[DELETED ON YOUTUBE] 5 AI Startup Ideas So Good You’ll Quit Your Job in 24hrs

Join me as I chat with Steph Smith to discusses startup opportunities in the AI era, focusing on both AI-enabled ideas and tech-agnostic concepts that remain valuable despite technological disruption. She presents detailed concepts for personal data dashboards, health data integration platforms, and AI-enhanced dating apps, explaining how these ideas address existing market gaps and could be monetized **$5,000 GREG’S LETTER GIVEAWAY (sponsored by Beehiiv)** - No purchase necessary - Open worldwide 18+ (void FL, NY, Quebec, Italy, Spain, Brazil & where prohibited) - How to enter: 1️⃣ Subscribe at http://gregisenberg.com/ 2️⃣ Reply to the welcome email with “Entering the $5K giveaway” (one per person) 3️⃣ **Like the YouTube video and comment what you’d do with the $5k** - Entry window: 19 May 2025 → 26 May 2025 (ET) - Winner chosen at random and emailed on 28 May 2025; must claim within 48 h - Prize: $5,000 USD via PayPal or wire or what the sponsor chooses - Odds depend on entries. Taxes = winner’s responsibility. - Not sponsored by YouTube or any social platform. **Full Official Rules:** https://docs.google.com/document/d/1KSkNYH3lryT9GEXTaFkRYAQaYyla0C-YcXP0IDkNw2Y/edit?usp=sharing Timestamps: 00:00 - Intro 03:01 - Startup Idea 1: Open Pages Creator 11:16 - Startup Idea 2: Lead Magnet Creator 14:26 - Startup Idea 3: Integrated Health Dashboard 21:59 - Startup Idea 4: Directory GPTs 24:54 - Startup Idea 5: AI-Powered Dating App Key Points: • Open Pages: Creating customizable personal data dashboards that display lifestyle metrics (fitness, habits, hobbies) • Health Data Integration: A platform that centralizes health information from various sources (CGMs, wearables, medical records) with AI analysis • Directory GPTs: Converting existing web directories into custom GPTs for personalized recommendations • AI-Powered Dating: Dating apps that match based on compatibility metrics beyond appearance using AI analysis LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringMarketing — Vibe Marketing for Sale: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND STEPH ON SOCIAL X/Twitter: https://x.com/stephsmithio Internet Pipes:https://internetpipes.com/ Surfer Diary: http://surferdiary.com/stats .

Speaker names marked ? are inferred from speaking time and the show’s known hosts — they are not voice-verified.

• 0:00Greg Isenberg?

  Steph Smith, I've been trying to get you to come on the podcast for eternity.

• 0:05Speaker 01

  Eternity.

• 0:05Greg Isenberg?

  And it's finally happened. You're the queen of trends, the queen of ideas.

• 0:12Speaker 01

  You can't set me up like that.

• 0:13Greg Isenberg?

  And I heard you're bringing the sauce today, so I'm excited about it.

• 0:18Speaker 01

  We'll see, we'll see.

• 0:19Greg Isenberg?

  So what do we got?

• 0:21Speaker 01

  So.

• 0:22Greg Isenberg?

  I'm giving away $5,000 so you can build your startup idea. Now, $5,000, you can actually do a lot with nowadays. You probably can build a startup with $500. So the way to win the $5,000 that I'm giving away to one of you is you got to drop a like to this YouTube video, takes a second, comment, what would you, what startup idea would you build with $5,000? Let the comment section know. The third thing is subscribe to the YouTube channel. You've probably subscribed already, but if you aren't subscribed. And the last thing is, you're going to want to head to the pinned comment of this video.

• 1:05Greg Isenberg?

  There's a link to gregisenberg.com and you're just going to subscribe to Greg's letter. This is the email which I send occasionally with startup ideas and frameworks for you. And the next email that I send, just reply to it and say, I want to win the giveaway. And I'm going to pick one lucky person, a random person, who replies to that email? And I'm excited for one of you to win $5,000 to see what you built. And shout out to the folks at Beehive because they're the ones that put up the $5,000. They want to see you build your ideas and I think that's really cool. So show them some love.

