the lead as if you just polled everybody who watches TBPN, who's, who's in the lead right now? I think it's very clear. I mean, you'd be, I think you'd be kind of nuts not to say Anthropic.

• 1:19:15Jordi Hays?

  Well, yeah, it's verifiable based on revenue run rate. So.

• 1:19:20Speaker 04

  Yeah. And it's just the state of things, right? You just lick your finger, put it in the air and who's got the momentum, right? I think, and, and that's put OpenAI, they, they seem to have, and still I think are panicking over that. They really seem to have formed a sense of self, which was that they had already won. I think, you know, like somewhere around 18 months ago or so, that whole company had the, we've won this already. It's, we're just mopping up the chessboard at this point. And now they've found out that they're in a long-term race and they're not. So that's clearly the biggest driver. Is that they, they looked at the way Anthropic has bundled up Claude and Claude Code

• 1:20:03Speaker 04

  and said, we need to do something more like that. But I do think, I absolutely think part of it is that the Siri AI app that Apple is rolling out, which visually you just look at it, it looks like ChatGPT, right? It's black and gray and it, at a glance, if I showed it to you in May before WWDC, and I just quick showed you a screenshot of it, you'd say, oh yeah, that's ChatGPT. No, it's Siri AI. And I think that there, you know, in the Apple world, we call it Sherlocking because there was the Sherlock thing 20 years ago where there was a, Apple had an app called Sherlock and some third-party developers made a much better version called Watson.

• 1:20:45Speaker 04

  And then the new version of Sherlock came out. Sherlock was Apple's first. Then there was a, a third-party thing called Watson.

• 1:20:52Jordi Hays?

  The other way.

• 1:20:53John Coogan?

  I always get it flipped. Yeah, thank you. This is helpful.

• 1:20:56Speaker 04

  No, and the third-party one was called Watson and it was way cooler. And then the next version of Sherlock was like Watson. And it was sort of, you know, it's like tough luck to the outsider, but it's like, everybody looked at Watson and was like, oh, this is the way Sherlock should be. This should, you know, and Apple looked at it and thought, this is the way Sherlock should be. And, you know, Apple had this stance that was they, they quite outspoken about it, like Craig Federighi, I think it was with Joanna Stern last year, you know, said that Apple did not see chatbots as a good interface to AI.

• 1:21:32John Coogan?

  That's right. Yeah.

• 1:21:33Speaker 04

  Yeah. And they're just like, you know what? It is a great interface to AI. So why don't we make one too? And I sort of think like ChatGPT sees that for non-advanced usage, nobody's going to go to these third-party ones when Siri can, can answer that. So no, is it exciting? And is it where the people who want to work at the frontier want to work? Do they want to work at Apple? No. Well, I mean, why would you? You know, they don't really have a product that's even aiming for that. But Siri AI isn't aiming for that. It's just aiming for, you know, the type of trivia questions that people just ask as like a one-off, two-off chat session.

• 1:22:13Speaker 04

  And it does a fantastic job. And it has these integrations with stuff like your, if you use Apple Mail, if you use iMessage, it finds stuff in your iMessages just like they promised. It really does work. All of the stuff that's in my Apple Notes, I ask questions about it, and it just finds the answer to it. It's really, really useful. Is this impressive to people who've been following AI for the last three, four years? Not at all. But this is the Apple way is take something that is super exciting, super cutting edge and boil it down to its basic bitch core and put it in a way, a usable interface that people will be, normal people will be able to understand and give it to everybody.

• 1:22:57Jordi Hays?

  Okay, let's, um, let's play it out a bit further because I'm curious where you, where you imagine Siri AI goes. I've always felt similar to you in that there's so many questions that you don't need, you know, incredible advanced intelligence. You just need a simple answer to something. And I can see a lot of that flowing through, flowing through Siri. But where does this product go over time? Is this something, because if you play it out far enough and the product gets enough traction, then at what point is Apple competing not just with other LLM providers, but competing with Google itself? And then they say like, oh, we're the private, you know, we're for privacy and all these things.

• 1:23:42Jordi Hays?

  But then at what point did they say, hey, we're, this is costing us a lot of money to run. We gotta, we gotta start running ads. And then at that point, like, do we do targeted ads or non-targeted ads? Or do they try to take the moral high ground and say, we're better than ads, even though they run ads in, in Maps? And they run ads in the App Store and all these things. So play it out for me. How does this go? Let's assume that, let's assume that it's a, it's a success to the degree that they keep investing in it for many, many years to come.

• 1:24:17Speaker 04

  The ad question is interesting because obviously Apple never had to or never decided to make a search engine for Safari and they just sat on, you know what, we'll just have Google as the default and Google will pay us for the traffic acquisition and we all know from various court cases that how, you know, Evermuth said like to keep it under the radar. It's like 25 billion a year now and it had been in that range, you know, it's been a lot of money for a lot of time. And for a while in the early era of Tim Cook's services narrative, even though it was a lower number 10 years ago, it was a huge percentage of Apple's quote unquote services. So Apple's, you know, Tim Cook said to Wall

• 1:24:59Speaker 04

  Street, our, our growth area is services and their services number kept going up, but it was really for a long while, just the Google traffic stuff. Why would Google keep paying this much money? Because when people would search, you see the Google results and what does Google show them? Ads, right? And there you, you know, there's a very simple, oh, this is kind of, you see how this works for everybody. There's a sort of flywheel. Google gets all this traffic from the terrific audience, the demographically attractive Apple user audience and is obviously very profitable at showing ads and search results. They pay a significant portion of that to Apple to have it as the default in Safari

• 1:25:43Speaker 04

  and everybody just keeps searching in Google and everybody can kind of bitch about the ads that have gone into the search results, but people still use Google. What happens with Siri where there are no ads? Why, you know, how does that financial relationship work with Apple and Google for the backend? Like who's paying for it? That's a real mystery. And they've, they've very, and I, I, I, it's one of those questions where when the, like, Apple just reported results at the end of last week. Every time I, I, I never listen because I find those calls in, they're like 45 minutes long and they feel like 45 hours to me. So I skim the, the transcript and I'm like, I would love if somebody could ask

• 1:26:27Speaker 04

  and I don't think that they would answer, but if there's any kind of clue about how that.

• 1:26:32Jordi Hays?

  It's so, it's so interesting to me because Google is help is like, we're going to help Apple because we want to try to commoditize the LLM space because we're behind and we're, and our business is threatened for the first time because a billion people are using effectively another search engine, an answer engine, right? They're using ChatGPT, they're using some Gemini, they're using some Claude, but like, obviously by and large that usage is going, uh, going somewhere else besides Google. And so Google makes the call to support Apple and Apple's effort to try to commoditize the sort of assistant category. But then through that, they, if you assume that partnership is going to be successful, then what happens

• 1:27:14Jordi Hays?

  to their existing Apple partnership? And then what happens to search over time? And then even with a demographic, even with a group of like customers, like iPhone customers, if you, there's a lot of people that are not going to sign up and say, oh, I'll spend another 20 bucks a month on, on AI with Apple, right? People already complain about the like, you know, twice a month, you see a charge from Apple and it's like, what's that charge, you know? And, and so there's, the big question to me is like, Apple right now was, to me is like positioning the entire company around being against ads and, and,

• 1:27:59Jordi Hays?

  you know, really pushing privacy. I see random out of home ads for like Safari and it's like, finally private browsing. That is like already counter positioned against Google, who is now their partner. And then eventually I just think if you want to serve this product to the entire Apple user base, they're probably gonna, it will probably make sense to do ads. Then at that point, do they dance with Google again and, and use like the Google Ads Network? But it's so hard to see where this actually goes.

• 1:28:31Speaker 04

  They are, but Apple is dipping its toes into ads, right? The, the App Store is ground zero for this. Where when you search in the App Store, they have a big ad in the top spot now. And sometimes if you're searching for, let's say Signal, and I think Signal's a good, is the example I always go to because they don't pay, they don't seem to pay. But if Signal, the Signal Group or whatever the, the organization is bound to Signal pays for an ad on the keyword Signal, you can buy your own name as the top result and then you get an ad and then you get the second spot too, because that's where you naturally show up. But there's, you know, or you search for Roblox, you know, or something that kids

• 1:29:15Speaker 04

  play and there's like, sometimes there's like gambling apps that show up number one. It's crazy. And now they've added a second spot in the third spot. So when, for most things you search for in the App Store, the top spot isn't paid ad, often paid for by the app you're searching for, but they're still paying, now they're like double dipping because Apple's taking the commission from the App Store transactions and making you pay to get the top spot. The second spot is the top natural search result and the third spot is another paid ad now. And I think that's off brand for Apple. I really do. I think it is, you know, like I always go back to HBO, which it just was, when I was a kid, it just seemed too good to be true that you could watch movies and there

• 1:29:57Speaker 04

  were no commercials. And it's like the only, what's the catch? Well, you're, you gotta get your parents to spend, you know, whatever 10 bucks at the time in the eighties, like 10 bucks a month extra on the cable bill. But it seemed like such an amazingly good bill. A good deal. And that's, you know, always been sort of the Apple thing. It's like, oh, well, uh, MacBooks cost more than other laptops and iPhones cost more than other iPhones. What do you get? Well, part of the experience is you don't get inundated with ads. And I go back to the Safari thing with Google Search, like it has been such a good deal for Apple. It is 20 to 25 billion dollars in cash that just comes in. It is almost no margin. You know, you can say that you could subtract.

• 1:30:42Jordi Hays?

  I mean, almost 100% margin.

