“PMs who use AI will replace those who don’t”: Google’s AI product lead on the new PM toolkit | Marily Nika

Marily Nika, AI Product Lead at Google and founder of the AI Product Academy, demonstrates how product managers can leverage AI tools to dramatically accelerate their workflow. Using a smart-fridge concept as an example, Marily walks us through the exact workflow she uses to build products faster: doing user research with Reddit debates, generating PRDs with custom GPTs, prototyping with v0, and even creating stakeholder-ready video mockups using VEO and Sora. She shows how “tool hopping” between specialized AI applications creates a powerful workflow that transforms traditional PM processes and enables more compelling product storytelling. What you’ll learn: How to use Perplexity’s “discussions and opinions” filter to mine Reddit for user insights and create pro/con agent debates that reveal product-market fit requirementsA workflow for transforming market research into comprehensive PRDs using custom GPTs that maintain your personal voice and styleTechniques for turning PRDs into interactive prototypes using v0.dev that make your product vision tangible for stakeholdersHow to create persuasive product videos using Flow and Sora that communicate your vision more effectively than traditional presentationsWhy “tool hopping” between specialized AI applications creates a more powerful workflow than using a single toolHow to use NotebookLM as an interactive judge for product demos and pitch competitions— Brought to you by: WorkOS https://workos.com/?utm_source=lennys_howiai&utm_medium=podcast&utm_campaign=q22025—Make your app enterprise-ready today Miro https://miro.com/—The AI Innovation Workspace where teams discover, plan, and ship breakthrough products — Where to find Marily Nika: LinkedIn: https://www.linkedin.com/in/marilynika/ Website: https://www.marilynika.me/ Substack: https://marily.substack.com/ AI Product Management Bootcamp & Certification by AI Product Academy: https://bit.ly/4p8tn2r — Where to find Claire Vo: ChatPRD: https://www.chatprd.ai/ Website: https://clairevo.com/ LinkedIn: https://www.linkedin.com/in/clairevo/ X: https://x.com/clairevo — In this episode, we cover: (00:00) Introduction to Marily Nika (02:54) Smart-fridge use case inspiration (06:15) Using Perplexity to mine Reddit for user research (11:19) Creating a comprehensive PRD with ChatGPT (13:40) Building an interactive prototype with v0 (16:20) Using prototypes as stakeholder influence tools in product reviews (21:30) Generating product videos with Flow and Sora (30:17) The complete 20-minute product workflow, from research to video (32:06) Using NotebookLM as an AI judge for product demo days (37:38) What to do when AI tools aren’t giving you what you want — Tools referenced: • Perplexity: https://www.perplexity.ai/ • ChatGPT: https://chat.openai.com/ • v0.dev: https://v0.dev/ • Flow (Google Labs): https://labs.google/flow/about • Sora: https://openai.com/sora • NotebookLM: https://notebooklm.google/ — Other references: • AI Product Management Bootcamp: https://maven.com/lenny/ai-product-management • Lenny’s List on Maven: https://maven.com/lenny — Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email [email protected].

Speaker names marked ? are inferred from speaking time and the show’s known hosts — they are not voice-verified.

• 0:00Speaker 00

  When all these tools we use every day started coming up, I started figuring out how can I be an AI-enhanced PM? So how can I be better at my job, have more impact, be more productive?

• 0:10Claire Vo?

  So what you're going to walk us through is this has inspired some ideas of, wow, if I had a fridge and a video and data, what products could I build that would be useful to me as a consumer? Where would you start as a PM who is working on a smart fridge?

• 0:27Speaker 00

  Within minutes, I can literally see what the entirety of the world is thinking about. We have opinions in our hands and we can split and filter out these opinions based on people that want this versus people that don't want this. And we can actually read and have them debate with each other so that we know what it would take to find product market fit.

• 0:47Claire Vo?

  Okay, you did your market research in three minutes and your PRD generation in 90 seconds.

• 0:53Speaker 00

  Now, my job is not done as a PM. The next step is to actually create a prototype so that the people that I will present this idea to will see my vision having flesh.

• 1:09Claire Vo?