• 1:47Greg Isenberg?

  You probably already know them, they're the email platform loved by creators. Excited to see who wins and enjoy this episode.

• 2:07Speaker 01

  Your prompt to me was, you know, we're in this crazy new AI world. And so I have two groups of ideas. One of them is, you know, kind of using AI to build different ideas. But then the second half is like, we're in this world where things are changing quickly. What still stays the same or what is actually kind of like tech agnostic? That I think becomes even more important, kind of along the thread where people are like, oh, chess, you know, computers beat humans a long time ago. But somehow people are still watching humans, something along that thread of just like, what actually doesn't really get disrupted in this new world?

• 2:41Greg Isenberg?

  And by the end of this episode, what do you think people are going to get out of this?

• 2:45Speaker 01

  Hopefully a way of thinking about, again, this kind of barbell world. And then just a bunch of new ideas in both categories.

• 2:52Greg Isenberg?

  For free?

• 2:52Speaker 01

  For free.

• 2:53Greg Isenberg?

  Oh, my God. All right, let's get into it.

• 2:55Speaker 01

  All right, so a few of these are kind of just things like my requests for startups. So one of them is, you know, an open pages, right? Lots of startups have them, right? They basically are these pages where people who choose to share their stats openly, often revenue, users, things like that, decide to put that in the open. And there's these cool open pages with charts and things like that. Not that many people have been able to build those pages in the past. And they've been kind of selective in that they only cover revenue. But a few years ago, I created an open page that was more about my life, right? So it's like, what books am I reading? I'm trying to exercise X percent of days.

• 3:39Speaker 01

  How am I doing with that? And I think we're now in this world where, as you know, just about anyone can create something, whip up a page in Cursor or Bolt or some of these new companies. But I also think there's an opening for someone to create the open page creator for just about anything. What supplements is someone taking again, like, how are they exercising? What is their glucose monitor saying? And obviously, they can select what they want to show. But I feel like that is something that in the past, people just, it would have been too difficult to create and too difficult to create the like slew of different kind of categories or things to display on the page. But what do you think?

• 4:21Greg Isenberg?

  I think it's kind of two things. One, I think it's, you know, the technology allows you to actually create these pages. So that's huge. But also, I think people want like the social motivation to actually, you know, do things, right? So like Strava.

• 4:38Speaker 01

  Yes.

• 4:39Greg Isenberg?

  I'm not a runner, but like every runner I meet talks like, it's like, hey, what's your name? I'm on Strava, you know, like it's, they love talking about it. So I just feel like, for me, that's validation, that there's an opportunity to, like, people care about leaderboards and social motivation.

• 4:59Speaker 01

  Yeah. And the open page I created years ago, still to date, is one of the things, even though I never promote it, that I get contacted about the most. And often, it's like, how do I create my own? Or like, basically, like, I want to set up the same thing, but as you're saying, for running or some other part of my life. Let me show you an example of this is, I'm biased because my husband created this, but he learned to use Cursor, and he never coded before. And he created this stats page for his surfing. And so it's basically, again, the same idea that you might see for, you know, a startup and their revenue. But instead, it's thanks to his tracker for how often he's surfing, where he's surfing, who he's surfing with, his kind of like GitHub tracker for his surfing,

• 5:42Speaker 01

  and you know, how often he's getting a session in, how he's tracking against his goal, he's in them.

• 5:46Greg Isenberg?

  How did he create this?

• 5:48Speaker 01

  He used Cursor.

• 5:49Greg Isenberg?

  Literally.