• 1:30:44Speaker 04

  Keeping, almost, right? At this, I mean, what's the salaries of the team that makes salary Safari and WebKit compared to 25 billion dollars a year, right? It is as close to 100% margin as anybody could reasonably get. It is year after year and it doesn't look like Apple is serving you the ads. So you're just Joe Schmo Apple customer. You use Safari on your iPhone because it's the default browser. You search, you see ads. It looks like Google's, Google is showing you the ads, but it's like Apple gets all this money and their hands are free. That, that really can't happen with Siri, right? They could partner with Google.

• 1:31:24Jordi Hays?

  Yeah, that's what I'm saying.

• 1:31:25Speaker 04

  To have Google sell the ads, but it's coming through the Siri, it would be in theory in the future, it would be coming through the Siri interface. I don't think they'll ever do it. I don't think they'll ever put ads in Siri. And I think if anything, they'll put like a cap on the number of queries you can do that need the server. And I think ultimately like Apple.

• 1:31:46Jordi Hays?

  But then the question is like, the question is you just play it out, play it out, play it out. And how much of a threat, like is Google creating an even bigger monster than the one they were trying to, you know, keep down in ChatGPT, right? Like if you make, if you help make Siri a massive success and there's no ads. And I have gone, a year ago, I didn't use ChatGPT for really any like product based searches. Like I just still thought that Google was just like objectively better if I want to, if I was like looking up a car or a piece of clothing or anything like that. And more and more and more of that, of those kinds of searches, I've just ended up in chat because they have better images now and I can be like, hey, I'm looking for this exact type of product.

• 1:32:30Jordi Hays?

  Just go find it for me. Find me the, the cheapest, you know, version of it. And so you would expect that Apple, Apple's like maybe like two years ish behind or maybe 18 months behind in terms of AI capabilities. But I could imagine 18 months from now, Apple becomes pretty good at finding you a product that you want and you have Apple Pay built in. It's like they have your address and you can, and so you potentially just fully cut Google out in a way that doesn't even necessarily, that becomes a cost center for Apple and, and sort of cannibalizes like Google's search revenue, but doesn't even necessarily get Apple that much out of it itself. And then, and then like you were saying with like on the App Store, like it does, you're right in that like searching

• 1:33:14Jordi Hays?

  for an app and then being flooded with a bunch of like what feels like spam on an Apple Surface area, the Apple, the company that's meant to be dedicated to just giving you the most magical product experiences, it doesn't feel Apple at all searching on the App Store anymore because Apple knows exactly the app I'm looking for and yet they're serving me junk, right? And it's usually like.

• 1:33:36Speaker 04

  And, and the Apple monetization for the App Store should just be the commission they charge on all the transactions through the App Store, right? And that's controversial enough and has been the sorts of antitrust and, you know, all sorts of complaints. But at least in terms of, well, how do you, how do you fund, how do you profit from the App Store? The story was very simple. They take 30 to 15% of every transaction and that should be good enough, right? Because you're paying, and if, you know, at some level as a consumer, you have to assume that you're paying at least a little bit more for everything you buy through the App Store because Apple is taking that commission. And to double dip and show, it'd be like HBO, you pay extra money and in the middle of the movie, they have one commercial interruption, right? And it's like with the World Cup where, oh,

• 1:34:21Speaker 04

  they still don't have commercial breaks, but they have hydration breaks. And, right? And it's like, that's sort of what it feels like with the App Store showing you these ads when you search. And it's like, I'm just trying to find the frigging thing. How about you just fix search? And their search still kind of sucks. So I, Jordy, I think your big question is what's in it for Google, right? Why is Google helping Apple here? And I think it is from Google's person, and I don't think anybody knows. I really don't think anybody knows where any of this is going to be four years from now, right? It's so fast moving. But I think Google would rather dance with Apple who they know and

• 1:35:02Speaker 04

  they know what Apple culturally wants to do. Like, and I don't think there's any kind of.

• 1:35:10Speaker 04

  I mean, Apple is doing AI research. They have AI teams and they're, you know, and I think Apple would obviously love to handle as much of this on their own as they could. But is Google seriously, is anybody seriously afraid that four years from now, Apple is going to be the producer of the leading edge models, the frontier models? Nobody. And I don't think anybody really thinks there's even like that they're, that they've got a path to that or that they're even trying for it. So I think Google is comfortable working with them where, well, in a way that they would just prefer to kneecap OpenAI and Anthropic. And if there is, if Apple was fishing around for a partner, like, we need somebody who knows their shit

• 1:35:52Speaker 04

  to give us an LLM backend so that Siri is actually useful.

• 1:35:57John Coogan?

  Yeah.

• 1:35:58Speaker 04

  And I think Google was willing to cut them a sweetheart deal to say, let's do this. And, and if it makes, if it entrenches Siri for a decade to come as something that a billion iPhone users around the world are relying on, we can handle that, right? We know Apple, we're not worried. That's, that's not gonna, we'll figure out, we'll still figure out a way that we'll make money. We'll still have everybody who's not using Apple products. But a world where, like that two-year-ago deal with OpenAI, which now makes you laugh with, with the deterioration, to say the least, between Apple and OpenAI at a corporate level.

• 1:36:40Speaker 04

  But if that had continued and it was OpenAI who was partnering with Apple to do this in a way, and, and again, the original deal two years ago had ChatGPT branding in the answers. And it was like, you know.

• 1:36:56Jordi Hays?

  Yeah, the whole thing is so funny because you have Google being like, okay, we need to help Apple because, like, we need to help Apple attack ChatGPT because ChatGPT is threatening us. But if we, if we, if Apple's really successful, then they'll end up threatening our core business. And Apple's like, well, we also want to take, we also want to try to kneecap ChatGPT because they're now building devices. But then it, Google and Apple's relationship is just like headed on a pretty interesting path. And I, and I can't imagine, I, I think they, both companies will look back and be like, man, you remember those days where I could just give you tens of billions of dollars and we could just be friends? And then, you know, you play it all out and, and it doesn't, it doesn't seem as, as friendly.

• 1:37:41Speaker 04

  Yeah. And I think basically it comes down to Google is very comfortable playing in a world where the technology is commodity level and that they can, because of their scale, they can not just succeed, but thrive in a commodity world, right? Like, is the actual computer science behind Google Search significantly better than what Microsoft has with Bing? No, not really. It's just that the scale is there on Google's side and so it's perpetuating. And I think that if AI works out that way, you know, there was somebody at Google years ago who, you know, Google invented all of this technology that we now consider AI, that all the LLM stuff. But there was a paper that came out of Google

• 1:38:26Speaker 04

  where they were, they, the, the, one of the scientists argued that there is no moat around this technology, right? No one company is really going to own this. And I, I think it's an open question whether that's true or not, right? Like, the superintelligence hypothesis is that if somebody gets to the breakthrough of superintelligence first, then they will, that superintelligence will accelerate their AI at a pace that nobody else can keep up with and no one will ever be able to catch. I don't think that's where it's going. And I don't really, you know, and it just goes back to what we were talking about half an hour ago with the hugging face thing and ChatGPT. And it's like, oh, coincident,

• 1:39:10Speaker 04

  you know, and this is what makes people roll their eyes and think it's a marketing stunt, is then, you know, three or four days later, Anthropic came out with, well, we went back and looked at our logs and we found Claude broke into somebody four months ago. We didn't even know it, you know? And it's, you know, they're, they're even Steven. And I think, I, I, I just think ultimately, Google looks at this as, let's just shut those guys up. Let's let this bubble burst. We'll still be here. They won't. And Apple will certainly still be here. You know, Apple's the one big company with no exposure in this bubble. And I think Apple's bet is back to there is no moat here. And if they don't own this

• 1:39:52Speaker 04

  technology, that it doesn't, it's fine. This, and I, I kind of think it's shaking out that way, at least for Apple's business.

• 1:39:59Jordi Hays?

  Yeah. Well, last question. And you can answer in 30 seconds. Do you think, do you think Apple will make an acquisition of an AI company, could be an aqua hire or product, but I'm thinking more aqua hire, north of $10 billion?

• 1:40:16John Coogan?

  $10 billion? Wow.

• 1:40:18Speaker 04

  No.

• 1:40:18John Coogan?

  I think you're just going to say north of $100 million.

• 1:40:20Jordi Hays?

  Yeah, one. Okay, then let's bring it down. $1 billion. Because there's just not that many, there's not that many great teams, to be honest, that you could get for less than.

• 1:40:29John Coogan?

  I mean, they bought Siri, that was a hundred.

• 1:40:32Jordi Hays?

  And I, and I was kind of expecting them to try to pick up Poké, which Cognition just bought. Poké was like a really nicely designed assistant that worked in iMessage. And that felt like a no-brainer for them to just bring in some talent that is excited about AI, that's already working in the Apple ecosystem.

• 1:40:50John Coogan?

  Yeah.

• 1:40:50Speaker 04

  I, I would look at it on the silicon side. And I think, because I think that as this gets commodified, I think that, you know, something like the PA Semi acquisition that led to Apple Silicon, that, that's who Apple, I suspect, is hunting for, is somebody who has like a breakthrough spitball idea. And again, at this point, $1 billion probably isn't that much. So something in that range. But I would think hardware, something that Apple can do for silicon.

• 1:41:21John Coogan?

  If you have really optimized silicon serving, you know, lagging models that are a year or two old, like the inference cost can actually be pretty low. And then that changes all the calculations about ads that you were talking about. So, thank you so much for jumping on the show.