  Welcome back to How I AI. I'm Clara, product leader and AI obsessive here on a mission to help you build better with these new tools. Today, we have Mary Lee Nika, an AI product lead at Google and AI educator who's thinking a lot about how AI is changing the art of product management. She's going to speedrun us through using some of her favorite tools to do market research, build out requirements documents, prototype complicated things, and a few tricks on how to use AI video gen to influence your stakeholders and sell your vision. Let's get to it. This episode is brought to you by WorkOS. AI has already changed how we work. Tools are helping teams write better code,

• 1:53Claire Vo?

  analyze customer data, and even handle support tickets automatically. But there's a catch. These tools only work well when they have deep access to company systems. Your copilot needs to see your entire codebase. Your chatbot needs to search across internal docs. And for enterprise buyers, that raises serious security concerns. That's why these apps face intense IT scrutiny from day one. To pass, they need secure authentication, access controls, audit logs, the whole suite of enterprise features. Building all that from scratch? It's a massive lift. That's where WorkOS comes in. WorkOS gives you drop-in APIs for enterprise features so your app can become enterprise-ready and scale up market faster.

• 2:38Claire Vo?

  Think of it like Stripe for enterprise features. OpenAI, Perplexity, and Cursor are already using WorkOS to move faster and meet enterprise demands. Join them and hundreds of other industry leaders at workos.com. Start building today. Well, welcome to How I AI. I am excited because we have a very fun, kind of unique product use case you've been thinking about and using AI to explore the space of what it means to both be an AIPM and how you can PM AI products. So let's dive in and talk to us about what's been on your mind in terms of products.

• 3:20Speaker 00

  Yeah, it sounds good. And thank you so much for, for having me. Um, yeah, what I like to say is that I was in AI before it was cool and I was a pure AIPM, meaning I was working with scientists and training models for speech recognition. It was great. But since 2017, when all these, you know, tools we use every day started coming up, I started figuring out, you know, how can I be an AI-enhanced PM? So how can I be better at my job, have more impact, be more productive? And I'd be happy to walk you through a couple of my, you know, how I, how I AI. So I'm just so excited to, to be here.

• 3:57Claire Vo?

  Great. And so what fun product are we going to talk about? As an example, I know that you have a lot, you know, we were just talking before the show, you have lots of jobs. I think this is a little bit of a hypothetical that we're going to work through, but I think it does show off some of the techniques that you've learned in the course of, of the last couple of years in your career. So what are we talking about here?

• 4:20Speaker 00

  All right. So when I was trying to come up with a cool use case, when, you know, I was planning the podcast. I thought about what happened last Sunday and last Sunday I was literally walking out from my house um with my kids and I look at the fridge and I post the that image that the fridge had on LinkedIn and as you can see that image went viral so it said these items are expiring soon and it said my Coca-Cola apparently was eighty days old. First of all, I didn't know Coca-Cola expires. Second of all, I did not know my I did not know my fridge could do that. Okay, I know there is an inwards facing camera, but I saw

• 5:03Speaker 00

  this. And again, I put my PM hat on. What an interesting insight. And as you can see, it says, you know, you can dismiss it, you can snooze. It does say search for recipes, you know, it's not great. But when I posted this, there were seven hundred likes, one hundred comments of PMs commenting what they could do by having this information and thirteen reposts. So I'd love to unpack this as a use case and see how we can leverage this suite of amazing AI tools we have and just, you know, see see in action what it'd be like to be a PM for a smart fridge.

• 5:39Claire Vo?

  This is totally product thinking because you have a device or something in your house and you get surprised by a user experience. And I too did not realize Coca-Cola expired. I thought you could use it till the end of time. And so what you're going to walk us through is this has inspired some ideas of wow, if I had a fridge and a video and data, what products could I build that would be useful to me as a consumer? And you're going to use that as an example to walk us through some of the really useful AI-powered PM techniques you've found over the past couple couple months. So where would you start as a PM who?

• 6:19Claire Vo?

  Is working on a smart fridge for busy families who clearly have eighty day old items in their fridge.

• 6:29Speaker 00

  Well, I, we have this magic in our hands and the very first thing we do as PNS, right? Is talk to users and listen to what users want, user research. Now traditionally, you know, you would either leverage the UXR department of your company or you would hire an external research agency. But with AI, within minutes, I can literally see what the entirety of the world is thinking about. So I open up perplexity and something that not a lot of people know about is that there is this magic filter here. You can obviously search the web if you want, or academic papers, or you know, SEC filings on finance. But you can only search through discussions and opinions.

