Ultimate Come Back - with Bob Menery

**Explicit Language is used in this episode** Imagine waking up to 10k new followers and your phone buzzing non-stop! Do you need to make a comeback? This conversation will leave you breathless and give you hope that you absolutely can! Overnight success is the Cinderella story so many of you are hoping for and my next guest knows exactly what it’s like to go from 0 to 10,000 followers overnight and then go on to become an international sensation! Bob Menery, or as many of you know him as the "man with the golden voice” is an Instagram STAR and comedian that went viral after his natural gift, his sportscasting voice, was revealed to the masses. What you’re going to hear in this interview is unlike anything you’ve heard from this man before! His story is so powerful that even if you are on the brink of giving up, this will give you HOPE. Bob is sharing an in-depth look at his journey from being a golf caddy, broke, homeless, strung out on drugs, and suffering from hallucinations to becoming one of the biggest influencers on IG… so much so that he crashed the PGA Tour website! This interview is giving you the step-by-step guide to how Bob was able to make his GREATEST COMEBACK and it’s filled with PRACTICAL tips on how YOU CAN DO THE SAME. Overnight success is a fallacy. Even during some of the most difficult times in his life, Bob relied on one thing; his natural gifts… his voice! That alone was the one thing that was a catalyst into what many would call “overnight success.” We are ALL born with a God-given gift. It’s that passion that just won’t go away. It’s that one thing you do REALLY well. It’s the one thing everyone always come to you for! Bob and I are diving deep into what it REALLY takes to tap into your natural gifts to create your ultimate comeback AND how to MAINTAIN that success. He’s also sharing some of his NEXT-LEVEL social media strategies on how to build a massively engaged audience while staying true to your beliefs. ** SPOILER ALERT!!!** Bob even reveals his next big venture that will revolutionize the way you watched sports television!!! This interview is life-changing! **PARENTS this interview uses strong language! Learn more about your ad choices. Visit megaphone.fm/adchoices

Speaker names marked ? are inferred from speaking time and the show’s known hosts — they are not voice-verified.

• 0:00Ed Mylett?

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• 0:45Ed Mylett?

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• 1:01Speaker 01

  Mr. President, my company, for me, of the explosion on our rig.

• 1:05Speaker 02

  On October 2nd.

• 1:06Speaker 01

  Causing massive water displacement and triggering a tsunami. They all heap the blame on me.

• 1:11Speaker 02

  Tom Cruise is. Digger got us into this mess. And Digger's gonna dig us up. From the director of Birdman and The Revenant.

• 1:18Speaker 01

  What would happen if I stopped drilling? You stop, you freeze to death, that's what.

• 1:22Speaker 02

  With great power comes great deniability.

• 1:25Speaker 01

  I'm not the first nanny.

• 1:27Speaker 02

  Digger. See the trailer online. Only in theaters October 2nd. Rated R. Under 17. Not a minute without parent.

• 1:38Speaker 03

  This is the Ed Mylett Show.

• 1:46Ed Mylett?

  Welcome back to Max Out, everybody. It's Ed Mylett, and I've been trying to have this guy on my show for a long time. We met a couple of years ago at the Super Bowl. And the reason I wanted him on is because I think he has one of the greatest stories you will ever hear in your life. And I mean that. And some of you out there, you know, we're finding you during COVID, maybe when you're listening to this, and maybe it'll be years later and some of you're hearing it. But some of you feel like you're in need of kind of a comeback or a life comeback. And this man's story is remarkable. I mean, like, one of the great ones you will ever hear. And I want him to share it with you today. And I don't want to pick his brain about how he's become so successful. So my guest today is my friend, Bob Menery. Bob, welcome to the program, man.

• 2:27Speaker 04

  It is a honor and a pleasure to be here, Ed. Do I have to use this voice though is the question?

• 2:33Ed Mylett?

  You can use the Bob Menery voice.

• 2:34Speaker 04

  Do I talk my broadcaster voice, or do I? The Bob Menery voice, a little mix of both. Ed, you're the man. I respect everything you do. I, I watch all your stuff and you, believe it or not, I don't want to give you too much credit here, but you might have been a little silent mentor to me as well through your, through your videos and whatnot. So.

• 2:53Ed Mylett?

  Thank you, bro. That's wonderful. And it's funny when you talk about the voice, it's one of the most interesting things because I bet, I'm guessing 30 to 50% of my audience already knows you and is excited you're here. And then the other 30 to 50, by the time we're over, will be following you. But when I met you the first time, and we just when we've talked to, you know, over the years, I am struck by the difference in the Bob Menery from, you know, you and Peter and the one that I meet, you one-on-one is a little bit more, I don't know, humble, kind of quiet, almost introverted dude. Is that somewhat accurate?

• 3:27Speaker 04

  Yeah, I mean, like what I, what I do is like, you know, what I, I realized at a young age, kind of that I had this voice that was just, I could turn on at any given time.

• 3:37Speaker 04

  And didn't know what the hell to do with it. You know, I think at the end of the day, I always wanted to do voiceover stuff and whatnot. And yeah, I mean, I definitely don't walk around and go to CVS and be like, can I get those two butter fingers there? Give me a water bottle. No, I don't do that. But it's definitely, let's just say this, Ed, if I lose the voice, I'm in big trouble. I might need a job.

• 3:57Ed Mylett?

  Yeah, you've got a, you've got a voice for, for radio for sure. So let's go back to the beginning of that run because this is what I wanted, you know, there's so many people, man, right now that are, they're down on their luck, you know, they've lost their job, their business is down, you know, they put on weight during COVID, you know, there's all these things, there's this social unrest, there's all this stuff going on in the world. And you found yourself really down on your luck years ago. And I kind of just want you to take people through the story, but I want to make sure I start it right. You moved out to Calif- You were caddying at Wilshire. I don't know if we're allowed to say where it was, but you were a caddy. And it's sort of, it went, which is by the way, but it wasn't your dream job. It wasn't what you aspired to do with your entire life.

• 4:42Ed Mylett?

  And you ended up basically homeless, right? So take them through where you were at the bottom and how you got there.

• 4:49Speaker 04

  You know, my goal was always to be, I wanted to be an actor and a comedian. That was my goal. So I kind of went to New York Film School at like 23 years old.

• 5:00Speaker 04

  Ended up going to Los Angeles, California to be an actor comedian. And I was one of the, I think, only people to probably go out to be an actor comedian and not do one standup comedy show and not do one audition, actually. I kind of felt, fell into the partying stage a little bit and kind of got a little distracted. But I'll tell you what, though, on the caddying front, caddying was one of the most amazing jobs that I've ever had in my life. Like, and I truly like, believe it or not, I miss it. It, you know, I was always, I was always like, you know, my, my father

• 5:36Speaker 04

  always stressed the most important thing is, you know, getting up early and, and being the first one, the last one to leave, regardless of what you're doing. So even in the caddy yard, I would, I would, I would do that, you know, I would be there 5 a.m. And when the guys didn't, I'd carry two golf bags, which on 18 holes would be seven miles, I think. And when we're done, everybody wants to go home. I was like, let's go another round. Let's go another round. But during that time, I developed a somewhat of a drug problem. I was doing cocaine like every day, pretty much. So like, that's, that's why I could carry the golf bag so fast, Dad. I was running around there, the, on the golf course, seeing every ball and whatnot. But, um,

• 6:19Speaker 04

  and yeah, and just, you know, just didn't really, I, I just got comfortable because you were, you were at this place. I knew what I wanted to do. I wanted to perform. I wanted to show my talent. Because I knew I just had this edge and I couldn't really know what it was. I knew I had that voice that was catchy, but I also offered something else that I just didn't know what it was yet. And, um, so, yeah, I mean, I was, uh, I, I, I, I mean, I don't even know where to go with this, but I was just in a, got in comfort zone. You know, I got a comfort zone of caddying. I'm making a little bit of cash, but God.