• 5:49Speaker 01

  Yes. And so that's the thing. I think a lot of people think that Cursor is, you know, the one shot, you get a static landing page, and that's all. But if you actually learn to use the tool, we're at a point where he, by the way, was the kind of person who I tried to get to learn to code so many times and never did it. And now, you know, this is a pretty, like, there's like dynamic animations on the page. When you come in here waving, you can email him. Again, there's this tracker of how often he's doing something. If you go to the breaks page, you can see the breaks he's surfing at, you can learn about them. So this is like, a kind of, one, a solid representation of what he's doing. But I also think the interesting thing about open pages is it's, it's almost a reflection of your personality. And I know that sounds woo woo, but it's like, you are kind of creating

• 6:34Speaker 01

  a combination of art and data that reflects your life. And for him, that's surfing, but for someone else, it might be running, as you said, or like, what would you create an open page for?

• 6:44Greg Isenberg?

  Right now, probably tennis.

• 6:46Speaker 01

  There you go.

• 6:47Greg Isenberg?

  Right now, tennis.

• 6:48Speaker 01

  Yeah, and there's no tool today that would represent tennis probably in the way you'd want, both visually, but also the metrics that you want to track or the things that you care about, who you're facing, how you're doing, how you're improving. And so today, more than for sure three years ago, you can do that. And you can do this, by the way, in a matter of days or weeks.

• 7:07Greg Isenberg?

  I think another big trend, obviously, is sobriety.

• 7:11Speaker 01

  Yeah.

• 7:12Greg Isenberg?

  So I think having that, like how many days you've been sober, you know, how many, you know, the last time you had a drink, I think that could be huge also.

• 7:19Speaker 01

  Exactly. So there's both the like software for one, if someone wants to go create this on their own behalf, where they're like, yes, I'm on this sobriety journey and I want to be able to display this in my own unique, unique way to people. But then there's also who can go and create the software for someone who's not willing to learn Cursor and spend a few weeks in there to basically be, create something that's modular and that is customizable for people and their unique tennis or drinking goals.

• 7:43Greg Isenberg?

  Also, people, if you don't have a personal website.

• 7:47Speaker 01

  Yeah.

• 7:47Greg Isenberg?

  Just make a personal website.

• 7:48Speaker 01

  Yeah.

• 7:49Greg Isenberg?

  I feel like, do you have a personal website?

• 7:50Speaker 01

  I do.

• 7:51Greg Isenberg?

  Imagine you didn't. I just like, I just trashed everyone who didn't.

• 7:54Speaker 01

  No, no, I have one. And by the way, that was one of the first things I created when I started, you know, being a quote creator in 2017 or 2018. And that got me connected to so many people as well because instead of creating it on some, you know, website creator like Squarespace, I also taught myself to code and made it custom to, again, the way I wanted to show up. And I had so many people, like David Perel in his very first writing cohort for Rite of Passage, he featured that because he was like, look at this creator who is not creating the kind of standard landing page. And again, I think it's a way to tell people how you want to show up by actually creating something that's like, again, a visual representation of you.

• 8:35Greg Isenberg?

  If you were, if you were building this startup, you know, how much would you charge for it? How much do you think people are willing to pay for something like this?

• 8:42Speaker 01

  I mean, I think you could create the equivalent of the existing, you know, landing page creators where you get a free page. That's very simple. And then you just upcharge based on, again, the modules that you want to add. So imagine a fitness influencer who specifically wants to show like Andrew Huberman, he has certain advertisers and he wants to show who he's affiliated with or the types of supplements he's taking on Thorn. Well, you could upcharge for that and you could upcharge for, you know, runners who want to, right now, the Strava embed is horrible. I love Strava, but if you want to actually show how often you're running, or again, your progress towards certain PRs, you can't show any of that. And so you could have upcharges based on your, your affinity for customization.

• 9:25Greg Isenberg?

  One thing I like to do is to look at ads that come up because that shows me if it's a good business or not. And like website builders advertise everywhere.

• 9:34Speaker 01

  Every podcast.

• 9:35Greg Isenberg?