• 7:14Speaker 00

  So this searches through Reddit. So here's what I'm gonna do, okay? Um, would families be interested in a smart fridge? So if I ask something like this, if I get the entirety of Reddit and people's opinions just mined at once and I can see references, I can see all the threads and I can jump into them to actually see the discussion. And I see, you know, use cases that are kind of positive, family use cases, common concerns, adoption barriers, um, you know, some sentiment and all these things. Now, this alone is pure gold and a treasure. However, what I love doing is taking things one step further.

• 7:59Speaker 00

  So here, bear with me, here's what I'm gonna do. Now, create two items, one that is pro smart fridge and one that is against smart fridge.

• 8:14Speaker 00

  Use everything you read and have these two agents debate at least like 20 times about it. And give me the minimum set of features I would need in order to convince the against agents. Now, we're diving into Reddit. We're, we have opinions in our hands and we can split and filter out these opinions based on people that want this versus people that don't want this. And we can actually read and have them debate with each other so that we know what it would take to find product market fit.

• 8:54Speaker 00

  And we're, we did that in seconds and it's just such an incredible, incredible tool to have. Alright, so here we have the pro agents' arguments and then we have the against agents' arguments. And you can see the discussion is based on actual references from, um, from the actual discussion. And then there's a 20 round debate of pros and cons and all these things. And the best part is the ending where Propriety told me, okay, here's what you need to do in order to build a fridge. Um, that is going to resonate with families, which is your, your target group.

• 9:32Speaker 00

  I can't even begin to describe how much time this has saved and how much more likely I am to find product market fit by leveraging this technology. So now naturally the next step, um, there's something I, I do called tool hopping. So we're going to hop on to our next tool, but I'd love to see if there is any comments or any questions here.

• 9:54Claire Vo?

  One comment I do have on this is so often we hear about AI that it really wants to tell you your ideas are great. And so I think if you just said, do families want a smart fridge without any additional prompting? It would probably bias towards telling you that families do want a smart fridge, maybe with some caveats. But it tends to be a pretty agreeable when it comes to, um, uh, interacting on ideas. And so I love this idea that I want to make sure people don't miss, which is actually prompting the AI to create two different personas in its analysis. Create a persona that's very for your idea. Or implementation, or design, or code.

• 10:39Claire Vo?

  Create an agent that's very against your idea. Again, it doesn't have to be an idea. It could be, are you against the implementation of this code? Again, a really good use case. Have them do a hypothetical or artificial debate on the topic. And then deconstruct that debate in a way that allows you to identify what would be the convincing arguments, capabilities, or implementation that might work. And so I think this is just a really great little hack on getting higher quality, more critical thinking out of these LLMs that might be biased a little bit to agree with your ideas and tell you they're good.

• 11:17Speaker 00

  Yeah, I completely agree. And the most important part is I told it what format I need this response in. And the format I need it in is features, because I'm a PM. And because features is the input I need for the next tool I will demo. So now what I'm going to do is I am going to copy the minimum set of features that perplex the things I need. And then I'm going to go to ChatGPT in order to create a PRD. Now, I have created an AI product GPT, as I like to call it, that has a template of my favorite PRD.

• 11:59Speaker 00

  And essentially, I prompt it with specific features and it outputs a PRD in the style that I speak in my own voice. So the next step is I come here, when it says ask anything, and I say, generate a PRD about a smart fridge that has these features. And essentially, I am pasting the output from the Plexi.

• 12:26Speaker 00

  And now there we go. Immediately, it just generates and says, okay, well, the PRD is an AI-enhanced fridge with local first intelligence. This is what it includes. Here's the problem statement with users, you know, my privacy concerns, consumers, DIY open source enthusiasts, summary and feature analysis, architecture.

• 12:48Speaker 00

  Key features, of course, it's that's prioritization and all these good things at the same time. Now, this is not going to be perfect immediately. However, it gives me an incredible head start in order to just have my strategic thinking in the in my head and spend way less time in making a copy of the PRD and changing the title. So now I'm an AI enhanced PM.

• 13:15Claire Vo?