• 6:52Ed Mylett?

  But you, but by the way, a lot of people feel that way, too. They feel like they got some kind of talent. They don't know how to express it. They don't know what it is. They got kind of this vision of, I think what they want their life to look like. And usually your dream, and it's true for you now, too. I always say this to people. Usually if your dream does happen, it doesn't show up looking exactly the way you thought it would look. You know, it gives you the feeling you hoped you'd get from it, but it usually doesn't show up in the form or fashion that you think. But you're doing, you know, I know this story, but I want them to know this. Yeah, you're doing coke. Yeah, you're caddying. Yeah, you kind of lost your way, but it, there was some, there were some significant moments too, right? I mean, was there a point where you were at your lowest during that time back in the day? Was there like a moment you're like, this is, this is out of control?

• 7:34Speaker 04

  Yeah, it gradually got to the point where it just became like, all right, you're spending more money on things you shouldn't be. You're missing work time based on bad habits. And then before you know it, um, which you obviously probably know already is, you know, I found myself, my buddy goes, hey, I gotta move to Texas. You don't have a place to live anymore. I'm like, fuck. And now this member, uh, gave me a, Sean Moran gave me a car that I would drive to in front of work and, uh, didn't have any money. I had minus $700 in my bank account. After four years of caddying, I hit rock, absolute rock bottom. So I remember the first night,

• 8:14Speaker 04

  getting in that car, driving, where the fuck do I go? And I had already used up a lot of my resources, you know? I'm pretty street smart. I can figure stuff out, but I would, I used up a lot of my resources and I had nowhere to go. So it started right there. That first night, where the fuck do I go? I'm in my car. I drive around. I look for a nice neighborhood, park there, put a pillow in the back, blanket over me, go to bed. That's night one of three months. Actually two, yeah, two and a half months of sleeping in a car. And that is, uh, no, you know, maybe I snuck an occasional night where I stayed at a buddy's or something. But it got to a point though, that I didn't even want to stay at a buddy's.

• 8:57Speaker 04

  I wanted to continue. I don't know what it was in my head. I wanted to continue staying in that car. I don't know what it was. It became a comfort zone for me. Um, but yeah, I spent, at the end of the day, I slept in a car for two and a half months, trying to do it for, uh, one day. It's, it's tough. Two and a half months. I had a membership with the YMCA. I had a membership with the YMCA and I would, I would park in a nice neighborhood. And I would wake up because you can't sleep in, Ed. When you're sleeping in the car, you can't sleep in. People are running around, there's garbage trucks going by, you can't sleep in. Which actually somewhat worked to my benefit because I was at the club earlier, but go to the YMCA to shower, go to work, and caddying is very up in the air business. If it rains, there's no work.

• 9:36Speaker 04

  If you're, a lot of politics behind it, you know, that it's a lot of family members in the caddy yard who bring other caddies out because they're family. So I was left there. I would go there sometimes, I'd show up at five in the morning and it's a cash business. And I would leave at four in the afternoon with no work.

• 9:52Ed Mylett?

  Oh my gosh.

• 9:52Speaker 04

  And then I kind of fell, it just happened. Like it was like a two week period where I was up at five till three in the afternoon and no work. And uh, yeah, so it was, it was nuts.

• 10:03Ed Mylett?

  I want you guys to picture something. By the way, dude, I did not know it was that long that you were home, that you were basically living in your car. But I want you guys to picture something because a lot of you have done this. You've chased your dream and failed. This guy moves out here, he's got all these aspirations and I, we're both from Boston area. So I know what it's like when you leave home to just having your family back there and there's just, we're a little bit different people that live back there. We're really family oriented more than most, right? And uh, it's a big move. Yeah. When you leave Boston and you come to LA, that's a major move and he comes out here and it just gets out of control.

• 10:33Speaker 04

  And that's why, and that's why real quick, I think my stress is, is it's so important to, you know, when I'm in LA, it still happens to me. If I feel myself coming out of that funk, it's okay to go back to your family and reset. It's okay to take a reset and a breather. It's not, you know, don't be ashamed of it. If you have to come home with a tail between your legs and be like, all right, I'm fucking up. Let's reset and then let's go back and that's, that's kind of, and I still have that happen to me. It happens like a month, every three months.

• 10:57Ed Mylett?

  Yeah. I think, I think you just did it and I want to, I will, I want to get to that point in a minute too. Cause there's stuff like as a friend, I want to ask you on camera about that, but I want you to picture something, everybody, because you, some of you don't know the end of the story. Cause he's in the middle of building this, this vision of his too. But this man goes from living, he's caddying, he's living in his car to just a few years later, he's so influential on social media that he can crash the PGA Tour's website. I want you to imagine this guys, like you go from, even for you to hear this is probably pretty cool to step back for a minute. I'm sure I'm at a dude living in his car, caddying. Homeless to just a few years later, he chased his dream and failed to he's so influential in the space he's in that he can take down the PGA Tour's website from from time to

• 11:40Ed Mylett?

  time. Yesterday, he put a post that's got 8,500 comments on Instagram already. So while you're in the car, let's go to there for a minute because I think a lot of people are like, I'm not homeless, I'm not in my car, but I'm trending there or I feel it. Was there something that sent you back to Boston? Like, were you like, all right, I'm, I'm, I'm heading, was there like a moment or did you just like go, I'm totally out of money, I gotta go?

• 12:03Speaker 04

  Yeah, yeah, there's a, there's a moment, a big moment. I had taken a line of crystal meth by mistake, or not by mistake, I don't even know at that point, I was so fucked up. And did that, and I ended up for some reason, I couldn't sleep, I guess, because when you do that, you can't sleep. So I was up for two days straight, not sleeping, tweaking out in my car. I had a flat tire, okay? I couldn't even drive anymore. I got to the point where I had a flat tire. I was on the side of the road, it was right in Sherman Oaks. I was in that car. I was hallucinating. In the middle of the night, I was thinking there was a prostitution ring, and I don't know to this day, to this day, if this is

• 12:44Speaker 04

  a real thing or not. I swear to God. And I haven't told really many people this. I, I was parked there, I was sleeping, I was seeing things that weren't there. I thought there was cars coming behind me, parking their cars. There was girls getting out of their car, banging these guys, they drive away. I don't know to this day, Ed, if I was in the wrong place at the wrong time, or hallucinating. So, after that happened, now, in my head, that happens for four hours in the middle of the night, probably between the hours of 1:00 and 5:00 a.m. So I, in my head, I'm like, this is just stopped. All right, it's my time to get out of here, because they know where I am now. They know I'm here. They, you know, this Jeep is just sitting here, you know, and they had tinted the windows, but I was hiding under a blanket like this, for four hours shaking, because I didn't

• 13:26Speaker 04

  know who the fuck was there doing this. So what I did, was I started my car with a flat fucking tire, I drove down the road, and I took a left. As I take a left, to this day, I don't know if this is real or not, I looked to my left, I see five cars, speed. Right around the corner and follow me. So I step on the gas, I drive, I go to the gas light, I pull into a CVS parking lot.