  Every podcast, VPNs.

• 9:37Speaker 01

  Well, because it's also recurring revenue, right?

• 9:39Greg Isenberg?

  Recurring revenue.

• 9:40Speaker 01

  There's a bunch of other startups as well, but that people kind of throw shade on because they're like, oh, it's just a link page, right? There's so many startups that are just building link pages. And that's because there's limited real estate on like, you know, you have, you've built up an Instagram profile and you only have one link. But imagine if instead of that link page, just directing to like your personal website or your podcast, you actually again, had something modular that represented the things that you care about. And then to your point, there's all kinds of things you can add there too, right? If you want to monetize as well, like you can monetize on that page. Imagine you had a supplement section and you truly included the supplements that you're taking and that you care about, but then you also had like AG1 in there and it's clearly represented

• 10:24Speaker 01

  as an ad, but that gives you real estate now to play with. That's a lot more creative than just, you know, your standard, hey, it's Steph or hey, it's Greg page.

• 10:32Greg Isenberg?

  By the way, open pages, I don't know if that domain's available, but that's the perfect name.

• 10:36Speaker 01

  We can find out.

• 10:37Greg Isenberg?

  We're gonna find out.

• 10:38Speaker 01

  Name cheap.

• 10:40Greg Isenberg?

  You're a name cheap girl?

• 10:41Speaker 01

  I am. What are you?

• 10:45Greg Isenberg?

  On my worst days, I'm a GoDaddy guy. On my best days, I'm a Namecheap guy.

• 10:50Speaker 01

  One day, you'll be a ClubSpot guy. So, openpages.com is not... I got confused because there's openpages.it.com, which we obviously don't want. It was registered in 1996. But, openpages.me is available.

• 11:10Greg Isenberg?

  Openpages.me is pretty legit.

• 11:12Speaker 01

  And dot xyz dot inc. Yeah, dot gg.

• 11:15Greg Isenberg?

  Go grab it. Okay, I had an idea related to this.

• 11:19Speaker 01

  Yeah.

• 11:19Greg Isenberg?

  And I want your opinion on it.

• 11:20Speaker 01

  Okay.

• 11:21Greg Isenberg?

  So, go to my website, gregisenberg.com. When you scroll down, you see this Popular Guide section?

• 11:29Speaker 01

  Yes.

• 11:30Greg Isenberg?

  So, like you, I create a lot of content and people bookmark my stuff. So, I started basically taking some of my most popular tweets, basically, and putting them into guides.

• 11:45Speaker 01

  Yep.

• 11:46Greg Isenberg?

  And so, I made these landing pages and thousands of people every month download them. And it got me thinking that every personal webpage, just like every personal webpage should have an open page, should have essentially like a knowledge open page that you gate so you can get people's email address.

• 12:09Speaker 01

  Interesting.

• 12:10Greg Isenberg?

  Why that's important is because we're all on social and we're... You know, the algorithms change sometimes and we want to own the email address so we can, you know, connect with our community, our audience. And I don't know, and maybe you know, but I don't know of any specific platform that helps me manage this, like, you know, lead magnet for personal webpages.

• 12:38Speaker 01

  I don't know if that's dedicated to personal webpages, but yeah, you can create, you know, a lead magnet site that pushes people through the funnel through things like HubSpot. But, give me an example of... So, you've got this one that's like, "Find winning startup ideas."

• 12:51Greg Isenberg?

  Yeah.

• 12:51Speaker 01

  So, how would you change this page? Or you're just saying you think a product should exist that helps you create these.

• 12:56Greg Isenberg?

  Yeah, like if I go to Squarespace, for example, and I make a personal website, which is where millions of people are doing that.

• 13:03Speaker 01

  Yeah.

• 13:04Greg Isenberg?

  It's strictly informational. It's strictly like about me, who I am, maybe some pictures, social media links, but it's nothing around like taking the next step. And, you know, of course, you can have a link that says, subscribe to my newsletter, but that just doesn't work anymore.