  The other thing I want to call out for folks that are looking at this is this is a GPT specifically to create PRDs around AI powered products, I noticed, or at least that's what it looks like. And so I do think that you can create sort of general purpose document generators, but the more you can do a combination of the structure and content in terms of your prompting, I think the higher quality results you're going to get. And so, okay, you did your market research in three minutes and your PRD generation in 90 seconds. But you know, it's a long way to the factory floor and actually building this thing. And so,

• 13:56Claire Vo?

  you know, once you have this, how do you like to think about designing great products with with AI? Or what's the next step for you?

• 14:06Speaker 00

  Yes, it's really interesting how this floor has changed, right? It used to be, hey, I'm a PM. I come up with an idea, I create a PRD, I debate with a PRD and collaborate with my scientists and my engineers until we're done. And then we create a little MVP. Now, my job is not done as a PM. Now that I have my PRD, the next step is I need to build. So I'm putting my AI builder hat, as I like to say it. And the next step is to actually create a prototype so that the people that I will present this idea to will see my vision having flesh. So the next step is to build, to prototype. There is obviously many tools that we can use.

• 14:51Speaker 00

  One of my favorite tools is, of course, V0, Lovable, Google AI Studio has prototyping as well now. And I will use V0. It's one of the tools that I have had, you know, the best kind of outputs with. And what I did is I copied the output from my custom GPT and then I'm about to paste it here. So the prompt I will use here will be Create the UI of a smart fridge, even this PRD as an input. And I will just paste the whole thing because it's a very long document. It takes it in as a note. Just do this. So we just wait.

• 15:35Claire Vo?

  And do you feel like these PRDs, obviously I do. You know, we have an integration with with V zero and all these five coding tools because we really believe that a PRD is a higher quality input to this. You know, have you tried this, you know, prompting directly versus just pasting in the PRD and feel like that? Extra step really does help with the prototyping quality.

• 15:58Speaker 00

  I do a lot of experimentation and I experimented because I wanted to move fast at some point. And I realized that the number of tweaks I had to do later on really got me overrun, the tired versus me starting, spending some more time in order to make sure the input is very, very good. It really pays off.

• 16:21Claire Vo?

  Yep. And you know, how do you think about where this might fit in the product development workflow? It seems like for you, a prototype is really a communication tool. So it's a tool by which, you know, if somebody read the PRD, you're like, yeah, yeah, it's a like a locally intelligent smart fridge. Sure, whatever. But once you can see, touch, feel it, it becomes much more compelling. And so, you know, I'm curious, do you think this is a influence tactic that PMs are are underestimating? Is it really to design the right thing? Where do you think PMs can use this kind of prototype?

• 17:00Speaker 00

  The perfect place to use this is at the product review. So I find that a lot of product reviews happen more often now with AI because things move fast, because some people are really not convinced with AI yet. So if you enter a product review that's just about, hey, here's what I want to do. Are you in or are you out? Here's where you need to invest your resources in. And they can get the link and on their laptop, actually touch it, feel it, see it, move around. You communicate your vision and your passion more effectively versus here's a PRD that I turned into a deck for you so that I can walk you through it.

• 17:40Speaker 00

  It's just so much more. It adds credibility, it adds value. It's just so, so, so much more effective.

• 17:47Claire Vo?

  Amazing. Okay, and now we have an open fridge dashboard. I have to call out for people who are not watching on YouTube and are listening. My favorite part of this UI is the door status widget that tells you if the door is open or closed.

• 18:05Speaker 00

  It's amazing. My kids go to the freezer, get ice cream, and they don't close it.

• 18:10Claire Vo?

  Mine too. Mine too. It beats. If you know, you and I have the same life. They they close it like, but it's this much, this much open.

• 18:20Speaker 00

  Yeah, yeah, yeah, exactly. And the light is on and they're in such a rush to eat the ice cream that they don't get. Um, okay. So yeah, we can see here fridge temperatures, door status, um, power usage was a good one. You know, the temperature that you can change, recent activity. Oh, what time it opened and closed. That's also good to call them out and say, did you have an ice cream? Um, temperature check completed, safety, monitoring, it's all these controls and you can see that this tool took the PRD as an input and it added features on top of it. It guessed what the UI needs to look like. Um, so imagine your leadership or even your cross-functional partners to be able to experience your product idea.

• 19:04Speaker 00

  Imagine just how much more effective the meeting would be.

• 19:07Claire Vo?