• 13:53Speaker 04

  I would die to get the surveillance tape if I could. I pull into a CVS parking lot. I am freaking the fuck out. I run out of the car. I run into CVS and I was like screaming at the top of my lungs, guys are chasing me, people are fucking chasing me, whatever. I run through the back of the store and I open up a door. All the alarms go off in CVS. And now the CVS employees are fucking going crazy. What the fuck is going on here? They probably just think I'm a crack addict, you know, which I pretty much was at that point. Um, they're like, what's going on? I'm like, please call the cops. I saw something I shouldn't see. Like you gotta, you gotta fucking get me out of here. I can't fucking do this. Like, all right, well chill, chill, chill. We're calling the cops. They call the cops. Cops show up. I go outside and I'm looking around and I see a car in the corner right.

• 14:38Speaker 04

  And it has its windows down and I see three guys in the car staring at me. Now the cops are talking to me and I'm looking over my shoulder. I see him. An ambulance pulls in. So the firefighter comes out and he's like, what, uh, what the fuck is going on? I'm like, listen, I know you guys think I'm crazy. People are fucking following me right now. Like I'm telling you, look in that car, go fucking over there right now and go look in that car. Somebody's following me. Firefighter's like, all right, all right, relax, kid. I'm gonna go check. Walks over and I sit there. I'm like, all right, here we go. They're gonna figure this out. This is, he comes back. He's like, dude, there's nobody in the car. I just looked and I'm like, all right. They're like, what do we, uh, they're like, what do you want to do? Do you want to go to the hospital? I'm like, get me out of here. I jump in the back of the ambulance. They bring me to the hospital. I pull into the hospital. I go in. They put me in the bed. I'm sitting there.

• 15:23Speaker 04

  And now I want to stay there forever. Like I don't want to leave the hospital. I don't want them to discharge me. They're asking me all these questions. I can tell they're, you know. And so finally they discharged me. I walk out of the hospital. I take a left. I leave. And, uh, I, I, I see another guy and he's staring at me. And then I look to the left. I see another guy. He's staring at me. I look across the street, another guy. I sprint. I almost got hit by cars. I run across the street. The cars are flying by on Sherman Oaks. I forget what road it is. I'm like Frogger. I'm dodging these cars, whatever. Finally, I call my buddy Ernie Giappapis. I said, Ernie, you gotta pick me up right now. There's people following me, whatever. Ernie comes there, picks me up. I jump in the backseat of his car in the fetal position and hide like this. Okay. And Ernie's side of the story is the, pretty funny too.

• 16:09Speaker 04

  Uh, I go drive. He's like, where? Uh, like just fucking drive. He's like, all right, dude, I'm, I'm bringing you home, calling your parents, I'm calling your brother, you're going home. Like, you're not right. Drives me, I'm like, I, I, I'm like, just drop me off at the police station. Cause I'm like, you have to get my bag and stuff out of the car. So the police station is a safe place. He drops me off at the police station. I go inside. And I run right into the police station. I'm like, guys, I gotta stay here for a minute. Somebody's following me, whatever. They're like, all right, chill out, chill out, chill out. Five minutes later, Ernie pulls in. I jump in the back of the car. We're off to the airport. I have an airplane ticket that my parents bought me. I show up at the airport. I am fucked up. I haven't slept in three days. I haven't showered in three days. I smell like shit. I go to the airport. I sit down, I go through security and I finally am there. My flight to Boston.

• 16:53Speaker 04

  And I'm sitting there and all of a sudden I pass out. And something to this day, I don't know what the fuck it was, woke me up and it said, uh, Robert Menery, Rob Menery, last call, uh, gates are closing. And I was sitting right next to the gate. I was there an hour and a half early before the flight. Robert Menery, Robert Menery, gates are closing. I get on that plane. I sit in the plane. I remember people were looking at me like I, you know, smelled like shit. The people that smell, I haven't showered, whatever. Get in the plane and back to Boston I go.

• 17:24Ed Mylett?

  Oh my gosh, brother. See, I have not heard that whole story.

• 17:28Speaker 04

  I've never told it to anybody yet. I just, I, I, I, I've never told a story to anybody that deep.

• 17:33Ed Mylett?

  Thank you, bro, for sharing that. I, uh, the way you tell it too, I can picture it. I can see every one of those steps. It's hard for me.

• 17:41Speaker 04

  I do consider myself a storyteller as well.

• 17:44Ed Mylett?

  Well, yeah, that is part of your, but bro, like in all seriousness, like, because I know where you are now. That's just, it's shocking. Like it's shocking to, and by the way, you still have some self-destructive qualities, which we'll talk about in a little bit too, but I, so.

• 18:01Speaker 04

  Can we, can we, can we skip that part?

• 18:03Ed Mylett?

  Well, I just think what you've already done has helped like millions of people, just so you know, because I've told people that's one of the most amazing stories, but I didn't know all of the backstory like this. And this is like, so guys, if that's where Bob was, right? And you can think about where you are, is there at least a shot for you to turn things around? There's gotta be at least a shot, right?

• 18:23Speaker 04

  Twenty eight years old, twenty eight years old, write me off. I should have been dead. Write me off. No chance.

• 18:27Ed Mylett?

  Unbelievable, man. So now there's moments in life, right? Where like our lives changed. By the way, dude, I'm, I've been doing this a long time. I've done, you know, hundreds of shows. I don't think I've probably been this speechless before where I'm like processing what you just said, even though I knew a little of it. It's actually really, really amazing for me because of just where you are now. But so you get back to Boston.

• 18:47Speaker 04

  Fires me, it fucking fires me up. Yeah.

• 18:49Ed Mylett?

  It should, it should broke. It gives everyone on this planet hope. But so you get back and I know there's this part of the story at least where you're on the couch and something happens. But like, can you, do you just, do you go back there and just kind of get cleaned up? Like you just got home and you, different crowds, so you stop using stuff or what happened when you got back?

• 19:06Speaker 04

  Oh, it was, it was great. It was great. Show up at the door, knock on the door. Mom and dad, I'm home, twenty eight years old. They just downsized to a two bedroom, small apartment. They were thrilled to have their twenty eight year old son come home and walk in the door. And four days go by of me just kind of like detoxing, I guess, in a sense. And this is how fast, I don't know if you want to rush, this is how fast it kind of happened. My buddy goes, my buddy, my brother in law picks me up finally. He said, I'm gonna pick you up at eleven o'clock. We gotta get you a job. I'm like, ah, fuck, all right, here we go. I get in the car. We drive to Leary's Liquor Store.

