Hosted by Pablo Torre
Written by a model from the transcript; not yet reviewed.
Pablo Torre and Sam Koppelman investigate BrainCo, an American brain-computer interface startup founded by Harvard and MIT researchers that has been secretly funded by entities tied to the Chinese Communist Party. Despite marketing its Focus Calm headband to elite athletes like tennis star Yannick Sinner, skier Michaela Shiffrin, and NFL player Logan Ryan for mental performance training, BrainCo has deep ties to Chinese state enterprises and robotics firms like Unitree, which builds humanoid robots for military applications. The investigation reveals that while American consumers and pro athletes believed they were simply using a wellness gadget, the underlying data and technology are being leveraged by China in a global brain race focused on cognitive warfare and AI development.
The episode opens with a series of unrelated commercial advertisements before the hosts introduce the show.
Pablo Torre welcomes listeners, introduces the mystery sound, and sets up the investigation.
The conversation shifts to China’s focus on pairing humanoid robotics with brain‑computer interfaces for cognitive warfare and super‑soldiers.
The hosts reveal that BrainCo, a U.S.‑based BCI company, has been funded by Chinese state entities and is now a key player in China’s tech ecosystem.
Investigators claim that BrainCo secretly collected brainwave data from elite athletes, raising privacy and national security concerns.
Pablo and Sam reflect on the implications of the findings, urging listeners to scrutinize tech products and consider the broader geopolitical stakes.
The hosts interview Dr. Cecarelli, who explains how he used BrainCo technology to train elite athletes’ mental performance.
BrainCo’s statements deny military collaboration, but the hosts question the veracity of these claims amid evidence of Chinese ties.
The hosts uncover Brainco’s claimed Harvard affiliation and the company’s widespread use of the university’s branding despite iLab’s restrictions.
Experts debate whether Brainco’s wearable headbands can meaningfully capture brain data or merely collect noisy signals.
Professor Nita Farahani explains how AI could turn Brainco’s noisy data into actionable intelligence for authoritarian regimes.
Evidence surfaces that Brainco supplies headbands to a Chinese school in Ningxia Hui, linking the company to state surveillance efforts.
China and the Brain Raceinsight
The hosts discuss how China is pairing humanoid robotics with brain-computer interfaces in a geopolitical race to master the human brain.
Chinese State Funding Discoverydata
Hunter Brook Media discovers that BrainCo has been financed repeatedly by Chinese state-owned enterprises, including a US-sanctioned conglomerate.
Classroom Brainwave Monitoringstory
A Wall Street Journal report reveals how Chinese classrooms used BrainCo headbands to track student attention in real-time.
Training Outside the Comfort Zonestrategy
Dr. Ricardo Cecarelli explains how Formula Medicine links BrainCo headbands with heart rate monitors to train elite athletes under pressure.
Texting the Founder on a Burnerstory
Sam Koppelman reads a bizarre text message exchange with BrainCo founder Dr. Han Bi Chang that ends abruptly with an unsubscribe message.
Fact-Checking the Founder's Credentialsdata
An investigation into BrainCo's origin story reveals that founder Han Bi Chang never finished his PhD and was only a teaching assistant.
“The end game would be to be able to understand people's thoughts when they think them without having to wait for those people to share those thoughts in public.”
“In China, companies are obligated to send the data they collect to the government.”
“The Chinese government was just straight up investing tens of millions of dollars directly into Brainco.”
“Brainco was indeed founded out of the Harvard Innovation Lab.”
“They compare it to standing outside of a stadium and trying to hear individual conversations.”
“Because no matter how well it works, she says, it's going to still be a useful tool for an authoritarian regime.”
“All of the noise can become signal.”
“Brainco didn't actually stop doing that.”
Superstars like Jannik Sinner wear a headset to get in the zone. But a six-month investigation revealed the technology's funding by entities linked to the Chinese government. Hunterbrook Media's Sam Koppelman examines the potential impact on AI, mind control, state surveillance, cognitive warfare... and one very surprised Super Bowl champion. (This episode originally aired September 16, 2025.) • Read the full Hunterbrook Media investigation https://hntrbrk.com/investigations/brainco • Subscribe to Huntebrook's newsletter for more investigations https://newsletter.hntrbrk.com/ (Pablo Torre Finds Out is independently produced by Meadowlark Media and distributed by The Athletic. The views, research and reporting expressed in this episode are solely those of Pablo Torre Finds Out and Hunterbrook Media and do not reflect the work or editorial input of The Athletic or its journalists.) Hosted on Acast. See acast.com/privacy https://acast.com/privacy for more information.
11,074 words · 8 speakers
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