  Yeah, one thing I have to have to call out is because you said that privacy and local intelligence was so important in your PRD based on your research. And I think that's a lot of people saying, I don't want my smart fridge monitoring me. I don't want a cloud-connected smart fridge. I don't want advertising. I don't want monitoring. If you go up to, I think, hardware, I'm pretty sure, or diagnostics, I'm pretty sure your smart fridge is shipping with a GPU, which I find very, very funny.

• 19:42Speaker 00

  Yeah, yeah.

• 19:43Claire Vo?

  You know, maybe you can also run your coding models locally through through your fridge, you know?

• 19:52Speaker 00

  Exactly. I love it. A little storage as well. Yeah, this is this is great. Um. But again, this is a wonderful hundred percent lot of processing. Look at this. It has a little badge that shows you. So you can feel safe. Yeah, this is great. I would buy this. I think this is this is really phenomenal.

• 20:07Claire Vo?

  This is very much like a Silicon Valley fridge right here. It's in dark mode. It's uh, it's got system diagnostics. As long as you can like. Root into your your fridge, people are going to be really happy.

• 20:22Claire Vo?

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• 21:07Claire Vo?

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• 21:31Speaker 00

  So we have this and it's great. It's an amazing first experimentation. Obviously, for a real thing, um, I would ask at least five to ten follow-ups. Usually I add some images as well. Maybe I add an animation and at that point, things are great. But this is not enough. Um, I add one more step to my workflow, which is people really want to experience what this would look like from the user perspective. And nowadays, we have all these wonderful tools that go from text to video. And so the next step I would like to do is actually go to flow. Flow is this app by Google Labs. And then if you click on Create with Flow,

• 22:17Speaker 00

  you can type New Project. And then here, you can literally just go back to perplexity if you want, or get your PRD and say, "Create a promotional clip for two, for a couple using a smart fridge that has these features." And they can paste. And then you can choose what model you want to have. So for example, what aspect ratio is, whether it's going to be fast, if it's going to have audio. I think I'm going to go with high quality just to see what can come out of it. And then hit this.

• 22:59Claire Vo?

  Yeah, with movie magic, we can make people wait a little less as this generates. But I love Veo. It's such a great model.

• 23:09Speaker 00

  It's such an amazing model. I've been using Sora too at the same time. I have the app on my phone. And obviously, you know, that generates in seconds, which is amazing. And you can do cameos and all that stuff. But they, they roll it out as part of a social network. I don't know if you've tried it.

• 23:28Claire Vo?

  No, I've used it.

• 23:29Speaker 00

  It's interesting. It's creepy at the same time, but mostly interesting. But yeah, I had my AirPods and I took a photo of it. And I told Sora, I said, "Hey, tag Marley using these and make that an advert." And it zooms in and it opens it up on the sky and has me singing. Amazing times, amazing times, absolutely.

• 23:53Claire Vo?

  Yeah, my, my kids find it very funny when I make Sora cameos of myself being like a, like doing Kung Fu fighting or doing something really funny. So it's quite, it's quite entertaining. I'm, you know, I think the, the social network aspect of it is a distribution method for the underlying API models. So I think it just shows sort of power users what's possible with it. And probably then people get excited about commercial applications. But I think it's pretty, pretty cool. Look at this, "Door ajar." They're really worried about that door being open.

• 24:36Claire Vo?

  Also, the screen is inside the refrigerator in one of these.

• 24:40Speaker 00

  What is going on? Okay. Um, yeah, let's play. I hope the video, I hope the audio is going to go through. Okay, let's see. Number one. Get instant local notifications, like when the door is ajar, ensuring your food stays fresh and secure. Get instant. Number one.

• 24:59Claire Vo?

  So number one, again, for people who are not on YouTube and enjoying this high-quality AI-generated video. There is a screen on the refrigerator. This very attractive, well-dressed couple opens up the refrigerator and there's another screen inside.

• 25:19Speaker 00

  Amazing. All right, number two. Let's see.

• 25:21Claire Vo?

  Okay.

• 25:31Speaker 00

  Two screens again. That's, uh, interesting. That's interesting. Um, there's no voice.

• 25:37Claire Vo?

  This one.

• 25:38Speaker 00

  On this one.

• 25:39Claire Vo?