• 19:48Ed Mylett?

  Perfect.

• 19:49Speaker 04

  And he goes, he goes, I want you to go in there and I want you to go apply for a job at Leary's Liquor Store. And I'm like, fuck this, I don't want to work at Leary's. All right, fine, I'll go in there. I walked into Leary's Liquor Store. I said, so embarrassed, like so nervous because I was so, you know, just a horrible feeling. I said, are you guys hiring? Like, oh, well, here's an application. Like, what's your name? Like, ah, Bob Menery. And obviously like I, for some reason turned on my voice. I thought that might help. And fucking ridiculous, you know?

• 20:22Speaker 04

  Grabbed the application, got back in the car to Joe's, my brother-in-law, and he goes, "How'd it go?" I go, "Well, I get the application, I'll fill it out, whatever." He brings me home. I get a call from my buddy Mike Constantino, U2 rapper, rapper. He said, "Bob, what's going on?" I said, "Mike, what's going on? How you doing?" He said, "Do you want to be, can you do me a favor? Can you be an extra in my music video?" I'm like, "Fuck yeah, I'm an actor, I can do this, I got this." "What do you need me to do?" He's like, "Well, you're just gonna stand way in the back, and you're just gonna rage, you're perfect for this part." So I show up, we shoot the fucking music video, it's actually pretty good. And then 2 a.m. comes along, and this is the moment that changed my life.

• 21:06Speaker 04

  Uh, I walk into a room, and what I always did real quick, which is important in the story yet, is with my voice, I would always go out, if I went out to a bar or anywhere with my friends, I wouldn't sit with them for more than five minutes. I would run up to a random group of table, I just ran up to a random group of table and go, "Tom Brady and Aaron Rodgers here on ESPN, tonight it is NFL Sunday," and I would just see their reactions, and I would do this all night. And, uh, some people would, uh, love it, and some people would be like, "What the fuck is wrong with this kid?" But when they did ask me what I'd, uh, when they did ask me what I did for a living, I did pretend, I said I was like the Jacksonville Jaguars play-by-play guy. But I always, that's just a big, I always used to touch dick.

• 21:51Speaker 04

  And, you know, it never went anywhere, it never went anywhere. But, that night it did, I walk into a room, and I sit down, and, uh, the man to my left, didn't know him before, but I will never forget his name, David Justin, he's with his girlfriend. What does Bob do? He pulls out the voice. And guess what's Dave do? He pulls out the camera. And he records. And, uh, that's it, I go to bed. All of a sudden, the next morning, it's like, bling, bling, bling, bling, like, what the fuck's going on there? Who died? Did I get the job at Larry's? What's going on here? And, uh, I, I witnessed firsthand, kind of what it was like to go, uh, just viral in an instant moment.

• 22:31Ed Mylett?

  And so he posted the video on his social media, or did he tag you, or what happened?

• 22:38Speaker 04

  David did me, I owe David for life. What David did is David was like, you know, this kid is fucking talented. I'm gonna do everything I can to try and be, have him be seen by whoever, whatever. So he called up Bro Bible and Brandon was one of the first guys, hats off to Bro Bible for literally starting my life and David. Uh, they blasted it out there and they put it out there and they, with the headline of why isn't this guy a sportscaster? And, uh, what happened was I think story, I did a deal with Storyful for like $500 or something and sold my life away. For them to like blast on all different media outlets.

• 23:10Ed Mylett?

  Yep.

• 23:10Speaker 04

  And, uh, and at the time, like, I'm like negotiating with these people like, why am I negotiating? I'm nothing. I've been doing, I have nothing. So I'm like, yeah, I'll just do it for 500 and they blasted it out there and USA Today picked it up, all these different outlets. And it was like, why is this guy a sports announcer? And I got picked up.

• 23:23Ed Mylett?

  Brother, that is, guys, come on, like, anything is possible. I know, I'm trying to like overcook it, the, you know, the meal here, but like.

• 23:31Speaker 04

  That is luck. That, that, this is why, this is, this is the thing though. It, it was lucky, but I truthfully say this. Even at my lowest points, I knew my talent and going back to always going out and performing it. Even if it wasn't under the perfect circumstances of being on stage, whatever. I would go out four hours a night and just use that voice and just see what people reacted to it.

• 23:53Ed Mylett?

  Yeah, you under, you under, you, you do this all the time. You undervalue stuff you're great at. Here's the deal. You, you said earlier, well, I never did any shows. I never did any standup. Actually you did thousands. They were just all not paid. So over and over and over again, when you're going to these tables, see luck is where like preparation meets opportunity. And what happened there was all this preparation you had done over and over and over again, not consciously, you just had a gift and a talent and something you worked at. And finally the opportunity presented itself. And what most people do is they have all this preparation. And because the opportunity doesn't reveal itself, they eventually quit on it. And at the lowest point in this dude's life, I mean, he's just, he's just practically running through CDS, setting off alarms, thinking he's being followed after he's done

• 24:36Ed Mylett?

  crystal meth and guys ends up going viral and has his moment. And by the way, all of you, no matter what the business is the moment, there's a viral aspect to success. There's most people who have success, I don't care if it's A-Rod or, you know, guys, you and I know like Gary Vee or, you know, Scooter Braun, whoever it is, people that, you know, you and I.

• 24:56Speaker 04

  Scooter Braun, we prank him all the time. By the way, Scooter, I prank FaceTime Scooter Braun all the time.

• 25:01Ed Mylett?

  I see that on your social, by the way. He's a, he and I have become neighbors somewhere, but I'm not going to say where. But, but my point is that most people that have had success, there's some moment where their preparation and opportunity converged and there's like a 90 day window where they go, that was a big leap for me in my life. And that was Bob's. So I want to ask you about your social, because guys, one thing about Bob, if you go over there, by the way, you hearing Bob talk, his content is not for every single ear in the world. There's, it's colorful. For those of you that know what I mean when I say that, but it's hilarious.

• 25:30Speaker 04

  It's fine. It's fine.

• 25:32Ed Mylett?

  I, you know, but I can't go to a golf course, bro, or anywhere, sports related, where if someone finds out I know you, I mean, it doesn't matter who I know. I'm telling you that when I come up with a Bob Menery, I know Bob Menery deal, people go nuts over this guy. Just so you all know, his content for all ages, people go ballistic.

• 25:52Speaker 04

  Yeah. I, you know what I think I do a good job at and to go back a little bit, backpedaling the story of hair is, you know, after just, you know, going and that little viral moment was like, all right, what do you do from there? You know, I didn't know what the fuck to do. Like, once you have a viral moment, what do you do? You don't want it to die. And it was like, you know, so I just did like, I did another video. That was it. Just put another video out, same kind of concept. And I remember like literally hitting, I think like 10,000 followers. And I was like, I'm on to something. I'm like, I got it. I just felt it. My whole body shifted. And I said, I fucking got this. I don't know what it is. My parents almost sent me to a mental institution because meanwhile, I'm in the next bedroom that is so close being like, Vinatieri's dick falls off. You know, like that was shit screaming at 20. They're like, we need to check Bobby into a mental institution. But I just, I saw it and then.