• 1:41:35Speaker 04

  And ultimately, I think it's why Apple's, ultimately, I think it's why Apple's staying out of the CapEx race and building out these data centers, is the idea of why are we going to spend all this incredible sums of money, all of our free cash flow to build data centers that are going to be completely technically outdated five years from now?

• 1:41:52John Coogan?

  Yeah. Well, I want to have you back to have a great debate about Electron versus native apps. We got to go through all this. Get to the bottom of what's going on with these AI labs. They have such powerful coding agents and yet they can't ship native code, apparently. We'll get to the bottom of that next time you're on the show. But thank you so much for taking the time to come chat with us. Have a great rest of your summer and

• 1:42:12Jordi Hays?

  Stay cool out there.

• 1:42:13John Coogan?

  Thanks so much. Yeah, talk to you soon. Goodbye.

• 1:42:15Jordi Hays?

  Cheers.

• 1:42:16John Coogan?

  Let me tell you about Figma. Agents, meet the canvas. Your AI agents can now create and modify your Figma files with design system context. And up next, we have Sean McGuire and Isaiah Taylor.

• 1:42:27Jordi Hays?

  Dynamic duo.

• 1:42:28John Coogan?

  Two guests, third, fourth time on the show. How's it going? What's up, guys?

• 1:42:34Shaun Maguire?

  Look at this guy.

• 1:42:36Jordi Hays?

  Look at you.

• 1:42:37Shaun Maguire?

  Nuclear reactor.

• 1:42:38Isaiah Taylor?

  We got to get the Eagle Scream every time. This is like, this is our intro at this point. Exactly. There we go.

• 1:42:44Jordi Hays?

  What happened, guys? What happened?

• 1:42:47Isaiah Taylor?

  $1 billion, Series B.

• 1:42:49Shaun Maguire?

  Keep your stack, baby.

• 1:42:55Isaiah Taylor?

  With the wind up.

• 1:42:56Jordi Hays?

  Crazy, crazy, crazy moment. Where should we start? Isaiah, you want to kick it off?

• 1:43:02Isaiah Taylor?

  Yeah. I mean, I'm right here in the reactor hall right now with the hardware. This is where I like to spend my time. And one thing that was just amazing about Sean's partnership in, in getting to know this company is he just wanted to know about the hardware. That's really my favorite type of investor, like, show me the stuff, like, are you actually building things? I think that's what's special about this company, is that we just build and we build fast. And yeah, it's been really great to, to meet this Sequoia team and get to know everybody.

• 1:43:29John Coogan?

  And this facility, you're no longer purely in the gundo. You've expanded. Where is this facility now?

• 1:43:35Isaiah Taylor?

  This is our Orangeville, Utah site. It's our first, first nuclear site. Yep.

• 1:43:40John Coogan?

  Okay. And what are the short, medium, long-term goals with this site and beyond? Is this still an R and D site or is this going to be generating power? When, when do you start building the factory that build, the machine that builds the machine?

• 1:43:55Isaiah Taylor?

  Yeah. So we've already made a tiny bit of nuclear power here. We became the first startup in history to make nuclear power about a month ago. And, but it's still a test unit. And what we're building toward is something that we call a Giga site. These are massive campuses of reactors. And we think they'll make the cheapest energy on earth. And so that's what we're working toward here. And it starts right here in Utah for sure. This is a great place to serve data centers, AI factories, then eventually all of the industrial stack that has been falling behind in the United States that depends on energy, aluminum electrolysis, steel, you know, all of the, the different input metals to, to making everything in the physical world, starts on our, our Giga site. So that's what's coming next. And that's really what this raise is, is going to help support.

• 1:44:37Jordi Hays?

  Massive. Sean, I have to assume you've met every nuclear startup. There's a lot of them, but you've got enough time in the day to, to meet them all. I don't know. I, I doubt, I, there's so many different applications of the technology and different efforts.

• 1:44:53Shaun Maguire?

  You know, it's not, it's not only valor, but there's only one Isaiah, that's for sure.

• 1:44:56Jordi Hays?

  Yeah. Yeah. So talk about, yeah, talk about, yeah, what drew you to the company? And this is like, you know, this is not a, it's not a Series A check. This is a billion dollars.

• 1:45:06Shaun Maguire?

  No, it's a big check. This is a big boy check here. This is a ultra-high conviction investment. Look, I'm a former physicist. I have a PhD in physics. I've loved nuclear since I was a little kid. I was hoping that, you know, I read Richard Rhodes's Manhattan Project book when I was like, seventeen. And I've kind of been waiting for there to be an opportunity in nuclear. Can we, I didn't think it was going to happen. I thought we were just going to go like solar battery or solar plus some other storage mechanism. Future, just given how regulated nuclear was, it just didn't seem like it would be possible to get to scale. And then two things happened. One, like, power became important

• 1:45:47Shaun Maguire?

  in the West again, which is like, pretty amazing. Second, this administration, but I got to say this, I think a very bipartisan thing. Both the Democrats and Republicans, as power became a bottleneck, have been pushing for more favorable, you know, nuclear regulation. And it's starting to happen. So even three years ago, I just, the regulatory side was too scary for me. So we've had kind of regulatory breakthroughs with this next generation of founders that are, you know, really trying to bring in this nuclear future. But for me with Isaiah, there were a few things. One, just like when you get to know this guy, the level of intensity is psychopathic. And I mean this in the best of sense, but like,

• 1:46:30Shaun Maguire?

  the, the day he went critical in this reactor he's in, first of all, like, he thought he was going to go critical the day before. It ended up being the next day. So he was up kind of all night, two nights in a row. Then that night that he went critical, they didn't go critical on like 9pm or something. There was a candidate he wanted to close, whose partner was in San Francisco. So the day he went critical, after not seeing for two days, he got on an airplane that night to fly to San Francisco to have drinks with, you know, a candidate and the guy's wife. I don't know what time he went to sleep. And then the next day he's back in, you know, I think it was Utah, maybe Los Angeles, but like getting to know Isaiah, the level of intensity

• 1:47:12Shaun Maguire?

  is just absolutely incredible. And can only be the only person, I, I just, I don't know many people that have this level of intensity. And then just one more thing. Something that I learned like a lesson, a mistake I made in the space industry was, you know, Elon started off trying to build the Falcon 1, which was a pretty simple rocket relative to, you know, what NASA could do in the, you know, 80s, 90s. It was like a 1960s rocket, or maybe even earlier. And there were all these other companies that were telling these like advanced science stories. We're going to use carbon fiber, you know, vehicle frames to have, you know, less mass. Or we're going to 3D print the rocket. So other people were like trying to do this

• 1:47:55Shaun Maguire?

  very advanced technology to have better mass ratios, et cetera. And Elon was like, I'm going to do the simplest thing possible, put up one satellite, you know, get that revenue and then go from there to something that's, you know, Falcon 9, pretty damn hard, but still not state of the art compared to what NASA had done in say the 90s. And then from there, go to what's truly state of the art, reusability. And then from there, go to Starship, which is just completely pushing the limit. And Isaiah understands this. He's the only, he's one of the only founders I've ever met, ever in any industry that like really understands the power of starting with the simplest unit where you can actually scale and, and like win, and then climbing from there. So anyways, Isaiah should do the rest of the talking.

• 1:48:40Jordi Hays?

  That was great.

• 1:48:42Isaiah Taylor?

  Yeah, I, I think that's one thing that Sean and I just connected on very early is like, lots of investors trying to understand the nuclear space, want to know what's special about this technology, what's really unique about this technology. They, they want to find this sort of like IP technical edge where you're doing some special sauce that, that nobody else is doing. And my approach is like, no, like, we want this reactor to be as simple as we possibly can. Like if we could just staple this thing together from IKEA, then this would be a trillion dollar company much faster. And so there's like two, two philosophies that we use in, in building the reactors. We try to buy things that are completely off the shelf, like 100% commodity, or we make it ourselves. And there's very few things in between, right?

• 1:49:23Isaiah Taylor?

  There's very few places where we have a supply chain that's dependent upon the existing nuclear industry. Cause if you think about it, we're trying to go 100 times faster than the nuclear industry's ever gone before. And so if we're plugging too deeply into the existing network, it's not going to work that well. So we want to use standard off the shelf things and, and make things ourselves where we can't buy something off the, off the shelf. And by necessity, that means the design, the design is extremely, extremely simple. The more complexity you add to it, the harder it is to be one of those two options and the harder it is to scale. So, you know, I think especially in nuclear, this is a difficult thing because it's, it's full of very smart people. It's full of physics people and PhDs and people who have spent their life doing complex analysis.

• 1:50:06Isaiah Taylor?

  And they actually want something that is a little bit complicated. It's like, it's an ego thing to, to design something that is like complicated and looks very sophisticated. And we have just really rooted that out of our, our minds at Valor. Like we work extremely hard to root that mentality out. Like it's, it's our preference that this thing is so simple that somebody with nuclear PhD looks at is like, that's like a toy. And it's like, great, because people make toys in like the millions, right? They just like stamp them out. And that's exactly what we want to do. And then the other aspect that's super unique here is just the safety of the overall architecture lends itself to this approach. If you build a really, really safe reactor, you're also by necessity building a really safe reactor because most of the engineering complexity in nuclear comes from safety engineering.

• 1:50:52Isaiah Taylor?