  Yeah, cold music. This one, there is a screen inside. Basically, the only thing you can see inside the refrigerator is a screen that says the door is open. And then when you close the door, the screen shows up again. I forget. Well, let's keep fingers crossed for number three being the winner.

• 25:57Speaker 00

  All right, let's see.

• 25:58Speaker 02

  It says we have enough for the lasagna recipe right here.

• 26:01Claire Vo?

  Perfect. And I love that it's all stored locally. No cloud needed.

• 26:06Speaker 02

  It says we have enough.

• 26:07Speaker 00

  I think we have a winner player.

• 26:10Claire Vo?

  I, I think so, except if you watch it again, I think the man has disappeared. And he's replaced by a lady. Watch, watch this.

• 26:18Speaker 02

  It says we have enough for the lasagna recipe right here.

• 26:21Claire Vo?

  Perfect. And I love that it's all stored locally. No cloud needed.

• 26:26Speaker 00

  It did disappear.

• 26:30Speaker 00

  Well, we don't need to do it anymore. We're good.

• 26:32Claire Vo?

  You know what? But it is pigeon setting.

• 26:35Speaker 00

  That's interesting. Um, you know what I may do? I may actually generate myself.

• 26:41Claire Vo?

  A Sora.

• 26:42Speaker 00

  Opening and Sora. I think that would be a very.

• 26:44Claire Vo?

  I think we should do. Okay, so we're going to contrast and compare. How would I improve this? I think, you know, my feedback on prompting here is it's really over indexed on this door is open use case. So I would probably pull that from the prompt. And I would also maybe as a good product manager. One of my favorite parts to put in a, in a PRD, this is in our default chat PRD, PRD is actually what's called a narrative, which is a story about an end user getting value from the product or being successful with the product. And I like to write those stories as part of PRDs because I think it, it forces you to take a very user centric lens on a list of features.

• 27:29Claire Vo?

  And so I might generate a narrative here and try the, like, pick a, pick a hero story from the narrative as opposed to over indexing so much on the features. Um, but the quality is amazing.

• 27:41Speaker 00

  The quality is amazing. And this took what, 30 minutes? If we didn't comment and laugh, it would have been like a 20 minute workflow. So it's just.

• 27:49Claire Vo?

  Yeah, yeah. Exactly. Okay. So what we're doing now, just for folks that, um, again, are just listening and not on video, we are pulling up Sora. You have created a cameo of yourself, which is basically like an AI avatar of your face. Um, warning to people who are using Sora's to create cameos. They really force you to continue to dress how you're dressed in your cameo. So I was wearing like very printed shirt when I did my cameo, first cameo recording, and now all my clothes in every cameo are crazy. Um, but you're generating OpenAI Sora video. Did you use the exact same prompt or did you change it a little bit?

• 28:34Speaker 00

  Very similar prompt, but I decided to add someone else in my cameo and I looked at who enables, who can do that and I'm adding Mark Cuban to a course.

• 28:43Claire Vo?

  Perfect. I think we're gonna get, I think we're gonna get a cost plus drugs advertisement because also I don't know if you know this, uh, folks that are listening about Sora, when you create your cameo, you can ship it with custom instructions. So you can say, never generate this or always generate that. I say, always make me look good.

• 29:10Claire Vo?

  And I'm pretty sure Mark Cuban put in his, like in every video, make sure to put a cost plus drugs ad in it. So I think we're gonna get a smart, smart fridge video with a embedded advertisement. For Mark Cuban's company.

• 29:27Speaker 00

  You know, I had added, um, make me have a pet Pegasus with me at all times. Everything I do, there is like a pet of Pegasus with me. But yeah, let's see, let's see how it goes. Um, all right. My cameo is ready. First time I'm watching it. It's me and Mark Cuban opening a smart fridge. Um, all right. Let's see how it goes. I don't know what we're gonna, we're about to see.

• 29:50Speaker 03

  So this is the smart fridge you told me about. Yeah. Watch what happens when I wake it up. It looks like a normal fridge. Until it starts thinking. Oh, it already knows what's inside. Mediterranean quinoa bowl, Greek salad, pasta primavera?

• 29:59Speaker 00

  I mean, first of all, Greek salad. That was interesting. I'm Greek. I think it's.

• 30:03Claire Vo?

  I know, I must have known.

• 30:08Speaker 00

  But I mean, pretty impressive, right? It came out with a little dialogue and it added the two people. I mean, this is magic.