• 26:38Speaker 04

  It was weird. It was like that switch, all that addictive personality that was channeled in those areas, just hyper focused into what I was meant to do. And it was, uh, it was, it's pretty cool. But, uh,

• 26:49Ed Mylett?

  You just hit on something. I want to go, I want to stay on there. I want to stay on there. Stay there.

• 26:52Speaker 04

  Yeah, go, go.

• 26:53Ed Mylett?

  Cause you just said something that I think is true. And because you do have an addictive personality. So do I. So do most people that I know that are successful, but for once you pointed it at something productive, right? So would you agree that you have that kind of obsessive addictive, over the top personality? And that's one of the reasons why like your social is taken off. Cause what I want to do now is I want to start to talk about the elements of what's made your social work, things you think you could impart onto other people. Cause a lot of people have grown on social media. Almost no one's grown as virally as Bob and sustained it. So, you know, of course there are, you know, uh, Kim Kardashian has more followers than Bob and I do, but Kim has a television show. She's got other things that drive that social. Bob's driven it through social. So there's

• 27:38Ed Mylett?

  keys there. That phone right there. Yeah.

• 27:42Speaker 04

  I've never used a laptop in my life. I've never used a laptop.

• 27:45Ed Mylett?

  What do you think has been the key? And by the way, you're about 2.7 real followers that follow this dude. What are some, if you were talking to someone right now who says, I'm trying to kind of get my stuff going. One thing I see that you do, like you document real things in your life, even if they're embarrassing, awkward, strange, weird. Like I feel like I know you, even though I do know you, but if I didn't, I feel like I would know you if I followed you, which builds some sort of brand or loyalty. Do you do that on purpose? Or is it just, do you think that's true?

• 28:12Speaker 04

  I don't know. I think that's an, I think that's an instinct. I think it's just an instinct that I have that makes me good at that. But I think what I was very good at in the beginning and growing this was, uh, you know, just, well, first and foremost, if you're trying to build anything and you're kind of beginning to ground up, every fucking person matters. So you were responding to every single person that sends you a message. You are checking in how their day is you are, and I still do it. Like I literally still do it. Um, I remember, you know, I had that product, right? So I just said, okay, this is what I'm good at, right? This is what I'm good at. This sports voice, doing voiceovers with these things in sports. Okay. So the Atlanta Falcons fan page, 11,000 followers when I had 10,000. Let's hit them up. Let's see if we can do a Matt Ryan play by play and have them post it and let's gain 200 followers

• 28:56Speaker 04

  from them. Called up and it's actually fucking hilarious dude. I call this, I talked to this kid on Instagram and I'm like, hey man, I have this clip that I think is great. Do you mind posting? He's like, give me a call. So I'm expecting to talk to this like old guy who picks up the phone. He's like, hello? I'm like, huh? Fuck is this? I'm like, hello, uh, this is, uh, Bob Menery. How you doing? He's like, hey man, how you doing? It's like this kid. He's like nine years old. And I'm like, uh, hey, uh, so what do you think? You think you could do this, like put this Matt Ryan, uh, video up? I got this like little shtick I do, whatever. He's like, yeah, you know, I saw it. I'm just not that impressed. I just, I don't think it's going to go well on my page. I'm like, all right, you know, but I would hit up the Green Bay Packers fan page. I would hit up the, you know, the other fan page. I just keep hitting up all different areas that I knew had shared the

• 29:41Speaker 04

  same genre. Now I have a very unique thing that I do that not a lot of people do. So it's, I found my, the, the, the sweet spot that, you know, I, I, I don't even know, I really know how to explain it, but you know, I bet at the end of the day, I was, I was the, the most important, important quality my father ever gave me. And I think which makes me, I guess, if you want to say likeable, of course people don't like, but a likeable person there is, you know, always play the underdog. You know, like that, that was the best advice my dad ever gave me. Just always play the underdog. People cheer for the underdog.

• 30:11Ed Mylett?

  You, you do do that well.

• 30:12Speaker 04

  And that was the best advice.

• 30:14Ed Mylett?

  Your dad, that's a great advice. Your dad's also a performer too, which I've assumed some of that rubbed off on you. You know, I might have some of your, my favorite videos are when you're showing your dad singing. I love, that's how much I actually watch.

• 30:23Speaker 04

  Yeah. If I hear, if I hear summer wind one more time, I'm going to jump out the window. Yeah.

• 30:28Ed Mylett?

  His dad does some of the best like Sinatra stuff of all time, but so I want to stay on your social stuff just for a second. Um, so you're documenting what you do, you know, when you're posting and a lot of it is stuff that I don't know that a lot of people would do. So, you know, how did you get, how did you get the Buffalo Wild Wings deal? Cause Bob is the voice of Buffalo Wild Wings, at least as the time we're recording here. How did that come up? Cause you know, your content doesn't necessarily flow over to that genre to me. Or is that just they heard your voice and wanted you? Did you apply? How did that work?

• 31:00Speaker 04

  Um, I think that what happened was I think Mitch, who was my former manager I worked with, who was great, who worked for Richard Sherman and a bunch of other guys, uh, great dude. And, uh, he through the Martin Agency, I think, connected through B-Dubs, um, and, uh, you know, they just sent me some voiceovers to do and I read them and I think, I think I pitched him pretty hard too. I think I just kind of called somebody and said how bad I want it and just kind of where I think I'm going and where I think the world's going and why this Barstool era is kind of working and that, you know, they were afraid of like, you know, the whole thing, the Ripper Bagu brand and what it's associated with and whatnot. And, um, yeah, I don't know. I mean, I just know a lot of guys read for that, you know, like Rich Eyes. And it was a lot of people that I guess I beat out for that, which is, uh, which is

• 31:45Speaker 04

  pretty cool, but, uh, they've been fucking amazing partners. B-Dubs is great. They've been the one brand, major brand. It was cool going like, you know, that was a one big brand that took a chance on me that said, hey, let's, let's take a chance on Bob. And you know, it's, yeah.

• 31:58Ed Mylett?

  What's, what's the, um, as you're thinking, I'm thinking through your career. By the way, we're on Zoom guys, so we're, we're a little delayed when we're talking here, but I'm thinking through your, you know, your rise here, you know, Buffalo Wild Wings, millions of people. He's on Spade Show from time to time. So he's got, he's crossed over in some mainstream stuff that he's doing too. But what's the biggest mistake you've made the last year or two? If you had to say, hey, this is the stuff. If you're a rising entrepreneur or entertainer or whatever, and you finally get your moment, here's a mistake I made. What would it be?