• 13:24Speaker 01

  Yeah.

• 13:24Greg Isenberg?

  Subscribe. I guess that's the insight, you know, subscribe, saying like, hey, subscribe to my newsletter. Like people have hit fatigue in terms of newsletter fatigue, but they are willing to put in their email address if they're going to get something out.

• 13:36Speaker 01

  Yeah, yeah. I mean, I think your point just about what worked in 2010 for marketing on the web is just like out the door. And so that's why I think people should absolutely, there was always this gap between people knew that, you know, static landing pages from the past were outdated, but I don't know how to actually create something new. And we're now at a point where actually you can create just about anything through a tool like Cursor, right? Where you can actually code and dictate like your creative vision on a digital page. And it not being hard at all. And you can actually differentiate in that way. And so I think that's maybe the prompt that people should take is just like, sure, you can whip up something very quickly on like, insert marketing tool here,

• 14:18Speaker 01

  but then you're just going to look like everyone else. And that's just not good enough today. So I think maybe that's the takeaway.

• 14:26Greg Isenberg?

  All right. What else you got?

• 14:28Speaker 01

  Okay, so this one is, um, we were talking a lot about health. So this is a personal request. And I'm sure people are working on this. In fact, I feel like I know people working on bits of this, but just there needs to be some centralized platform that integrates all of the information that you are capturing regarding your health. So like, I'm wearing a CGM right now. I'm one of those people who have, like, I've gotten eight sleep people of aura rings.

• 14:50Greg Isenberg?

  CGM is glucose?

• 14:52Speaker 01

  Continuous glucose monitor. Yeah. But also, it's like, if you use Strava, that data should be in there. If you go and use Function Health and get your blood done, that should be integrated into the same platform. If you go see your doctor, I'm taking medication right now. So it's like, that should be in there as well. An example of why this matters is, so I ran my first marathon on Sunday. Did not go as well as I was hoping, despite a year of training. But I've been facing this nausea thing, which feels very different from a fueling issue or an energy or training issue. And it's Been so hard to figure out. And only after the marathon, it dawned on me that, oh, my gosh, like this medication that I've been

• 15:35Speaker 01

  taking for the last few months only, might be playing a role in what's going on here. Because again, it's this weird nausea thing that I've asked so many runners and they're like, I've experienced other stuff, but like nausea, not so much. And if I had this tool that was integrating all of the information, it could triangulate and at least give me suggestions, or at least, you know, imagine like a chat GPT interface where I could probe it and be like, is there anything happening in my whole health ecosystem that you might think could be causing this? And that just does not exist. In theory, a doctor should do this, right? In theory, a doctor should have the wholesale understanding of what is happening in your body, but it doesn't.

• 16:15Greg Isenberg?

  Right. In theory, the doctor should be like the data warehouse.

• 16:18Speaker 01

  Yes.

• 16:19Greg Isenberg?

  And there should be like an AI layer that you can ask it, you know, based on the data.

• 16:25Speaker 01

  Yeah. And so this is again, like my request for startup, because all of these tools, like whether it's Dexcom or Abbott, they have CGM APIs that you can integrate into. Strava has an API. So all of these things exist and the data can be imported in. But there needs to be some sort of good application that aggregates it and makes sense of it. And then to your point, has kind of like your digital doctor layer where it's not prescribing anything, but where you can interrogate it and I can say, hey, this was my HR or my heart rate during my marathon. And this is the point where I hit an issue and I felt nausea, like what's going on? And obviously it can integrate information from the web as well, which would actually be much more effective than a doctor,

• 17:08Speaker 01

  because a doctor can't actually be probing the web in real time and pulling in all that information. So that's my request for someone to build, where it's just an integrated layer of everything. And obviously you can pick and choose what you want to bring in. But to date, I haven't seen this. And I think that's actually been a limitation of many of these products too, where people wear an Oura ring and they're like, it's good because I can see the data, but I don't know how to relate this to my life and actually take action on it.