• 30:16Claire Vo?

  Look, PMs, what I want you, we've, we've had some giggles here, but let's just take a step back and talk about what we've done in basically 20 minutes. We have done full end to end user research using the wealth of information available in Reddit. We've come up with a highly defensible set of features, which we turned into a PRD. We turned that PRD into a prototype that then you could take into a product review and click through. And then just, you know, we, we're gonna work on our prompting a little bit in our cameos, but just imagine pairing that with some sort of video generated visual or set of visuals that really just hammer home

• 30:57Claire Vo?

  the value proposition of the thing that you're trying to build. And that package, which we just talked about, we just did. Can actually be built in like 15 to 20 minutes without the chit chat. And it's just something that is was never, ever, ever possible before. And so what I think you're showing is the way we do product has changed. The way we convince and influence our internal stakeholders has changed. The way we communicate both product value and functionality has changed. And if you use a combination of these tools, even if you hit some silly roadblocks, you've just like totally flipped product management and the process on its head and made it just much more compelling.

• 31:41Speaker 00

  It's just incredible how the role has changed of being a PM. You've got to be AI enhanced. And it's not like AI is taking over a role. If anything, PMs that use AI are the ones that are going to take over the role of people that don't use AI. So it's just so important to explore and adapt and see which tools fit to your workflow. Because, you know, my choices might not be the same as other people's choices, right? But I'm excited I get to to share them with you.

• 32:06Claire Vo?

  Great. So in addition to this kind of new world AI PM stuff, you have one other kind of power use case of another tool that we we see occasionally on the show, but not too frequently. And I think your use case is really interesting. So do you want to spin that up?

• 32:22Speaker 00

  Yeah, sounds good. So outside of my day job as an AI PM, I'm an AI educator and a founder of the AI Product Academy, and I have a bootcamp. It's AI Product Management Bootcamp and Certification. And people get to join us for six weeks and build their own product end to end. They actually launch a product by having an engineer attached to them. Now, we have a demo day, and that's the best part of the bootcamp. Everyone comes in, presents, they earn prizes, they pitch to VCs. And I wanted to add AI as a judge. And I thought about how I could do that long and hard. And I ended up using Notebook LM as a judge.

• 33:05Speaker 00

  And I'm gonna show you what this looks like because it was super cool. It's super interesting. So on June 13, we had a demo day. And what I did is I recorded the audio of every single pitch. And I uploaded these separate files here. So this notebook actually has all these presentations. And then I went to the audio overview and I added specific instructions to focus on for these AI hosts. And I said, okay, this is the demo day of Mary Lee's AI Product Management Bootcamp.

• 33:43Speaker 00

  And I want you to select the top three apps based on these criteria. Number one, you know how innovative it was. Number two, impact. And number three, storytelling. And I want you to announce these three winners. And then I click generate. And it's phenomenal. Now it's actually generating the audio overview. And you can imagine my bootcamp at the end is like 200 people really waiting to see what AI is going to say. And we actually did a test with, well, we have live judges and then real people and then the AI.

• 34:28Speaker 00

  And AI really chooses the best demos indeed. So it does listen to all the audio and it's just such an amazing use case. Everyone loves it.

• 34:40Claire Vo?

  I love this so much and it just opens my mind to a couple other use cases that I've seen very commonly. So demo days, both for courses and for hack days or hack weeks could be really useful. I have been in so many sales enablement or sales kickoff meetings where AEs do pitch competitions. And what a fun way to add sort of like a third party analysis to pitch competitions and make those kind of fun. And so what I love about Notebook LM is you can do audio and multiple file in and then audio and multiple file out. And I think that's really, really fun.

• 35:20Speaker 00

  It's great. And now you can actually do video reviews as well. I haven't tried that for my bootcamp, but that could be interesting as well.

• 35:27Speaker 00

  All right. So now there is a file that go generated on the right. We can either play and hear the whole podcast presenting all the ideas and walking us through them. Or we can do a super cool thing where you can have this kind of interactive mode, which is like an actual live radio podcast where you call in. So let's do that because I really like this.

• 35:49Speaker 04

  Welcome back to the deep dive. Okay, so you sent over this, uh, oh, our listeners got something to share. Let's hear it.