• 32:29Speaker 04

  Mistake I've made has been just a hair too paranoid at times, uh, I think that have kind of prohibited me from doing a couple of extra deals. Um, other mistakes I've made is, you know, I believe that we could have a lot more infrastructure and, and behind what we're doing. Um, I think that I'm somebody who likes to just have my hands on everything that I'm doing, but it comes to a point where you're not going to be able to scale up if you're just doing it all yourself. So, um, you know, in a sense, letting go a little bit, giving some of it away. And bringing in somebody who can kind of put this together and say, because I'm in the fucking, my mind is just zing, zing, zing, zing, and I'm great at it. But where I lack and where I make my mistakes is the organization, the infrastructure and, and in

• 33:10Speaker 04

  that. So that's what I'm trying to get better at day by day is to kind of slow down and, and, but the hard thing is too, you know, when you come to a point, it's like, there's a lot of people in your ears, a lot of people chirping you and it comes to a point where you get a little bit like nervous. Who do I trust? Who do I not trust? And, and that's my biggest thing is sometimes I'm a hair too paranoid, but it's also benefited me too, because I've turned down some things that, you know, I, I could have taken.

• 33:34Ed Mylett?

  Yeah.

• 33:34Speaker 04

  That I was a little paranoid and ended up paying off, you know, times whatever.

• 33:38Ed Mylett?

  You know, I think, I think in bit like in, in entertainment or business as an entrepreneur, there's two types of people. There's the artist type and the scientist type. And you need to know which one you are. And if you're the artist type, meaning you're creative and you have ideas and you're, you know, you've got these sort of exterior talents, you need to have some scientists around you. And if you're a scientific type entrepreneur, don't you think? If you're a scientific entrepreneur, you need creative people around you. And the mistake people make is they often hire, I just did a program on diversity on this. They hire someone like them because we like people like us. So artists hire more artists instead of really good scientific people around them. So that's just one thing for you. You agree?

• 34:20Speaker 04

  Nail on the head. Nail on the head. Yeah. It's the exact same situation we're kind of going through right now is, is that and you know, just figuring people in different realms that are experts in this, this, this, this, and just finding the right people to surround yourself with. But again, it does come back to, you know, it's, it's sometimes hard to do that, you know, it's, it's hard to figure who the right partners are because you know, this is a fucking cutthroat world. It's, it's, you don't know who to trust, you know? So you, it's, it's a little bit of a lot of risk behind it, you know?

• 34:46Ed Mylett?

  Yeah.

• 34:47Speaker 04

  I've kind of lost a little bit.

• 34:50Ed Mylett?

  Yeah. I remember even when you were looking at your podcast deal and you and I were talking about that, I felt like you were concerned about getting hosted.

• 34:56Speaker 04

  Go there, but yeah.

• 34:57Ed Mylett?

  Yeah. You're concerned about that, but I know, I know there's been some issues there. Bob has an unbelievable podcast, you guys, that you all need to be listening to. But there's one thing I want to talk about social just for a second, then we'll shift, go to a couple of things towards the end, because the story on its own is just so unreal. Do you worry it's going to go away?

• 35:14Speaker 04

  Absolutely not.

• 35:15Ed Mylett?

  You do not?

• 35:16Speaker 04

  No.

• 35:16Ed Mylett?

  Meaning you don't spend any time in anxiety or fear?

• 35:20Speaker 04

  No, I am more than confident that I am able to. What I'm afraid will go away is the shtick that I do will would get old, right? Like that same shtick that I do will get old, right? And that's, that's, that's fine, but um, so how do we, how do we pivot that? And you know, I, I will say right now that I think that I am potentially building and have this idea that I'm not even afraid to talk about, but that I think is going to revolutionize the way that we watch sports. And I think that we are going to layer what is one of the biggest booming businesses on planet earth right now is the sports gambling market.

• 36:04Speaker 04

  Um, and, uh, and, uh, you know, I don't want to get too much into it because I'm just really, I'll talk your ear off forever on it and uh,

• 36:13Ed Mylett?

  Give us one little insight. What do you mean? Give us one layer without giving it all away.

• 36:18Speaker 04

  I don't even care if I give it away. No, if I'll do it better. I, I, you know, I've said to people in the room are probably so sick of hearing it, but uh, you know, I think that you have one way of watching football right now, right? You have Troy Aikman and Joe Buck. All right. So that's like, I take what I'm good at. All right. Let's just have an alternative way to watch football. Now you have Bob at the forefront of it, a man who can, because here's the deal. If I announced a whole entire football game, right? And I did it the way that you see on my social clips, it would, that's so old, it would die. People care too much about football, but I do have the ability, and this is where my talent does come into hand, to be able to call a whole game like you would see on TV. I know I can do it.

• 37:01Speaker 04

  But what I want to do is have a little teeny bit of the comedic element, no rules and whatnot. And I want to rotate in because everybody's always like Joe Buck, Troy Aikman. Who would be a better color commentator for Joe Buck? This guy, this guy. Well, fuck it. Let's bring in four guys. Bob Menery, Steph Curry, quarter one. Bob Menery. Now, how can we do that though? How can we use the NFL product? How can we get the license to do that? Well, Scooter Braun came to me a year ago and said, hey, Twitch just acquired a deal with the NFL for Thursday night football. I said, perfect. So I spent $30,000 building this fucking product with a green screen and all this different shit where I was at the bottom of the corner of the screen and uh, all this hoopla and whatnot.

• 37:45Speaker 04

  And it just didn't go anywhere and it just died in six months, whatever, lost $30,000. Then one day I was kind of on one of my benders, which you see, I was up for like 36 hours and it was like four in the morning and it just hit me. I thought more about it and I thought about the gambling world and I said, how cool would it be to have, you know, a guy live in my ear, you know, giving me live update odds and there's a countdown clock on the screen. It's second and 17. Now, we can, we can commentate the game, but it's all kind of revolved heavily around gambling.

• 38:18Ed Mylett?

  That's awesome. See, I wanted people to hear how your mind thinks and how deals come together and how you pivot. And that's why I wanted to have that part of the show in there today. I want to talk about one of these benders. How many story posts do you do a day on average?

• 38:31Speaker 04

  Oh, anywhere from zero to 6,000.

• 38:34Ed Mylett?

  No, but I

• 38:35Speaker 04

  I mean, this is no rhyme or re-

• 38:37Ed Mylett?

  There's no rhyme or reason, but you-

• 38:38Speaker 04

  This is where another thing that-

• 38:39Ed Mylett?

  Yeah.

• 38:40Speaker 04

  I'll tell you the God's honest truth. I'll just be completely honest with you. I mean, this is what it is. It's plain and simple. I could get better at setting, you know, knowing the peak times and all that and doing it.

• 38:48Ed Mylett?

  I don't know that either.

• 38:49Speaker 04

  But that's just my style. I, I just don't give a fuck. I just will post something up. If I see it, I'll look at a clip like Aaron will send me a bunch of clips. I'll just scroll through and I'm like, I can work with that. And I'll go in the other room and I'll just rip it, you know, I have no schedule. And then with the stories, what I try and do though, is I want to, it's like, I visualize myself as like the Truman Show. I want to show people what I'm going through every single day without the, like you said before, the real shit and the bad shit, whatever it is. I want to show exactly what's going on in my life.

• 39:15Ed Mylett?