• 17:33Greg Isenberg?

  Yeah, and it's, it feels like this is a business, I mean, that people would pay for.

• 17:40Speaker 01

  I would pay for it.

• 17:41Greg Isenberg?

  How much would you pay for something like this?

• 17:44Speaker 01

  I mean, I think I would pay substantially more than the classic $10 per month subscription.

• 17:50Greg Isenberg?

  Yeah.

• 17:50Speaker 01

  Just because it is, I mean, if you think about an eight sleep costs thousands of dollars. An Oura ring costs hundreds of dollars. Many of these other things like Strava, you're paying $10 a month for. So I think there's an awareness that those things that people are spending money on are not quite giving them the information that they need to make it actionable. And so maybe I'm more ready to pay than the average person, but I would for sure pay at least $30 per month, especially in instances where I'm trying to solve an issue like what the example I just gave.

• 18:22Greg Isenberg?

  And it could be one of those businesses that you actually sell to, I don't know how this works, maybe you know, but as like a perk to businesses, right? So the companies would, you know, pay for their employees, like no, at no cost to employees to basically use this product.

• 18:38Speaker 01

  Totally. I don't know why I haven't seen this more in the U.S., but when I was in the U.K., friends of mine would be on health insurance plans that would incentivize them to do healthy things. Like this already existed. My friend's like, do you want a free coffee at Starbucks? And I'm like, why do you have a free coffee at Starbucks? And he's like, well, my insurance plan has given me points or, you know, free dollars to certain things because I have, you know, if he's wearing an Oura ring, I have achieved a good health score or sleep score, or because I've gone to the gym a certain number of times, or I've seen my doctor, you know, on a regular basis. I don't remember what the inputs were, but he specifically was like, my health insurance plan has done the, you know, data analysis to determine like this is worth X to us for

• 19:23Speaker 01

  someone to be a healthier person. And therefore we're going to incentivize this through rewards.

• 19:28Greg Isenberg?

  Incredible.

• 19:31Greg Isenberg?

  I mean, health is wealth. Maybe that's what you call this thing. Maybe you call it like health is wealth.ai.

• 19:36Speaker 01

  Yeah. And I mean, there's tiny little things, people are going to find them silly, but I swear there is demand for this where you could also just be this like ongoing health assistant for folks where there are so many things that, for example, I don't drink enough water. I just am never thirsty, never have been, but I know I should. Drink more water. I tweeted about this two days ago and there was like 400 comments of people being like, either I have the same thing or I fixed it with these really simple tricks. But I think at the end of the day, if I read all of the comments in that thread, the answer was just like building a habit. I'm like, I can't build a habit on my own. I need an assistant to like, remind me, as silly as it sounds, to be like, it's time to drink water. And I know there are apps for this,

• 20:19Speaker 01

  but if it's a lot more customized, personalized to your way of operating, instead of me having to open an app and remember, I think there's little things like that. Posture is another thing where if you have this AI assistant and it knows your issues, I feel like there's just ample opportunity to be that like micro fix in order to build the habit and to, you know, help someone, I guess, address the issues that are unique to them.

• 20:45Greg Isenberg?

  I love it. By the way, just so you know, this, you think this is water, sparkling water, but I actually put like, put a little Celsius in here. So it's sort of a melange. So I'm also one of those people who don't drink enough water.

• 20:59Speaker 01

  It's so funny.

• 21:00Greg Isenberg?

  Celsius water doesn't count.

• 21:01Speaker 01

  It's funny because there's for sure, I don't know what the percentages are. There's people who hear that we don't drink much water and they're just like, what's wrong with you? You're a mammal and you need water and like, this makes no sense. But then, I don't know, there's, I don't know if you're like this, but I just have never drank much water. I think it's kind of like the late debate where people who are late just will never understand people who are not late and vice versa.