  If you look at a, a modern pressurized water reactor plant, they're very complicated and 90% of the complexity comes from trying to make it safe. So the approach that we've taken instead is design it to be safe from the physics. And you can actually just delete a huge amount of the bill of materials, just like completely remove it. It doesn't even exist in our, in our bomb. So those are the, the thoughts we've, we've, we've taken here. And yeah, like, listen, I can't give enough credit to Sean in particular and also the rest.

• 1:51:20Shaun Maguire?

  No, no, no. This is all Isaiah. This is, this guy's building nuclear reactors. I'm wiring money. Like get out of here. I gotta give a couple of shout outs though. I gotta shout out Palmer Lucky, who gave me the hat tip that this is a special company. Thank you Palmer. Hat tip to Liam Corrigan, you know, newest investor at Sequoia, who was my wingman here, physics guy, Rhodes Scholar, Olympic gold medalist rower, 6'5" Chad.

• 1:51:45Isaiah Taylor?

  Total Chad.

• 1:51:47Shaun Maguire?

  Total Chad. And Max Ukropina, who's on the team at Valor, who is someone I've known since I was a kid, who for years was trying to get me to come meet this company. I was like, ah dude, nuclear is too hard, regulatory is not favorable. And anyways, Max, I look stupid. Good job.

• 1:52:04Jordi Hays?

  How, Isaiah, how have the, have there been talent wars in, in nuclear? You know, you're flying on, on such an important day to go, to go meet someone, which many founders will have done, but that's felt like maybe urgent. How intense has the competition for talent been? This round, I imagine will give you a lot of advantages, just having, get more firepower to, to continue compounding a great team. But walk us through the last maybe two years in the category.

• 1:52:33Isaiah Taylor?

  Yeah, look, I, I view my job essentially as trying to get the most talented people in the world to come and build this mission with me. There, there are no blockers in, in front of us. Like we, we have a regulatory environment that's ready to move. We have an enormous demand signal. We have customers that want to buy. We have an architecture that's very simple and very scalable. And now we have a lot of capital in the bank. And the blocker on us becoming the, you know, 10, 50, 100 trillion dollar company that makes most of the world's energy is the smartest people in the world coming and joining us in this mission. So I spend an enormous amount of time, of my time doing that. I actually would say that our, our primary talent competition is in other places where

• 1:53:13Isaiah Taylor?

  you can move the needle on a global scale that need incredibly talented engineers. I, I don't, I don't see it as sort of like, okay, other nuclear companies. It's, it's more like, you know, what are the other companies that are genuinely going to change the force of humanity in the next 50 years? And like, those are the people that, that I'm fighting for.

• 1:53:31Jordi Hays?

  Yeah, that makes a lot of sense.

• 1:53:32John Coogan?

  Lessons from SpaceX.

• 1:53:34Shaun Maguire?

  Oh, sorry. Well, if I can say one thing on that, something I've seen from Isaiah that is very rare. He is looking for just ultra talented generalists and he tests people like crazy. And it's, and like real world tests, you know, like, hey, I'm going to be in, someone says like, hey, I want to interview. And he says, okay, I'm in Texas, like meet me here tomorrow. And if they get to Texas, then they have a shot. And if they don't make it to Texas, then they're weeded out. It's just not having that level of like commitment. And anyways, there are not many people that understand, you have to kind of design the hiring process to find the people that select into a crazy mission.

• 1:54:10John Coogan?

  High agency. Yeah.

• 1:54:12Isaiah Taylor?

  Yeah, you're revealing, you're revealing the secrets here, Sean. Now the next, now that, now that the next three are going to show up to the meeting and I'll have to figure out some, some other way to weed them out. But yeah, that was, it's very true.

• 1:54:23Shaun Maguire?

  If they show up, it's still a good.

• 1:54:25Isaiah Taylor?

  It's true. It's just a great sign.

• 1:54:27John Coogan?

  Lessons from SpaceX, one of the interesting.

• 1:54:30Jordi Hays?

  Yeah, I can imagine. Yeah, sorry. I got a dentist appointment in Utah of all places. I gotta get out there. It's like this, but you know, people being like, yeah, I got a dentist appointment.

• 1:54:40Shaun Maguire?

  I have to take three commercial flights, you know, and drive three hours to get to my dentist appointment.

• 1:54:45Jordi Hays?

  Yeah.

• 1:54:48John Coogan?

  One of the interesting SpaceX stories is residual capability. They build all this launch capacity. They have maybe too much launch capacity. You get Starlink, amazing business, becomes a telecom company, not, probably not in the first pitch deck. Sean, you'd know, but is there a world where there's a residual capability from what you're building here, where you're using the electrons that you're generating yourself? Or do you see there's just like so much demand that just, that, that's something that's like, is very, very unlikely to happen?

• 1:55:18Isaiah Taylor?

  Yeah. I mean, look, you, you know, and you and I have talked about this before, like, I think Valor actually started, I, look, I grew up watching Elon, right? I, I watched, I read everything that I could about the Falcon 1 and the Falcon 9 and saw this very simple path that you just, they call it flight rate. I think it's SpaceX. We call it tick rate. Tick rate is basically how quickly can you go from cores turning on, you know, each one. It's, it's like a look back average metric of the time between new cores turning on. And it is predictive of who's going to win, who's going to have the lowest cost and the highest capacity and all those different things. And we actually started with the idea of that excess capacity and being able to make the world's commodities, right? And I think that the AI thing happening as quickly as it

• 1:56:00Isaiah Taylor?

  did and power prices changing so dramatically where people will sign a $200 PPA is like, okay, obvious that we should sell electrons, but no question is our long-term vision to actually have the cheapest energy on earth and to use it for our own things. I mean, we see a, a vision of the world where steel is just way cheaper than it is today. Aluminum is way cheaper than it is today. The manipulation of matter is a lot cheaper because you have robotics hooked up to AI that's doing matter manipulation and vision. And all these things just take energy. And so it'll be interesting to see like where we decide to play in the stack. I think like, we want to be in the, in the business of turning on thousands of reactors primarily, but there will be a couple of like massive, massive markets that we attach to that, that we can just make at a competitive price than anyone else in the world.

• 1:56:45John Coogan?

  And also like the nature of the AI boom is that you need a lot of energy in a single place, which is perfectly suited for you as opposed to, if we were in some boom where we need everyone in their pocket needs twice as much energy, you would have to maybe transform into another source of energy or do something else in the supply chain. Sean? Did you have something?

• 1:57:06Shaun Maguire?

  I, no, I agree.

• 1:57:08John Coogan?

  I concur.

• 1:57:08Shaun Maguire?

  Violent agreement.

• 1:57:10John Coogan?

  Fantastic. Well, thank you so much.

• 1:57:12Jordi Hays?

  Awesome.

• 1:57:12Isaiah Taylor?

  Yeah, I was just gonna say that's the AI, the AI thing like perfectly matches Gigasites. Right? Like the, the idea is nuclear is a thing that benefits from extreme scale. Like if you could build a thousand nuclear reactors right next to each other, you should. Like you will get the cheapest energy anywhere in the universe if you do that. And so AI is like the, the perfect thing to do with that first. But we will do many, many interesting things with it over the next century.

• 1:57:37John Coogan?

  Well, congratulations.

• 1:57:39Shaun Maguire?

  Thanks for having us.

• 1:57:39Jordi Hays?

  Excited for you guys to partner up.

• 1:57:41John Coogan?

  We'll talk.

• 1:57:41Jordi Hays?

  Dynamic to, great to see you.

• 1:57:43Shaun Maguire?

  These tag teams are fun. Peace.

• 1:57:43John Coogan?

  Goodbye.

• 1:57:44Jordi Hays?

  Cheers.

• 1:57:45John Coogan?

  Let me tell you about MongoDB. What's the only faster than the AI market? Your business on MongoDB. Don't just build AI. Own the data platform that powers it. We're going back to back energy rounds with another back to back billion dollar round. We have Justin Lopez from Base Power Company. Justin, how you doing?

• 1:58:04Speaker 07

  Good. How you doing? Good to see you.

• 1:58:06John Coogan?

  Give us the news. What happened today?

• 1:58:10Speaker 07

  Raised, raised a bunch of money and.

• 1:58:16Jordi Hays?

  Not just a capital raise though. Uh, break it down. But, but first for anyone that's been living under a factory. Reintroduce Base Power, what you're working on, why it's important. And then I want to talk about the news under the headline from today.

• 1:58:33Speaker 07

  Yeah. So welcome to Factory One. Good to see you guys. Thanks for having me on. Today we're announcing three different things. Number one, launch of the factory that I'm sitting in right now. It's behind me that builds batteries. Number two is a $1 billion raise at $13 billion post-money valuation. And the third thing is base core is our custom, fully custom designed, engineered, installed, manufactured here in Texas. What we do is we design batteries, we manufacture them here. We call them on homes and then we own and operate them as a distributed fleet, distributed power plant. Uh, that's the business today.

• 1:59:08Jordi Hays?

  Uh, incredible. Talk about the decision to not announce the factory or talk about the factory very much until it was actually producing.

• 1:59:18Jordi Hays?

  Uh, products.

• 1:59:19Speaker 07

  Yeah, you know, it's like, uh, I, I put this on X, but you know, a lot of factories get announced with a bunch of people in suits and hard hats shoveling like an ounce of dirt. And that's cool. It's groundbreaking. That's exciting and all that. But like factories are meant to make stuff and we wanted to make stuff beforehand. So, uh, we're, we're doing that today. We're just getting the line ramped up. The, the station behind me is starting to build some modules. You'll see some come through, uh, as we talk here. But, um, yeah, look, you want to have, you want to have the real deal ready before you talk about it.