  That's really good analogy. The Truman Show, The Truman Show. I like that. And guys, he's, again, he's not, he's not organized. But if you go back and you look at his social and you start following him, he posts almost every single day, uh, multiple times a day. And then on his story, he posts quite often. And the reason that I know that is because his bubble comes to the front of my screen every freaking time he does it. Cause I click on him so often. And so he doesn't give himself enough credit, but I want to go to these benders last.

• 39:39Speaker 04

  Why do you, why do you, why do you, why do you, why do you click on me? Why do you click on me as a question? I'm just curious about why you-

• 39:44Ed Mylett?

  I think the Truman Show is a pretty good analogy. Well, okay, I'll tell you why. I'll give you a few reasons because you've given these keys. One, you are an underdog and I root for you. So I, I do root for Bob. Maybe it's because we're both Boston boys and you know, I don't know. But I found Bob through my son. Um, so I think I root for you. Uh, two, your stuff is the Truman Show. It's like my own life is pretty predictable and regimented and I'm this disciplined dude, as you know, and when I watch you, it's a totally different experience. And I kinda, I know when he's on a bender, I know when he's gambling with Timmy Bounce Back, you know, like I know, I know his content. It's entertaining and interesting to me. And he documents it well.

• 40:27Ed Mylett?

  Even like when you golf, you know, you, you, you shoot it, you're an artist, bro. Like when he's on the golf course, I shoot stuff. I'm like, hey, I just made a birdie. Bye. Yours is like, this putt's for par. If he misses it, it's six. It's like, it's a show.

• 40:41Speaker 04

  Yeah, I am definitely putting a lot of thought, I am putting a lot of thought behind the stories more than the main posts too. But like, I do actually put a lot more effort into that. Like, and that's one thing I do give myself credit for is I do put a lot of effort into trying to make a storyline from start to finish and then never knowing what's gonna happen the next day. What do you think as a person who follows my shit? What, what do you think from what you could see? What could I do better? What do you think I could do better?

• 41:05Ed Mylett?

  Um, wow, that's a great question. Cause I, you're, you know, you're one of my top five follows on social. What could you do better? Um, I think you could do better. I don't know. I, I'll be honest with you. I can't think of something right away. I think, uh, maybe once in a while tackling an issue. Like you just did, you just, uh, something more really relevant in the time. Like you just did the deal yesterday on, um, you know, the Milwaukee shooting and the NBA shut down. Like your engagement went through the roof.

• 41:37Speaker 04

  Yeah.

• 41:37Ed Mylett?

  It's a test of sort of, uh,

• 41:39Speaker 04

  Yeah.

• 41:39Ed Mylett?

  your reach. Maybe once in a while, something that's like, hey, man, I don't usually talk about these things, but maybe a little bit more of that.

• 41:46Speaker 04

  Yeah, I just did the bullying thing. Stop bullying.

• 41:48Ed Mylett?

  No, I know. And I, and I, I loved that.

• 41:50Speaker 04

  Which I'm very against, which I think is, that's one of my biggest pet peeves. I get so fucking mad at that is the bullying thing. I don't know what it is. It just drives me through a fucking roof. If you, I don't know what it is. I, I was never really bullied in, in school or anything, but I just think it's the lowest of all fucking lows. And that's why I just, if I can do anything to, cause I don't know if you want to call me an influencer. I don't know if I'm the best influence on the planet here, but there's one thing I would want to get across to younger people that follow me is that it's just not cool to do that. And if you see somebody getting fucking bullied in school and.

• 42:20Speaker 04

  Step up and fucking do something about it, you know?

• 42:22Ed Mylett?

  Amen. No, I agree with you. One of the reasons that it bothers you is one of the reasons you've done well is you're a good person, bro. Like, I'm not being hokey or anything. Like, I think most people that follow you sense there's a goodness there, you know, and that your humor isn't mean. It's, uh, it's funny. You know, it's funny. It's not at the expense all the time of other people. Okay, I want to ask you this lastly, so stay with me. I, you talk about these benders. And I'm gonna tell you what I, so this is like live, everyone listening in on me and you. When I watch you, uh, the guys I know that I've coached over the years, people have patterns. Human beings have patterns. And one of those patterns can often be that when they get to a certain point, they destruct a little bit.

• 43:05Ed Mylett?

  When they get to a certain point, they destruct a little bit. When I watch you, because I do care about you, I sometimes think, man, he's gone, he goes pretty deep on this partying thing still. And because he's got this history where it kind of derailed him once. I just concern myself about that. And that was a weird thing to cover on a podcast, but I just want to, I want everyone listening to this.

• 43:24Speaker 04

  I love it.

• 43:25Ed Mylett?

  I, I, I bet you that the people in that room that are around you are like, hey, I'm glad someone's saying this crap to him. So do you feel like that's also something you need to keep an eye on because that's been a pattern in your life?

• 43:39Speaker 04

  Yeah, I mean, here's the deal. There's two things. Uh, I, first, I, my, my, my brand that, you know, where we sell all our t-shirts and all our things is revolved around partying.

• 43:50Ed Mylett?

  Yes.

• 43:51Speaker 04

  We show the work hard, play hard type thing. I'm also an amazing method actor for my days of acting. So I'm actually never drunk. I'm actually been sober my whole life. No, I'm just kidding. Um, I, I, I, uh, I, you know, look at, yeah, there's times where I could absolutely slow it down. But again, it is that fine balance. It's like, all right, let's take three weeks off and go like chill on a beach. My numbers go way down. But when I do the stuff with Timmy and we're having fun and partying, my numbers are through the fucking roof. So in my head, it's that constant battle is like, all right, this is our brand. At the end of the day, our brand is to I wish I could say though, this is the one thing I wish I could say is that I did fake it more. But I did fake the whole partying stuff more, but I don't. You know, I go all in.

• 44:35Speaker 04

  And, uh, but yeah, that's our, that's our brand, you know, ripping my goose, partying, zapped. You know, zapped is our podcast. That means hammered drunk. So it's, that's, that's, that's the thing, you know, I, I don't know, I don't know what the fuck to do. I just, you know, it becomes boring if I think.

• 44:48Ed Mylett?

  No, I'm not saying that. What I'm saying for everyone listening to this, because we all have that dude in our life who's that dude we want to be around, who's the guy that keeps it, you know, he's the life, right? So it's just moderation and be careful. When I watch you, I'm like, only thing I could do could derail this dude is that he starts going too hard on, uh, the excuse of this is his brand. That's my concern for you is that you keep things between the lines. And by the way, lines is probably not the right phraseology based on what you told us in the beginning, but all I worry about is people's patterns. And as I watch people climb in life, I watch this happen all the time. They start to turn the air conditioner on in their life and cool it back down again every time they get on a run. So I just want to make sure for you, but I understand that it's part of your brand.

• 45:32Speaker 04

  Is this a secret, is this a secret intervention here, Ed?

• 45:35Ed Mylett?

  Your entire team texted me before the call. No, no, no. You know what I'm saying? I'm saying that I.

• 45:39Speaker 04

  Who's Aaron? Aaron set up this intervention?

• 45:41Ed Mylett?