• 21:23Greg Isenberg?

  I think it's, a lot of us heard that you need to drink two liters a day.

• 21:28Speaker 01

  Which sounds outlandish.

• 21:30Greg Isenberg?

  It's outlandish. So then I just lose all trust in the system. It's like, it's like the breakfast is the most important meal of the day. And then it's like the egg companies that sponsor that, that message. And it's like, okay, obviously I'm not eating breakfast anymore.

• 21:45Speaker 01

  Yeah. The water thing though, I feel like I trust that we need water. I just don't understand the mechanic of why some bodies don't seem to have as clear a signal that they're thirsty. I guess we've just gotten used to being constantly dehydrated.

• 21:59Greg Isenberg?

  Could you give us one last idea before, before we leave?

• 22:02Speaker 01

  Yeah. Um, what do you, what kind of idea do you want? You want something more still in the AI world? Okay. Well, here's just like a, let me give you two quick ones. One of them is just. When you think of the internet five, 10 years ago, there was this huge wave of once information became digitized, that there was this opportunity to create directories. So you have things like Nomad List, which was just like, let me take all the data that exists and aggregate it to make sense of what cities nomads should go to. There's tons of other examples where literally directory companies became really sizable. But today, my prompt for people, again, this is a really quick idea, is just

• 22:44Speaker 01

  what directory companies or websites can become custom GPTs? So like Nomad List is great, but what's better is the ability to have your custom GPT where you say, hey, I care about these things, or I wanna, you know, I really overindex on wanting good weather, or I actually have no money, and so I really need this place to be like less than a thousand dollars per month. And to be able to chat with it, which places don't, or do I need a visa for, etc. And so I just think using the frame of what exists as a directory that can be improved through a custom GPT, like Nomad Visas, is one, one frame. And then-

• 23:24Greg Isenberg?

  Are you seeing people make money through custom GPTs?

• 23:28Speaker 01

  Not yet. Have you seen any?

• 23:32Greg Isenberg?

  I heard one story of a lawyer who owns all the top legal GPT. And, and he buys all the custom, like if something comes up, he'll just go and reach out to the developer and be like, I'll buy it. And he's using it as a lead gen. So basically people are, and millions and millions and millions of people are, you know, prompting for, I need a contract for this, or I need that. And then he's just basically reaching out and being like, hey, do you want like a real lawyer? So I've only heard of from a lead gen perspective, which by the way is interesting.

• 24:12Speaker 01

  That's super interesting, actually.

• 24:13Greg Isenberg?

  Yeah, so.

• 24:15Speaker 01

  To that point, I think, I'm trying, so in order for a custom GPT to, I think, be able to monetize, you do need some sort of specialized data that other people don't have. Because if that same thing can be done through ChatGPT or Claude, right? You don't have a business. But to your point, if there is a custom GPT that is- Uniquely effective at answering someone's specific set of needs. You might be able to monetize that, but just like creators have different ways of monetizing through ads or affiliates or their own products. I think your point about it being a lead gen mechanism is equally interesting and I think would work for many of these topics. So my last thing is I feel like with AI, there's got to be better dating apps.

• 24:59Speaker 01

  I'm, neither of us are single, but I think if you look at the prior wave-

• 25:03Greg Isenberg?

  Yeah, let's get the married people to come up with ideas for dating apps.

• 25:07Speaker 01

  We're that annoying person where we're like, I think I can solve your problem.

• 25:10Greg Isenberg?

  Totally.

• 25:11Speaker 01

  But okay, my seed for this one is just simply that dating apps today, and maybe this is just a reflection of the way that humans think, are all based on looks. So you're swiping and you're like, in theory, you're adding all this other information about, you know, I like to do this, or this is my favorite thing to do with my friends. But it's all like swiping based on, do I like the way this person looks? But if you think about the mechanisms for people to actually come together, it's things like humor, it's things like intelligence, and none of the AI, or none of the apps today, I think accurately capture those things. And obviously, different people index on, again, humor, intelligence, all of those things in terms of what they care about. But I met someone in Bali years ago who was creating an app.