• 1:59:48Jordi Hays?

  That's right. And when did you, when did you guys actually break ground on this site? Cause I imagine.

• 1:59:53Speaker 07

  So the site? Yeah, the site was already here. So this is actually the old printing press of the Austin American Statesman Building. We started building the equipment behind me about five months ago. So it hasn't been a super long time and we started warehousing here about eight months ago. Previously we had a smaller facility just north of here in Austin, but, um, yeah, we're, uh, we're, we're, we're live and running now.

• 2:00:15Jordi Hays?

  Very, very cool. Talk about, talk about the state of the business. Overall, you know, how the, how the market in Texas is evolving, what, what people can expect, uh, from base over, over, you know, the next couple of years in terms of new markets and things like that.

• 2:00:31Speaker 07

  Yeah. So as I mentioned, look, we install batteries on homes. Turns out there's a lot of homes, not just in Texas. Uh, so we recently launched our Chicago market, uh, and we've also launched, uh, I think it's six or seven utility partnerships now, uh, here throughout the state of Texas. Uh, you'll see us announce a few new states and a few new, new utility partners. Hopefully by the end of this year, as things get signed and, and under contract. And it allows us to go into more states. Here in Texas, Texas has got a partially deregulated market, which means that we can go to market without having a direct relationship with the utility. In other states like California, where I'm originally from, and Michigan, uh, those are regulated states. So they require, uh, deals with utilities. So we have two go to market motions, regulated and deregulated.

• 2:01:14Speaker 07

  Both work in various different states, uh, in the country. And, uh, look, the goal is to have a battery on, on, on every home in the U.S. and eventually internationally. We've started here in Texas. We're in all the major markets now, also in Chicago, but we'll be launching new ones here pretty soon.

• 2:01:29Jordi Hays?

  All right. As a, if somebody's a, a homeowner in Chicago or Austin or Texas broadly, give us the, the elevator pitch for why they should install.

• 2:01:41Speaker 07

  Yeah, look, so we, we make your power more affordable, more reliable. So if you're in a place like Houston or Dallas, where you can choose your power providers, you sign up with us. We sell you electricity every month at a very affordable rate. We also put a battery on your home that is only typically a few hundred dollars, depending on exactly where you live. That provides you backup protection if the grid goes out, uh, and also supports the grid when the grid's up and running. That's how we monetize and how we make money is that grid support function. Uh, and so it's affordable, reliable power. That's the simple pitch.

• 2:02:10John Coogan?

  Is there an element of, uh, price savings from drawing power from the grid at low rates, storing it and then, uh, you're using it in the house when rates would be higher? And just sort of load balancing at the house level?

• 2:02:28Speaker 07

  That's exactly right. That's basically how it works. So we charge, uh, the battery when energy is abundant and available, when there's not a lot of, uh, stress on the grid. And then we discharge it into the home and sometimes if we decide to spin the meter backwards, push back onto the grid. There's, when there's, uh, some stress on the grid or when there's, uh, peak demand times. That typically happens, you know, in the dead of winter and in the height of summers.

• 2:02:51John Coogan?

  Okay. Uh, what, what about throughout the day, throughout the week? Like when are typical peak load times? Because during the day it's hot, people are running air conditioning. But at the same time, that might be when solar panels are collecting energy. So like what, what is the actual reality of like a typical grid, the, the Austin grid? Does this vary grid to grid? How, like what, what is the, uh, the, the differences and the nuances of load balancing?

• 2:03:18Speaker 07

  Yeah. So you're, you're exactly right. Basically what you care about is the difference between available capacity or supply and the amount of demand. And so here in Texas and in many places, especially in the south where it's quite hot in the summer, you typically have these peak times in the summer, at least in the, in the early evening. So kind of like, you know, four to six PM, five PM, seven PM, where the sun is setting. So supply is coming offline, but people's, people are coming home, plugging in their EVs, turning on their, uh, air conditioners, et cetera.

• 2:03:47John Coogan?

  Got it.

• 2:03:48Speaker 07

  And so that's really the, where the, where the supply and demand meets. Then in the winter here in Texas and in many places in the north, you have these early morning peaks. Basically people are waking up, using more electricity. Your heaters, your electric heaters are coming on, uh, and they're on throughout the night, um, but the sun hasn't risen yet. And so batteries help fill those gaps. That's at the macro level. And then at the, at the more micro level, they're also able to shave peaks off of the lines on the grid. So you might have enough capacity in aggregate in bulk, but one part of Houston or Dallas or Chicago may need support. And so because we've got tens of thousands of these systems out there, we can say, look, in this neighborhood, we need some support. We're going to discharge just in that neighborhood. And that's the beauty of having a high volume of systems.

• 2:04:32Jordi Hays?

  Uh, I see a lot of robots of different types moving around in the background. Where are you guys getting the most leverage from?

• 2:04:42Jordi Hays?

  Robotics, I can imagine as you started the facility, it can make sense to, to do, to figure out the sort of process. Using a lot of, yeah, your, your, uh, human talent, but, um, where are you guys getting the most leverage? And, and how, how automated can this become over time? Can it become, you know, fully lights out factory? Is that even something to aim for? But what's your view on all that?

• 2:05:06Speaker 07

  Yeah, you know, robotics is a great, is a great place, but it doesn't have a place for everything. There are certain tasks that do not make sense to automate, or at least not as a starting point. And then there are other tasks that do. So like what you see exactly behind me, you've got the robots that are driving through the tunnel. And that tunnel is placing these stacks of battery cells that are created also by robots outside of the frame here. That is a great thing to automate because it's relatively heavy, relatively repetitive and requires a lot of fine precision. Then there are other tasks, loading in certain components, testing certain things that require a little bit more finesse, a little bit more dexterity that are pretty hard to, not impossible, but harder. And so we've said, look, we're not going to automate those as a starting point.

• 2:05:46Speaker 07

  We're going to focus on the things that are, you know, either, either dangerous or hard to do repeatedly or are quality concerns. And then we'll automate more and more over time. So it just, it's a, I'd say it's a, it's a, it's a phase in approach. We're starting with what makes sense to automate and will likely trend towards more automation. But the fundamental thing is trying to, you know, not do tasks that you don't need to do in the first place. You delete the task, then you optimize and then you automate it.

• 2:06:10John Coogan?

  What's the state of blackouts, brownouts, blackout, uh, prevention? That feels like a huge selling point. Uh, you're selling a sense of security, a sense of, uh, comfort during a winter blackout or summer. Uh, but at the same time, uh, I, how often are they actually happening? It seems like a known problem. Grids and energy providers have been working on this at a, at a, you know, higher level than you. So i- is the problem still broad? How big is the problem of just losing power outright? And how big of a factor is that for you in the sales process?

• 2:06:50Speaker 07

  So it's huge in the sales process, right? People want to have more affordable, more reliable power.

• 2:06:54John Coogan?

  Yeah.

• 2:06:54Speaker 07

  The reliability is different from, from place to place. So typically coastal regions, so if we think of the Texas coast, Florida, the east coast, et cetera, where you have a lot of hurricanes, you typically have more power outages.

• 2:07:05John Coogan?

  Okay.

• 2:07:06Speaker 07

  Also in more rural areas. So if you're at the end of a line, basically any break in that line all the way up to the substation is, is going to cause you to have an outage. And so if you have more line in front of you, basically you have typically lower reliability.

• 2:07:19John Coogan?

  Yeah.

• 2:07:19Speaker 07

  It totally varies though. So, uh, very, very, very rarely is there an outage because there's not enough power. Most outages occur because of the weather events, because, you know, a, a tree falls onto a, onto a power line, et cetera, because of a storm. Um, but, but outages are rising generally across the country. There are places where they're getting better.

• 2:07:38John Coogan?

  Okay.

• 2:07:38Speaker 07

  It's a factor in the sales process, but if I'm honest with you, the way we think about this is more about affordability first, reliability as a, as a benefit of having this system on the grid. Uh, and it relies, it adds reliability to the whole system, right? It's not just your home. Obviously it'll back up your home if and when the grid goes out. But it's more about adding reliability, capacity to the whole system. So you can have more load and, uh, you know, more EVs, more homes, uh, more data centers, et cetera, on the grid.

• 2:08:05John Coogan?

  Got it. Got it.

• 2:08:07Jordi Hays?

  Absolutely crushing.

• 2:08:08John Coogan?

  My last question is, what does it actually take to expand to a new market? I mean, I want one of these in California, but it seems like you're, I mean, you're growing the business and the factory and like, there's, there's immense scale billion dollars raised, $2.5 billion raised. And yet geographically, it feels like a little small. It feels tight. Sometimes you have companies that are, yeah, we're available in every market and all over the globe. We'll ship our thing everywhere and we're a tiny company. You're sort of the opposite, very focused. What does it take to bring a new state, new city online? Why the measured approach to actual go to market?

• 2:08:44Speaker 07

  Yeah. So I'll start with the latter point, which is the sort of measured approach. I'll remind you that Texas is larger than most.

• 2:08:50John Coogan?

  Yeah, that's true.

• 2:08:52Speaker 07

  You've got more, more homes and more electricity load than, than, than many large companies, countries that you've heard of.

• 2:08:56John Coogan?

  Yep, yep. Okay, fair.

• 2:08:59Speaker 07

  So Texas is a big place, but regardless, I'd say the, the geographical tightness is a feature, not a bug.

• 2:09:05John Coogan?

  Okay, of course, of course.

• 2:09:07Speaker 07

  The reason for that is like, not only do we have a factory behind me that produces these things, but more importantly, we have a factory in the field. We've got hundreds of people out in the field installing these things.