  This is, no, no, no. This is for my whole audience and I'm saying this as an example with you is that, look, here's one of the things that I think is a clue to success is not, here's all the things I do well. And then I think everyone should ask themselves the question, what could take me out? What could take me out? Is it that I'm not talented enough? Is it the market could change? Is it that I'm lazy? Is it that I don't have a good team around me? Is it, um, uh, my pricing? Is it my personal behavior? Right? Is it those things? And when I look at you, I'm like talent through the roof, unbelievable networker, good man, pretty damn hardworking when he's on it, innovative, got the connections, has this unique thing for me. I already know what it is with you.

• 46:23Ed Mylett?

  Is can this dude continue to have this brand at the same time? Keep his stuff together as he ages, as he gets to 35 and 40 and all this other stuff. And so for you, that's why I ask you that. That's why I pointed out. And it's why I wanted it.

• 46:37Speaker 04

  Well, I think, well, I think the answer to that question is, yeah, and that's a good point because you're right, you know, it's like anything else. So what do we have to do to, how do we fix that then? How do we avoid that, what you just said? And I think the way we avoid that is, is by layering talent underneath me, that, you know, we start going out and branching off and putting talent underneath us that can go out and do the partying stuff where Bob kind of steps behind the scenes as he gets older because, guess what, nobody's gonna want to watch me at 45 years old getting fucked up, right? So it's the same kind of model that, you know, as, as much as what, you know, David Portnoy and I had that little thing, you know, David's done such a great job with Barstool and doing that is, he's found a way to, he started that thing with fucking t-shirts in his fucking Boston apartment and turned it into, you know, he's got the big cat, he's got 20 podcasts, he's got whatever. It's like, he's just, he took a step back and that's eventually where we want to go.

• 47:21Ed Mylett?

  Perfect example, by the way.

• 47:22Speaker 04

  That's my best answer. That's my best answer to that question.

• 47:24Ed Mylett?

  By the way, that's a great answer and a great example, too. Really, really good. Last question. For everyone listening to this that is in that spot, man, like they're back where, by the way, this is a sign of Bob Menery, most people have never seen before, which I love, but for everybody who's in that spot.

• 47:39Speaker 04

  I never did this.

• 47:41Ed Mylett?

  I know, and I love that you did it, man. It's gonna, it's, it's, it's wonderful.

• 47:44Speaker 04

  Maybe anything, you know, man.

• 47:46Ed Mylett?

  Yeah, and I knew it would, I knew it would be this great. It's why I've wanted to do it for so long. But for people that are at that spot, they're down. Maybe they're not homeless in their car, they're, you know, they're paranoid, running through CVS and barely make the flight back and haven't showered in three days, which is an extreme example, but in their way, they're like, man, I'm, I'm down. You know, I chased something, it didn't work out. I had a marriage, didn't work out, a business didn't work out, a job didn't work out. And I want to turn this thing around. This dude turned it around. What would you say to him? Any message to them? Advice?

• 48:18Speaker 04

  So they're at a low point, they're, they're at a low point in their life right now. What I would say is, okay, I would start by getting up at five in the morning every morning, starting tomorrow. I think just getting up at five in the morning. Depends obviously, your situation, it varies though. I mean, do you have three kids? Are you single? Are you married? Whatever? For somebody in my kind of, you know, single dude, you know, you're up at five in the morning, every fucking morning and you're going out and you're not afraid to talk to every single person that you meet, no matter where they are, where they're standing and just being a sponge and gathering information, understanding and picking what an end goal would be for you, like what your ultimate goal is, I think, at the end of the day, and then finding a way to use the people that you talk to every single day, that you're picking their brains and being a sponge and finding a way through six

• 49:02Speaker 04

  degrees of separation to kind of figure who the right people are to get you there and then really go to those people and, and really look them in the eye and tell them how bad you fucking want it. And it'll, and that's it. Like, you know, you just look somebody in the eye and you say like I did the other day, okay, I said, I just fucking want this, I want this more than anybody, you know? And you can't fake that shit. And it comes because the hardest part is starting anything. It's the hardest thing in the world. But once you start, once you get a little momentum and whatnot, um, then the sky's the limit.

• 49:31Ed Mylett?

  I'm so proud of you, Bob. This was so good today. I knew this was gonna come out.

• 49:35Speaker 04

  So I just wanna be, I just wanna be as rich as you. That's it. That's it.

• 49:39Ed Mylett?

  Stick with me.

• 49:40Speaker 04

  I just wanna be as rich as you.

• 49:41Ed Mylett?

  We'll get there, brother. I, uh, I love you, dude. And, um, I know the whole world's like-

• 49:46Speaker 04

  You've been there with me in the beginning and you, and I want to say real quick, I want to cut you off, I want to say that I do appreciate everything you've done for me because you've been with me in the beginning and, uh, you have given me some pretty sound advice and always been there, you know, and I'll tell you, I do credit to Gary. Everybody's like, oh, Gary V, Ed Milatz, all these guys, they all full of shit or whatever. It's like, believe it or not, they fucking check in me more than they should, you know? And it's, uh, and, and where I, when I was, when I offered no value and you guys are never looking for value, which is great about it, which is you guys are just looking to pass a good message on and inspire people is what I admire. And actually, I learned that from people like you and that's what I try and do as well. I try and pass off as much good energy and as much of what I've learned to other people. And so-

• 50:23Ed Mylett?

  Dude, you really did that today. You, you, you really did it today. Who'd have known that when you're sitting in that car there, dude-

• 50:29Speaker 04

  We've just been blowing each other this whole entire time, Ed.

• 50:31Ed Mylett?

  No, no, it's, I'm out. You're right. But like, I mean it. And I, I feel really strongly. I, dude, I do this, as you know, like my whole deal is I just want to really help people. And when I'm in the midst of doing that with somebody, I'm grateful for it. And I know when we're doing it on this show and I know when maybe we only did it a little bit. And we did it a lot today. So, thank you. Hey, guys.

• 50:49Speaker 04

  Yeah, this is, this is great.

• 50:50Ed Mylett?

  It was awesome, man. Follow Bob on Instagram. You'll get everything from there that you need. And follow his podcast as well. And then for me, remember this, every day on Instagram or on the Max Out 2 Minute Drill. I post on Instagram every morning, unlike Bob, at 7:30 Pacific time. Same time every day, 5 days a week. And when I post, if you make a comment in the first 2 minutes, you're in a drawing. If you miss the first 2 minutes, just make a comment on all 5 posts all week at any time you want. And if you reply to other people's comments, it increases your chance. You, dude, you've commented before. I don't think we picked you as a winner, but you're not there enough consistently enough. But if you do.

• 51:24Speaker 04

  I'm gonna turn on, and I think, hey, guess what? I'm gonna turn off, I'm gonna turn on your post notifications.

• 51:29Ed Mylett?

  Boom. See how he just did that, everybody? So, turn your notifications on. And you can win a trip with me, fly in the jet, come to one of these houses Bob's talking about. I'll coach you, my book, Max Out Gear, all kinds of amazing things happening on Instagram on my Max Out 2 Minute Drill. Bob, thank you. Everybody else, God bless you and continue to max out.