• 25:56Speaker 01

  I guess it didn't work, so worth noting, but he was basically like, what if the app was, instead of scrolling on someone's face, it was scrolling on memes? So you're just, or swiping, rather. So you're swiping on things and it's basically getting a sense of your sense of humor. Right? And basically, according to that, it then is going to match you with different folks. And obviously then you can still be like, am I attracted to this person? Do I want to chat with this person? You still have agency to choose. But I just think especially with AI today, this is easier than ever for you to base, to be able to create, whether it's swiping or otherwise, a mechanism for determining if people are compatible based on those other traits.

• 26:38Greg Isenberg?

  I'll take your idea further. So I think from what I hear from people in, in single land, they are tired of swiping. So why don't we just remove the swipe? You download the app, you figure out, you know, the memes, the memes that you like. Do you like, it's, it's, maybe there's an initial, you know, onboarding where you do swipe for like, I like this meme, I don't like that meme. And then-

• 27:05Greg Isenberg?

  It just assigns you to a person to meet, basically a blind date, 7:00 PM. You know, you're gonna meet over here. They know where both of you live.

• 27:15Speaker 01

  Yeah.

• 27:15Greg Isenberg?

  And good luck.

• 27:17Speaker 01

  And it gives you some sort of prompt. I mean, these AIs are so good at being like, you guys

• 27:20Greg Isenberg?

  Right.

• 27:21Speaker 01

  both like this movie, or you both enjoy running, or whatever it is, and it can even get more specific than that. But imagine, taking the idea further, it's like, you don't even have to swipe. You can choose what applications you want to integrate. So maybe it connects to your Goodreads, or maybe it connects to your Netflix, or your Strava, or insert thing here that has information about the way that you live, and the things that you like.

• 27:42Greg Isenberg?

  Your open page.

• 27:43Speaker 01

  There you go.

• 27:44Greg Isenberg?

  Yeah.

• 27:44Speaker 01

  I mean, in a future world, when everyone has an open page, that would be the perfect mechanic.

• 27:48Greg Isenberg?

  Totally.

• 27:49Speaker 01

  To identify if people may be, at least initially, compatible.

• 27:53Greg Isenberg?

  I do think that the future of dating is with no swiping.

• 27:57Speaker 01

  Yeah. Yeah. Basically, your personalized AI matchmaker.

• 28:03Greg Isenberg?

  Basically, arranged marriages.

• 28:05Speaker 01

  By the AIs. You still get to choose if you want to stay in the relationship.

• 28:10Greg Isenberg?

  Yeah.

• 28:11Speaker 01

  But yeah, I like that. And I like the idea of it just setting up, I think I heard of a company that's doing well, doing this, I can't remember the name, but it's just like, it sets up a time for you. It says, meet at this time. And it picks a location as well. So you don't have to think about any of the dating mechanics of like, oh, maybe we'll meet in two weeks, and it never happens, kind of thing.

• 28:30Greg Isenberg?

  Steph Smith, you exceeded my expectations.

• 28:33Speaker 01

  Did I?

• 28:33Greg Isenberg?

  And I had high expectations. What do you want to, anything you want to plug, or say, or leave people with?

• 28:42Speaker 01

  No, I mean, you can just find me at my personal website, stepsmith.io. I also have a product project that teaches people how to find interesting things around the web called Internet Pipes, internetpipes.com, but

• 28:52Greg Isenberg?

  We'll include the links, so people don't have to do hard work.

• 28:58Speaker 01

  Thank you.

• 28:58Greg Isenberg?

  And thanks for, thanks you for doing the hard work, for coming up with these ideas.

• 29:02Speaker 01

  Thank you so much.

• 29:03Greg Isenberg?

  Steph Smith. This has been Real.