• 2:09:15John Coogan?

  Okay.

• 2:09:16Speaker 07

  And we've got trucks and crews and tooling and all this other stuff. And so having geographic density is very helpful from an efficiency. Now, to answer your question though, on how do you expand to new markets? There are oversimplifying here, but there's basically two types of markets. There's ones like Texas where you can choose your power provider.

• 2:09:33John Coogan?

  Yep.

• 2:09:34Speaker 07

  Places in Texas, not all of Texas. And then there are, there are markets like you have in California where for the most part, especially in residences, you cannot choose your power provider. If you live in Northern California, EG&E is the only game in town. If you live in Southern California, South Galatasaray or LADWP or for other utilities. And so in the deregulated markets, we can essentially go there and start the business. And, and there's nothing's really stopping us except for a bunch of regulatory hoop jumping to do and setting up of a warehouse and hiring people and all that, which is its own challenge. In the regulated market, it's basically getting a deal with the utility. It's a B to B sales motion where we go to utility and say, hey, we offer megawatts as a service. We'll go install these batteries that we've, that we've built behind me. We'll put them on homes in your service territory.

• 2:10:17Speaker 07

  You can control them, operate them and use them to add flexible capacity to the grid. And so that's a matter of, you know, B to B sales, long sales cycles and, and working with both the regulators and the utilities in that state to go into those states. So I'll say, well, we'll launch a few new regulated utility opportunities over the next, next few months here. And then in the deregulated part, we'll also launch a few new states. But as I said, like, it wouldn't be surprising to me if we're only in, you know, 10, 15, 20 states over the next few years. Just because again, the geographical density is so helpful for us.

• 2:10:47John Coogan?

  Yeah. Yeah. And of course, like you, you only have so much manufacturing capacity. You have to load balance your own business across your sales people, your installers, your manufacturing capacity, your supply chain, all of this stuff. That makes a ton of sense. Well, congratulations on the progress and thank you so much for coming on and sharing it with us.

• 2:11:04Jordi Hays?

  Love seeing you guys cook.

• 2:11:05John Coogan?

  Yeah. Amazing words.

• 2:11:07Jordi Hays?

  And thanks for the, thanks for effective, the factory demo.

• 2:11:10John Coogan?

  Yeah.

• 2:11:11Speaker 07

  Of course.

• 2:11:11Jordi Hays?

  I know. Well, we'll come by next time we're in town.

• 2:11:13John Coogan?

  Yeah, that'd be awesome. We'll talk to you soon.

• 2:11:16Jordi Hays?

  Cheers, Justin.

• 2:11:16Speaker 07

  See ya.

• 2:11:17John Coogan?

  Goodbye. Let me tell you about the New York Stock Exchange. Want to change the world? Raise capital at the New York Stock Exchange.

• 2:11:26Jordi Hays?

  Just do it, folks.

• 2:11:27John Coogan?

  I think we have to issue a sort of like a, a warning to the viewer. The next guest is building something truly horrific. So avert your eyes if you are a scaredy cat because our next guest has built something terrifying. Beau Gaston, welcome to the show. How are you doing?

• 2:11:48Speaker 08

  Great. How about you guys?

• 2:11:49John Coogan?

  We're doing well. Talk, talk to us about what you're building. Tell us about the journey, the goal, the mission. I want to get into the aesthetics, everything, but also the applications.

• 2:12:00Speaker 08

  Yeah, sure. So the full timeline, a very high level.

• 2:12:07Speaker 08

  We'll start about six years ago, a paper comes out of MIT where a guy, Ben Katz, made this quasi-direct drive actuator. Quite cheap. I think it's about 700 bucks. These are kind of like the building block of these humanoid robots. And a large reason that you're starting to see a lot of these pop up that he, he open sourced the design as well. So I'd seen back then, it kind of looked like it was going to become possible to build humanoids a few years in the future that are not like only affordable to, to a huge lab, right? So around 2022, I start to take on this design that you see in the background. What I wanted to do with it was really make a robot first for myself.

• 2:12:51Speaker 08

  And what, what, what I would like to do with the robot is, you know, not do the dishes or fold my laundry.

• 2:13:01John Coogan?

  You want this thing to do the dishes?

• 2:13:03Jordi Hays?

  No, no, no. He's saying he doesn't care about a robot that will do the dishes.

• 2:13:07Speaker 08

  Yeah, that'll be the next software update. I wouldn't try that quite yet. My kind of thesis is it's going to be more useful to have something that's stronger than you at first. And maybe you could sacrifice some precision and intelligence, right?

• 2:13:24John Coogan?

  Sure, sure.

• 2:13:25Speaker 08

  And yeah, running a chainsaw, I get that people have thought like, wow, this is crazy to give a robot a chainsaw. It's, you know, a bit scary, but I mean, what's really scary is operating a chainsaw as a human. I kind of looked at that, you know, which is something I'm well familiar with living out here in the woods. So my kind of thought is this is a good tool to start with. I mean, running a saw is the most dangerous job in the US. It's, it's 130 per 100,000 workers per year. It's 30 times more dangerous than the next most dangerous job. And yeah, I mean, you could imagine not only is a chainsaw dangerous as a tool, but what trees are you cutting down?

• 2:14:10Speaker 08

  The ones that are damaged near power lines, ones that are next to a fire break in a wildfire. So it's just a preposterous kind of situation. So looking at what robots can do.

• 2:14:20Jordi Hays?

  The form, the, the, the use case makes total sense.

• 2:14:23John Coogan?

  Yeah.

• 2:14:24Jordi Hays?

  I'm curious to get into a couple of questions. We should start with, I think what everyone's wondering is why make it look like, you know,

• 2:14:34Jordi Hays?

  a demon from, from Hades. Especially for some of these like disaster use cases, you know, I was thinking,

• 2:14:43Jordi Hays?

  I've been in situations where I've never been like really, really, really close to, to a wildfire. But I've been close enough where the sun is, gets a little bit, you know, blocked and it's dark and a little hazy. And, and if I saw one of these things, you know, kind of walking out of the smoke, I'd be, I'd be a little freaked out. And I think a lot of people might feel that way. But, but yeah, so, so talk through the decision-making on making it look demonic. And then, and then I really want to understand like the actual functionality of the form, which we can get to.

• 2:15:23Speaker 08

  Yeah, sure. So I will say, yeah, the, the rescue stuff also was kind of propagated by the, the virality a little bit. That's definitely, I was not aiming to pick you up out of a burning building, you know, like a hero in a movie. Though I would point out, if that did happen, like, you know, if someone's saving you, I'm not going to probably be too picky.

• 2:15:44John Coogan?

  Yeah, don't look a gift centaur in the mouth.

• 2:15:47Jordi Hays?

  Yeah.

• 2:15:48John Coogan?

  You just don't do it.

• 2:15:50Speaker 08

  Yeah, but you know, it's interesting with the anthropomorphic stuff on humanoid robots. I think it's actually really disarming and people kind of aren't understanding what's really going on under the skin, which you can see a little bit here. I'm like, have you guys ever used a drill press?

• 2:16:06John Coogan?

  Yeah.

• 2:16:07Speaker 08

  Okay. So you kind of know they're dangerous and you know, the work piece could fly out of it and they got a lot of torque. So imagine if someone hooked 20 drill presses up, series parallel all together, and then used basically some arcane knowledge of machine learning to make it balance and walk. This is pretty much what a humanoid robot actually is, right? That, that's around the same power that you're seeing on, on like actuators on most humanoids today.

• 2:16:36Jordi Hays?

  So where you're going.

• 2:16:37John Coogan?

  Crazy.

• 2:16:38Jordi Hays?

  Where, yeah, where you're going is basically like a humanoid itself looks tame, but in reality, it's potentially incredibly dangerous to be around.

• 2:16:46John Coogan?

  So it's better to let people know, you're putting like caution tape on it effectively. You're telling the user, hey, this thing is a chainsaw. It's going to be doing work in a dangerous environment. You should be triggered to say, hey, I gotta step back because this is serious business.

• 2:17:02Speaker 08

  Exactly, like, I don't know if you guys have ever been on a big work site or in a factory, and first time you go in there, maybe you're kind of putting your back to the wall and like, a little overwhelmed, and that's kind of the right attitude to take when you're around something that can knock your head off. So, from my perspective, I made one in gray as well, and you could kind of imagine it actually kind of looks like, you know, a little bit like a gray goat, you know, you might want to go bet it.

• 2:17:28Jordi Hays?

  So, do you, do you think that, do you think you'll end up redesigning it? Because if you want to just show that, at least like the head, because if you want to just show that it's dangerous, you could just have it, you know, maybe a speaker or a light that says like, you know, stay fifty feet away.

• 2:17:45John Coogan?

  Precaution tape or, you know, hazard.

• 2:17:46Jordi Hays?

  There's a lot of way to do it besides, besides the horns, even though clearly, clearly it sounds like you just wanted to make this, it sounds like you live in the woods, it sounds like you want a few of these patrolling around your house.

• 2:17:57Speaker 08

  Yeah, I mean, I think the other thing about humanoid robots, like, we all kind of know that they're not purely like a perfect productivity maximizer device, right? Like, they have, they have to be emotive and cool, and we've wanted them for eight years or something, and been dreaming of this stuff. And I'd say, kind of like a car, like, no one buys a car because it's the perfect, like, mobility blob with no personality that, you know, is exactly as safe as you want. Yeah, maybe a few people do, but, you know, humanoid robots, like cars, the ones that people really like, have to have their own personality a little bit. So I think, trying to redesign it to be like, okay, maybe

• 2:18:38Speaker 08

  the optimal safety would be to have a giant yellow siren on the top, but, yeah, it's just not as exciting, so, we've got to keep it interesting, right?