• 35:55Speaker 00

  Hello, we're actually in a rush. Can you please announce the three winners right now?

• 36:01Speaker 05

  Oh, absolutely. We hear you.

• 36:03Speaker 04

  We could definitely cut to the chase, but we do want to give just a little context first.

• 36:06Speaker 05

  That's fair. We were just setting up the criteria for judging these fantastic projects.

• 36:10Speaker 04

  And we are totally ready to announce the three winners.

• 36:13Speaker 05

  The quality was so high across the board.

• 36:15Speaker 04

  These projects are tackling some huge problems like health anxiety and life administration.

• 36:20Speaker 05

  We grouped the pain points into three big areas, health and wellness pain.

• 36:24Speaker 04

  The grind, which is time and life admin pain.

• 36:26Speaker 05

  And the third one is the knowledge and empowerment gap.

• 36:29Speaker 04

  Things like struggling with learning or bad leadership.

• 36:31Speaker 05

  We judge them on three things. Hey, yeah, what's up?

• 36:35Speaker 00

  Just tell me the winners. You're taking too long.

• 36:39Speaker 05

  Oh, we completely understand the need for speed. We got ahead of ourselves.

• 36:42Speaker 04

  You are absolutely right. We apologize for the delay in getting to the point.

• 36:45Speaker 05

  We've got the three winners locked in and ready to go.

• 36:47Speaker 04

  You wanted the winner, so here they are. No more preamble.

• 36:49Speaker 05

  The three top projects are Endopath, Study Buddy, and Front Desk.

• 36:54Speaker 04

  Those three really stood out, addressing severe quantified pain points.

• 36:59Speaker 00

  All right. So this is incredible because it's not like this one agent we're used to talking to. It's you're talking to them and then the other person is responding. It's just you really feel they're real and it's just magical. But yeah, that's my last use case on what I do on my bootcamp. And I think it's the most my favorite thing to do on all of the line by far.

• 37:23Claire Vo?

  This was really good. I actually didn't know they had that feature. So I again can think of so many like training, use cases, lots of things. I love those little, little podcast hosts. They've got such a vibe and this was such a great use case. Okay, I'm going to ask you our one lightning round question that we ask everybody and then I'm going to get you out of here because you're a busy, busy lady. So we've seen you, you're a tool switcher. So I know that you switch tools, but I have a question. When one of those tools is, you know, let's say Vayo, Vayo is giving you refrigerators with screens inside, with screens outside, with screens on your face, screens on your freezer, screens on your screens, when it's really not getting you what you want.

• 38:08Claire Vo?

  What is your prompting technique? What do you do?

• 38:11Speaker 00

  The best thing you can do is just kill that instance and start over and use Gen AI to help you write the best prompt. So I stopped trying to guess it myself and I use AI to help me with it. And the longer the prompt is, the better it's going to be and the less likely to have more iterations. So yeah, use AI on AI.

• 38:31Claire Vo?

  Okay, kill it, use AI and make it detailed.

• 38:35Speaker 00

  That's it.

• 38:36Claire Vo?

  I love it. Well, thank you so much for joining us. Where can we find you? And then how can we be helpful?

• 38:41Speaker 00

  Please find me on LinkedIn. I post content on AI product management and AI building, but you can be helpful by asking people to join my bootcamp. I have a cohort coming up in December and as I said, people get three certifications and they get to actually build a full product and start their own company because I assign engineers to every team and you can build the product end to end. So it's this new tool that's coming out that is not gonna need us to do tool hopping anymore. You do everything on this one tool and it's amazing. And I can't wait to have people and see what comes out of it and what apps they create.

• 39:21Claire Vo?

  Awesome. And I believe you can find that course. I think we're going to get you listed on Lenny's list if you're not already and it'll be at maven.com/Lenny. So check out her course. It's going to be amazing for any PM that wants to do this amazing work very, very fast. Thank you for joining us on How I AI.

• 39:38Speaker 00

  Thank you so much for having me.

• 39:42Claire Vo?

  Thanks so much for watching. If you enjoyed this show, please like and subscribe here on YouTube, or even better, leave us a comment with your thoughts. You can also find this podcast on Apple Podcasts, Spotify, or your favorite podcast app. Please consider leaving us a rating and review, which will help others find the show. You can see all our episodes and learn more about the show at howiaipod.com. See you next time.