• 2:18:48Jordi Hays?

  Yeah, I get it. And I'm sure there's, I'm sure there's people out there that want to cut down some trees that genuinely would prefer this form factor than something more tame. Talk about, for the types of environments that you're imagining the robot in, why four legs is better than one? I can imagine just weight.

• 2:19:09John Coogan?

  One leg?

• 2:19:09Jordi Hays?

  Sorry, two, two, two. One leg is really tough.

• 2:19:12John Coogan?

  One leg.

• 2:19:13Jordi Hays?

  But imagine a humanoid that's one leg.

• 2:19:16John Coogan?

  The pirate robot is next, yeah.

• 2:19:18Jordi Hays?

  No, four legs versus two legs, I imagine if you want to be able to actually manipulate, like, something like a saw, you want to be able to have, having the stability, but also the terrain.

• 2:19:29John Coogan?

  Yeah, you don't want to be on wheels.

• 2:19:31Jordi Hays?

  And I think there's been enough videos now of the robot dogs kind of running around crazier terrain that show that, yeah, four legs is superior than two, to two.

• 2:19:41John Coogan?

  I'm, I'm all in on centaurs. Let's hear it though.

• 2:19:43Speaker 08

  All right, yeah, I mean, bipeds are tough. You have to move the center of gravity up for the whole bot, right? Because you're putting the pack up in the human chest, or I have it in the horse body. You're getting actuators closer to the ground because their ankles are actuated. So if you think about walking around in the forest, you're putting electronics really close to the ground, and, you know, if you have a linear actuator, then a moving shaft like right on the ground, whereas this thing, you know, the closest actuator is nearly three, three feet off the ground, the way I'm driving the knee. It's easier, you know, I'm not a, this is not a huge project. I think another kind of misconception from the viral explosions, like, for some huge stealth startup that's

• 2:20:27Speaker 08

  popping up, and these things are going to go knocking door to door, but, no, this is more of a passion project, so doing a biped today is, is really tough. You're not going to see all but, you know, the best people doing, and even then I'll point out, there's of course a lot of curation for what you see with bipeds, from anyone, I think everyone kind of knows that. They're pretty tough to get stable. And I think another question is, why not do tracks or wheels? That's pretty tough in robotics too, because if you're trying to keep all four wheels on the ground, like, not like these, the ones you see out of China that are wheels and a dog, but just wheels, you know, then you're going to have to have some suspension, which is kind of the enemy of robotics, is having these unknown

• 2:21:12Speaker 08

  spring forces and stuff like that. And tracks are just really heavy, and really, actually not all that stable for the size that they are. If you think about a little tracked square driving around the forest, if you're on hard packed ground, it's actually, could still be a little tippy, so, yeah, four legs works pretty well.

• 2:21:30John Coogan?

  Yeah.

• 2:21:30Jordi Hays?

  Have you gotten any death threats since the viral moment?

• 2:21:35John Coogan?

  Seems like the wrong person was threatened. He's got a robot army at his disposal.

• 2:21:39Jordi Hays?

  I imagine some people might, might think now is the right moment before you have, you know, a hundred of these on your property.

• 2:21:47Speaker 08

  Yeah, I guess though, the few people that were offended by the design are Christians, so that, you know, peaceful people, so, you know, fortunately, I've had, you know, people

• 2:22:01Speaker 08

  say I should stop, or, you know, that it's, someone sent me an email today that said, "My company is now owned by God, who will save me," and stuff like that. But no, nothing too crazy. The more surprising reach outs have been police departments. That is what I wouldn't have thought would have happened, but.

• 2:22:22John Coogan?

  Reaching out to partner with you or arrest you?

• 2:22:25Speaker 08

  Yeah, to ask if it, you know, could be used for, for public safety.

• 2:22:29John Coogan?

  Okay, yeah, yeah.

• 2:22:30Jordi Hays?

  No, I do.

• 2:22:31Speaker 08

  That.

• 2:22:31Jordi Hays?

  If you've ever been at an, at an event where a bunch of police cavalry have been, and then there's just like.

• 2:22:39John Coogan?

  People just dissipate, yeah. Because there's something about being around a large horse, where, like, it just doesn't.

• 2:22:44Jordi Hays?

  No, I was going to say the theses.

• 2:22:47John Coogan?

  Oh, okay.

• 2:22:48Jordi Hays?

  That gets.

• 2:22:49John Coogan?

  I hadn't even thought about that.

• 2:22:50Jordi Hays?

  Yeah.

• 2:22:50John Coogan?

  I, I just think for, for riot control, the, the horse is just like, it won't quite, it's not like you're going to get hit by a car, but there's a natural human reaction to sort of just moving out of the way.

• 2:22:59Jordi Hays?

  The chat wants to know about the Pogo humanoid.

• 2:23:03Speaker 08

  There is one.

• 2:23:04Jordi Hays?

  Pogo stick.

• 2:23:04John Coogan?

  There is one.

• 2:23:05Speaker 08

  Yeah, there's at least one. Yeah, if you search.

• 2:23:10Jordi Hays?

  That is potentially even a scarier format, where the robot can jump thirty feet in the air, and it's just.

• 2:23:16John Coogan?

  Pogo stick, it's a psycho clown on it. Well, talk to me about controlling this thing. I imagine you're not doing full autonomous control, heavy tele-operation, but what am I, because you have multiple cameras, so, are you looking at a, a screen with multiple camera feeds and then controlling with like an Xbox controller? What is the process? And then I imagine that, as you go forward towards controlling a chainsaw, that's a little bit harder to control with a Xbox controller, so will you have gloves, VR? How are you thinking about that?

• 2:23:52Speaker 08

  I got a solution for that.

• 2:23:53John Coogan?

  Okay, let's see it.

• 2:23:54Speaker 08

  Let's see if you could see. No one's seen this chainsaw, so I guess you guys could, um, do it on your show, but, there we go. So this chainsaw is two degree of freedom, you know, kind of like, let's see if I can line it up a little better. You could kind of see what's going on.

• 2:24:12John Coogan?

  Yeah, yeah, yeah.

• 2:24:12Speaker 08

  I got to go this way, my thing's mirrored.

• 2:24:14John Coogan?

  Yeah.

• 2:24:15Speaker 08

  But yeah, it's something I thought about. So, yeah, it's, think about like this, like, you have, you could split robotics into moving around and doing something with the end effector. And the, the good thing about a quadruped is, you know, you could kind of park it, and then the hips have enough mobility where you could kind of control it almost like it's an excavator, if you've ever been in one of those. So, it's a little bit more intuitive to do than trying to do something like dynamically, like you see, you know, people with VR goggles and gloves to control a humanoid that has hands, or a biped and all that. That's, again, like, way, way outside what I'm able to accomplish. So, you could

• 2:24:58Speaker 08

  think about it more like you're driving a big car, that keeps its hips square to the ground, and then the top half kind of acts more like it's an excavator.

• 2:25:08John Coogan?

  Yeah.

• 2:25:09Speaker 08

  Where you're kind of controlling it on two planes.

• 2:25:11Jordi Hays?

  Do you think there's more of a consumer market for robotic horses? Because a lot of, a lot of people out there that love horses, but horses are quite expensive to maintain, and I imagine if you made a robotic horse that you could control with an Xbox controller and sit on it, there would be some, some consumer market for it.

• 2:25:35Speaker 08

  Like a riding one? There was a demo that came out of Japan, I think, maybe we shouldn't be surprised that they're on the, the cutting edge of making that sort of thing. But, yeah, I don't know, would you buy one?

• 2:25:48Jordi Hays?

  I think I would, I think I would potentially get one for, for my daughter, yeah.

• 2:25:53Speaker 08

  Oh, not to like commute in?

• 2:25:55Jordi Hays?

  The, the, the Rebo horse commuter galloping to work, if you could get it up to like forty miles an hour, would be, would be quite appealing to me, but maybe, maybe more just for fun use case, early on. So something to consider. You'd need to make the head a lot, a lot prettier though, I think.

• 2:26:13Speaker 08

  Like an angler fish head, you're thinking?

• 2:26:16Jordi Hays?

  I'm thinking more like a normal horse.

• 2:26:22John Coogan?

  Well, thank you so much for coming on the show and breaking it down for us. Good luck with wherever this project goes. We'd love to stay in touch.

• 2:26:28Jordi Hays?

  Yeah, keep us updated.

• 2:26:29John Coogan?

  As things keep going.

• 2:26:32Jordi Hays?

  I will say, when John showed me the website, I said, this is clearly somebody just messing around that vibe coded a site.

• 2:26:39John Coogan?

  I love that it's a real thing.

• 2:26:41Jordi Hays?

  It's amazing to see.

• 2:26:43John Coogan?

  Yeah, yeah, it's gonna be amazing to see where this goes. Congratulations and thank you so much. We'll talk to you soon.

• 2:26:49Speaker 08

  Have a good one.

• 2:26:49John Coogan?

  Have a good one. Up next, we have Ron Erall from Entology. He's a co-founder and we're talking about RSI, recursive self-improvement. Is it here? It might be. We'll get his take. Ron, how are you doing?

• 2:27:05Speaker 09

  Doing well. Thanks for having me on, guys.

• 2:27:07John Coogan?

  Thanks for hopping on. First time on the show, why don't you introduce yourself and the company a little bit?

• 2:27:12Speaker 09

  Yeah, of course. So my name is Ron. I'm the co-founder of Entology. At Entology, our mission is to automate scientific discovery and we're starting with AI R&D. So today, we have some pretty exciting results to talk about regarding automated post-training of other language models and lots more to discuss. So glad to be on.

• 2:27:27John Coogan?

  Yeah. How would you characterize the progress, the announcement? Because people can get sort of lost in benchmarks. Are you 20% on this thing, 99% on that thing? Like qualitatively, where do you see the technology today?

• 2:27:42Speaker 09

  Yeah, absolutely. So fundamentally, we believe that automating discovery is a domain agnostic problem. What that means is that the structure of discovery problems is pretty similar across domains in the sense of, you know, no matter what problem you're looking at, like, you know, drug discovery or materials discovery, even like improving language models, there's always going to be some sort of process of proposing an experiment, getting feedback from that experiment, learning from that experiment, and then using that information to propose the next set and continuing until you, you know, make the discovery. So it's a, you know, great question because, you know, we think about the problem on that access of how do we build and scale systems to these problems in which the evaluations and experiments become more expensive, more difficult, harder to access?

• 2:28:26Speaker 09

  And post-training, for example, represents a problem space where experiments are pretty expensive, they can be quite noisy, and they take a long time, right? So it, like, if you're trying to build an automated research system that, you know, develops the next state-of-the-art, you know, 70 trillion parameter model or whatever, you know, you can't really imagine a system training 15,000 models until it discovers the best one because training is expensive. So, you know, you have to think about how do you run efficient experiments? How do you gain information from those experiments better? And I think that, you know, today, we're showing kind of a closer step in that direction because, you know, in the past, we were doing things like kernel optimization, you know, like MLE bench style problems.

• 2:29:08Speaker 09

  Now, post-training where, you know, obviously, it's more expensive and takes longer.

• 2:29:12John Coogan?

  On the cost side, this does sound expensive. If you want to hammer a bunch of different experiments, what has been your approach? Just sort of suck it up and use venture capital dollars or partner with companies and labs that have big compute allocations? They have the resources, have them sort of, you know, front the cost or is there another way to solve it? Because scale seems very important here and yet your whole job feels like burning compute.

• 2:29:41Speaker 09

  Yeah, so definitely a little bit of both. At the beginning, it was a lot of burning venture capital money and now we have partners and systems in place to run experiments that, you know, don't just burn money for no reason. You know, we have our own cluster, we have our own infrastructure that efficiently utilizes those resources. So we're at a place where we're not just like throwing money at the wall for no reason. So we're, I mean, obviously, it's an unsolved problem. We will always continue to work on making our system better at this. But I would say it's a mixture of having some great compute partners, you know, spending a lot of time on our infrastructure even before we start running experiments. And now we're at a place where, you know, I feel comfortable throwing, you know, hundreds of thousands of dollars at the wall if we feel like the system can actually make progress.

• 2:30:18John Coogan?

  Gary Marcus, he says that it doesn't count if it's not a pure LLM, that AI is only making progress in verifiable domains. You need a lean output that's fully verifiable. How optimistic are you? And I'm somewhat sympathetic to it because it does actually seem like we are moving much faster in verifiable domains like math than unverifiable domains like, I don't know, coming up with a script for the next great movie or joke writing, a comedy writing, or even some of the bio stuff that's maybe verifiable,

• 2:30:57John Coogan?

  but over, you know, a multi-year process of going through FDA applications and testing in vitro, testing in mice and in monkeys and humans. Like, there's just things that the verification loop isn't just run some lean really quickly and see if it checks out, right? So how, what do you see the future of transferring all the amazing learnings and ability for AI to make discoveries in ML and computer science and math to anything that's a little bit less verifiable?

• 2:31:29Speaker 09

  Yeah, for sure. So I think that it really just comes down to, I mean, so we focus on verifiable domains, but I think it really just comes down to, you know, how much you can actually query the evaluator, right? So back to that example of, you know, post-training the next large state-of-the-art model. You could argue that, you know, that system could in theory, train the whole model, get the ground truth feedback, see how it did. But that's not fully realistic for every run, right? So it would have to do some sort of experimentation with either its own rewards or, you know, not full ground truth rewards before making that progress. I think it's, my take is I really think it's just about building systems that almost like wean off the requirement of the evaluator.

• 2:32:10Speaker 09

  So for example, you know, if you, if you're building these kinds of systems for training small models, no problem. You train an infinite amount of models and you find the best one. But yeah, like, it's almost like as you scale on this access of difficulty, it's almost like as a forcing function of compute availability or cost, you start having to think like, okay, well, now I can't actually have my system train the whole model every time, or I can't run an entire clinical trial every time I want to test a drug. It's almost like a nature of the research direction. And so I guess that I don't really think it's that different of a problem. I think it's more that if we continue on this path, like for example, with our system, if we continue on this path where it doesn't need to, you know, query the full evaluate every time,

• 2:32:50Speaker 09

  eventually it'll get to the point where it might not even need the evaluator or it'll only need it at the end when sending a drug to clinical trial or, or, you know, a material and the fabricator. So I think it's really just, I think, I guess, we and collectively the AI for Science community, I think we're heading in the right direction. I don't think I view it as like black and white as we are only doing verifiable and then we're going to go to unverifiable domains and like figure it out.

• 2:33:12John Coogan?

  Interesting. I have one more question. Jordy, do you have anything?

• 2:33:14Jordi Hays?

  Yeah, I was just gonna ask, what do you, what do you think your business looks like two years from now? I won't say five or 10, but like, where is this work going?

• 2:33:25Speaker 09

  Yeah, for sure. So, you know, we, I guess we really believe in not building co-pilots. You know, what we are really trying to do here is build fully autonomous systems that are deployed in R&D environments and just run the entire loop, you know, autonomously perpetually. Obviously, we're, you know, we're quite far away from that right now. You know, we have to deploy the system, we have to monitor it, we have to see it work, make sure it's succeeding. But I think at the end of the day, definitely two years from now, we want to be at the point where, you know, our system can basically be deployed as infrastructure in any computational R&D problem. And then, you know, it gets access to the data on the problem, it gets access to the ability to run experiments on the problem, and then it gets deployed in an environment in which it's like, you know, hard to hack and you're getting good signal out of the experiments.

• 2:34:07Speaker 09

  And then boom, you know, it runs autonomously, it's cranking out discoveries, it's shipping them and, you know, humans can be there to take a look and make sure it's not messing up. But eventually, we want it to, you know, be running end to end.

• 2:34:17John Coogan?

  Last question.

• 2:34:18Jordi Hays?

  Very cool.

• 2:34:18John Coogan?

  Tell us a little bit about the company, where you're based, how big's the team, who are you hiring?

• 2:34:22Jordi Hays?

  What you were doing before this?

• 2:34:23John Coogan?

  Yeah, what you're doing, the shape of the company.

• 2:34:25Speaker 09

  Yeah, for sure. So we're based in San Francisco. We just moved into our new office. That's why my background's pretty boring right now. We're, you know, we're growing pretty quickly and been really proud of the team we've been putting together. I mean, we have researchers, you know, coming from DeepMind, Anthropic, Factory AI, both in, I guess, industry and in academia. I think this is like a really, you know, fundamental problem that needs to be worked on and it's not just a research problem. It's not just an infrastructure problem. It's, you know, it's the whole stack and we've been putting a pretty incredible team together to do so. And I guess before this, my co-founder and I ran a pretty large nonprofit research group. We were primarily funded by the National Science Foundation, obviously very different from running a, you know, company nowadays.

• 2:35:04Speaker 09

  But we did a lot of fundamental research in like coding language capabilities, published some of the first work in test time scaling with language models. And it kind of felt like a natural progression because, you know, we were really curious about how do we model agentic behavior in this kind of search process? And it kind of just made sense that, you know, this is the time, this is the place, let's make it happen. And that's what we're doing at Entology.

• 2:35:25John Coogan?

  Yeah. Well, thank you so much for coming on the show.

• 2:35:27Jordi Hays?

  I'm sure you'll be back on soon.

• 2:35:29John Coogan?

  Have a great rest.

• 2:35:29Jordi Hays?

  Very cool update. Great to meet you.

• 2:35:31John Coogan?

  Goodbye.

• 2:35:32Jordi Hays?

  Cheers, Ron.

• 2:35:33John Coogan?

  Let's go to this Paul Graham post. He had such a wild experience. He bought a book. It was awful. Didn't want it on my shelves, but I couldn't throw it away. So it sat on a table near the door.

• 2:35:47Jordi Hays?

  I know someone that will rip it apart, feed it to a machine and burn it.

• 2:35:56Jordi Hays?

  I know someone. I don't know them personally, but I know they, they would, they would love to take this off your hands.

• 2:36:05John Coogan?

  Rushing to an appointment this morning, I grabbed it to read it, first mistake, then went to breakfast and I had nothing else. So I spent the morning reading the worst book I have known. It's such a funny, such a funny, like, just like, I don't know. It feels like a Curb Your Enthusiasm episode or something like that. Anyway, thank you so much for tuning into TBPN today. We'll see you tomorrow at 11:00 AM Pacific. Leave us a spot for us on Apple Podcasts and Spotify.

• 2:36:31Jordi Hays?

  It's been an honor.

• 2:36:31John Coogan?

  Sign up for our newsletter, tbpn.com. Goodbye.